{"id":15508,"date":"2026-02-20T07:06:13","date_gmt":"2026-02-20T07:06:13","guid":{"rendered":"http:\/\/mariusz.bijok"},"modified":"2026-06-15T10:28:30","modified_gmt":"2026-06-15T10:28:30","password":"","slug":"meta-setup","status":"publish","type":"docs","link":"https:\/\/tenjin.com\/es\/docs\/meta-setup\/","title":{"rendered":"Configuraci\u00f3n de Meta"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color translation-block\" style=\"color:#055160;background-color:#cff4fc\">Tenjin is an <strong>official Meta MMP<\/strong>, enabling us to handle attribution for Facebook, Instagram and other Meta platforms.<\/p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Integraci\u00f3n de Meta con Tenjin: una gu\u00eda paso a paso<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color translation-block\" style=\"color:#664d03;background-color:#fff3cd\">For iOS 14+ SKAdnetwork campaign setup with Tenjin, please see <a href=\"https:\/\/docs.tenjin.com\/docs\/skadnetwork-meta\" target=\"_self\">this<\/a> page.<\/p><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"translation-block\">Aseg\u00farate de haber a\u00f1adido ya el \u00faltimo SDK de Tenjin (es decir, para iOS &gt;= <a href=\"https:\/\/github.com\/tenjin\/tenjin-ios-sdk\/releases\/tag\/1.13.0\" target=\"_self\">1.13.0<\/a>, para Unity &gt;= <a href=\"https:\/\/github.com\/tenjin\/tenjin-unity-sdk\/releases\/tag\/1.14.0\" target=\"_self\">1.14.0<\/a>)<\/li>\n\n\n\n<li class=\"translation-block\">Ve a la pesta\u00f1a CONFIGURAR -&gt; <a href=\"https:\/\/tenjin.com\/es\/dashboard\/apps\/\" target=\"_self\">Aplicaciones<\/a> y selecciona tu aplicaci\u00f3n.<\/li>\n\n\n\n<li class=\"translation-block\">Haz clic en la pesta\u00f1a <strong>Callbacks<\/strong>.<\/li>\n\n\n\n<li class=\"translation-block\">Selecciona \u00abMeta\u00bb en el men\u00fa desplegable \u00abCanales y socios\u00bb. Introduce el ID de aplicaci\u00f3n de Meta <strong><\/strong> de tu aplicaci\u00f3n y haz clic en <strong>Guardar<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png?ssl=1\" alt=\"imagen.png\" class=\"wp-image-13100\"\/><\/figure>\n\n\n\n<ol start=\"5\" class=\"wp-block-list\">\n<li class=\"translation-block\">Activa la llamada de retorno <strong>Meta Install<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image496.png?ssl=1\" alt=\"imagen.png\" class=\"wp-image-13101\"\/><\/figure>\n\n\n\n<ol start=\"6\" class=\"wp-block-list\">\n<li>En el caso de las campa\u00f1as de AEM, la opci\u00f3n \u00abMedici\u00f3n de eventos agregados\u00bb para enviar eventos de exclusi\u00f3n voluntaria a Meta estar\u00e1 activada de forma predeterminada.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image572.png?ssl=1\" alt=\"imagen.png\" class=\"wp-image-13102\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color translation-block\" style=\"color:#055160;background-color:#cff4fc\">La medici\u00f3n agregada de eventos (AEM) de Meta es un protocolo que permite medir los eventos web y de aplicaciones de los usuarios que utilizan dispositivos con iOS 14.5+ y versiones posteriores. Sigue los pasos que se indican <a href=\"https:\/\/www.facebook.com\/business\/help\/617021863580582\" target=\"_blank\">aqu\u00ed<\/a> para comprobar si tu aplicaci\u00f3n cumple los requisitos de AEM. Ten en cuenta que pueden pasar unos d\u00edas hasta que tus aplicaciones cumplan los requisitos, ya que Meta debe revisar los datos que has habilitado.<\/p><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cuando AEM no cumple los requisitos \u2013<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Comprueba que AEM Toggle est\u00e9 activado en Tenjin en el paso 6<\/li>\n\n\n\n<li>Comprueba la versi\u00f3n del SDK para asegurarte de que sea superior a iOS v1.13+ \/ Unity v1.14+<\/li>\n\n\n\n<li>Make sure Meta callbacks are active and you can receive events from Facebook Events Manager.<\/li>\n\n\n\n<li>Si dispones de varias fuentes de datos para tus eventos, selecciona Tenjin como fuente de datos preferida.