{"id":15453,"date":"2026-02-20T07:06:11","date_gmt":"2026-02-20T07:06:11","guid":{"rendered":"http:\/\/mariusz.bijok"},"modified":"2026-09-28T04:58:59","modified_gmt":"2026-09-28T04:58:59","password":"","slug":"dashboard-metrics-list","status":"publish","type":"docs","link":"https:\/\/tenjin.com\/ja\/docs\/dashboard-metrics-list\/","title":{"rendered":"\u30e1\u30c8\u30ea\u30af\u30b9\u306e\u30ea\u30b9\u30c8"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Tenjin\u7ba1\u7406\u753b\u9762\u306b\u306f\u3069\u306e\u3088\u3046\u306a\u6307\u6a19\u304c\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u304b\uff1f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin\u306e\u7ba1\u7406\u753b\u9762\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u30a2\u30d7\u30ea\u958b\u767a\u8005\u306f\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u969b\u306b\u4f7f\u7528\u3059\u308b\u4e00\u822c\u7684\u306a\u5206\u6790\u7d50\u679c\u306b\u3059\u3070\u3084\u304f\u30a2\u30af\u30bb\u30b9\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color\" style=\"color:#055160;background-color:#cff4fc\">\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u5217\u306e\u4e0a\u90e8\u306b\u3042\u308b\u30e1\u30c8\u30ea\u30c3\u30af\u540d\u306b\u30ab\u30fc\u30bd\u30eb\u3092\u5408\u308f\u305b\u308b\u3068\u3001\u30e1\u30c8\u30ea\u30c3\u30af\u306e\u5b9a\u7fa9\u3068\u8a08\u7b97\u5f0f\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p><\/p>\n\n\n\n<figure class=\"wp-block-image size-medium is-resized\"><img decoding=\"async\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/01\/unnamed.png\" alt=\"\u7121\u540d.png\" class=\"wp-image-13101\" style=\"aspect-ratio:1.665324329347624;width:516px;height:auto\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color translation-block\" style=\"color:#055160;background-color:#cff4fc\">\u300c\u30e1\u30c8\u30ea\u30c3\u30af\u306e\u7de8\u96c6\uff08Edit Metrics\uff09\u300d\u30bf\u30d6\u3067\u30e1\u30c8\u30ea\u30c3\u30af\u306e\u30ab\u30c6\u30b4\u30ea\u3092\u63a2\u7d22\u3059\u308c\u3070\u3001\u5229\u7528\u53ef\u80fd\u306a\u3059\u3079\u3066\u306e\u30e1\u30c8\u30ea\u30c3\u30af\u3092\u7d20\u65e9\u304f\u7c21\u5358\u306b\u898b\u3064\u3051\u51fa\u3057\u3001\u6574\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"781\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-49-1024x781.png\" alt=\"\" class=\"wp-image-16988\" style=\"aspect-ratio:1.3111555533876396;width:665px;height:auto\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-49-1024x781.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-49-300x229.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-49-768x586.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-49-16x12.png 16w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-49-360x275.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/02\/image-49.png 1140w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ee5\u4e0b\u306f\u3001Tenjin\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3067\u5229\u7528\u53ef\u80fd\u306a\u6307\u6a19\u3068\u4e00\u822c\u7684\u306a\u30b3\u30db\u30fc\u30c8\u306e\u5b8c\u5168\u306a\u30ea\u30b9\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_419f2e45_0\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h4 class=\"aab__accordion_title\" style=\"margin:0\">\u30e1\u30c8\u30ea\u30af\u30b9\u306e\u30ea\u30b9\u30c8<\/h4><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h5 class=\"wp-block-heading\"><strong>\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u6307\u6a19<\/strong><\/h5>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u30ec\u30dd\u30fc\u30c8\u30bf\u30a4\u30d7<\/th><th>\u7701\u7565\u540d<\/th><th>\u540d\u79f0<\/th><th>\u8aac\u660e<\/th><\/tr><\/thead><tbody><tr><td>UA<\/td><td>IAP Rev<\/td><td>IAP Revenue<\/td><td>\u30a2\u30d7\u30ea\u5185\u8cfc\u5165\u7dcf\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>IAP ARPDAU<\/td><td>IAP Revenue Per Daily Active Users<\/td><td>DAU 1\u4eba\u3042\u305f\u308a\u306e IAP \u53ce\u76ca\u306e\u5e73\u5747\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>In App Purchase LTV<\/td><td>In App Purchase LTV<\/td><td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u5e73\u5747\u91d1\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>In App Purchase LTV \/ User<\/td><td>In App Purchase LTV \/ User<\/td><td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u5e73\u5747\u751f\u6daf\u4fa1\u5024\uff08LTV\uff09\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>N-Day IAP LTV<\/td><td>N-Day IAP LTV<\/td><td>Cumulative IAP revenue N days after install<\/td><\/tr><tr><td>UA<\/td><td>N-Day IAP LTV \/ User<\/td><td>N-Day IAP LTV \/ User<\/td><td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306eN\u65e5\u9593\u306e\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1LTV\u306e\u5e73\u5747\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>N-Day IAP ROAS<\/td><td>N-Day Ad ROAS<\/td><td>Average