{"id":15453,"date":"2026-02-20T07:06:11","date_gmt":"2026-02-20T07:06:11","guid":{"rendered":"http:\/\/mariusz.bijok"},"modified":"2026-06-15T10:28:32","modified_gmt":"2026-06-15T10:28:32","password":"","slug":"dashboard-metrics-list","status":"publish","type":"docs","link":"https:\/\/tenjin.com\/ja\/docs\/dashboard-metrics-list\/","title":{"rendered":"\u30e1\u30c8\u30ea\u30af\u30b9\u306e\u30ea\u30b9\u30c8"},"content":{"rendered":"

Tenjin\u7ba1\u7406\u753b\u9762\u306b\u306f\u3069\u306e\u3088\u3046\u306a\u6307\u6a19\u304c\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u304b\uff1f<\/h2>\n\n\n\n

Tenjin\u306e\u7ba1\u7406\u753b\u9762\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u30a2\u30d7\u30ea\u958b\u767a\u8005\u306f\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u969b\u306b\u4f7f\u7528\u3059\u308b\u4e00\u822c\u7684\u306a\u5206\u6790\u7d50\u679c\u306b\u3059\u3070\u3084\u304f\u30a2\u30af\u30bb\u30b9\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u5217\u306e\u4e0a\u90e8\u306b\u3042\u308b\u30e1\u30c8\u30ea\u30c3\u30af\u540d\u306b\u30ab\u30fc\u30bd\u30eb\u3092\u5408\u308f\u305b\u308b\u3068\u3001\u30e1\u30c8\u30ea\u30c3\u30af\u306e\u5b9a\u7fa9\u3068\u5f0f\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p><\/p>\n\n\n\n

\"\u7121\u540d.png\"<\/figure>\n\n\n\n

Edit Metrics\u30bf\u30d6\u3067\u30e1\u30c8\u30ea\u30c3\u30af\u30ab\u30c6\u30b4\u30ea\u3092\u8abf\u3079\u308b\u3068\u3001\u5229\u7528\u53ef\u80fd\u306a\u3059\u3079\u3066\u306e\u30e1\u30c8\u30ea\u30c3\u30af\u3092\u7c21\u5358\u306b\u898b\u3064\u3051\u3066\u6574\u7406\u3067\u304d\u307e\u3059\u3002<\/p><\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

\u4ee5\u4e0b\u306f\u3001Tenjin\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3067\u5229\u7528\u53ef\u80fd\u306a\u6307\u6a19\u3068\u4e00\u822c\u7684\u306a\u30b3\u30db\u30fc\u30c8\u306e\u5b8c\u5168\u306a\u30ea\u30b9\u30c8\u3067\u3059\u3002<\/p>\n\n\n\n

