{"id":18647,"date":"2026-09-25T23:18:40","date_gmt":"2026-09-25T23:18:40","guid":{"rendered":"https:\/\/tenjin.com\/?p=18647"},"modified":"2026-09-25T23:18:44","modified_gmt":"2026-09-25T23:18:44","slug":"plan-mix-monthly-vs-annual-subscriptions","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ja\/blog\/plan-mix-monthly-vs-annual-subscriptions\/","title":{"rendered":"\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b\u304c\u3059\u3079\u3066\u3092\u5909\u3048\u308b\uff1a\u6708\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3068\u5e74\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e\u6e2c\u5b9a"},"content":{"rendered":"

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\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b\u304c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u3069\u3046\u5909\u3048\u308b\u304b<\/h2>\n\n\n\n

2\u3064\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4f8b\u306b\u6319\u3052\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3A\u306f\u4e3b\u306b\u5e74\u9593\u30d7\u30e9\u30f3\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3B\u306f\u4e3b\u306b\u6708\u9593\u30d7\u30e9\u30f3\u3067\u3059\u3002\u6700\u521d\u306e1\u9031\u9593\u306f\u3001\u5e74\u9593\u30d7\u30e9\u30f3\u306e\u5404\u53d6\u5f15\u304c\u3088\u308a\u591a\u304f\u306e\u53ce\u76ca\u3092\u3082\u305f\u3089\u3059\u305f\u3081\u3001\u53ce\u76ca\u9762\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3A\u304c\u30ea\u30fc\u30c9\u3057\u307e\u3059\u3002\u3057\u304b\u305760\u65e5\u76ee\u306b\u306a\u308b\u3068\u3001\u6708\u9593\u306e\u66f4\u65b0\u304c\u84c4\u7a4d\u3057\u59cb\u3081\u308b\u305f\u3081\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3B\u304c\u8ffd\u3044\u3064\u304f\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u7dcf\u53ce\u76ca\u306e\u6570\u5024\u306f\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u4e0a\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30e9\u30f3\u30af\u4ed8\u3051\u3059\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u306a\u305c\u9806\u4f4d\u306b\u5909\u5316\u304c\u3042\u3063\u305f\u306e\u304b\u3001\u305d\u306e\u539f\u56e0\u306f\u4f55\u306a\u306e\u304b\u3092\u5b9f\u969b\u306b\u306f\u8aac\u660e\u3057\u3066\u304f\u308c\u307e\u305b\u3093\u3002 <\/p>\n\n\n\n

\u30d7\u30ed\u30c0\u30af\u30c8ID\u306f\u3001\u3053\u308c\u3089\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u57cb\u3081\u308b\u306e\u306b\u5f79\u7acb\u3064\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u3069\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u5546\u54c1\u3001\u30d7\u30e9\u30f3\u3001\u968e\u5c64\u3001\u307e\u305f\u306f\u305d\u306e\u4ed6\u306e\u30aa\u30d5\u30a1\u30fc\u304c\u30a4\u30d9\u30f3\u30c8\u306b\u7d50\u3073\u3064\u3044\u3066\u3044\u308b\u304b\u3092\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002\u9806\u4f4d\u306e\u5909\u52d5\u306b\u5bfe\u3059\u308b\u8aac\u660e\u3092\u63d0\u4f9b\u3057\u3001\u305d\u308c\u304c\u7372\u5f97\u306b\u3088\u308b\u3082\u306e\u306a\u306e\u304b\u3001\u4fa1\u683c\u8a2d\u5b9a\u306e\u9055\u3044\u306b\u3088\u308b\u3082\u306e\u306a\u306e\u304b\u3001\u8acb\u6c42\u671f\u9593\u306e\u9577\u3055\u306b\u3088\u308b\u3082\u306e\u306a\u306e\u304b\u3001\u3042\u308b\u3044\u306f\u305d\u308c\u3089\u306e\u8981\u56e0\u306e\u7d44\u307f\u5408\u308f\u305b\u306b\u3088\u308b\u3082\u306e\u306a\u306e\u304b\u3001\u3069\u3053\u304b\u3089\u6765\u3066\u3044\u308b\u306e\u304b\u3092\u793a\u3057\u307e\u3059\u3002 <\/p>\n\n\n\n