N-Day ROAS Percentage (%) Amount of cumulative IAP revenue N days after install divided by spend<\/td><\/tr><tr><td>UA<\/td><td>N-Day IAP ROI<\/td><td>N-Day Ad ROI<\/td><td>Average N-Day ROI Percentage (%) Amount of cumulative profit (IAP revenue N days after install &#8211; spend) divided by spend<\/td><\/tr><tr><td>UA<\/td><td>Lifetime IAP ROI<\/td><td>Lifetime IAP ROI<\/td><td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u5e73\u5747ROI\u7387\uff08%\uff09<\/td><\/tr><tr><td>UA<\/td><td>IAP Profit Margin<\/td><td>IAP Profit Margin<\/td><td>IAP\u306e\u53ce\u76ca \u2013 \u652f\u51fa<\/td><\/tr><tr><td><\/td><td><\/td><td><\/td><td><\/td><\/tr><tr><td>UA<\/td><td>New Trials<\/td><td>New Trials<\/td><td>Number of new subscription trials started<\/td><\/tr><tr><td>UA<\/td><td>New Subscriptions<\/td><td>New Subscriptions<\/td><td>Number of new paid subscriptions started<\/td><\/tr><tr><td>UA<\/td><td>Renewals<\/td><td>Renewals<\/td><td>Number of subscription renewals<\/td><\/tr><tr><td>UA<\/td><td>\u89e3\u7d04\u6570<\/td><td>\u89e3\u7d04\u6570<\/td><td>Number of subscriptions cancelled<\/td><\/tr><tr><td>UA<\/td><td>New Subscriptions Revenue<\/td><td>New Subscriptions Revenue<\/td><td>Total revenue from new subscriptions ($)<\/td><\/tr><tr><td>UA<\/td><td>Renewals Revenue<\/td><td>Renewals Revenue<\/td><td>Total revenue from subscription renewals ($)<\/td><\/tr><tr><td>UA<\/td><td>All Subscriptions Revenue<\/td><td>All Subscriptions Revenue<\/td><td>New Subscriptions Revenue + Renewals Revenue ($)<\/td><\/tr><tr><td><\/td><td><\/td><td><\/td><td><\/td><\/tr><tr><td>UA<\/td><td>Ad&nbsp;Revenue (Ad Network)<\/td><td>Ad Revenue (Ad Network)<\/td><td>Tenjin\uff08$\uff09\u306b\u3088\u308b\u63a8\u5b9a\u5e83\u544a\u53ce\u5165\u7dcf\u984d<\/td><\/tr><tr><td>UA<\/td><td>Ad&nbsp;Revenue (Ad Mediation)<\/td><td>Ad Revenue (Ad Mediation)<\/td><td>\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u7dcf\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>Ad ARPDAU (Ad Network)<\/td><td>Ad Revenue Per Daily Active Users (Ad Network)<\/td><td>DAU\u3042\u305f\u308a\u306e\u5e73\u5747\u5e83\u544a\u53ce\u5165\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>Ad ARPDAU (Ad Mediation)<\/td><td>Ad Revenue Per Daily Active Users (Ad Mediation)<\/td><td>DAU 1\u4eba\u3042\u305f\u308a\u306e\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u53ce\u76ca\u306e\u5e73\u5747\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>Ad Revenue LTV (Ad Network)<\/td><td>Ad Revenue LTV (Ad Network)<\/td><td>Tenjin\uff08$\uff09\u306b\u3088\u308b\u63a8\u5b9a\u7dcf\u5e83\u544a\u53ce\u76caLTV\u984d<\/td><\/tr><tr><td>UA<\/td><td>Ad Revenue LTV \/ User (Ad Network)<\/td><td>Ad Revenue LTV \/ User (Ad Network)<\/td><td>Tenjin\u306b\u3088\u308b\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u63a8\u5b9a\u5e83\u544a\u53ce\u5165\u7dcf\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>Ad Revenue LTV \/ User (Ad Mediation)<\/td><td>Ad Mediation LTV \/ User (Ad Mediation)<\/td><td>N\u65e5\u76ee\u306e\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u306b\u304a\u3051\u308b\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306eLTV\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>N-Day Ad LTV (Ad Network)<\/td><td>N-Day Ad Revenue LTV (Ad Network)<\/td><td>\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u5f8cN\u65e5\u76ee\u306e\u7d2f\u8a08\u5e83\u544a\u53ce\u5165<\/td><\/tr><tr><td>UA<\/td><td>N-Day Ad LTV (Ad Mediation)<\/td><td>N-Day Ad Revenue LTV (Ad Mediation)<\/td><td>Cumulative Ad Mediation revenue N days after install ($)<\/td><\/tr><tr><td>UA<\/td><td>N-Day Ad LTV \/ User (Ad Network)<\/td><td>N-Day Ad Revenue LTV \/ User (Ad Network)<\/td><td>Tenjin\u306b\u3088\u308b\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e73\u5747N\u65e5\u9593\u306e\u5e83\u544a\u53ce\u76caLTV\u306e\u63a8\u5b9a\u5024\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>N-Day Ad ROAS (Ad Network )<\/td><td>N-Day Ad ROAS (Ad Network)<\/td><td>Average N-Day ROAS Percentage (%) Amount of cumulative ad revenue (Ad Network) N days after install divided by spend<\/td><\/tr><tr><td>UA<\/td><td>N-Day Ad ROAS (Ad Mediation )<\/td><td>N-Day Ad ROAS (Ad Mediation)<\/td><td>Average N-Day ROAS Percentage (%) Amount of cumulative ad revenue (Ad Mediation) N days after install divided by spend<\/td><\/tr><tr><td>UA<\/td><td>N-Day Ad ROI (Ad Network)<\/td><td>N-Day Ad ROI (Ad Network)<\/td><td>Average N-Day ROI Percentage (%) Amount of cumulative profit (ad revenue (Ad Network) N days after install &#8211; spend) divided by spend<\/td><\/tr><tr><td>UA<\/td><td>N-Day Ad ROI (Ad Mediation)<\/td><td>N-Day Ad ROI (Ad Mediation)<\/td><td>Average N-Day ROI Percentage (%) Amount of cumulative profit (ad revenue (Ad Mediation) N days after install &#8211; spend) divided by spend<\/td><\/tr><tr><td>UA<\/td><td>Lifetime Ad ROI (Ad Network)<\/td><td>Lifetime