{"id":10521,"date":"2023-11-27T11:31:58","date_gmt":"2023-11-27T11:31:58","guid":{"rendered":"https:\/\/tenjin.com\/?p=10521"},"modified":"2026-04-10T10:24:49","modified_gmt":"2026-04-10T10:24:49","slug":"mintegral-roas-bidding-heres-everything-you-need-to-know","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ja\/blog\/mintegral-roas-bidding-heres-everything-you-need-to-know\/","title":{"rendered":"Mintegral ROAS\u5165\u672d\uff1a\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u3053\u3068\u306f\u3059\u3079\u3066\u3053\u3053\u306b\u3042\u308b"},"content":{"rendered":"<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Mintegral ROAS\u30d3\u30c7\u30a3\u30f3\u30b0 101\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/CdVwTp6rrnE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"translation-block\">\u3053\u306e\u30d6\u30ed\u30b0\u6295\u7a3f\u3067\u306f\u3001\u4e0a\u8a18\u306e\u30d3\u30c7\u30aa\u3067\u7d39\u4ecb\u3055\u308c\u3066\u3044\u308b\u4e3b\u8981\u306a\u8ad6\u70b9\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8aac\u660e\u3057\u307e\u3059\u3002Tenjin\u306eRoman Garbar\u304c\u3001Mintegral\u306e<a href=\"https:\/\/docs.tenjin.com\/docs\/ja\/impression-level-ad-revenue-callbacks\" target=\"_self\">ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a> \u306b\u3064\u3044\u3066\u8cea\u554f\u3092\u3057\u3001Mintegral\u306eEMEA\u30b8\u30a7\u30cd\u30e9\u30eb\u30de\u30cd\u30fc\u30b8\u30e3\u30fcHector Almeida\u304c\u6d1e\u5bdf\u529b\u306b\u5bcc\u3093\u3060\u56de\u7b54\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306b\u3064\u3044\u3066\u306f\u3001\u30d6\u30ed\u30b0\u6295\u7a3f\u5168\u6587\u3092\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ROAS\u5165\u672d\u3068\u306f<\/li>\n\n\n\n<li>\u5e83\u544a\u4e3b\u304c Mintegral \u3067\u5b9f\u65bd\u3067\u304d\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u7a2e\u985e<\/li>\n\n\n\n<li>Mintegral\u3067ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/li>\n<\/ul>\n\n\n\n<p>\u7b49\u306a\u3069\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/tenjin.com\/ja\/blog\/how-yomi-studio-unlocked-hyper-growth-with-tenjins-ad-revenue-callbacks\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"235\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/YOMI.png?resize=1024%2C235&#038;ssl=1\" alt=\"See how YOMI Studio doubled their installs with ROAS campaigns\" class=\"wp-image-12217\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/YOMI.png?resize=1024%2C235&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/YOMI.png?resize=300%2C69&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/YOMI.png?resize=768%2C177&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/YOMI.png?resize=1536%2C353&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/YOMI.png?resize=18%2C4&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/YOMI.png?resize=1200%2C276&amp;ssl=1 1200w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/YOMI.png?w=1740&amp;ssl=1 1740w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<p class=\"translation-block\">Tenjin\u3067Mintegral ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u8a2d\u5b9a\u306b\u95a2\u3059\u308b\u8a73\u7d30<a href=\"https:\/\/docs.tenjin.com\/docs\/ja\/mintegral?highlight=mintegral\" target=\"_self\">\u30ac\u30a4\u30c9<\/a>\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002\u3055\u3089\u306b\u3001Tenjin\u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u5e83\u544a\u53ce\u76ca\u30c7\u30fc\u30bf\u3092\u6b21\u306e<a href=\"https:\/\/docs.tenjin.com\/docs\/average-revenue-per-user-arpu\" target=\"_self\">\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af<\/a>\u306b\u9001\u4fe1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ironSource<\/li>\n\n\n\n<li><a href=\"https:\/\/tenjin.com\/ja\/blog\/how-to-scale-hyper-or-hybrid-casual-games-with-unity-roas-campaigns\/\">Unity<\/a><\/li>\n\n\n\n<li>Meta<\/li>\n\n\n\n<li>Liftoff<\/li>\n\n\n\n<li>TikTok<\/li>\n\n\n\n<li>Aura from