{"id":12375,"date":"2025-03-26T09:28:43","date_gmt":"2025-03-26T09:28:43","guid":{"rendered":"https:\/\/tenjin.com\/?p=12375"},"modified":"2025-03-26T09:30:07","modified_gmt":"2025-03-26T09:30:07","slug":"apple-search-ads-view-through-attribution","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ja\/blog\/apple-search-ads-view-through-attribution\/","title":{"rendered":"Tenjin\u304cApple Search Ads\u306e\u65b0\u3057\u3044\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u5bfe\u5fdc"},"content":{"rendered":"<p>2025\u5e743\u670827\u65e5\u3001Apple Search Ads\u306f\u3059\u3079\u3066\u306e\u30e2\u30d0\u30a4\u30eb\u6e2c\u5b9a\u30d1\u30fc\u30c8\u30ca\u30fc\uff08MMP\uff09\u306b\u5bfe\u3057\u3001\u65e2\u5b58\u306e\u30af\u30ea\u30c3\u30af\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u52a0\u3048\u3001\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u30ec\u30dd\u30fc\u30c8\u306b\u542b\u3081\u308b\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u5c0e\u5165\u3044\u305f\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u5909\u66f4\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5e83\u544a\u3092\u30bf\u30c3\u30d7\uff0f\u30af\u30ea\u30c3\u30af\u3057\u305f\u5834\u5408\u3060\u3051\u3067\u306a\u304f\u3001\u30bf\u30c3\u30d7\u305b\u305a\u306b\u5e83\u544a\u3092\u898b\u305f\uff0f\u95b2\u89a7\u3057\u305f\u5834\u5408\u3082\u3001Apple Search Ads\u306b\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u8981\u65e8:<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Tenjin\u306f\u30012025\u5e743\u670827\u65e5\u306e\u30b5\u30fc\u30d3\u30b9\u958b\u59cb\u65e5\u3088\u308a\u3001Apple Search Ads\u306e\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u5fdc\u3059\u308b\u3002<\/mark>.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u305f\u3060\u3057\u3001Apple Search Ads\u306e\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u306f\u6709\u52b9\u306b\u306a\u308a\u307e\u305b\u3093\u3002\u4ee5\u4e0b\u306e\u624b\u9806\u306b\u5f93\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u81ea\u8eab\u3067\u6709\u52b9\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tenjin\u30e6\u30fc\u30b6\u30fc\u306f\u3001tracked installs\u3068reported installs\u306e\u4e21\u65b9\u3067\u3001Apple Search Ads\u306e\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u6709\u52b9\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n<\/ul>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">\u3053\u308c\u306b\u306f\u3069\u3046\u3044\u3046\u610f\u5473\u304c\u3042\u308a\u307e\u3059\u304b\uff1f<\/h2>\n\n\n\n<p><strong>Tenjin\u30e6\u30fc\u30b6\u30fc<\/strong><\/p>\n\n\n\n<p>\u30af\u30ea\u30c3\u30af\u30b9\u30eb\u30fc\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u901a\u3058\u3066\u3001Apple Search Ads\u306e\u30e6\u30fc\u30b6\u30fc\u3092\u5f93\u6765\u901a\u308a\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u5909\u66f4\u306f\u5fc5\u8981\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u305f\u3060\u3057\u3001Apple Search Ads\u306e\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u6709\u52b9\u306b\u3057\u305f\u3044\u5834\u5408\u306f\u3001<a href=\"https:\/\/docs.tenjin.com\/docs\/attribution-window-setup\" target=\"_self\">\u4ee5\u4e0b\u306e\u624b\u9806\u306b\u5f93\u3063\u3066<\/a>\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>Apple Search Ads\u3067\u306f\u3001 <a href=\"https:\/\/docs.tenjin.com\/docs\/tracked-installs\">\u8ffd\u8de1\u53ef\u80fd<\/a> and <a href=\"https:\/\/docs.tenjin.com\/docs\/en\/reported-installs\">reported<\/a> installs \u306e\u4e21\u65b9\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30a6\u30a3\u30f3\u30c9\u30a6\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>Tenjin\u4ee5\u5916\u306e\u30e6\u30fc\u30b6\u30fc<\/strong><\/p>\n\n\n\n<p>\u5225\u306eMMP\u3092\u304a\u4f7f\u3044\u306e\u5834\u5408\u306f\u3001Apple Search Ads\u306e\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u72b6\u6cc1\u3092MMP\u306b\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002 <strong>\u5f0a\u793e\u306e\u77e5\u308b\u9650\u308a\u3001\u307b\u3068\u3093\u3069\u306eMMP\u306f2025\u5e743\u670827\u65e5\u304b\u3089Apple\u691c\u7d22\u5e83\u544a\u306e\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u6709\u52b9\u306b\u3057\u307e\u3059\u3002<\/strong> \u91cd\u8981\u306a\u6ce8\u610f\u4e8b\u9805: \u524d\u8ff0\u306e\u901a\u308a\u3001\u3053\u306e\u5909\u66f4\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u5e83\u544a\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u6642\u3060\u3051\u3067\u306a\u304f\u3001\u5358\u7d14\u306b\u95b2\u89a7\u3057\u305f\u6642\u306b\u3082\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u6709\u52b9\u306b\u306a\u3063\u305f\u5834\u5408\u3001MMP\u5074\u306eApple Search Ads\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3084\u3001\u8cfc\u5165\u306a\u3069\u306e\u305d\u306e\u4ed6\u306e\u6307\u6a19\u306e\u5897\u52a0\u304c\u8aac\u660e\u3067\u304d\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u7121\u52b9\u306b\u306a\u3063\u3066\u3044\u308b\u306e\u306f\u306a\u305c\u3067\u3059\u304b\uff1f<\/h2>\n\n\n\n<p>\u3053\u308c\u306f\u5909\u66f4\u3067\u3042\u308a\u3001\u3069\u306e\u3088\u3046\u306a\u5909\u66f4\u3067\u3082\u305d\u3046\u3067\u3042\u308b\u3088\u3046\u306b\u3001\u79c1\u305f\u3061\u306f\u30e6\u30fc\u30b6\u30fc\u304c\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u79c1\u305f\u3061\u306e\u76ee\u6a19\u306f\u3001\u5e83\u544a\u4e3b\u304c\u3053\u306e\u5909\u66f4\u3092\u30aa\u30f3\u306b\u3059\u308b\u524d\u306b\u3001\u3053\u306e\u5909\u66f4\u3068\u306f\u4f55\u304b\u3001\u3069\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3059\u308b\u306e\u304b\u3092\u5341\u5206\u306b\u7406\u89e3\u3057\u3066\u3044\u305f\u3060\u304f\u3053\u3068\u3067\u3059\u3002<br>\u3054\u4e0d\u660e\u306a\u70b9\u304c\u3054\u3056\u3044\u307e\u3057\u305f\u3089\u3001\u304a\u6c17\u8efd\u306b\u4e0b\u8a18\u307e\u3067\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002 <a href=\"mailto:support@tenjin.com\">support@tenjin.com<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>On March 27th 2025, Apple Search Ads will introduce an option for all mobile measurement partners (MMPs) to include view-through attribution in their reports, alongside the existing click-through attribution. With this change, users can be attributed to Apple Search Ads not only when they tap \/ click on the ad, but also when they see&#8230;<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-12375","post","type-post","status-publish","format-standard","hentry","category-mobile-marketing-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tenjin Supports Apple Search Ads\u2019 New View-through Attribution Update - Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/ja\/blog\/apple-search-ads-view-through-attribution\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tenjin Supports Apple Search Ads\u2019 New View-through Attribution Update - Tenjin\" \/>\n<meta property=\"og:description\" content=\"On March 27th 2025, Apple Search Ads will introduce an option for all mobile measurement partners (MMPs) to include view-through attribution in their reports, alongside the existing click-through attribution. 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