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color\" style=\"color:#055160;background-color:#cff4fc\">Please note sometimes it&#8217;s also possible to start iOS AEM campaigns even without sending a full set of event signals for eligibility, as Meta may still permit attribution based on available data at their discretion.<\/p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Medici\u00f3n de las campa\u00f1as Meta de Android mediante el m\u00e9todo de referencia Android<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color\" style=\"color:#664d03;background-color:#fff3cd\">Aseg\u00farate de completar esta secci\u00f3n para obtener una medici\u00f3n m\u00e1s precisa de tus campa\u00f1as Android.<\/p><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meta passes campaign metadata through Android referrer on the first app open, which can be used for attribution. More details are available in Meta&#8217;s official <a href=\"https:\/\/developers.facebook.com\/docs\/app-ads\/install-referrer\/\">documentation<\/a>. In order to use referrer tracking, please follow the steps below.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"translation-block\">Aseg\u00farate de que est\u00e1s utilizando la \u00faltima versi\u00f3n del SDK de Tenjin e implementa el <a href=\"\/es\/docs\/android-sdk\/#android-advertising-id-aaid-and-install-referrer\" target=\"_blank\" rel=\"noreferrer noopener\">referrer Android<\/a>. Si el referrer de Android se ha implementado correctamente, podr\u00e1s ver la marca verde <strong>recibido<\/strong> en la p\u00e1gina de la aplicaci\u00f3n. (NOTA: aseg\u00farate tambi\u00e9n de actualizar el archivo de manifiesto en el SDK tal y como se indica <a href=\"https:\/\/github.com\/tenjin\/tenjin-android-sdk?tab=readme-ov-file#android-advertising-id-aaid-and-install-referrer\" target=\"_self\">aqu\u00ed<\/a>.)<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image30.png?ssl=1\" alt=\"imagen.png\" class=\"wp-image-13103\"\/><\/figure>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li class=\"translation-block\">A continuaci\u00f3n, ve a la <a href=\"https:\/\/developers.facebook.com\/\" target=\"_self\">p\u00e1gina de desarrolladores de Meta<\/a>, ve a \u00abConfiguraci\u00f3n de la aplicaci\u00f3n\u00bb -&gt; \u00abB\u00e1sico\u00bb y despl\u00e1zate hacia abajo hasta la secci\u00f3n \u00abAndroid\u00bb. Copia la <strong>clave de descifrado de referencias de instalaci\u00f3n<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image31.png?ssl=1\" alt=\"imagen.png\" class=\"wp-image-13104\"\/><\/figure>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li class=\"translation-block\">Ve a la <a href=\"https:\/\/tenjin.com\/es\/dashboard\/apps\/\" target=\"_self\">p\u00e1gina de aplicaciones<\/a> del panel de control de Tenjin y haz clic en <strong>editar<\/strong>. Pega la clave de descifrado que  copiaste en el paso 2 en el campo <strong>Clave de descifrado de referencias de Facebook<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-medium is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image32.png?ssl=1\" alt=\"imagen.png\" class=\"wp-image-13105\" style=\"aspect-ratio:1.0331507639089075;width:587px;height:auto\"\/><\/figure>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li class=\"translation-block\">Ve a la pesta\u00f1a CONFIGURAR -&gt; <a href=\"https:\/\/tenjin.com\/es\/dashboard\/apps\/\" target=\"_self\">Aplicaciones<\/a> y selecciona tu aplicaci\u00f3n.<\/li>\n\n\n\n<li class=\"translation-block\">Haz clic en la pesta\u00f1a <strong>Callbacks<\/strong>.<\/li>\n\n\n\n<li class=\"translation-block\">Selecciona \u00abMeta\u00bb en el men\u00fa desplegable \u00abCanales y socios\u00bb. Introduce el ID de aplicaci\u00f3n de Meta <strong><\/strong> de tu aplicaci\u00f3n y haz clic en <strong>Guardar<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png?ssl=1\" alt=\"imagen.png\" class=\"wp-image-13106\"\/><\/figure>\n\n\n\n<ol start=\"7\" class=\"wp-block-list\">\n<li class=\"translation-block\">Activa la llamada de retorno <strong>Meta Install<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image496.png?ssl=1\" alt=\"imagen.png\" class=\"wp-image-13107\"\/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00f3mo configurar campa\u00f1as de optimizaci\u00f3n de eventos de aplicaciones (AEO) en Meta<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Lanzar campa\u00f1as en eventos est\u00e1ndar<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Ve al panel de control de Tenjin, CONFIGURACI\u00d3N -&gt; APLICACIONES, y selecciona tu aplicaci\u00f3n para configurar la llamada de retorno de eventos est\u00e1ndar a Meta.