Unity<\/li>\n\n\n\n<li>Adjoe<\/li>\n\n\n\n<li>Smadex<\/li>\n\n\n\n<li>Moloco Ads<\/li>\n\n\n\n<li>Adkomo<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/docs.tenjin.com\/docs\/impression-level-ad-revenue-callbacks\">\u8a73\u7d30\u3092\u8aad\u3080<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5e83\u544a\u4e3b\u306fMintegral\u3067\u3069\u306e\u3088\u3046\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3067\u304d\u307e\u3059\u304b\uff1f<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"414\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/What-sort-of-campaigns-can-advertisers-run-on-Mintegral.png?resize=1024%2C414&#038;ssl=1\" alt=\"\u5e83\u544a\u4e3b\u306fMintegral\u3067\u3069\u306e\u3088\u3046\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3067\u304d\u307e\u3059\u304b\uff1f\" class=\"wp-image-10531\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/What-sort-of-campaigns-can-advertisers-run-on-Mintegral.png?resize=1024%2C414&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/What-sort-of-campaigns-can-advertisers-run-on-Mintegral.png?resize=300%2C121&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/What-sort-of-campaigns-can-advertisers-run-on-Mintegral.png?resize=768%2C310&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/What-sort-of-campaigns-can-advertisers-run-on-Mintegral.png?resize=18%2C7&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/What-sort-of-campaigns-can-advertisers-run-on-Mintegral.png?w=1252&amp;ssl=1 1252w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"translation-block\">\u300cMintegral \u3067\u306f\u3001\u30bb\u30eb\u30d5\u30b5\u30fc\u30d3\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u5e83\u544a\u4e3b\u304c\u5229\u7528\u3067\u304d\u308b\u3055\u307e\u3056\u307e\u306a\u5165\u672d\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u7528\u610f\u3057\u3066\u3044\u307e\u3059\u3002\u6700\u3082\u3088\u304f\u4f7f\u7528\u3055\u308c\u308b\u30e2\u30c7\u30eb\u306e1\u3064\u306f CPI\u30e2\u30c7\u30eb\u3067\u3059\u3002 <a href=\"https:\/\/docs.tenjin.com\/docs\/ja\/cost-per-install-cpi?highlight=cpi\" target=\"_self\">CPI<\/a>\u306f\u624b\u52d5\u306e\u5165\u672d\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059\u3002\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3054\u3068\u306b\u652f\u6255\u3044\u3092\u884c\u3046\u305f\u3081\u3001\u3055\u307e\u3056\u307e\u306a\u5e83\u544a\u30bd\u30fc\u30b9\u306b\u57fa\u3065\u3044\u3066\u6700\u9069\u5316\u3067\u304d\u307e\u3059\u3002\u5165\u672d\u5358\u4fa1\u3092\u624b\u52d5\u3067\u5909\u66f4\u3057\u3001\u5e83\u544a\u4e3b\u304b\u3089\u30a2\u30d7\u30ea\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u6570\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u307e\u305f\u3001\u5e83\u544a\u4e3b\u304c1,000\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3092\u8cfc\u5165\u3067\u304d\u308b<a href=\"https:\/\/docs.tenjin.com\/docs\/cost-per-1000-impressions-cpm\" target=\"_self\">CPM<\/a>\u30e2\u30c7\u30eb\u3082\u3042\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u3082\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u624b\u52d5\u3067\u3059\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u6b21\u306b\u3001ROAS\u5165\u672d\u6226\u7565\u3068\u3044\u3046\u65b0\u3057\u3044\u5165\u672d\u6226\u7565\u304c\u3042\u308a\u307e\u3059\u3002 ROAS\u5165\u672d\u306f\u975e\u5e38\u306b\u8208\u5473\u6df1\u3044\u5165\u672d\u30aa\u30d7\u30b7\u30e7\u30f3\u3067\u3001\u6211\u3005\u306b\u3068\u3063\u3066\u3068\u3066\u3082\u65b0\u3057\u3044\u624b\u6cd5\u3067\u3059\u3002<a href=\"https:\/\/docs.tenjin.com\/docs\/ja\/return-on-ad-spend-roas\" target=\"_self\">ROAS<\/a> \u306f\u3001\u751f\u307f\u51fa\u3055\u308c\u305f\u7dcf\u53ce\u76ca\u3092\u8ffd\u8de1\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u308b\u6307\u6a19\u3067\u3059\u3002\u5e83\u544a\u306b\u8cbb\u3084\u3057\u305f1\u30c9\u30eb\u3054\u3068\u306b\u3001\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002\u6295\u8cc7\u3057\u305f1 \u30c9\u30eb\u3054\u3068\u3068\u3001\u305d\u3053\u304b\u3089\u5f97\u3089\u308c\u305f\u53ce\u76ca\u3092\u6bd4\u8f03\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u5f53\u793e\u306e\u6700\u65b0\u306e\u5165\u672d\u30e1\u30ab\u30cb\u30ba\u30e0\u3067\u3059\u3002\u305d\u306e\u4e3b\u306a\u5229\u70b9\u306e1\u3064\u306f\u3001\u6a5f\u68b0\u5b66\u7fd2\u306b\u3088\u3063\u3066\u99c6\u52d5\u3055\u308c\u308b\u3053\u3068\u3067\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mintegral\u3067ROAS\u5165\u672d\u3092\u884c\u3046\u5229\u70b9\u306f\u4f55\u3067\u3059\u304b\uff1f<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Why-ROAS-bidding.png?resize=1024%2C575&#038;ssl=1\" alt=\"Mintegral\u3067ROAS\u5165\u672d\u3092\u884c\u3046\u5229\u70b9\u306f\u4f55\u3067\u3059\u304b\uff1f\" class=\"wp-image-10533\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Why-ROAS-bidding.png?resize=1024%2C575&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Why-ROAS-bidding.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Why-ROAS-bidding.png?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Why-ROAS-bidding.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Why-ROAS-bidding.png?w=1502&amp;ssl=1 1502w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"translation-block\">\u300cROAS\u5165\u672d\u306f\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u30e6\u30fc\u30b6\u30fc\u306eLTV\u5206\u6790\u30fb\u4e88\u6e2c\u3092\u884c\u3046\u306e\u3067\u3001\u5e83\u544a\u4e3b\u306b\u3068\u3063\u3066\u975e\u5e38\u306b\u826f\u3044\u624b\u6cd5\u3067\u3059\u3002\u307e\u305f\u3001\u5e83\u544a\u4e3b\u306e\u624b\u4f5c\u696d\u3092\u6e1b\u3089\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3001\u79c1\u305f\u3061\u306b\u3068\u3063\u3066\u3082\u826f\u3044\u3053\u3068\u3067\u3059\u3002\u3059\u3079\u3066\u304c\u6a5f\u68b0\u5b66\u7fd2\u306b\u3088\u3063\u3066\u81ea\u52d5\u7684\u306b\u884c\u308f\u308c\u307e\u3059\u3002\u307e\u305f\u3001\u7279\u5b9a\u306e\u30c1\u30e3\u30cd\u30eb\u3084\u30b5\u30d6\u30bd\u30fc\u30b9\u3060\u3051\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u305f\u306e\u3067\u306f\u898b\u9003\u3057\u3066\u3057\u307e\u3046\u3088\u3046\u306a\u3001\u3055\u307e\u3056\u307e\u306a\u8cea\u306e\u9ad8\u3044\u30e6\u30fc\u30b6\u30fc\u3092\u5f15\u304d\u5bc4\u305b\u308b\u53ef\u80fd\u6027\u3082\u5e83\u304c\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u30b2\u30fc\u30e0\u30a2\u30d7\u30ea\u306e\u4e00\u90e8\u306f\u7af6\u5408\u4ed6\u793e\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3066\u3044\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001ROAS\u5165\u672d\u3092\u4f7f\u3048\u3070\u3001\u540c\u3058\u30e6\u30fc\u30b6\u30fc\u3084\u5225\u306e\u30ab\u30c6\u30b4\u30ea\u30fc\uff08\u4f8b\u3048\u3070\u30e6\u30fc\u30c6\u30a3\u30ea\u30c6\u30a3\u30a2\u30d7\u30ea\u306a\u3069\uff09\u306e\u6709\u76ca\u306a\u30e6\u30fc\u30b6\u30fc\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u7d50\u5c40\u306e\u3068\u3053\u308d\u3001ROAS\u5165\u672d\u306f\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u5e83\u544a\u4e3b\u306b\u3068\u3063\u3066\u3088\u308a\u53ce\u76ca\u6027\u304c\u9ad8\u3044\u3068\u4e88\u6e2c\u3059\u308b\u7279\u5b9a\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u3001\u3088\u308a\u9ad8\u3044\u5165\u672d\u3092\u884c\u3046\u67d4\u8edf\u6027\u3092\u4e0e\u3048\u3066\u304f\u308c\u3001\u305d\u306e\u7d50\u679c\u3001\u5e83\u544a\u4e3b\u306b\u3088\u308a\u9ad8\u3044\u30ea\u30fc\u30c1\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002\u300d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"528\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Target-ROAS-customers.png?resize=1024%2C528&#038;ssl=1\" alt=\"Target ROAS customers\" class=\"wp-image-10535\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Target-ROAS-customers.png?resize=1024%2C528&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Target-ROAS-customers.png?resize=300%2C155&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Target-ROAS-customers.png?resize=768%2C396&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Target-ROAS-customers.