\n\n\n\n

<\/h3>\n\n\n\n

\u30e1\u30c8\u30ea\u30af\u30b9\u306e\u30ea\u30b9\u30c8<\/h4><\/div><\/div><\/div>
<\/span><\/div><\/div>
\n
\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u6307\u6a19<\/strong><\/h5>\n\n\n\n
\u30ec\u30dd\u30fc\u30c8\u30bf\u30a4\u30d7<\/th>\u7701\u7565\u540d<\/th>\u540d\u79f0<\/th>\u8aac\u660e<\/th><\/tr><\/thead>
UA<\/td>IAP Rev<\/td>IAP\u53ce\u76ca<\/td>\u30a2\u30d7\u30ea\u5185\u8cfc\u5165\u7dcf\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>IAP ARPDAU<\/td>1\u65e5\u3042\u305f\u308a\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306eIAP\u53ce\u76ca<\/td>DAU 1\u4eba\u3042\u305f\u308a\u306e IAP \u53ce\u76ca\u306e\u5e73\u5747\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u751f\u6daf\u4fa1\u5024\uff08LTV\uff09<\/td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u751f\u6daf\u4fa1\u5024\uff08LTV\uff09<\/td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u5e73\u5747\u91d1\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u751f\u6daf\u4fa1\u5024\uff08LTV\uff09\uff0f\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a<\/td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u751f\u6daf\u4fa1\u5024\uff08LTV\uff09\uff0f\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u5e73\u5747\u751f\u6daf\u4fa1\u5024\uff08LTV\uff09\uff08$\uff09<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306eIAP LTV<\/td>N\u65e5\u76ee\u306eIAP LTV<\/td>Cumulative IAP revenue N days after install<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306eIAP LTV\uff0f\u30e6\u30fc\u30b6\u30fc<\/td>N\u65e5\u76ee\u306eIAP LTV\uff0f\u30e6\u30fc\u30b6\u30fc<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306eN\u65e5\u9593\u306e\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1LTV\u306e\u5e73\u5747\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306eIAP ROAS<\/td>N\u65e5\u76ee\u306e\u5e83\u544aROAS<\/td>Average N-Day ROAS Percentage (%) Amount of cumulative IAP revenue N days after install divided by spend<\/td><\/tr>
UA<\/td>N-Day IAP ROI<\/td>N-Day\u306e\u5e83\u544aROI<\/td>Average N-Day ROI Percentage (%) Amount of cumulative profit (IAP revenue N days after install – spend) divided by spend<\/td><\/tr>
UA<\/td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u751f\u6dafROI<\/td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u751f\u6dafROI<\/td>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u5e73\u5747ROI\u7387\uff08%\uff09<\/td><\/tr>
UA<\/td>IAP\u306e\u5229\u76ca\u7387<\/td>IAP\u306e\u5229\u76ca\u7387<\/td>IAP\u306e\u53ce\u76ca \u2013 \u652f\u51fa<\/td><\/tr>
<\/td><\/td><\/td><\/td><\/tr>
UA<\/td>\u5e83\u544a\u53ce\u5165\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>\u5e83\u544a\u53ce\u5165\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>Tenjin\uff08$\uff09\u306b\u3088\u308b\u63a8\u5b9a\u5e83\u544a\u53ce\u5165\u7dcf\u984d<\/td><\/tr>
UA<\/td>\u5e83\u544a\u53ce\u5165\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u5e83\u544a\u53ce\u76ca\uff08\u30a2\u30c9\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u7dcf\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>Ad ARPDAU\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>1\u65e5\u3042\u305f\u308a\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e83\u544a\u53ce\u5165\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>DAU\u3042\u305f\u308a\u306e\u5e73\u5747\u5e83\u544a\u53ce\u5165\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>\u5e83\u544a ARPDAU\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a2\u30c6\u30fc\u30b7\u30e7\u30f3\uff09<\/td>1\u65e5\u3042\u305f\u308a\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e83\u544a\u53ce\u76ca\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>DAU 1\u4eba\u3042\u305f\u308a\u306e\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u53ce\u76ca\u306e\u5e73\u5747\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>\u5e83\u544a\u53ce\u76ca\u306eLTV\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>\u5e83\u544a\u53ce\u76ca\u306eLTV\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>Tenjin\uff08$\uff09\u306b\u3088\u308b\u63a8\u5b9a\u7dcf\u5e83\u544a\u53ce\u76caLTV\u984d<\/td><\/tr>
UA<\/td>\u5e83\u544a\u53ce\u76ca\u306eLTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>\u5e83\u544a\u53ce\u76ca\u306eLTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>Tenjin\u306b\u3088\u308b\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u63a8\u5b9a\u5e83\u544a\u53ce\u5165\u7dcf\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e83\u544a\u53ce\u76caLTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u306eLTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>N\u65e5\u76ee\u306e\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u306b\u304a\u3051\u308b\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306eLTV\uff08$\uff09<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u5e83\u544aLTV\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>N\u65e5\u76ee\u306e\u5e83\u544a\u53ce\u76caLTV\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u5f8cN\u65e5\u76ee\u306e\u7d2f\u8a08\u5e83\u544a\u53ce\u5165<\/td><\/tr>
UA<\/td>N\u65e5\u9593\u5e83\u544aLTV\uff08\u30a2\u30c9\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>N\u65e5\u76ee\u306e\u5e83\u544a\u53ce\u76caLTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>Cumulative Ad Mediation revenue N days after install ($)<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u5e83\u544aLTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>N\u65e5\u76ee\u306e\u5e83\u544a\u53ce\u76ca LTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>Tenjin\u306b\u3088\u308b\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e73\u5747N\u65e5\u9593\u306e\u5e83\u544a\u53ce\u76caLTV\u306e\u63a8\u5b9a\u5024\uff08$\uff09<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u5e83\u544aROAS\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>N\u65e5\u76ee\u306e\u5e83\u544aROAS\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>Average N-Day ROAS Percentage (%) Amount of cumulative ad revenue (Ad Network) N days after install divided by spend<\/td><\/tr>