<\/li>\n\n\n\n<li class=\"translation-block\">Haz clic en la pesta\u00f1a <strong>Callbacks<\/strong>.<\/li>\n\n\n\n<li class=\"translation-block\">Selecciona \u00abMeta\u00bb en el men\u00fa desplegable \u00abCanales y socios\u00bb. Introduce el ID de aplicaci\u00f3n de Meta <strong><\/strong> de tu aplicaci\u00f3n y haz clic en <strong>Guardar<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\" style=\"margin-left: 2em;\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"600\" height=\"258\" class=\"wp-image-16830\" style=\"width: 600px;\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_6.png?resize=600%2C258&#038;ssl=1\" alt=\"\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_6.png?w=1920&amp;ssl=1 1920w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_6.png?resize=300%2C129&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_6.png?resize=1024%2C439&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_6.png?resize=768%2C330&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_6.png?resize=1536%2C659&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_6.png?resize=18%2C8&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_6.png?resize=360%2C155&amp;ssl=1 360w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li class=\"translation-block\">Haz clic en <strong>A\u00d1ADIR EVENTOS<\/strong> y selecciona <strong>Evento personalizado de Meta Manual<\/strong> callback.<\/li>\n\n\n\n<li class=\"translation-block\">Selecciona el evento que deseas enviar a Meta y as\u00f3cialo a uno de los eventos est\u00e1ndar de Meta. Aseg\u00farate de que ya est\u00e1s enviando este evento a Tenjin. Haz clic en <strong>Guardar<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\" style=\"margin-left: 2em;\"><img data-recalc-dims=\"1\" decoding=\"async\" style=\"width: 500px;\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image497.png?ssl=1\" alt=\"imagen.png\"><\/figure>\n\n\n\n<ol start=\"6\" class=\"wp-block-list\">\n<li>Cuando Tenjin reciba el evento personalizado, este se enviar\u00e1 a Meta. A continuaci\u00f3n, podr\u00e1s ver el evento en el gestor de eventos. <a href=\"https:\/\/business.facebook.com\/events_manager2\/overview\">p\u00e1gina<\/a> tal y como se muestra a continuaci\u00f3n.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\" style=\"margin-left: 2em;\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"600\" height=\"446\" class=\"wp-image-15877\" style=\"width: 600px;\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta1.png?resize=600%2C446&#038;ssl=1\" alt=\"\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta1.png?w=1452&amp;ssl=1 1452w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta1.png?resize=300%2C223&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta1.png?resize=1024%2C762&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta1.png?resize=768%2C571&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta1.png?resize=16%2C12&amp;ssl=1 16w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta1.png?resize=360%2C268&amp;ssl=1 360w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<ol start=\"7\" class=\"wp-block-list\">\n<li class=\"translation-block\">If you are setting up a campaign for iOS 14.5+ using SKAdNetwork attribution, please set up SKAdnetwork configuration, by referring to our instructions <a href=\"https:\/\/docs.tenjin.com\/docs\/en\/skadnetwork-meta\" target=\"_self\">here<\/a>.<\/li>\n\n\n\n<li>Ahora podr\u00e1s seleccionar los eventos est\u00e1ndar que se muestran a continuaci\u00f3n al configurar una estrategia de puja para tu campa\u00f1a.