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Target-ROAS-customers.png?w=1496&amp;ssl=1 1496w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"translation-block\">\u300c\u4e00\u90e8\u306e\u5e83\u544a\u4e3b\u3067\u306f\u3001HOMA\u306e\u4f8b\u3067\uff08\u4e0a\u306e\u5199\u771f\u3067\uff09\u308f\u304b\u308b\u3088\u3046\u306b\u3001ROAS\u5165\u672d\u306b\u3088\u3063\u3066\u5404\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306eROAS\u30ea\u30bf\u30fc\u30f3\u304c\u5411\u4e0a\u3057\u3066\u3044\u307e\u3059\u3002CPI\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3068ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6bd4\u8f03\u3059\u308b\u3068\u3001\u307e\u305aROAS\u304c\u9ad8\u304f\u3001HOMA\u30b2\u30fc\u30e0\u306e\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u8cbb\u7528\u304c\u306f\u308b\u304b\u306b\u9ad8\u3044\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002\u3053\u308c\u306f\u3001ROAS\u304c\u3044\u304b\u306b\u5e83\u544a\u4e3b\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u898f\u6a21\u3092\u62e1\u5927\u3067\u304d\u308b\u304b\u3092\u793a\u3059\u3082\u306e\u3067\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u30a4\u30f3\u30c7\u30a3\u30fc\u30c7\u30d9\u30ed\u30c3\u30d1\u30fc\u3067\u3082\u5229\u7528\u3067\u304d\u307e\u3059\u304b\uff1f<\/h2>\n\n\n\n<p>\u300c\u306f\u3044\u3001ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306fMintegral\u306e\u30bb\u30eb\u30d5\u30b5\u30fc\u30d3\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u8cfc\u5165\u3057\u305f\u3044\u3059\u3079\u3066\u306e\u5e83\u544a\u4e3b\u304c\u5229\u7528\u3067\u304d\u307e\u3059\u3002\u3057\u304b\u3057\u4e00\u822c\u7684\u306b\u306f\u3001\u4e2d\u4e88\u7b97\u304b\u3089\u9ad8\u4e88\u7b97\u306e\u5e83\u544a\u4e3b\u306e\u65b9\u304c\u826f\u3044\u7d50\u679c\u3092\u51fa\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u8ab0\u3067\u3082\u5229\u7528\u53ef\u80fd\u3067\u3059\u3002\u300d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"564\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/How-to-unlock-ROAS-bidding.png?resize=1024%2C564&#038;ssl=1\" alt=\"How to unlock ROAS bidding?\" class=\"wp-image-10539\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/How-to-unlock-ROAS-bidding.png?resize=1024%2C564&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/How-to-unlock-ROAS-bidding.png?resize=300%2C165&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/How-to-unlock-ROAS-bidding.png?resize=768%2C423&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/How-to-unlock-ROAS-bidding.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/How-to-unlock-ROAS-bidding.png?w=1496&amp;ssl=1 1496w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>\u300cROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5165\u672d\u306e\u6700\u4f4e\u4e88\u7b97\u306b\u3064\u3044\u3066\u3082\u89e6\u308c\u3066\u304a\u304d\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002\u5b9f\u969b\u306b\u306f\u3001\u56fd\u3054\u3068\u306b1\u65e5\u3042\u305f\u308a\u6700\u4f4e500\u30c9\u30eb\u304b\u3089\u59cb\u3081\u308b\u3053\u3068\u3092\u63a8\u5968\u3057\u3066\u3044\u307e\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading translation-block\">Mintegral\u306eROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u3001\u3059\u3079\u3066\u306e\u30de\u30cd\u30bf\u30a4\u30ba\u624b\u6cd5(<a href=\"https:\/\/docs.tenjin.com\/docs\/in-app-purchases-iap?highlight=in-app\" target=\"_self\">IAP<\/a>\u3001<a