\u30d7\u30ed\u30c0\u30af\u30c8ID\u306e\u3088\u3046\u306a\u7570\u306a\u308b\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3001\u7279\u306b\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b\u306b\u3088\u3063\u3066\u5206\u96e2\u3059\u308b\u3053\u3068\u3067\u3001\u30c1\u30fc\u30e0\u304c\u65e9\u6025\u306b\u6700\u9069\u5316\u3057\u3059\u304e\u308b\u306e\u3092\u9632\u3050\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u5e74\u9593\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5411\u3051\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u300190\u65e5\u76ee\u3084180\u65e5\u76ee\u3067\u3055\u3048\u66f4\u65b0\u306e\u6a5f\u4f1a\u304c\u307e\u3060\u3042\u308a\u307e\u305b\u3093\u3002\u6708\u9593\u30d7\u30e9\u30f3\u306b\u7126\u70b9\u3092\u5f53\u3066\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c60\u65e5\u76ee\u306b\u5f37\u529b\u306a\u66f4\u65b0\u53ce\u76ca\u3092\u4e0a\u3052\u305f\u5834\u5408\u3001\u305d\u308c\u306f\u5fc3\u5f37\u3044\u3053\u3068\u3067\u3059\u304c\u3001\u4e21\u8005\u3092\u6bd4\u8f03\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u3084\u306f\u308a1\u5e74\u9593\u306e\u5b8c\u5168\u306a\u4fa1\u5024\u3092\u8aac\u660e\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u307e\u3067\u5f85\u3064\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 <\/p>\n\n\n\n

UA\u30c1\u30fc\u30e0\u306f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u3069\u3046\u6e2c\u5b9a\u3059\u3079\u304d\u304b <\/h2>\n\n\n\n
\u8cea\u554f<\/strong><\/td>\u89b3\u5bdf\u7d50\u679c<\/strong><\/td>\u91cd\u8981\u6027<\/strong><\/td><\/tr>
\u3069\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u6709\u6599\u30e6\u30fc\u30b6\u30fc\u3092\u3088\u308a\u52b9\u7387\u7684\u306b\u7372\u5f97\u3057\u3066\u3044\u308b\u304b\uff1f<\/td>\u8cbb\u7528\u3001\u65b0\u898f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u6570\u3001\u65b0\u898f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u7372\u5f97\u5358\u4fa1<\/td>\u7372\u5f97\u52b9\u7387\u3092\u793a\u3059<\/td><\/tr>
\u3069\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u6709\u6599\u30e6\u30fc\u30b6\u30fc\u3092\u3088\u308a\u52b9\u7387\u7684\u306b\u7372\u5f97\u3057\u3066\u3044\u308b\u304b\uff1f<\/td>\u8cbb\u7528\u3001\u65b0\u898f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u6570\u3001\u65b0\u898f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u7372\u5f97\u5358\u4fa1<\/td>\u7372\u5f97\u52b9\u7387\u3092\u793a\u3059<\/td><\/tr>
\u3069\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u5e83\u544a\u8cbb\u3092\u3088\u308a\u65e9\u304f\u56de\u53ce\u3067\u304d\u308b\u304b\uff1f<\/td>\u65b0\u898f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u53ce\u76ca \uff0b \u521d\u671f\u306eROAS<\/td>\u5e74\u9593\u30d7\u30e9\u30f3\u306e\u3088\u308a\u5927\u304d\u306a\u521d\u56de\u652f\u6255\u3044\u306e\u5f71\u97ff\u3092\u5f37\u8abf\u3059\u308b<\/td><\/tr>
\u305d\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306f\u3053\u308c\u307e\u3067\u3069\u308c\u304f\u3089\u3044\u306e\u53ce\u76ca\u3092\u4e0a\u3052\u3066\u3044\u308b\u304b\uff1f<\/td>All Subscriptions Revenue<\/td>\u65b0\u898f\u53ce\u76ca\u3068\u66f4\u65b0\u53ce\u76ca\u3092\u7d44\u307f\u5408\u308f\u305b\u308b<\/td><\/tr>
\u3069\u306e\u30d7\u30e9\u30f3\u304c\u305d\u306e\u7d50\u679c\u3092\u3082\u305f\u3089\u3057\u305f\u304b\uff1f<\/td>\u30d7\u30ed\u30c0\u30af\u30c8ID\u3068\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b<\/td>\u6570\u5024\u306e\u80cc\u5f8c\u306b\u3042\u308b\u8acb\u6c42\u9593\u9694\u3092\u8aac\u660e\u3059\u308b<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30e6\u30fc\u30b6\u30fc\u6570\u3068\u53ce\u76ca\u984d\u306f\u5206\u3051\u3066\u7ba1\u7406\u3059\u3079\u304d\u3067\u3059\u3002\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u306e\u9762\u3067\u306f\u52dd\u3063\u3066\u3044\u308b\u3082\u306e\u306e\u3001\u53ce\u76ca\u304c\u5c11\u306a\u3044\u72b6\u614b\u304b\u3069\u3046\u304b\u3092\u78ba\u8a8d\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u3069\u306e\u6307\u6a19\u304c\u91cd\u8981\u3067\u3001\u3069\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3KPI\u3092\u4f7f\u7528\u3059\u3079\u304d\u304b\u306b\u3064\u3044\u3066\u3055\u3089\u306b\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u3067\u3059\u304b\uff1f\u8a73\u7d30\u306b\u3064\u3044\u3066\u306f\u3001\u5f53\u793e\u306e\u8a18\u4e8b\u300c\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u3092\u62e1\u5927\u3059\u308b\u524d\u306b\u76e3\u8996\u3059\u3079\u304d5\u3064\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3KPI\u300d\u3092\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\u3002<\/strong><\/a>\u201d<\/strong><\/p>\n\n\n\n