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\" style=\"margin-left: 2em;\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"400\" height=\"302\" class=\"wp-image-15878\" style=\"width: 400px;\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_2.png?resize=400%2C302&#038;ssl=1\" alt=\"\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_2.png?w=1432&amp;ssl=1 1432w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_2.png?resize=300%2C226&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_2.png?resize=1024%2C772&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_2.png?resize=768%2C579&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_2.png?resize=16%2C12&amp;ssl=1 16w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_2.png?resize=360%2C272&amp;ssl=1 360w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Lanza campa\u00f1as basadas en tus propios eventos personalizados<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Ve al panel de control de Tenjin, CONFIGURACI\u00d3N -&gt; APLICACIONES, selecciona tu aplicaci\u00f3n para configurar la llamada de retorno manual de eventos personalizados a Meta.<\/li>\n\n\n\n<li class=\"translation-block\">Haz clic en la pesta\u00f1a <strong>Callbacks<\/strong>.<\/li>\n\n\n\n<li class=\"translation-block\">Selecciona \u00abMeta\u00bb en el men\u00fa desplegable \u00abCanales y socios\u00bb. Introduce el ID de aplicaci\u00f3n de Meta <strong><\/strong> de tu aplicaci\u00f3n y haz clic en <strong>Guardar<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\" style=\"margin-left: 2em;\"><img data-recalc-dims=\"1\" decoding=\"async\" style=\"width: 600px;\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png?ssl=1\" alt=\"imagen.png\"><\/figure>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li class=\"translation-block\">Haz clic en <strong>A\u00d1ADIR EVENTOS<\/strong> y selecciona <strong>Evento personalizado de Meta Manual<\/strong> callback.<\/li>\n\n\n\n<li class=\"translation-block\">Selecciona el evento que deseas enviar a Meta y asigna un nombre al evento que quieres que aparezca en Meta Ads Manager. Aseg\u00farate de que ya est\u00e1s enviando este evento a Tenjin. Haz clic en <strong>Guardar<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\" style=\"margin-left: 2em;\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"600\" height=\"343\" class=\"wp-image-16821\" style=\"width: 600px;\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_5.png?resize=600%2C343&#038;ssl=1\" alt=\"\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_5.png?w=1224&amp;ssl=1 1224w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_5.png?resize=300%2C172&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_5.png?resize=1024%2C586&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_5.png?resize=768%2C439&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_5.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/meta_5.png?resize=360%2C206&amp;ssl=1 360w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<ol start=\"6\" class=\"wp-block-list\">\n<li>Cuando Tenjin reciba el evento personalizado, este se enviar\u00e1 a Meta. A continuaci\u00f3n, podr\u00e1s ver el evento en la p\u00e1gina del gestor de eventos, tal y como se muestra a continuaci\u00f3n (es posible que tengas que filtrar por tipo de evento en la parte derecha).<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\" style=\"margin-left: 2em;\"><img data-recalc-dims=\"1\" height=\"813\" width=\"1024\" decoding=\"async\" style=\"width: 600px;\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-18.png?resize=1024%2C813&#038;ssl=1\" alt=\"\"><\/figure>\n\n\n\n<ol start=\"7\" class=\"wp-block-list\">\n<li>Ahora, al configurar una estrategia de puja para tu campa\u00f1a, podr\u00e1s seleccionar los eventos personalizados tal y como se muestra a continuaci\u00f3n. (Nota: esto no es aplicable a las campa\u00f1as iOS 14.5+. Para las campa\u00f1as iOS 14.5+, consulta la secci\u00f3n anterior).