href=\"https:\/\/docs.tenjin.com\/docs\/in-app-advertising-iaa?highlight=in-app&amp;_gl=1*q73gio*_gcl_au*MTE3OTAxMzkwNi4xNjk0NDE0MzIy\" target=\"_self\">IAA<\/a>\u3001\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d9\u30fc\u30b9\uff09\u306b\u6709\u52b9\u3067\u3059\u304b\u3001\u305d\u308c\u3068\u3082\u7279\u5b9a\u306e\u624b\u6cd5\u306e\u307f\u306b\u6709\u52b9\u3067\u3059\u304b\uff1f<\/h2>\n\n\n\n<p>\u300c\u4e00\u822c\u7684\u306b\u3001ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u3042\u3089\u3086\u308b\u30de\u30cd\u30bf\u30a4\u30ba\u624b\u6cd5\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u307e\u3059\u3002\u5e83\u544a\u8cbb\u306e\u95a2\u4fc2\u304c\u660e\u78ba\u3067\u3001\u7279\u5b9a\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304b\u3089\u3069\u308c\u3060\u3051\u306e\u53ce\u76ca\u304c\u4e0a\u304c\u3063\u3066\u3044\u308b\u304b\u3092\u6e2c\u5b9a\u3059\u308b\u65b9\u6cd5\u304c\u660e\u78ba\u306a\u30a2\u30d7\u30ea\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002IAA\u3001IAP\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5e83\u544a\u53ce\u76ca\u3092\u5f97\u308b\u305f\u3081\u306b\u306f\u30010\u65e5\u76ee\u306b\u5165\u672d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u3067\u306f\u30010\u65e5\u76ee\u306b\u5165\u672d\u3059\u308b\u3053\u3068\u306f\u53ef\u80fd\u3067\u3057\u3087\u3046\u304b\u3001\u4ed6\u306e\u9078\u629e\u80a2\u306f\uff1f<\/h2>\n\n\n\n<p class=\"translation-block\">\u300c\u3069\u3046\u3044\u3046\u4ed5\u7d44\u307f\u304b\u3068\u3044\u3046\u3068\u3001\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u306e\u30c7\u30fc\u30bf\u3092\u57fa\u306b\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305a\u3001\u3059\u3079\u3066\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u304b\u30892\u9031\u9593\u5206\u306e\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u30c7\u30fc\u30bf\u304c\u5fc5\u8981\u3067\u3059\u3002\u3053\u306e2\u9031\u9593\u5206\u306e\u30dd\u30b9\u30c8\u30d0\u30c3\u30af\u304c\u63c3\u3063\u305f\u3089\u3001\u6b21\u306bROAS\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u305d\u3057\u3066\u3053\u306eROAS\u76ee\u6a19\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30e9\u30a4\u30d5\u30bf\u30a4\u30e0\u30d0\u30ea\u30e5\u30fc\uff08LTV\uff09\u306b\u57fa\u3065\u3044\u3066\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u300d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"563\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Best-Practices.png?resize=1024%2C563&#038;ssl=1\" alt=\"Mintegral ROAS Bidding Best Practices\" class=\"wp-image-10542\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Best-Practices.png?resize=1024%2C563&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Best-Practices.png?resize=300%2C165&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Best-Practices.png?resize=768%2C422&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Best-Practices.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Best-Practices.png?w=1448&amp;ssl=1 1448w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"translation-block\">\u300c\u5e83\u544a\u4e3b\u304c\u4ed6\u306e\u30a2\u30c9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3067ROAS \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u884c\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u540c\u3058\u307e\u305f\u306f\u985e\u4f3c\u306e\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u3001\u6570\u9031\u9593\u5f8c\u306b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u6b21\u306b\u3001\u305d\u306eCPI\u306b1.2\u304b1.5\u3092\u639b\u3051\u305f\u6570\u5024\u304b\u3089\u5165\u672d\u3092\u59cb\u3081\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u6700\u521d\u306e2\u9031\u9593\u304c\u904e\u304e\u305f\u3089\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u660e\u78ba\u306b\u628a\u63e1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u4f7f\u3044\u5206\u3051\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u901a\u5e38\u3001\u5e83\u544a\u4e3b\u306b\u306f\u5c11\u306a\u304f\u3068\u30824\u3064\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3068\u5c11\u306a\u304f\u3068\u30821\u3064\u306e\u30d7\u30ec\u30a4\u30a2\u30d6\u30eb\u5e83\u544a\u3092\u30a2\u30c3\u30d7\u30ed\u30fc\u30c9\u3059\u308b\u3053\u3068\u3092\u63a8\u5968\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u540c\u6642\u306b\u3001ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3055\u308c\u3066\