UA<\/td>N-Day \u5e83\u544a ROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>N-Day \u5e83\u544a ROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>Average N-Day ROAS Percentage (%) Amount of cumulative ad revenue (Ad Mediation) N days after install divided by spend<\/td><\/tr>
UA<\/td>N-Day \u5e83\u544aROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>N-Day \u5e83\u544aROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>Average N-Day ROI Percentage (%) Amount of cumulative profit (ad revenue (Ad Network) N days after install – spend) divided by spend<\/td><\/tr>
UA<\/td>N-Day \u5e83\u544aROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>N-Day \u5e83\u544aROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>Average N-Day ROI Percentage (%) Amount of cumulative profit (ad revenue (Ad Mediation) N days after install – spend) divided by spend<\/td><\/tr>
UA<\/td>\u5e83\u544a\u306e\u751f\u6dafROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>\u5e83\u544a\u306e\u751f\u6dafROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>Average Ad network revenue ROI Percentage (%)<\/td><\/tr>
UA<\/td>\u5e83\u544a\u306e\u751f\u6dafROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u5e83\u544a\u306e\u751f\u6dafROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u306e\u5e73\u5747\u53ce\u76caROI\uff08%\uff09<\/td><\/tr>
UA<\/td>\u5e83\u544a\u53ce\u76ca\u306e\u5229\u76ca\u7387\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u5e83\u544a\u53ce\u76ca\u306e\u5229\u76ca\u7387\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u5e83\u544a\u53ce\u5165\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09 \u2013 \u652f\u51fa<\/td><\/tr>
UA<\/td>\u5e83\u544a\u53ce\u76ca\u306e\u5229\u76ca\u7387\uff08\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>\u5e83\u544a\u53ce\u76ca\u306e\u5229\u76ca\u7387\uff08\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09<\/td>\u5e83\u544a\u53ce\u5165\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09 \u2013 \u5e83\u544a\u8cbb<\/td><\/tr>
<\/td><\/td><\/td><\/td><\/tr>
UA<\/td>\u7dcf\u53ce\u76ca\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7dcf\u53ce\u76ca\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7dcf\u53ce\u76ca\u984d\uff08IAP\uff0b\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\uff08$\uff09<\/td><\/tr>
UA<\/td>ARPDAU\uff08\u5e83\u544a\u53ce\u5165\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09\u306e\u5408\u8a08<\/td>1\u65e5\u3042\u305f\u308a\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u7dcf\u53ce\u76ca\uff08\u5e83\u544a\u53ce\u76ca\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>DAU 1\u4eba\u3042\u305f\u308a\u306e\u7dcf\u53ce\u76ca\uff08IAP \uff0b \u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\u306e\u5e73\u5747\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>ARPDAU\uff08\u5e83\u544a\u53ce\u76ca\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09\u306e\u5408\u8a08<\/td>1\u65e5\u3042\u305f\u308a\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a\u306e\u7dcf\u53ce\u76ca \u3059\u3079\u3066\u306eARPDAU\uff08\u5e83\u544a\u53ce\u76ca\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>DAU\u3042\u305f\u308a\u306e\u5168\u5e83\u544a\u53ce\u76ca\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0bIAP\uff09\u306e\u5e73\u5747\u984d<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u7dcfLTV\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>N\u65e5\u76ee\u306e\u7dcfLTV\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>Cumulative all revenue (IAP + Ad Network) N days after the install<\/td><\/tr>
UA<\/td>N\u65e5\u9593\u306e\u7dcfLTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>N\u65e5\u9593\u306e\u7dcfLTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>Cumulative all revenue (IAP + Ad Mediation) N days after the install<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u7dcfLTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>N\u65e5\u76ee\u306e\u7dcfLTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>Cumulative all revenue (IAP + Ad Network) N days after install divided by total users on 0-Day<\/td><\/tr>
UA<\/td>N\u65e5\u9593\u306e\u7dcfLTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>N-Day \u5168\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3 LTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0bIAP\uff09<\/td>Cumulative all revenue (IAP + Ad Mediation) N days after install divided by tracked installs<\/td><\/tr>
UA<\/td>\u3059\u3079\u3066\u306eLTV\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u3059\u3079\u3066\u306eLTV\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>LTV\uff08\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff0b\u5e83\u544a\u53ce\u5165\uff09\u306e\u5408\u8a08<\/td><\/tr>
UA<\/td>\u5168LTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u5168LTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u5168LTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td><\/tr>
UA<\/td>\u5168LTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u5168LTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u7dcf\u53ce\u76ca\uff08IAP\uff0b\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\uff08$\uff09<\/td><\/tr>
UA<\/td>\u5168LTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u5168LTV\uff0f\u30e6\u30fc\u30b6\u30fc\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u7dcf\u53ce\u76ca\uff08IAP\uff0b\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\uff08$\uff09<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u5168ROAS\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>N\u65e5\u76ee\u306e\u5168ROAS\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>Average N-Day ROAS Percentage (%) Amount of cumulative all revenue (Ad Network + IAP) N days after install divided by spend<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u5168ROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>N\u65e5\u76ee\u306e\u5168ROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>Average N-Day ROAS Percentage (%) Amount of cumulative Ad Mediation revenue + IAP N days after install divided by spend<\/td><\/tr>