Ad ROI (Ad Network)<\/td><td>Average Ad network revenue ROI Percentage (%)<\/td><\/tr><tr><td>UA<\/td><td>Lifetime Ad ROI (Ad Mediation)<\/td><td>Lifetime Ad ROI (Ad Mediation)<\/td><td>\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u306e\u5e73\u5747\u53ce\u76caROI\uff08%\uff09<\/td><\/tr><tr><td>UA<\/td><td>Ad Revenue Profit Margin (Ad Mediation)<\/td><td>Ad Revenue Profit Margin (Ad Mediation)<\/td><td>\u5e83\u544a\u53ce\u5165\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09 \u2013 \u652f\u51fa<\/td><\/tr><tr><td>UA<\/td><td>Ad Revenue Profit Margin (Ad Network)<\/td><td>Ad Revenue Profit Margin (Ad Network)<\/td><td>\u5e83\u544a\u53ce\u5165\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09 \u2013 \u5e83\u544a\u8cbb<\/td><\/tr><tr><td><\/td><td><\/td><td><\/td><td><\/td><\/tr><tr><td>UA<\/td><td>All&nbsp;Revenue (Ad Network + IAP + Subscriptions)<\/td><td>All Revenue (Ad Network + IAP + Subscriptions)<\/td><td>All Revenue Amount (IAP + Ad Network + Subscriptions) ($)<\/td><\/tr><tr><td>UA<\/td><td>All Revenue (Ad Mediation + IAP + Subscriptions)<\/td><td>All Revenue (Ad Mediation + IAP + Subscriptions)<\/td><td>All Revenue Amount (IAP + Ad Mediation + Subscriptions) ($)<\/td><\/tr><tr><td>UA<\/td><td>All ARPDAU (Ad Network + IAP + Subscriptions)<\/td><td>All Revenue per Daily Active Users (Ad Network + IAP + Subscriptions)<\/td><td>Average amount of All Revenue (IAP + Ad Network + Subscriptions) per DAU ($)<\/td><\/tr><tr><td>UA<\/td><td>All ARPDAU (Ad Mediation + IAP + Subscriptions)<\/td><td>All Revenue per Daily Active Users (Ad Mediation + IAP + Subscriptions)<\/td><td>Average amount of All Revenue (IAP + Ad Mediation + Subscriptions) per DAU ($)<\/td><\/tr><tr><td>UA<\/td><td>N-Day All LTV (Ad Network + IAP + Subscriptions)<\/td><td>N-Day All LTV (Ad Network + IAP + Subscriptions)<\/td><td>Cumulative all revenue (IAP + Ad Network + Subscriptions) N days after the install<\/td><\/tr><tr><td>UA<\/td><td>N-Day All LTV (Ad Mediation + IAP + Subscriptions)<\/td><td>N-Day All LTV (Ad Mediation + IAP + Subscriptions)<\/td><td>Cumulative all revenue (IAP + Ad Mediation + Subscriptions) N days after the install<\/td><\/tr><tr><td>UA<\/td><td>N-Day All LTV \/ User (Ad Network + IAP + Subscriptions)<\/td><td>N-Day All LTV \/ User (Ad Network + IAP + Subscriptions)<\/td><td>Cumulative all revenue (IAP + Ad Network + Subscriptions) N days after install divided by total users on 0-Day<\/td><\/tr><tr><td>UA<\/td><td>N-Day All LTV \/ User (Ad Mediation + IAP + Subscriptions)<\/td><td>N-Day All LTV \/ User (Ad Mediation + IAP + Subscriptions)<\/td><td>Cumulative all revenue (IAP + Ad Mediation + Subscriptions) N days after install divided by tracked installs<\/td><\/tr><tr><td>UA<\/td><td>All LTV (Ad Network + IAP)<\/td><td>All LTV (Ad Network + IAP)<\/td><td>LTV\uff08\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff0b\u5e83\u544a\u53ce\u5165\uff09\u306e\u5408\u8a08<\/td><\/tr><tr><td>UA<\/td><td>All LTV (Ad Mediation + IAP)<\/td><td>All LTV (Ad Mediation + IAP)<\/td><td>All LTV (Ad Mediation + IAP)<\/td><\/tr><tr><td>UA<\/td><td>All LTV \/ User (Ad Network + IAP)<\/td><td>All LTV \/ User (Ad Network + IAP)<\/td><td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u7dcf\u53ce\u76ca\uff08IAP\uff0b\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>All LTV \/ User (Ad Network + IAP)<\/td><td>All LTV \/ User (Ad Network + IAP)<\/td><td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u7dcf\u53ce\u76ca\uff08IAP\uff0b\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>N-Day All ROAS (Ad Network + IAP + Subscriptions)<\/td><td>N-Day All ROAS (Ad Network + IAP + Subscriptions)<\/td><td>Average N-Day ROAS Percentage (%) Amount of cumulative all revenue (Ad Network + IAP + Subscriptions) N days after install divided by spend<\/td><\/tr><tr><td>UA<\/td><td>N-Day All ROAS (Ad Mediation + IAP + Subscriptions)<\/td><td>N-Day All ROAS (Ad Mediation + IAP + Subscriptions)<\/td><td>Average N-Day ROAS Percentage (%) Amount of cumulative all revenue (Ad Mediation + IAP + Subscriptions) N days after install divided by spend<\/td><\/tr><tr><td>UA<\/td><td>N-Day All ROI (Ad Network + IAP + Subscriptions)<\/td><td>N-Day All ROI (Ad Network + IAP + Subscriptions)<\/td><td>Average N-Day ROI Percentage (%) Amount of cumulative total profit (all revenue (Ad Network + IAP + Subscriptions) N days after install &#8211; spend) divided by spend<\/td><\/tr><tr><td>UA<\/td><td>N-Day All ROI (Ad Mediation + IAP + Subscriptions)<\/td><td>N-Day All ROI (Ad Mediation + IAP + Subscriptions)<\/td><td>Average N-Day ROI Percentage (%) Amount of cumulative total profit (all revenue (Ad Mediation + IAP + Subscriptions) N days after install &#8211; spend) divided by spend<\/td><\/tr><tr><td>UA<\/td><td>Lifetime All ROI (Ad Network + IAP)<\/td><td>Lifetime All ROI (Ad Network + IAP)<\/td><td>\u5e73\u5747\u751f\u6dafROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09\u306e\u5272\u5408\uff08%\uff09<\/td><\/tr><tr><td>UA<\/td><td>Lifetime All ROAS (Ad Network + IAP)<\/td><td>Lifetime All ROAS (Ad Network + IAP)<\/td><td>\u5e73\u5747\u751f\u6dafROAS\u6bd4\u7387\uff08%\uff09<\/td><\/tr><tr><td>UA<\/td><td>\u751f\u6daf\u7dcfROI(\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3 + \u30a2\u30d7\u30ea\u5185\u8ab2\u91d1)<\/td><td>\u751f\u6daf\u7dcfROI(\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3 + \u30a2\u30d7\u30ea\u5185\u8ab2\u91d1)<\/td><td>\u751f\u6daf\u7dcfROI(\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3 + \u30a2\u30d7\u30ea\u5185\u8ab2\u91d1)<\/td><\/tr><tr><td>UA<\/td><td>\u7d2f\u8a08\u5168ROAS(\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3 + \u30a2\u30d7\u30ea\u5185\u8ab2\u91d1)<\/td><td>\u7d2f\u8a08\u5168ROAS(\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3 + \u30a2\u30d7\u30ea\u5185\u8ab2\u91d1)<\/td><td>\u7d2f\u8a08\u5168ROAS(\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3 + \u30a2\u30d7\u30ea\u5185\u8ab2\u91d1)<\/td><\/tr><tr><td>UA<\/td><td>N-Day All pLTV (Ad Mediation + IAP)<\/td><td>N-Day All pLTV (Ad Mediation + IAP)<\/td><td>Cumulative predicted revenue (IAP + Ad Mediation Revenue) N-Days after install (Currently up to 30-Days cohorts supported)<\/td><\/tr><tr><td>UA<\/td><td>N-Day All pROAS (Ad Mediation + IAP)<\/td><td>N-Day All pROAS (Ad Mediation + IAP)<\/td><td>Average N-Day Predicted ROAS Percentage (%) Amount of cumulative All pLTV (Ad Mediation + IAP) N days after install divided by spend (Currently up to 30-Days cohorts supported)<\/td><\/tr><tr><td>UA<\/td><td>N-Day All pROI (Ad Mediation + IAP)<\/td><td>N-Day All pROI (Ad Mediation + IAP)<\/td><td>Average N-Day Predicted ROI Percentage (%) Amount of cumulative (All pLTV (Ad Mediation + IAP) N days after install &#8211; spend) divided by spend (Currently up to 30-Days cohorts supported)<\/td><\/tr><tr><td>UA<\/td><td>All Profit Margin (Ad Mediation + IAP + Subscriptions)<\/td><td>All Profit Margin (Ad Mediation + IAP + Subscriptions)<\/td><td>\u5168\u53ce\u76ca\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff0b\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\uff09- \u30b9\u30da\u30f3\u30c9<\/td><\/tr><tr><td>UA<\/td><td>All Profit Margin (Ad Network + IAP + Subscriptions)<\/td><td>All Profit Margin (Ad Network + IAP + Subscriptions)<\/td><td>\u5168\u53ce\u76ca\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af + \u30a2\u30d7\u30ea\u5185\u8ab2\u91d1 + \u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\uff09 \u2013 \u30b9\u30da\u30f3\u30c9<\/td><\/tr><tr><td>UA<\/td><td>DAU<\/td><td>Daily Active Users<\/td><td>1\u65e5\u3042\u305f\u308a\u306e\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u6570\uff08advertising_id\uff09<\/td><\/tr><tr><td>UA<\/td><td>N-Day Users<\/td><td>N-Day Retained Users<\/td><td>\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u304b\u3089N\u65e5\u5f8c\u306b\u7dad\u6301\u3055\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u7dcf\u6570<\/td><\/tr><tr><td>UA<\/td><td>Lifetime Ret<\/td><td>Lifetime Retention<\/td><td>\u30b3\u30db\u30fc\u30c8\u5225 N\u65e5\u9593\u306e\u7d99\u7d9a\u7387<\/td><\/tr><tr><td>UA<\/td><td>N-Day Ret %<\/td><td>N-Day Retention Rate<\/td><td>N\u65e5\u9593\u306e\u5e73\u5747\u7dad\u6301\u7387\uff08%\uff09<\/td><\/tr><tr><td>UA<\/td><td>Total Fraud Events<\/td><td>Total Fraud Events<\/td><td>\u30d6\u30ed\u30c3\u30af\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570\u3068\u4e0d\u6b63\u8cfc\u5165\u306e\u5408\u8a08<\/td><\/tr><tr><td>UA<\/td><td>Blocked Clicks<\/td><td>Blocked Clicks<\/td><td>The number of clicks we blocked based on mean time to install(MTTI). We currently use 1 second for the MTTI threshold as default.<\/td><\/tr><tr><td>UA<\/td><td>Blocked Device Events<\/td><td>Blocked Device Events<\/td><td>\u30c6\u30b9\u30c8\u5bfe\u8c61\u30c7\u30d0\u30a4\u30b9\u306e\u30a4\u30d9\u30f3\u30c8\u6570<\/td><\/tr><tr><td>UA<\/td><td>Fradulent Purchases<\/td><td>Fraudulent Purchases<\/td><td>\u4e0d\u6b63\u3068\u30de\u30fc\u30af\u3055\u308c\u305f\u8cfc\u5165\u4ef6\u6570<\/td><\/tr><tr><td>UA<\/td><td>Blocked Fradulent Rev<\/td><td>Blocked Fraudulent Revenue<\/td><td>\u4e0d\u6b63\u53ce\u76ca\u306e\u963b\u6b62\u7dcf\u984d\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>Reported Clicks<\/td><td>Reported Clicks<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u5831\u544a\u3055\u308c\u305f\u5e83\u544a\u306e\u30af\u30ea\u30c3\u30af\u56de\u6570<\/td><\/tr><tr><td>UA<\/td><td>Clicks Diff<\/td><td>Clicks Difference<\/td><td>\u30af\u30ea\u30c3\u30af\u6570\u306e\u5dee\u3002\u8a08\u7b97\u5f0f\uff1a\u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570 \u2013 \u8ffd\u8de1\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td><\/tr><tr><td>UA<\/td><td>Clicks Difference Percent<\/td><td>Clicks Difference