<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\" style=\"margin-left: 2em;\"><img data-recalc-dims=\"1\" height=\"586\" width=\"1024\" decoding=\"async\" style=\"width: 400px;\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-47.png?resize=1024%2C586&#038;ssl=1\" alt=\"\"><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color\" style=\"color:#055160;background-color:#cff4fc\">At least one standard event (non-install one) is required before you can run AEO campaigns based on custom events.<\/p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00f3mo configurar campa\u00f1as de optimizaci\u00f3n del valor (VO) en Meta<\/h2>\n\n\n<p class=\"has-text-color has-background has-link-color\" style=\"color: #664d03; background-color: #fff3cd;\">Por favor, pon en marcha primero las campa\u00f1as de AEO antes de empezar con las de VO. <a href=\"https:\/\/www.facebook.com\/business\/help\/296463804090290?id=561906377587030\">Estos<\/a> Estos son los requisitos que hay que cumplir para poder llevar a cabo campa\u00f1as de VO.<br><br>\u2022 Valor de las compras dentro de la aplicaci\u00f3n: ha generado al menos 15 compras dentro de la aplicaci\u00f3n atribuidas a clics optimizados en los \u00faltimos 7 d\u00edas.<br>\u2022 Valor de las impresiones publicitarias en la aplicaci\u00f3n: ha generado al menos 15 impresiones publicitarias en la aplicaci\u00f3n atribuidas a clics, con al menos 2 valores distintos en los \u00faltimos 28 d\u00edas.<br>\u2022 Actualmente, la configuraci\u00f3n de objetivos de ROAS solo est\u00e1 disponible para las compras dentro de la aplicaci\u00f3n y las impresiones publicitarias en el modelo Android.<\/p>\n\n\n<ol class=\"wp-block-list\">\n<li>Ve al panel de control de Tenjin, CONFIGURACI\u00d3N -&gt; APLICACIONES, y selecciona tu aplicaci\u00f3n para configurar la devoluci\u00f3n de llamada a Meta.<\/li>\n\n\n\n<li class=\"translation-block\">Haz clic en la pesta\u00f1a <strong>Callbacks<\/strong>.<\/li>\n\n\n\n<li class=\"translation-block\">Selecciona \u00abMeta\u00bb en el men\u00fa desplegable \u00abCanales y socios\u00bb. Introduce el ID de aplicaci\u00f3n de Meta <strong><\/strong> de tu aplicaci\u00f3n y haz clic en <strong>Guardar<\/strong>.<\/li>\n<\/ol>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li>Si est\u00e1s optimizando las compras dentro de la aplicaci\u00f3n, activa la funci\u00f3n de devoluci\u00f3n de llamada Meta IAP.<br><br><img data-recalc-dims=\"1\" height=\"89\" width=\"1024\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-16.png?resize=1024%2C89&#038;ssl=1\" alt=\"\"><\/li>\n<\/ol>\n\n\n\n<ol start=\"5\" class=\"wp-block-list\">\n<li>Si est\u00e1s optimizando los ingresos por anuncios en la aplicaci\u00f3n, activa la funci\u00f3n de devoluci\u00f3n de llamada de ingresos publicitarios de Meta.<br><br><img data-recalc-dims=\"1\" height=\"85\" width=\"1024\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-17.png?resize=1024%2C85&#038;ssl=1\" alt=\"\"><\/li>\n<\/ol>\n\n\n\n<ol start=\"6\" class=\"wp-block-list\">\n<li class=\"translation-block\">Estos datos se enviar\u00e1n a Meta con fines de optimizaci\u00f3n. A continuaci\u00f3n, podr\u00e1s ver el evento en la <a href=\"https:\/\/business.facebook.com\/events_manager2\/overview\" target=\"_self\">p\u00e1gina del gestor de eventos<\/a>.<\/li>\n\n\n\n<li class=\"translation-block\">If you are setting up a campaign for iOS 14.5+ using SKAdNetwork attribution, please set up SKAdnetwork configuration, by referring to our instructions <a href=\"https:\/\/docs.tenjin.com\/docs\/en\/skadnetwork-meta\" target=\"_self\">here<\/a>.<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_fcaa6402_0\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h4 class=\"aab__accordion_title\" style=\"margin:0\">\u00bfPor qu\u00e9 observo una discrepancia entre las instalaciones del panel de control de Meta y las instalaciones registradas por Tenjin?<\/h4><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">Please note that the reported installs on Meta&#8217;s dashboard and the installs Tenjin tracks for Meta can differ due to variations in attribution methodology. Meta may use modeled or aggregated data with different attribution windows. As a result, discrepancies in reported and tracked install numbers are common and typically range between 30-40%.