UA<\/td>N\u65e5\u9593\u306e\u5168ROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>N\u65e5\u9593\u306e\u5168ROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>Average N-Day ROI Percentage (%) Amount of cumulative total profit (all revenue (Ad Network + IAP) N days after install – spend) divided by spend<\/td><\/tr>
UA<\/td>N-Day \u5168ROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>N-Day \u5168\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u306eROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0bIAP\uff09<\/td>Average N-Day ROI Percentage (%) Amount of cumulative Ad Mediation + IAP Revenue (total revenue N days after install – spend) divided by spend<\/td><\/tr>
UA<\/td>\u751f\u6dafROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u751f\u6dafROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u5e73\u5747\u751f\u6dafROI\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09\u306e\u5272\u5408\uff08%\uff09<\/td><\/tr>
UA<\/td>\u7d2f\u8a08ROAS\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7d2f\u8a08ROAS\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u5e73\u5747\u751f\u6dafROAS\u6bd4\u7387\uff08%\uff09<\/td><\/tr>
UA<\/td>\u751f\u6daf\u7dcfROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u751f\u6daf\u7dcfROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u751f\u6daf\u7dcfROI\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td><\/tr>
UA<\/td>\u7d2f\u8a08ROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7d2f\u8a08ROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7d2f\u8a08ROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td><\/tr>
UA<\/td>N-Day \u5168pLTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a2 + IAP\uff09<\/td>N-Day \u5168pLTV\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a2 + IAP\uff09<\/td>Cumulative predicted revenue (IAP + Ad Mediation Revenue) N-Days after install (Currently up to 30-Days cohorts supported)<\/td><\/tr>
UA<\/td>N-Day \u5168pROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0bIAP\uff09<\/td>N-Day \u5168pROAS\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0bIAP\uff09<\/td>Average N-Day Predicted ROAS Percentage (%) Amount of cumulative All pLTV (Ad Mediation + IAP) N days after install divided by spend (Currently up to 30-Days cohorts supported)<\/td><\/tr>
UA<\/td>N-Day \u5168pROI\uff08\u5e83\u544a\u4ef2\u4ecb\uff0bIAP\uff09<\/td>N-Day \u5168pROI\uff08\u5e83\u544a\u4ef2\u4ecb\uff0bIAP\uff09<\/td>Average N-Day Predicted ROI Percentage (%) Amount of cumulative (All pLTV (Ad Mediation + IAP) N days after install – spend) divided by spend (Currently up to 30-Days cohorts supported)<\/td><\/tr>
UA<\/td>\u7dcf\u5229\u76ca\u7387\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7dcf\u5229\u76ca\u7387\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7dcf\u53ce\u76ca\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09\uff0d \u5e83\u544a\u8cbb<\/td><\/tr>
UA<\/td>\u7dcf\u5229\u76ca\u7387\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7dcf\u5229\u76ca\u7387\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09<\/td>\u7dcf\u53ce\u76ca\uff08\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff0b\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\uff09\uff0d \u652f\u51fa<\/td><\/tr>
UA<\/td>DAU<\/td>1\u65e5\u3042\u305f\u308a\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570<\/td>1\u65e5\u3042\u305f\u308a\u306e\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u6570\uff08advertising_id\uff09<\/td><\/tr>
UA<\/td>N-Day\u30e6\u30fc\u30b6\u30fc<\/td>N\u65e5\u9593\u306e\u7d99\u7d9a\u5229\u7528\u8005\u6570<\/td>\u30a2\u30d7\u30ea\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u304b\u3089N\u65e5\u5f8c\u306b\u7dad\u6301\u3055\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u7dcf\u6570<\/td><\/tr>
UA<\/td>\u751f\u6daf\u4fdd\u8a3c<\/td>\u751f\u6daf\u4fdd\u6709\u7387<\/td>\u30b3\u30db\u30fc\u30c8\u5225 N\u65e5\u9593\u306e\u7d99\u7d9a\u7387<\/td><\/tr>
UA<\/td>N-Day Ret %<\/td>N\u65e5\u6642\u70b9\u306e\u7d99\u7d9a\u7387<\/td>N\u65e5\u9593\u306e\u5e73\u5747\u7dad\u6301\u7387\uff08%\uff09<\/td><\/tr>
UA<\/td>\u4e0d\u6b63\u4e8b\u6848\u306e\u7dcf\u6570<\/td>\u4e0d\u6b63\u4e8b\u6848\u306e\u7dcf\u6570<\/td>\u30d6\u30ed\u30c3\u30af\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570\u3068\u4e0d\u6b63\u8cfc\u5165\u306e\u5408\u8a08<\/td><\/tr>
UA<\/td>\u30d6\u30ed\u30c3\u30af\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td>\u30d6\u30ed\u30c3\u30af\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td>The number of clicks we blocked based on mean time to install(MTTI). We currently use 1 second for the MTTI threshold as default.<\/td><\/tr>
UA<\/td>\u30d6\u30ed\u30c3\u30af\u3055\u308c\u305f\u30c7\u30d0\u30a4\u30b9\u30a4\u30d9\u30f3\u30c8<\/td>\u30d6\u30ed\u30c3\u30af\u3055\u308c\u305f\u30c7\u30d0\u30a4\u30b9\u30a4\u30d9\u30f3\u30c8<\/td>\u30c6\u30b9\u30c8\u5bfe\u8c61\u30c7\u30d0\u30a4\u30b9\u306e\u30a4\u30d9\u30f3\u30c8\u6570<\/td><\/tr>
UA<\/td>\u4e0d\u6b63\u8cfc\u5165<\/td>\u4e0d\u6b63\u8cfc\u5165<\/td>\u4e0d\u6b63\u3068\u30de\u30fc\u30af\u3055\u308c\u305f\u8cfc\u5165\u4ef6\u6570<\/td><\/tr>
UA<\/td>\u4e0d\u6b63\u306a\u8fd4\u91d1\u3092\u30d6\u30ed\u30c3\u30af\u3057\u307e\u3057\u305f<\/td>\u4e0d\u6b63\u53ce\u76ca\u306e\u963b\u6b62<\/td>\u4e0d\u6b63\u53ce\u76ca\u306e\u963b\u6b62\u7dcf\u984d\uff08$\uff09<\/td><\/tr>
UA<\/td>\u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td>\u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u5831\u544a\u3055\u308c\u305f\u5e83\u544a\u306e\u30af\u30ea\u30c3\u30af\u56de\u6570<\/td><\/tr>
UA<\/td>\u30af\u30ea\u30c3\u30af\u6570\u306e\u5dee<\/td>\u30af\u30ea\u30c3\u30af\u6570\u306e\u5dee<\/td>\u30af\u30ea\u30c3\u30af\u6570\u306e\u5dee\u3002\u8a08\u7b97\u5f0f\uff1a\u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570 \u2013 \u8ffd\u8de1\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td><\/tr>