Percent<\/td><td>\u5e73\u5747\u30af\u30ea\u30c3\u30af\u6570\u306e\u5dee\u306e\u5272\u5408\uff08%\uff09\u306e\u8a08\u7b97\u5f0f\uff1a100 \u2013 100 \u00d7 \uff08\u8ffd\u8de1\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570 \u00f7 \u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570\uff09<\/td><\/tr><tr><td>UA<\/td><td>Lifetime Cost \/ User<\/td><td>Lifetime Cost per Retained User<\/td><td>Cohorted cost per N-day Retained User<\/td><\/tr><tr><td>UA<\/td><td>CPC<\/td><td>Cost-Per-Click (CPC)<\/td><td>\u5e73\u5747CPC\u984d\uff08$\uff09\u306e\u652f\u51fa\u984d\uff0f\u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td><\/tr><tr><td>UA<\/td><td>CPI<\/td><td>Cost-Per-Install (CPI)<\/td><td>Average CPI Amount ($) spend\/reported installs<\/td><\/tr><tr><td>UA<\/td><td>CPM<\/td><td>Cost-Per-1000-Impressions (CPM)<\/td><td>\u5e73\u5747CPM\u984d\uff08$\uff09 1000 \u00d7 \u5e83\u544a\u8cbb\uff0f\u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr><tr><td>UA<\/td><td>CPR<\/td><td>Completion Rate (CPR)<\/td><td>Average CPR Percentage (%)  100 * reported installs \/ reported impressions<\/td><\/tr><tr><td>UA<\/td><td>CTR<\/td><td>Click-Through-Rate (CTR)<\/td><td>\u5e73\u5747CTR\uff08%\uff09 100 \u00d7 \u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570 \u00f7 \u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr><tr><td>UA<\/td><td>CVR<\/td><td>Conversion Rate (CVR)<\/td><td>Average CVR Percentage (%) 100 * reported installs \/ reported clicks<\/td><\/tr><tr><td>UA<\/td><td>Impressions<\/td><td>Reported Impressions<\/td><td>\u5e83\u544a\u306e\u8868\u793a\u56de\u6570<\/td><\/tr><tr><td>UA<\/td><td>Reported installs<\/td><td>Reported installs<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u5831\u544a\u3057\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr><tr><td>UA<\/td><td>Installs Diff<\/td><td>Installs Difference<\/td><td>\u7dcf\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u5dee\u3002\u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570 \u2013 \u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr><tr><td>UA<\/td><td>Installs Difference Percent<\/td><td>Installs Difference Percent<\/td><td>\u5e73\u5747\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u5dee\u306e\u5272\u5408\uff08%\uff09\u3002100 \u2013 100 \u00d7 \uff08\u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570 \u00f7 \u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\uff09<\/td><\/tr><tr><td>UA<\/td><td>Impressions (Ad Mediation)<\/td><td>Total impressions in the given time period<\/td><td>Total impressions in the given time period<\/td><\/tr><tr><td>UA<\/td><td>IMPDAU (Ad Mediation)<\/td><td>Average impressions per user in the given time period<\/td><td>\u7dcf\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u30921\u65e5\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u7dcf\u6570\u3067\u5272\u3063\u305f\u5024<\/td><\/tr><tr><td>UA<\/td><td>Lifetime Active Days \/ User<\/td><td>Lifetime Active Days Per User<\/td><td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e73\u5747\u30a2\u30af\u30c6\u30a3\u30d6\u65e5\u6570<\/td><\/tr><tr><td>UA<\/td><td>Sessions<\/td><td>Sessions<\/td><td>\u5e73\u5747\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr><tr><td>UA<\/td><td>Lifetime Sess \/ User<\/td><td>Lifetime Sessions Per User<\/td><td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e73\u5747\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr><tr><td>UA<\/td><td>Spend<\/td><td>Spend<\/td><td>\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u306b\u304b\u304b\u308b\u8cbb\u7528\uff08\u7c73\u30c9\u30eb\uff09<\/td><\/tr><tr><td>UA<\/td><td>tCPI<\/td><td>Cost-Per-Tracked Install (tCPI)<\/td><td>\u5e73\u5747tCPI\u984d\uff08$\uff09\uff0f\u8ffd\u8de1\u5bfe\u8c61\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr><tr><td>UA<\/td><td>Tracked Clicks<\/td><td>Tracked Clicks<\/td><td>\u5e83\u544a\u306e\u30af\u30ea\u30c3\u30af\u6570\uff08Tenjin\u306b\u3088\u308b\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\uff09<\/td><\/tr><tr><td>UA<\/td><td>Tracked CVR<\/td><td>Tracked Conversion Rate (CVR)<\/td><td>\u5e73\u5747CVR\uff08%\uff09 100 \u00d7 \u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570 \u00f7 \u8ffd\u8de1\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td><\/tr><tr><td>UA<\/td><td>Tracked Impressions<\/td><td>Tracked Impressions<\/td><td>Tenjin\u306b\u3088\u3063\u3066\u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr><tr><td>UA<\/td><td>Tracked Installs<\/td><td>Tracked Installs<\/td><td>Tenjin\u304c\u8ffd\u8de1\u3057\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr><tr><td>UA<\/td><td>Tracked Reinstalls<\/td><td>Tracked Reinstalls<\/td><td>Tenjin\u304c\u8ffd\u8de1\u3057\u305f\u518d\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr><tr><td>UA<\/td><td>CP N-Day User<\/td><td>Cost per N-Day Retained User<\/td><td>Cost per users that comes back N days after install (installs