{"id":12158,"date":"2025-02-05T07:05:03","date_gmt":"2025-02-05T07:05:03","guid":{"rendered":"https:\/\/tenjin.com\/?p=12158"},"modified":"2025-02-05T07:10:32","modified_gmt":"2025-02-05T07:10:32","slug":"mobile-app-retention-explained-absolute-vs-relative","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ja\/blog\/mobile-app-retention-explained-absolute-vs-relative\/","title":{"rendered":"\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u306e\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\uff1a\u7d76\u5bfe\u3068\u76f8\u5bfe"},"content":{"rendered":"<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u306e\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u958b\u767a\u8005\u304c\u898b\u843d\u3068\u3057\u3066\u3044\u308b\u6c7a\u5b9a\u7684\u306a\u9055\u3044\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/d85NzGY7wNw?feature=oembed\" 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Understanding the difference between absolute vs. relative retention can be a game-changer for your user acquisition, publishing, and analytics strategies. Yet, many mobile publishers aren\u2019t fully aware of&#8230;<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,8,9],"tags":[],"class_list":["post-12158","post","type-post","status-publish","format-standard","hentry","category-best-practices","category-mobile-marketing-trends","category-product-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mobile App Retention Explained: Absolute vs. Relative | Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/ja\/blog\/mobile-app-retention-explained-absolute-vs-relative\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile App Retention Explained: Absolute vs. Relative | Tenjin\" \/>\n<meta property=\"og:description\" content=\"As a mobile app developer or marketer, Day 1 retention is one of the most crucial metrics to understand the success of your mobile app or game. 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