UA<\/td>\u30af\u30ea\u30c3\u30af\u6570\u3000\u5dee\u3000\u30d1\u30fc\u30bb\u30f3\u30c8<\/td>\u30af\u30ea\u30c3\u30af\u6570\u3000\u5dee\u3000\u30d1\u30fc\u30bb\u30f3\u30c8<\/td>\u5e73\u5747\u30af\u30ea\u30c3\u30af\u6570\u306e\u5dee\u306e\u5272\u5408\uff08%\uff09\u306e\u8a08\u7b97\u5f0f\uff1a100 \u2013 100 \u00d7 \uff08\u8ffd\u8de1\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570 \u00f7 \u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570\uff09<\/td><\/tr>
UA<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u7dcf\u6240\u6709\u30b3\u30b9\u30c8<\/td>\u7d99\u7d9a\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u751f\u6daf\u30b3\u30b9\u30c8<\/td>Cohorted cost per N-day Retained User<\/td><\/tr>
UA<\/td>CPC<\/td>\u30af\u30ea\u30c3\u30af\u5358\u4fa1\uff08CPC\uff09<\/td>\u5e73\u5747CPC\u984d\uff08$\uff09\u306e\u652f\u51fa\u984d\uff0f\u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td><\/tr>
UA<\/td>CPI<\/td>\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u5358\u4fa1\uff08CPI\uff09<\/td>Average CPI Amount ($) spend\/reported installs<\/td><\/tr>
UA<\/td>CPM<\/td>1000\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8\uff08CPM\uff09<\/td>\u5e73\u5747CPM\u984d\uff08$\uff09 1000 \u00d7 \u5e83\u544a\u8cbb\uff0f\u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr>
UA<\/td>CPR<\/td>\u5b8c\u4e86\u7387\uff08CPR\uff09<\/td>Average CPR Percentage (%) 100 * reported installs \/ reported impressions<\/td><\/tr>
UA<\/td>CTR<\/td>\u30af\u30ea\u30c3\u30af\u7387\uff08CTR\uff09<\/td>\u5e73\u5747CTR\uff08%\uff09 100 \u00d7 \u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570 \u00f7 \u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr>
UA<\/td>CVR<\/td>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff08CVR\uff09<\/td>Average CVR Percentage (%) 100 * reported installs \/ reported clicks<\/td><\/tr>
UA<\/td>\u611f\u60f3<\/td>\u5831\u544a\u3055\u308c\u305f\u611f\u60f3<\/td>\u5e83\u544a\u306e\u8868\u793a\u56de\u6570<\/td><\/tr>
UA<\/td>Reported installs<\/td>Reported installs<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u5831\u544a\u3057\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr>
UA<\/td>Diff\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u307e\u3059<\/td>\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6642\u306e\u9055\u3044<\/td>\u7dcf\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u5dee\u3002\u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570 \u2013 \u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr>
UA<\/td>\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u5dee\uff08\uff05\uff09<\/td>\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u5dee\uff08\uff05\uff09<\/td>\u5e73\u5747\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u5dee\u306e\u5272\u5408\uff08%\uff09\u3002100 \u2013 100 \u00d7 \uff08\u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570 \u00f7 \u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\uff09<\/td><\/tr>
UA<\/td>\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u6307\u5b9a\u3055\u308c\u305f\u671f\u9593\u306b\u304a\u3051\u308b\u7dcf\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td>\u6307\u5b9a\u3055\u308c\u305f\u671f\u9593\u306b\u304a\u3051\u308b\u7dcf\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr>
UA<\/td>IMPDAU\uff08\u5e83\u544a\u30e1\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\uff09<\/td>\u6307\u5b9a\u3055\u308c\u305f\u671f\u9593\u306b\u304a\u3051\u308b\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e73\u5747\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td>\u7dcf\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u30921\u65e5\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u7dcf\u6570\u3067\u5272\u3063\u305f\u5024<\/td><\/tr>
UA<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u751f\u6daf\u30a2\u30af\u30c6\u30a3\u30d6\u65e5\u6570<\/td>Lifetime Active Days Per User<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e73\u5747\u30a2\u30af\u30c6\u30a3\u30d6\u65e5\u6570<\/td><\/tr>
UA<\/td>\u30bb\u30c3\u30b7\u30e7\u30f3<\/td>\u30bb\u30c3\u30b7\u30e7\u30f3<\/td>\u5e73\u5747\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr>
UA<\/td>\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a\u306e\u5229\u7528\u671f\u9593<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u7dcf\u6570<\/td>\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u5e73\u5747\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr>
UA<\/td>Spend<\/td>Spend<\/td>\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u306b\u304b\u304b\u308b\u8cbb\u7528\uff08\u7c73\u30c9\u30eb\uff09<\/td><\/tr>
UA<\/td>tCPI<\/td>\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u5bfe\u8c61\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u5358\u4fa1\uff08tCPI\uff09<\/td>\u5e73\u5747tCPI\u984d\uff08$\uff09\uff0f\u8ffd\u8de1\u5bfe\u8c61\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr>
UA<\/td>\u30af\u30ea\u30c3\u30af\u6570\u306e\u8ffd\u8de1<\/td>\u30af\u30ea\u30c3\u30af\u6570\u306e\u8ffd\u8de1<\/td>\u5e83\u544a\u306e\u30af\u30ea\u30c3\u30af\u6570\uff08Tenjin\u306b\u3088\u308b\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\uff09<\/td><\/tr>
UA<\/td>\u8ffd\u8de1\u578bCVR<\/td>\u8ffd\u8de1\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff08CVR\uff09<\/td>\u5e73\u5747CVR\uff08%\uff09 100 \u00d7 \u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570 \u00f7 \u8ffd\u8de1\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td><\/tr>
UA<\/td>\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3055\u308c\u305f\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td>\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3055\u308c\u305f\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td>Tenjin\u306b\u3088\u3063\u3066\u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr>
UA<\/td>Tracked Installs<\/td>Tracked Installs<\/td>Tenjin\u304c\u8ffd\u8de1\u3057\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr>