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_9e572293_2\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h4 class=\"aab__accordion_title\" style=\"margin:0\">\u00bfCu\u00e1les son los dos tipos de callbacks de ingresos publicitarios de Meta?<\/h4><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\"><strong>1. Ingresos por publicidad en Meta <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Predeterminado, se utiliza para todos los tipos de campa\u00f1a. Env\u00eda los datos sobre los ingresos publicitarios al punto final AdImpression de Meta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color\" style=\"color:#664d03;background-color:#fff3cd\"><em>Nota: En el caso de iOS, la optimizaci\u00f3n del valor de los ingresos publicitarios sigue en fase beta; ponte en contacto con tu gestor de cuentas de Meta para activarla.<\/em><\/p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. Ingresos por publicidad en Meta (como compra)<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Env\u00eda datos sobre los ingresos publicitarios al punto final \u00abPurchase\u00bb de Meta. Utiliza este punto final \u00fanicamente cuando realices campa\u00f1as VO combinadas, es decir, cuando quieras enviar tanto los datos sobre los ingresos publicitarios como los de las compras dentro de la aplicaci\u00f3n (IAP) al mismo punto final \u00abPurchase\u00bb.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Umbral de privacidad de Meta<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color\" style=\"color:#055160;background-color:#cff4fc\">\nDe acuerdo con los requisitos de privacidad de Meta, se podr\u00e1 acceder a los informes completos de la campa\u00f1a si se cumple alguna de las siguientes condiciones:<br><br>\n1. La campa\u00f1a cumple el umbral m\u00ednimo de volumen (<strong>&gt;100 usuarios \u00fanicos o &gt; 100 instalaciones registradas<\/strong>), o<br>\n2. De Meta <strong>Se aceptan las condiciones de AMM<\/strong> (puedes aceptarlas <a href=\"https:\/\/developers.facebook.com\/advanced_mobile_measurement\/terms\">aqu\u00ed<\/a>)<br><br>\nSi no se cumple ninguna de las dos condiciones, es posible que la informaci\u00f3n facilitada sea limitada.<\/p>","protected":false},"excerpt":{"rendered":"<p>Tenjin is an official Meta MMP, enabling us to handle attribution for Facebook, Instagram and other Meta platforms. Meta Integration with Tenjin: A Step-by-Step Guide For iOS 14+ SKAdnetwork campaign setup with Tenjin, please see this page. Meta&#8217;s Aggregated Event Measurement(AEM) is a protocol that allows for measurement of web and app events from people&#8230;<\/p>","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"doc_category":[98],"glossaries":[],"doc_tag":[],"class_list":["post-15508","docs","type-docs","status-publish","hentry","doc_category-channel-setup"],"acf":[],"year_month":"2026-07","word_count":1239,"total_views":0,"reactions":{"happy":0,"normal":0,"sad":0},"author_info":{"name":"anurag","author_nicename":"anurag","author_url":"https:\/\/tenjin.com\/es\/blog\/author\/anurag\/"},"doc_category_info":[{"term_name":"Channel Setup","term_url":"https:\/\/tenjin.com\/es\/docs\/category\/channel-setup\/"}],"doc_tag_info":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meta Setup | Tenjin<\/title>\n<meta name=\"description\" content=\"Set up Meta callbacks in Tenjin SDK for accurate app tracking, including install referrer and custom events, to optimize your campaigns effectively.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/es\/docs\/meta-setup\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta Setup | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Set up Meta callbacks in Tenjin SDK for accurate app tracking, including install referrer and custom events, to optimize your campaigns effectively.