here are reported by the ad network). Formula &#8211; spend * (users_0d\/reported installs)  \/ users_Nd<\/td><\/tr><tr><td>UA<\/td><td>N-Day Sess<\/td><td>N-Day Sessions<\/td><td>Number of times an app was opened after post install on the day of install (N day)<\/td><\/tr><tr><td>UA<\/td><td>CP K N-Day Sessions<\/td><td>Cost per 1000 N-Day Sessions<\/td><td>1000 N-Day\u30bb\u30c3\u30b7\u30e7\u30f3\u3042\u305f\u308a\u306e\u5e73\u5747\u30b3\u30b9\u30c8\uff08$\uff09<\/td><\/tr><tr><td>UA<\/td><td>Purchasers<\/td><td>Unique Purchasers<\/td><td>\u30e6\u30cb\u30fc\u30af\u8cfc\u5165\u8005\u6570<\/td><\/tr><tr><td>UA<\/td><td>Transactions<\/td><td>Purchase Transactions<\/td><td>\u7dcf\u8cfc\u5165\u56de\u6570\u306e\u5408\u8a08<\/td><\/tr><tr><td>UA<\/td><td>N-Day Cost \/ Purchase<\/td><td>N-Day Cost Per Purchase Transactions<\/td><td>Cost divided by cumulative total purchase counts N days after the install<\/td><\/tr><tr><td>UA<\/td><td>N-Day Cost \/ Purchaser<\/td><td>N-Day Cost Per Returning Purchaser<\/td><td>Cost divided by returning purchase user N days after the install<\/td><\/tr><tr><td>UA<\/td><td>N-Day Cumul Revenue<\/td><td>N-Day Cumulative Purchase Revenue<\/td><td>Cumulative purchase revenue N days after the install<\/td><\/tr><tr><td>UA<\/td><td>N-Day Revenue \/ User<\/td><td>N-Day Cumulative Purchase Revenue per Acquired User<\/td><td>Cumulative purchase revenue N days after the install, divided by the number of acquired users<\/td><\/tr><tr><td>UA<\/td><td>N-Day Cumul Txns<\/td><td>N-Day Cumulative Purchase Transactions<\/td><td>Cumulative purchase counts N days after the install<\/td><\/tr><tr><td>UA<\/td><td>N-Day Txns per User<\/td><td>N-Day Cumulative Purchase Transactions per Acquired User<\/td><td>Cumulative purchase counts N days after the install, divided by the number of acquired users<\/td><\/tr><tr><td>UA<\/td><td>N-Day Participation<\/td><td>N-Day Purchaser Participation<\/td><td>Percent of unique purchasers N days after the install out of the number of acquired users<\/td><\/tr><tr><td>UA<\/td><td>N-Day Purchasers<\/td><td>N-Day Unique Purchasers<\/td><td>Cumulative unique purchasers N days after the install<\/td><\/tr><tr><td>UA<\/td><td>Average<\/td><td>Average Purchase Value per Transaction<\/td><td>\u8cfc\u5165\u7dcf\u58f2\u4e0a\u9ad8\u3092\u3001\u8cfc\u5165\u7dcf\u4ef6\u6570\u3067\u5272\u3063\u305f\u5024<\/td><\/tr><tr><td>UA<\/td><td>Revenue<\/td><td>Purchase Revenue<\/td><td>\u8cfc\u5165\u306b\u3088\u308b\u7dcf\u53ce\u76ca<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>\u5e83\u544a\u53ce\u76ca\u5316\u6307\u6a19<\/strong><\/h5>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u30ec\u30dd\u30fc\u30c8\u30bf\u30a4\u30d7<\/th><th>\u7701\u7565\u540d<\/th><th>\u540d\u79f0<\/th><th>\u8aac\u660e<\/th><\/tr><\/thead><tbody><tr><td>AM<\/td><td>Reported Ad Revenue<\/td><td>Reported Ad Revenue<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u5225\u5e83\u544a\u53ce\u5165\u7dcf\u984d\uff08$\uff09<\/td><\/tr><tr><td>AM<\/td><td>eCPC<\/td><td>Effective Cost per Click (eCPC)<\/td><td>\u30af\u30ea\u30c3\u30af\u3042\u305f\u308a\u306e\u5e83\u544a\u53ce\u5165\uff08$\uff09<\/td><\/tr><tr><td>AM<\/td><td>eCPM<\/td><td>Effective Cost per Mille (eCPM)<\/td><td>1000\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3042\u305f\u308a\u306e\u5e83\u544a\u53ce\u5165\uff08$\uff09<\/td><\/tr><tr><td>AM<\/td><td>Reported Clicks<\/td><td>Reported Clicks<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u5831\u544a\u3057\u305f\u7dcf\u30af\u30ea\u30c3\u30af\u6570<\/td><\/tr><tr><td>AM<\/td><td>Impressions<\/td><td>Reported Impressions<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u5831\u544a\u3057\u305f\u7dcf\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>SKAd\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u30fb\u30e1\u30c8\u30ea\u30c3\u30af\u30b9<\/strong><\/h5>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>\u30ec\u30dd\u30fc\u30c8\u30bf\u30a4\u30d7<\/th><th>\u7701\u7565\u540d<\/th><th>\u540d\u79f0<\/th><th>\u8aac\u660e<\/th><\/tr><\/thead><tbody><tr><td>SKAN<\/td><td>Conversions<\/td><td>Conversions<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr><tr><td>SKAN<\/td><td>Conversion Value Average<\/td><td>Conversion Value Average<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5e73\u5747\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr><tr><td>SKAN<\/td><td>Conversion Value Total<\/td><td>Conversion Value Total<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr><tr><td>SKAN<\/td><td>Ad Network SKAN Installs<\/td><td>Ad Network SKAN Installs<\/td><td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u4fe1\u3057\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr><tr><td>SKAN<\/td><td>First Download CV Avg<\/td><td>First Download Conversion Value Average<\/td><td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u7d4c\u7531\u3067\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4fa1\u5024<\/td><\/tr><tr><td>SKAN<\/td><td>First