UA<\/td>\u8ffd\u8de1\u3055\u308c\u305f\u518d\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb<\/td>\u8ffd\u8de1\u3055\u308c\u305f\u518d\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb<\/td>Tenjin\u304c\u8ffd\u8de1\u3057\u305f\u518d\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td><\/tr>
UA<\/td>CP N-Day \u30e6\u30fc\u30b6\u30fc<\/td>Cost per N-Day Retained User<\/td>Cost per users that comes back N days after install (installs here are reported by the ad network). Formula – spend * (users_0d\/reported installs) \/ users_Nd<\/td><\/tr>
UA<\/td>N-Day \u30bb\u30c3\u30b7\u30e7\u30f3<\/td>N-Day \u30bb\u30c3\u30b7\u30e7\u30f3<\/td>Number of times an app was opened after post install on the day of install (N day)<\/td><\/tr>
UA<\/td>CP K N-Day \u30bb\u30c3\u30b7\u30e7\u30f3<\/td>1000 N-Day\u30bb\u30c3\u30b7\u30e7\u30f3\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8<\/td>1000 N-Day\u30bb\u30c3\u30b7\u30e7\u30f3\u3042\u305f\u308a\u306e\u5e73\u5747\u30b3\u30b9\u30c8\uff08$\uff09<\/td><\/tr>
UA<\/td>\u8cfc\u5165\u8005<\/td>\u30e6\u30cb\u30fc\u30af\u8cfc\u5165\u8005\u6570<\/td>\u30e6\u30cb\u30fc\u30af\u8cfc\u5165\u8005\u6570<\/td><\/tr>
UA<\/td>\u53d6\u5f15<\/td>\u8cfc\u5165\u53d6\u5f15<\/td>\u7dcf\u8cfc\u5165\u56de\u6570\u306e\u5408\u8a08<\/td><\/tr>
UA<\/td>N-Day\u306e\u8cbb\u7528\uff0f\u8cfc\u5165<\/td>N\u65e5\u9593\u306e\u8cfc\u51651\u4ef6\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8\uff08CPP\uff09\u53d6\u5f15\u4ef6\u6570<\/td>Cost divided by cumulative total purchase counts N days after the install<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u30b3\u30b9\u30c8\uff0f\u8cfc\u5165\u8005<\/td>N\u65e5\u76ee\u306e\u30ea\u30d4\u30fc\u30bf\u30fc1\u4eba\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8<\/td>Cost divided by returning purchase user N days after the install<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u7d2f\u8a08\u58f2\u4e0a\u9ad8<\/td>N\u65e5\u76ee\u306e\u7d2f\u8a08\u8cfc\u5165\u58f2\u4e0a\u9ad8<\/td>Cumulative purchase revenue N days after the install<\/td><\/tr>
UA<\/td>N\u65e5\u76ee\u306e\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306e\u53ce\u76ca<\/td>\u7372\u5f97\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306eN\u65e5\u9593\u306e\u7d2f\u8a08\u8cfc\u5165\u58f2\u4e0a\u9ad8<\/td>Cumulative purchase revenue N days after the install, divided by the number of acquired users<\/td><\/tr>
UA<\/td>N\u65e5\u9593\u306e\u7d2f\u8a08\u53d6\u5f15\u9ad8<\/td>N\u65e5\u9593\u306e\u7d2f\u8a08\u8cfc\u5165\u53d6\u5f15\u4ef6\u6570<\/td>Cumulative purchase counts N days after the install<\/td><\/tr>
UA<\/td>\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a\u306eN\u65e5\u9593\u306e\u53d6\u5f15\u4ef6\u6570<\/td>\u7372\u5f97\u30e6\u30fc\u30b6\u30fc1\u4eba\u3042\u305f\u308a\u306eN\u65e5\u9593\u306e\u7d2f\u8a08\u8cfc\u5165\u53d6\u5f15\u4ef6\u6570<\/td>Cumulative purchase counts N days after the install, divided by the number of acquired users<\/td><\/tr>
UA<\/td>N-Day\u3078\u306e\u53c2\u52a0<\/td>N-Day\u306e\u8cfc\u5165\u8005\u53c2\u52a0<\/td>Percent of unique purchasers N days after the install out of the number of acquired users<\/td><\/tr>
UA<\/td>N-Day\u8cfc\u5165\u8005<\/td>N\u65e5\u9593\u306e\u30e6\u30cb\u30fc\u30af\u8cfc\u5165\u8005\u6570<\/td>Cumulative unique purchasers N days after the install<\/td><\/tr>
UA<\/td>\u5e73\u5747<\/td>1\u53d6\u5f15\u3042\u305f\u308a\u306e\u5e73\u5747\u8cfc\u5165\u984d<\/td>\u8cfc\u5165\u7dcf\u58f2\u4e0a\u9ad8\u3092\u3001\u8cfc\u5165\u7dcf\u4ef6\u6570\u3067\u5272\u3063\u305f\u5024<\/td><\/tr>
UA<\/td>\u53ce\u76ca<\/td>\u8ca9\u58f2\u53ce\u76ca<\/td>\u8cfc\u5165\u306b\u3088\u308b\u7dcf\u53ce\u76ca<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
\u5e83\u544a\u53ce\u76ca\u5316\u6307\u6a19<\/strong><\/h5>\n\n\n\n
\u30ec\u30dd\u30fc\u30c8\u30bf\u30a4\u30d7<\/th>\u7701\u7565\u540d<\/th>\u540d\u79f0<\/th>\u8aac\u660e<\/th><\/tr><\/thead>
AM<\/td>\u5831\u544a\u3055\u308c\u305f \u5e83\u544a\u53ce\u76ca<\/a><\/td>\u5831\u544a\u3055\u308c\u305f \u5e83\u544a\u53ce\u76ca<\/a><\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u5225\u5e83\u544a\u53ce\u5165\u7dcf\u984d\uff08$\uff09<\/td><\/tr>
AM<\/td>eCPC<\/td>\u5b9f\u52b9\u30af\u30ea\u30c3\u30af\u5358\u4fa1\uff08eCPC\uff09<\/td>\u30af\u30ea\u30c3\u30af\u3042\u305f\u308a\u306e\u5e83\u544a\u53ce\u5165\uff08$\uff09<\/td><\/tr>
AM<\/td>eCPM<\/td>\u5b9f\u52b9\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u5358\u4fa1\uff08eCPM\uff09<\/td>1000\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3042\u305f\u308a\u306e\u5e83\u544a\u53ce\u5165\uff08$\uff09<\/td><\/tr>
AM<\/td>\u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td>\u5831\u544a\u3055\u308c\u305f\u30af\u30ea\u30c3\u30af\u6570<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u5831\u544a\u3057\u305f\u7dcf\u30af\u30ea\u30c3\u30af\u6570<\/td><\/tr>
AM<\/td>\u611f\u60f3<\/td>\u5831\u544a\u3055\u308c\u305f\u611f\u60f3<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u5831\u544a\u3057\u305f\u7dcf\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
SKAd\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u30fb\u30e1\u30c8\u30ea\u30c3\u30af\u30b9<\/strong><\/h5>\n\n\n\n
\u30ec\u30dd\u30fc\u30c8\u30bf\u30a4\u30d7<\/th>\u7701\u7565\u540d<\/th>\u540d\u79f0<\/th>\u8aac\u660e<\/th><\/tr><\/thead>
SKAN<\/td>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/td>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr>
SKAN<\/td>\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024<\/td>\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5e73\u5747\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr>
SKAN<\/td>\u8ee2\u63db\u4fa1\u5024 \u5408\u8a08<\/td>\u8ee2\u63db\u4fa1\u5024 \u5408\u8a08<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr>
SKAN<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306eSKAN\u306b\u3088\u308b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306eSKAN\u306b\u3088\u308b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570<\/td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u4fe1\u3057\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr>