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/es\/docs\/meta-setup\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-15T10:28:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"10 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/\"},\"author\":{\"name\":\"anurag\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/e039df04bf002f4a0825fce9d6d5f13b\"},\"headline\":\"Meta Setup\",\"datePublished\":\"2026-02-20T07:06:13+00:00\",\"dateModified\":\"2026-06-15T10:28:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/\"},\"wordCount\":1249,\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/image495.png\",\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/\",\"name\":\"Meta Setup | Tenjin\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/image495.png\",\"datePublished\":\"2026-02-20T07:06:13+00:00\",\"dateModified\":\"2026-06-15T10:28:30+00:00\",\"description\":\"Set up Meta callbacks in Tenjin SDK for accurate app tracking, including install referrer and custom events, to optimize your campaigns effectively.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/#primaryimage\",\"url\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/image495.png\",\"contentUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/image495.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/meta-setup\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/tenjin.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Docs\",\"item\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Meta Setup\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\",\"url\":\"https:\\\/\\\/tenjin.com\\\/\",\"name\":\"Tenjin\",\"description\":\"Growth Made Simple\",\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"alternateName\":\"Tenjin - Mobile Measurement Partner\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/tenjin.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\",\"name\":\"Tenjin\",\"url\":\"https:\\\/\\\/tenjin.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.webp\",\"contentUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.webp\",\"width\":429,\"height\":117,\"caption\":\"Tenjin\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/TenjinMMP\",\"https:\\\/\\\/www.youtube.com\\\/@TenjinMMP\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/tenjin\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/e039df04bf002f4a0825fce9d6d5f13b\",\"name\":\"anurag\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dc89d050d7f8053be5b8856ebaaabf82adb98e0ea57d1579b8397fb09de189c8?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dc89d050d7f8053be5b8856ebaaabf82adb98e0ea57d1579b8397fb09de189c8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dc89d050d7f8053be5b8856ebaaabf82adb98e0ea57d1579b8397fb09de189c8?s=96&d=mm&r=g\",\"caption\":\"anurag\"},\"url\":\"https:\\\/\\\/tenjin.com\\\/es\\\/blog\\\/author\\\/anurag\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Configuraci\u00f3n de Meta | Tenjin","description":"Configura las funciones de devoluci\u00f3n de llamada de Meta en el SDK de Tenjin para obtener un seguimiento preciso de la aplicaci\u00f3n, incluyendo la fuente de instalaci\u00f3n y los eventos personalizados, con el fin de optimizar tus campa\u00f1as de forma eficaz.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tenjin.com\/es\/docs\/meta-setup\/","og_locale":"es_ES","og_type":"article","og_title":"Meta Setup | Tenjin","og_description":"Set up Meta callbacks in Tenjin SDK for accurate app tracking, including install referrer and custom events, to optimize your campaigns effectively.","og_url":"https:\/\/tenjin.com\/es\/docs\/meta-setup\/","og_site_name":"Tenjin","article_modified_time":"2026-06-15T10:28:30+00:00","og_image":[{"url":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_site":"@TenjinMMP","twitter_misc":{"Tiempo de lectura":"10 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tenjin.com\/docs\/meta-setup\/#article","isPartOf":{"@id":"https:\/\/tenjin.com\/docs\/meta-setup\/"},"author":{"name":"anurag","@id":"https:\/\/tenjin.com\/#\/schema\/person\/e039df04bf002f4a0825fce9d6d5f13b"},"headline":"Meta Setup","datePublished":"2026-02-20T07:06:13+00:00","dateModified":"2026-06-15T10:28:30+00:00","mainEntityOfPage":{"@id":"https:\/\/tenjin.com\/docs\/meta-setup\/"},"wordCount":1249,"publisher":{"@id":"https:\/\/tenjin.com\/#organization"},"image":{"@id":"https:\/\/tenjin.com\/docs\/meta-setup\/#primaryimage"},"thumbnailUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png","inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/tenjin.com\/docs\/meta-setup\/","url":"https:\/\/tenjin.com\/docs\/meta-setup\/","name":"Configuraci\u00f3n de Meta | Tenjin","isPartOf":{"@id":"https:\/\/tenjin.