Download CV Total<\/td><td>First Download Conversion Value Total<\/td><td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08<\/td><\/tr><tr><td>SKAN<\/td><td>Redownloads<\/td><td>Redownloads<\/td><td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u4fe1\u3057\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr><tr><td>SKAN<\/td><td>Redownload CV Avg<\/td><td>Redownload Conversion Value Average<\/td><td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u7d4c\u7531\u3067\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4fa1\u5024<\/td><\/tr><tr><td>SKAN<\/td><td>Redownload CV Total<\/td><td>Redownload Conversion Value Total<\/td><td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr><tr><td>SKAN<\/td><td>Assists<\/td><td>Assists<\/td><td>Ad network forwarded ad impressions that were shown to a user that ultimately downloaded the app, but were not awarded with an attribution. Introduced in SKAdNetwork 3.0, this corresponds to postbacks with did-win=false.<\/td><\/tr><tr><td>SKAN<\/td><td>Redownload Assists<\/td><td>Redownload Assists<\/td><td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u3051\u53d6\u3063\u305f\u30a2\u30b7\u30b9\u30c8\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr><tr><td>SKAN<\/td><td>First Download Assists<\/td><td>First Download Assists<\/td><td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u3051\u53d6\u3063\u305f\u30a2\u30b7\u30b9\u30c8\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr><tr><td>SKAN<\/td><td>Apple Conversions<\/td><td>Apple Conversions<\/td><td>Apple \u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr><tr><td>SKAN<\/td><td>Apple Conversion Value Average<\/td><td>Apple Conversion Value Average<\/td><td>Apple\u304b\u3089\u63d0\u4f9b\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5e73\u5747\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr><tr><td>SKAN<\/td><td>Apple Conversion Value Total<\/td><td>Apple Conversion Value Total<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08<\/td><\/tr><tr><td>SKAN<\/td><td>Apple SKAN Installs<\/td><td>Apple SKAN Installs<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u4fe1\u3057\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr><tr><td>SKAN<\/td><td>Apple First Download CV Avg<\/td><td>Apple First Download CV Avg<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u984d<\/td><\/tr><tr><td>SKAN<\/td><td>Apple First Download CV Total<\/td><td>Apple First Download CV Total<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08<\/td><\/tr><tr><td>SKAN<\/td><td>Apple Redownloads<\/td><td>Apple Redownloads<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u95a2\u3059\u308b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u4ef6\u6570<\/td><\/tr><tr><td>SKAN<\/td><td>Apple Redownload CV Avg<\/td><td>Apple Redownload CV Avg<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u984d<\/td><\/tr><tr><td>SKAN<\/td><td>Apple Redownload CV Total<\/td><td>Apple Redownload Conversion Value Total<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08<\/td><\/tr><tr><td>SKAN<\/td><td>Apple Assists<\/td><td>Apple Assists<\/td><td>Apple forwarded ad impressions that were shown to a user that ultimately downloaded the app, but were not awarded with an attribution. Introduced in SKAdNetwork 3.0, this corresponds to postbacks with did-win=false.<\/td><\/tr><tr><td>SKAN<\/td><td>Apple Redownload Assists<\/td><td>Apple Redownload Assists<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u95a2\u3059\u308b\u30a2\u30b7\u30b9\u30c8\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u4ef6\u6570<\/td><\/tr><tr><td>SKAN<\/td><td>Apple First Download Assists<\/td><td>Apple First Download Assists<\/td><td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u3051\u53d6\u3063\u305f\u30a2\u30b7\u30b9\u30c8\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u30ec\u30dd\u30fc\u30c8\u306e\u7a2e\u985e<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">UA\uff1a\u30e6\u30fc\u30b6\u30fc\u7372\u5f97<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">AM: \u5e83\u544a\u53ce\u76ca<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SKAN: SKAdNetwork<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color\" style=\"color:#055160;background-color:#cff4fc\">N-Day\u6307\u6a19\u306f\u3059\u3079\u3066\u30b3\u30db\u30fc\u30c8\u6307\u6a19\u3067\u3042\u308a\u3001\u53d6\u5f97\u65e5\u3054\u3068\u306b\u30b0\u30eb\u30fc\u30d7\u5316\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u4ed6\u306e\u30b3\u30db\u30fc\u30c8\u5316\u3055\u308c\u3066\u3044\u306a\u3044\u6307\u6a19\u306f\u3059\u3079\u3066\u66a6\u65e5\u3054\u3068\u306b\u30b0\u30eb\u30fc\u30d7\u5316\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u8a73\u7d30\u306f\u4e0b\u8a18\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p><\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">\u7ba1\u7406\u753b\u9762\u4e0a\u3067\u306e\u30b3\u30db\u30fc\u30c8<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">\u30e6\u30fc\u30b6\u30fc\u306e\u96c6\u5408\u3092\u30b3\u30db\u30fc\u30c8\u3068\u5b9a\u7fa9\u3067\u304d\u308b\u305f\u3081\u3001Tenjin\u306e\u7ba1\u7406\u753b\u9762\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u6700\u3082\u4e00\u822c\u7684\u306a\u30b3\u30db\u30fc\u30c8\u306b\u7740\u76ee\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u901a\u5e38\u7406\u89e3\u3057\u305f\u3044\u3068\u8003\u3048\u308b\u4e00\u822c\u7684\u306a\u30b3\u30db\u30fc\u30c8\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u7372\u5f97\u65e5\u4ed8 - \u7372\u5f97\u65e5\u3054\u3068\u306b\u30e6\u30fc\u30b6\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u3001\u30b0\u30eb\u30fc\u30d7\u3059\u308b\u3053\u3068\u306f\u6700\u3082\u91cd\u8981\u306a\u5206\u6790\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001x\u65e5\u7d99\u7d9a\u7387\u3001x\u65e5LTV\u306a\u3069\u304c\u8a08\u7b97\u3055\u308c\u307e\u3059\u3002<\/li>\n\n\n\n<li>\u30e6\u30fc\u30b6\u30fc\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3 \u2013 \u30c1\u30e3\u30cd\u30eb\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u56fd\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3054\u3068\u306b\u30e6\u30fc\u30b6\u30fc\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u304a\u3088\u3073\u30b0\u30eb\u30fc\u30d7\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3055\u307e\u3056\u307e\u306a\u5074\u9762\u304b\u3089\u6307\u6a19\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u306b\u57fa\u3065\u3044\u3066\u30e6\u30fc\u30b6\u30fc\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u30a2\u30d7\u30ea\u3092\u5fc5\u8981\u3068\u3057\u3066\u3044\u308b\u304b\u3001\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u5fc5\u8981\u3068\u3057\u3066\u3044\u306a\u3044\u304b\u306b\u3064\u3044\u3066\u306e\u6d1e\u5bdf\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u3059\u3079\u3066\u306e\u30ab\u30b9\u30bf\u30e0\u30b3\u30db\u30fc\u30c8\u5206\u6790\u3068\u6700\u9069\u5316\u306e\u305f\u3081\u306b\u3001DataVault\u306f\u3053\u308c\u3089\u306e\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3067\u304d\u308b\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002DataVault\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u751f\u30c7\u30fc\u30bf\u3067\u306e\u307f\u30a2\u30af\u30bb\u30b9\u53ef\u80fd\u306a\u69d8\u3005\u306a\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3084\u6307\u6a19\u306b\u57fa\u3065\u3044\u3066\u30ab\u30b9\u30bf\u30e0\u30b3\u30db\u30fc\u30c8\u3092\u69cb\u7bc9\u3057\u307e\u3059\u3002\u4f8b\u3068\u3057\u3066\u3001advertising_id\u30ec\u30d9\u30eb\u306e\u30c7\u30fc\u30bf\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u7d99\u7d9a\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6700\u9069\u5316\u306e\u305f\u3081\u306e\u305d\u3063\u304f\u308a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.<br><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>","protected":false},"excerpt":{"rendered":"<p>Which metrics are included within the Tenjin Dashboard? The Tenjin dashboard allows app developers to quickly access common analyses that marketers use to make decisions. The following video explains how we calculate some cohorted and non-cohorted metrics at Tenjin. Now you can hover over the metric name at the top of the columns in the&#8230;<\/p>","protected":false},"author":25,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"doc_category":[241],"glossaries":[],"doc_tag":[],"class_list":["post-15453","docs","type-docs","status-publish","hentry","doc_category-metrics"],"acf":[],"year_month":"2026-10","word_count":2489,"total_views":"89","reactions":{"happy":"0","normal":"0","sad":"0"},"author_info":{"name":"mariusz.bijok","author_nicename":"mariusz-bijok","author_url":"https:\/\/tenjin.com\/ja\/blog\/author\/mariusz-bijok\/"},"doc_category_info":[{"term_name":"Metrics","term_url":"https:\/\/tenjin.com\/ja\/docs\/category\/metrics\/"}],"doc_tag_info":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Metrics List | Tenjin<\/title>\n<meta name=\"description\" content=\"Access key user-acquisition, ad monetization, and SKAdnetwork metrics with Tenjin&#039;s dashboard for effective marketing insights and cohort analysis.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/ja\/docs\/dashboard-metrics-list\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metrics List | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Access key user-acquisition, ad monetization, and SKAdnetwork metrics with Tenjin&#039;s dashboard for effective marketing insights and cohort analysis.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/ja\/docs\/dashboard-metrics-list\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-28T04:58:59+00:00\" \/>\n<meta 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