SKAN<\/td>\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u3000CV\u3000\u5e73\u5747<\/td>\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024 \u5e73\u5747<\/td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u7d4c\u7531\u3067\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4fa1\u5024<\/td><\/tr>
SKAN<\/td>\u6700\u521d\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3000\u5c65\u6b74\u66f8\u3000\u5408\u8a08<\/td>\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3000\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u3000\u5408\u8a08<\/td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08<\/td><\/tr>
SKAN<\/td>\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/td>\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u4fe1\u3057\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr>
SKAN<\/td>CV\u306e\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u5e73\u5747<\/td>\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5e73\u5747<\/td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u7d4c\u7531\u3067\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4fa1\u5024<\/td><\/tr>
SKAN<\/td>CV\u306e\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 \u5408\u8a08<\/td>\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u3000\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3000\u5408\u8a08<\/td>\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr>
SKAN<\/td>\u30a2\u30b7\u30b9\u30c8<\/td>\u30a2\u30b7\u30b9\u30c8<\/td>Ad network forwarded ad impressions that were shown to a user that ultimately downloaded the app, but were not awarded with an attribution. Introduced in SKAdNetwork 3.0, this corresponds to postbacks with did-win=false.<\/td><\/tr>
SKAN<\/td>\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b5\u30dd\u30fc\u30c8<\/td>\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b5\u30dd\u30fc\u30c8<\/td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u3051\u53d6\u3063\u305f\u30a2\u30b7\u30b9\u30c8\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr>
SKAN<\/td>\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3088\u308b\u30a2\u30b7\u30b9\u30c8<\/td>\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3088\u308b\u30a2\u30b7\u30b9\u30c8<\/td>\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u3051\u53d6\u3063\u305f\u30a2\u30b7\u30b9\u30c8\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr>
SKAN<\/td>Apple\u306e\u5358\u4f4d\u63db\u7b97<\/td>Apple\u306e\u5358\u4f4d\u63db\u7b97<\/td>Apple \u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr>
SKAN<\/td>Apple\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4fa1\u5024\u306e\u5e73\u5747<\/td>Apple\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u4fa1\u5024\u306e\u5e73\u5747<\/td>Apple\u304b\u3089\u63d0\u4f9b\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5e73\u5747\uff08\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304a\u3088\u3073\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u542b\u3080\uff09<\/td><\/tr>
SKAN<\/td>Apple \u63db\u7b97\u984d \u5408\u8a08<\/td>Apple \u63db\u7b97\u984d \u5408\u8a08<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08<\/td><\/tr>
SKAN<\/td>Apple SKAN\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb<\/td>Apple SKAN\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u4fe1\u3057\u305f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr>
SKAN<\/td>Apple \u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 CV \u5e73\u5747<\/td>Apple \u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 CV \u5e73\u5747<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u984d<\/td><\/tr>
SKAN<\/td>Apple \u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570 CV \u5408\u8a08<\/td>Apple \u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570 CV \u5408\u8a08<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08<\/td><\/tr>
SKAN<\/td>Apple\u306e\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/td>Apple\u306e\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u95a2\u3059\u308b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u4ef6\u6570<\/td><\/tr>
SKAN<\/td>Apple \u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 CV \u5e73\u5747<\/td>Apple \u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 CV \u5e73\u5747<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u984d<\/td><\/tr>
SKAN<\/td>Apple \u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 CV \u5408\u8a08<\/td>Apple \u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9 \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024 \u5408\u8a08<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5024\u306e\u5408\u8a08<\/td><\/tr>
SKAN<\/td>Apple\u306e\u30b5\u30dd\u30fc\u30c8<\/td>Apple\u306e\u30b5\u30dd\u30fc\u30c8<\/td>Apple forwarded ad impressions that were shown to a user that ultimately downloaded the app, but were not awarded with an attribution. Introduced in SKAdNetwork 3.0, this corresponds to postbacks with did-win=false.<\/td><\/tr>
SKAN<\/td>Apple\u306e\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u95a2\u3059\u308b\u30b5\u30dd\u30fc\u30c8<\/td>Apple\u306e\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u95a2\u3059\u308b\u30b5\u30dd\u30fc\u30c8<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u518d\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u95a2\u3059\u308b\u30a2\u30b7\u30b9\u30c8\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u4ef6\u6570<\/td><\/tr>
SKAN<\/td>Apple\u306e\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u30b5\u30dd\u30fc\u30c8<\/td>Apple\u306e\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u30b5\u30dd\u30fc\u30c8<\/td>Apple\u304b\u3089\u8ee2\u9001\u3055\u308c\u305f\u521d\u56de\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306b\u3064\u3044\u3066\u3001\u53d7\u3051\u53d6\u3063\u305f\u30a2\u30b7\u30b9\u30c8\u30fb\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u6570<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