u3044\u308b\u5e83\u544a\u4e3b\u69d8\u306b\u306f\u3001CPI\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3082\u540c\u6642\u306b\u5b9f\u65bd\u3055\u308c\u308b\u3053\u3068\u3092\u5f37\u304f\u304a\u52e7\u3081\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u30ea\u30fc\u30c1\u3092\u62e1\u5927\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u4fa1\u5024\u306e\u9ad8\u3044\u3068\u4e88\u6e2c\u3067\u304d\u308b\u30e6\u30fc\u30b6\u30fc\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u307e\u3059\u304c\u3001CPI\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u624b\u52d5\u3067\u7570\u306a\u308b\u5e83\u544a\u30bd\u30fc\u30b9\u306b\u30ea\u30fc\u30c1\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u305f\u3044\u30e6\u30fc\u30b6\u30fc\u3092\u624b\u52d5\u3067\u6700\u9069\u5316\u3057\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u5f37\u5316\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5e83\u544a\u53ce\u76ca\u3084MMP\u30c7\u30fc\u30bf\u3092Mintegral\u306b\u9001\u4fe1\u3059\u308b\u65b9\u6cd5\u306f\u3001MMP\u3092\u7d4c\u7531\u3059\u308b\u4ee5\u5916\u306b\u3042\u308a\u307e\u3059\u304b\uff1f<\/h2>\n\n\n\n<p>\u201cYes, we can get the postbacks in 3 different ways. Through the <a href=\"https:\/\/docs.tenjin.com\/docs\/mmp\">MMP<\/a>, directly through the ad mediation platform if its IAA data, as well as directly through the Mintegral SDK.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306f\u3001\u3069\u308c\u304f\u3089\u3044\u306e\u983b\u5ea6\u3067\u66f4\u65b0\u3059\u308b\u3053\u3068\u3092\u5e83\u544a\u4e3b\u306b\u52e7\u3081\u307e\u3059\u304b\uff1f<\/h2>\n\n\n\n<p>\u300c2-3\u9031\u9593\u3054\u3068\u306b\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u66f4\u65b0\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u30d7\u30ec\u30a4\u30a2\u30d6\u30eb\u5e83\u544a\u304c\u304b\u306a\u308a\u91cd\u8981\u3067\u3042\u308b\u3053\u3068\u3082\u5206\u304b\u3063\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u3053\u308c\u306f\u5e83\u544a\u4e3b\u69d8\u306b\u5f37\u304f\u304a\u52e7\u3081\u3057\u305f\u3044\u3053\u3068\u306e\u4e00\u3064\u3067\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">CPI\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3068ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u4f55\u3089\u304b\u306e\u95a2\u4fc2\u304c\u3042\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/h2>\n\n\n\n<p>\u300c\u4e21\u8005\u306f\u3064\u306a\u304c\u3063\u3066\u3044\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001\u5e83\u544a\u4e3b\u306b\u306f\u4e21\u65b9\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u540c\u6642\u306b\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u3066\u3044\u307e\u3059\u3002\u306a\u305c\u306a\u3089\u3001CPI\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u7279\u5b9a\u306e\u30a2\u30d7\u30ea\u3092\u9078\u3076\u3053\u3068\u304c\u3067\u304d\u3001\u4f8b\u3048\u3070\u3001\u540c\u3058\u3088\u3046\u306a\u30bf\u30a4\u30d7\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u3044\u308b\u3068\u601d\u308f\u308c\u308b\u7af6\u5408\u4ed6\u793e\u306e\u30a2\u30d7\u30ea\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u3053\u3068\u3082\u8003\u3048\u3089\u308c\u308b\u304b\u3089\u3067\u3059\u3002\u305d\u3057\u3066\u3001ROAS\u51fa\u7a3f\u306f\u5b8c\u5168\u306b\u81ea\u52d5\u5316\u3055\u308c\u3066\u304a\u308a\u3001\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u3001\u7570\u306a\u308b\u30a2\u30d7\u30ea\u3084\u30ab\u30c6\u30b4\u30ea\u30fc\u9593\u3067\u4fa1\u5024\u306e\u3042\u308b\u30e6\u30fc\u30b6\u30fc\u3092\u898b\u3064\u3051\u307e\u3059\u3002\u3053\u308c\u306fROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u4e3b\u306a\u7279\u5fb4\u306e1\u3064\u3067\u3001\u5e38\u306b\u76ee\u6a19\u3068\u3059\u308bROAS\u30b4\u30fc\u30eb\u306b\u5230\u9054\u3059\u308b\u3053\u3068\u3092\u76ee\u6a19\u306b\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u30ea\u30fc\u30c1\u3092\u62e1\u5927\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u76ee\u6a19\u306