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tenjin.com\/docs\/meta-setup\/#primaryimage"},"image":{"@id":"https:\/\/tenjin.com\/docs\/meta-setup\/#primaryimage"},"thumbnailUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png","datePublished":"2026-02-20T07:06:13+00:00","dateModified":"2026-06-15T10:28:30+00:00","description":"Configura las funciones de devoluci\u00f3n de llamada de Meta en el SDK de Tenjin para obtener un seguimiento preciso de la aplicaci\u00f3n, incluyendo la fuente de instalaci\u00f3n y los eventos personalizados, con el fin de optimizar tus campa\u00f1as de forma eficaz.","breadcrumb":{"@id":"https:\/\/tenjin.com\/docs\/meta-setup\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tenjin.com\/docs\/meta-setup\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/tenjin.com\/docs\/meta-setup\/#primaryimage","url":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png","contentUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/01\/image495.png"},{"@type":"BreadcrumbList","@id":"https:\/\/tenjin.com\/docs\/meta-setup\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tenjin.com\/"},{"@type":"ListItem","position":2,"name":"Docs","item":"https:\/\/tenjin.com\/docs\/"},{"@type":"ListItem","position":3,"name":"Meta Setup"}]},{"@type":"WebSite","@id":"https:\/\/tenjin.com\/#website","url":"https:\/\/tenjin.com\/","name":"Tenjin","description":"Crecimiento Hecho Simple","publisher":{"@id":"https:\/\/tenjin.com\/#organization"},"alternateName":"Tenjin - Mobile Measurement Partner","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tenjin.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/tenjin.com\/#organization","name":"Tenjin","url":"https:\/\/tenjin.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/tenjin.com\/#\/schema\/logo\/image\/","url":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/04\/images.webp","contentUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/04\/images.webp","width":429,"height":117,"caption":"Tenjin"},"image":{"@id":"https:\/\/tenjin.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/TenjinMMP","https:\/\/www.youtube.com\/@TenjinMMP","https:\/\/www.linkedin.com\/company\/tenjin"]},{"@type":"Person","@id":"https:\/\/tenjin.com\/#\/schema\/person\/e039df04bf002f4a0825fce9d6d5f13b","name":"anurag","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/dc89d050d7f8053be5b8856ebaaabf82adb98e0ea57d1579b8397fb09de189c8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/dc89d050d7f8053be5b8856ebaaabf82adb98e0ea57d1579b8397fb09de189c8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/dc89d050d7f8053be5b8856ebaaabf82adb98e0ea57d1579b8397fb09de189c8?s=96&d=mm&r=g","caption":"anurag"},"url":"https:\/\/tenjin.com\/es\/blog\/author\/anurag\/"}]}},"knowledge_base_info":[],"knowledge_base_slug":[],"_links":{"self":[{"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/docs\/15508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/comments?post=15508"}],"version-history":[{"count":10,"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/docs\/15508\/revisions"}],"predecessor-version":[{"id":17690,"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/docs\/15508\/revisions\/17690"}],"wp:attachment":[{"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/media?parent=15508"}],"wp:term":[{"taxonomy":"doc_category","embeddable":true,"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/doc_category?post=15508"},{"taxonomy":"glossaries","embeddable":true,"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/glossaries?post=15508"},{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/tenjin.com\/es\/wp-json\/wp\/v2\/doc_tag?post=15508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}