\u30ec\u30dd\u30fc\u30c8\u306e\u7a2e\u985e<\/p>\n\n\n\n

UA\uff1a\u30e6\u30fc\u30b6\u30fc\u7372\u5f97<\/p>\n\n\n\n

AM: \u5e83\u544a\u53ce\u76ca<\/p>\n\n\n\n

SKAN: SKAdNetwork<\/p>\n\n\n\n

N-Day\u6307\u6a19\u306f\u3059\u3079\u3066\u30b3\u30db\u30fc\u30c8\u6307\u6a19\u3067\u3042\u308a\u3001\u53d6\u5f97\u65e5\u3054\u3068\u306b\u30b0\u30eb\u30fc\u30d7\u5316\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u4ed6\u306e\u30b3\u30db\u30fc\u30c8\u5316\u3055\u308c\u3066\u3044\u306a\u3044\u6307\u6a19\u306f\u3059\u3079\u3066\u66a6\u65e5\u3054\u3068\u306b\u30b0\u30eb\u30fc\u30d7\u5316\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u8a73\u7d30\u306f\u4e0b\u8a18\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p><\/p>\n<\/div><\/div><\/div>\n\n\n\n

\n\n\n\n

\u7ba1\u7406\u753b\u9762\u4e0a\u3067\u306e\u30b3\u30db\u30fc\u30c8<\/h4>\n\n\n\n

\u30e6\u30fc\u30b6\u30fc\u306e\u96c6\u5408\u3092\u30b3\u30db\u30fc\u30c8\u3068\u5b9a\u7fa9\u3067\u304d\u308b\u305f\u3081\u3001Tenjin\u306e\u7ba1\u7406\u753b\u9762\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u6700\u3082\u4e00\u822c\u7684\u306a\u30b3\u30db\u30fc\u30c8\u306b\u7740\u76ee\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

\u30de\u30fc\u30b1\u30bf\u30fc\u304c\u901a\u5e38\u7406\u89e3\u3057\u305f\u3044\u3068\u8003\u3048\u308b\u4e00\u822c\u7684\u306a\u30b3\u30db\u30fc\u30c8\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n

    \n
  • \u7372\u5f97\u65e5\u4ed8 - \u7372\u5f97\u65e5\u3054\u3068\u306b\u30e6\u30fc\u30b6\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u3001\u30b0\u30eb\u30fc\u30d7\u3059\u308b\u3053\u3068\u306f\u6700\u3082\u91cd\u8981\u306a\u5206\u6790\u624b\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001x\u65e5\u7d99\u7d9a\u7387\u3001x\u65e5LTV\u306a\u3069\u304c\u8a08\u7b97\u3055\u308c\u307e\u3059\u3002<\/li>\n\n\n\n
  • \u30e6\u30fc\u30b6\u30fc\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3 \u2013 \u30c1\u30e3\u30cd\u30eb\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u56fd\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3054\u3068\u306b\u30e6\u30fc\u30b6\u30fc\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u304a\u3088\u3073\u30b0\u30eb\u30fc\u30d7\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u3055\u307e\u3056\u307e\u306a\u5074\u9762\u304b\u3089\u6307\u6a19\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u306b\u57fa\u3065\u3044\u3066\u30e6\u30fc\u30b6\u30fc\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u30a2\u30d7\u30ea\u3092\u5fc5\u8981\u3068\u3057\u3066\u3044\u308b\u304b\u3001\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u5fc5\u8981\u3068\u3057\u3066\u3044\u306a\u3044\u304b\u306b\u3064\u3044\u3066\u306e\u6d1e\u5bdf\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n

    \u3059\u3079\u3066\u306e\u30ab\u30b9\u30bf\u30e0\u30b3\u30db\u30fc\u30c8\u5206\u6790\u3068\u6700\u9069\u5316\u306e\u305f\u3081\u306b\u3001DataVault\u306f\u3053\u308c\u3089\u306e\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3067\u304d\u308b\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002DataVault\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u751f\u30c7\u30fc\u30bf\u3067\u306e\u307f\u30a2\u30af\u30bb\u30b9\u53ef\u80fd\u306a\u69d8\u3005\u306a\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3084\u6307\u6a19\u306b\u57fa\u3065\u3044\u3066\u30ab\u30b9\u30bf\u30e0\u30b3\u30db\u30fc\u30c8\u3092\u69cb\u7bc9\u3057\u307e\u3059\u3002\u4f8b\u3068\u3057\u3066\u3001advertising_id\u30ec\u30d9\u30eb\u306e\u30c7\u30fc\u30bf\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u7d99\u7d9a\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6700\u9069\u5316\u306e\u305f\u3081\u306e\u305d\u3063\u304f\u308a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.
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    ","protected":false},"excerpt":{"rendered":"

    Which metrics are included within the Tenjin Dashboard? The Tenjin dashboard allows app developers to quickly access common analyses that marketers use to make decisions. The following video explains how we calculate some cohorted and non-cohorted metrics at Tenjin. 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