b\u5230\u9054\u3059\u308c\u3070\u3001\u8cbb\u7528\u3092\u5897\u3084\u3059\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u958b\u59cb\u3057\u305f\u3070\u304b\u308a\u306e\u5e83\u544a\u4e3b\u306f\u4f55\u3092\u671f\u5f85\u3059\u308b\u3079\u304d\u3067\u3059\u304b\uff1f<\/h2>\n\n\n\n<p>\u300c\u671f\u5f85\u5024\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3059\u3002Mintegral\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3068\u76f4\u63a5\u4f1a\u8a71\u3057\u3001\u671f\u5f85\u5024\u3092\u8a2d\u5b9a\u3057\u3001ROAS\u306e\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002\u7d50\u5c40\u306e\u3068\u3053\u308d\u3001\u3053\u308c\u304c\u76ee\u6a19\u9054\u6210\u3068\u3001\u3088\u308a\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u30ea\u30fc\u30c1\u3059\u308b\u3053\u3068\u306e\u9593\u306e\u826f\u3044\u30d0\u30e9\u30f3\u30b9\u3092\u898b\u3064\u3051\u308b\u9375\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u300d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"548\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Setting-expectations-1024x548.png?resize=1024%2C548&#038;ssl=1\" alt=\"What expectations to set with Mintegral's ROAS bidding?\" class=\"wp-image-10547\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Setting-expectations.png?resize=1024%2C548&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Setting-expectations.png?resize=300%2C161&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Setting-expectations.png?resize=768%2C411&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Setting-expectations.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Mintegral-ROAS-Bidding-Setting-expectations.png?w=1476&amp;ssl=1 1476w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>\u300cROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u521d\u671f\u6bb5\u968e\u3067\u306f\u3001\u524d\u8ff0\u306e\u901a\u308a\u3001\u30c7\u30fc\u30bf\u53ce\u96c6\u3068\u6a5f\u68b0\u5b66\u7fd2\u306b\u3088\u308b\u5165\u672d\u306e\u6700\u9069\u5316\u306b\u6ce8\u529b\u3044\u305f\u3057\u307e\u3059\u3002\u305d\u306e\u5f8c\u3001\u5e83\u544a\u4e3b\u306fROAS\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u5e38\u306b\u898b\u76f4\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u3057\u3066\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u9014\u4e2d\u3067\u505c\u6b62\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u3042\u308b\u6642\u70b9\u3067ROAS\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u671f\u5f85\u901a\u308a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u767a\u63ee\u3067\u304d\u306a\u3044\u53ef\u80fd\u6027\u3082\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u3053\u306e\u3088\u3046\u306a\u4e8b\u614b\u304c\u767a\u751f\u3057\u305f\u5834\u5408\u3001\u79c1\u305f\u3061\u306f\u4e3b\u306b\u3001\u7570\u306a\u308b\u30c1\u30e3\u30cd\u30eb\u5168\u4f53\u306b\u304a\u3051\u308b\u30a2\u30d7\u30ea\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002CPI\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3082\u30c1\u30a7\u30c3\u30af\u3057\u3001\u3053\u306e\u30c7\u30fc\u30bf\u3092\u4f7f\u3063\u3066\u6700\u9069\u5316\u3057\u307e\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u79c1\u305f\u3061\u3068\u3044\u3046\u306e\u306f\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u3053\u3068\u3067\u3059\u304b\uff1f<\/h2>\n\n\n\n<p>\u300cMintegral\u306f\u975e\u5e38\u306b\u5927\u304d\u306a\u4f1a\u793e\u3067\u3001\u4f55\u5343\u3082\u306e\u5e83\u544a\u4e3b\u3092\u62b1\u3048\u3066\u3044\u307e\u3059\u3002\u3067\u3059\u304b\u3089\u3001\u3059\u3079\u3066\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u7279\u5b9a\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3092\u914d\u7f6e\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002\u305d\u3053\u3067\u3001\u5e83\u544a\u4e3b\u306e\u4e88\u7b97\u3084\u898f\u6a21\u306b\u5fdc\u3058\u30662\u3064\u306e\u65b9\u6cd5\u3092\u3068\u3063\u3066\u3044\u307e\u3059\u3002\u62c5\u5f53\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3092\u3064\u3051\u308b\u65b9\u6cd5\u3068\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u5168\u54e1\u304c\u8cea\u554f\u306b\u7b54\u3048\u308b\u4e00\u822c\u7684\u306a\u30b5\u30dd\u30fc\u30c8\u30e1\u30fc\u30eb\u304c\u3042\u308a\u307e\u3059\u3002\u3067\u3059\u304b\u3089\u3001Mintegral\u306f\u3059\u3079\u3066\u306e\u5e83\u544a\u4e3b\u304c\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u306e\u3067\u3059\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mintegral\u306e\u6b21\u306e\u76ee\u6a19\u306f\uff1f<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"561\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Whats-next-with-Mintegral-ROAS-bidding.png?resize=1024%2C561&#038;ssl=1\" alt=\"What's coming up next with Mintegral ROAS bidding?\" class=\"wp-image-10550\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Whats-next-with-Mintegral-ROAS-bidding.png?resize=1024%2C561&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Whats-next-with-Mintegral-ROAS-bidding.png?resize=300%2C164&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Whats-next-with-Mintegral-ROAS-bidding.png?resize=768%2C421&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Whats-next-with-Mintegral-ROAS-bidding.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2023\/11\/Whats-next-with-Mintegral-ROAS-bidding.png?w=1478&amp;ssl=1 1478w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>\u300c\u73fe\u5728\u30010\u65e5\u306eROAS\u306f\u5b8c\u5168\u306b\u6e96\u5099\u3067\u304d\u3066\u3044\u307e\u3059\u3002IAA\u306e\u4e00\u90e8\u306e\u5e83\u544a\u4e3b\u3068\u306f\u3001\u3059\u3067\u306b3\u65e5\u306eROAS\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u73fe\u5728\u30c6\u30b9\u30c8\u4e2d\u3067\u3059\u3002\u4e00\u65b9\u3001IAA+IAP ROAS\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3082\u30c6\u30b9\u30c8\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u3053\u3067\u306e\u4e3b\u306a\u76ee\u6a19\u306f\u3001ROAS\u306e\u6a5f\u80fd\u3092\u62e1\u5f35\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u3067\u3059\u304b\u3089\u3001IAA\u3068IAP\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u30c6\u30b9\u30c8\u3057\u305f\u3044\u5e83\u544a\u4e3b\u304c\u3044\u308c\u3070\u3001\u79c1\u305f\u3061\u306b\u58f0\u3092\u304b\u3051\u3066\u304f\u3060\u3055\u3044\u3002\u300d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u3042\u306a\u305f\u305f\u3061\u306b\u9023\u7d61\u3092\u53d6\u308b\u30d9\u30b9\u30c8\u306a\u65b9\u6cd5\u306f\uff1f<\/h2>\n\n\n\n<p>\"\u79c1\u305f\u3061\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3066\u3001\u3044\u3064\u3067\u3082\u79c1\u9054\u306b\u9023\u7d61\u3092\u53d6\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u307e\u305f\u3001\u65b0\u898f\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u7121\u6599\u767b\u9332\u3057\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30d5\u30a9\u30fc\u30e0\u304b\u3089\u9023\u7d61\u3059\u308b\u304b\u3001hector@mintegral.com\u307e\u3067\u76f4\u63a5\u9023\u7d61\u3092\u3044\u305f\u3060\u3051\u308c\u3070\u3068\u601d\u3044\u307e\u3059\u3002\u300d<\/p>","protected":false},"excerpt":{"rendered":"<p>In this blog post, we dive into the main talking points presented in the above video. Roman Garbar of Tenjin raises questions regarding Mintegral&#8217;s ROAS campaigns, and Hector Almeida General Manager EMEA at Mintegral provides insightful responses. Read the full blog post to learn about: \u2026and much more. If you&#8217;re looking to establish Mintegral ROAS&#8230;<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,8],"tags":[],"class_list":["post-10521","post","type-post","status-publish","format-standard","hentry","category-best-practices","category-mobile-marketing-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mintegral ROAS Bidding: Here&#039;s everything you need to know | Tenjin<\/title>\n<meta name=\"description\" content=\"Discover best practices for Mintegral ROAS bidding. 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