\u5b9f\u8df5\u4f8b\uff1a\u540c\u3058\u8cbb\u7528\u3001\u7570\u306a\u308b\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b<\/h2>\n\n\n\n

\u305d\u308c\u305e\u308c5,000\u30c9\u30eb\u306e\u8cbb\u7528\u304b\u3089\u958b\u59cb\u3057\u305f2\u3064\u306e\u7570\u306a\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u300160\u65e5\u76ee\u306e\u7d50\u679c\u3092\u4f7f\u7528\u3057\u305f\u5225\u306e\u4f8b\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002 <\/p>\n\n\n\n

60\u65e5\u76ee\u306e\u7d50\u679c<\/strong><\/td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3A\uff1a\u4e3b\u306b\u5e74\u9593<\/strong><\/td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3B\uff1a\u4e3b\u306b\u6708\u9593<\/strong><\/td><\/tr>
New Subscriptions<\/td>450<\/td>600<\/td><\/tr>
\u65b0\u898f\u8cfc\u8aad\u8005\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8<\/td>$11.11<\/td>$8.33<\/td><\/tr>
\u65b0\u898f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u53ce\u76ca<\/td>$7,200<\/td>$4,800<\/td><\/tr>
\u66f4\u65b0\u53ce\u76ca<\/td>$160<\/td>$2,320<\/td><\/tr>
\u7dcf\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u53ce\u76ca<\/td>$7,360<\/td>$7,120<\/td><\/tr>
60\u65e5\u76ee\u306eROAS<\/td>147%<\/td>142%<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

\u30ad\u30e3\u30f3\u30da\u30fc\u30f3A\u306f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30e6\u30fc\u30b6\u30fc\u6570\u304c\u5c11\u306a\u3044\u3082\u306e\u306e\u3001\u3088\u308a\u591a\u304f\u306e\u5e74\u9593\u30d7\u30e9\u30f3\u3092\u7372\u5f97\u3057\u305f\u305f\u3081\u3001\u521d\u671f\u53ce\u76ca\u304c\u9ad8\u304f\u306a\u308a\u307e\u3057\u305f\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3B\u306f\u30e6\u30fc\u30b6\u30fc\u6570\u304c\u591a\u304f\u3001\u3055\u3089\u306b\u5f37\u529b\u306a\u66f4\u65b0\u53ce\u76ca\u3092\u4f34\u3063\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u771f\u306e\u52dd\u8005\u3092\u6c7a\u5b9a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u3088\u308a\u65e9\u3044\u8cc7\u91d1\u56de\u53ce\u3092\u512a\u5148\u3057\u305f\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u3088\u308a\u4f4e\u3044\u7372\u5f97\u30b3\u30b9\u30c8\u3068\u7d99\u7d9a\u7684\u306a\u66f4\u65b0\u3092\u512a\u5148\u3057\u305f\u306e\u304b\u306b\u4f9d\u5b58\u3057\u307e\u3059\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3A\u306e\u30e6\u30fc\u30b6\u30fc\u306f\u307e\u3060\u66f4\u65b0\u306e\u6a5f\u4f1a\u3092\u5f97\u3066\u3044\u306a\u3044\u3053\u3068\u306b\u7559\u610f\u3059\u3079\u304d\u3067\u3059\u3002\u5e74\u9593\u306e\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u306b\u95a2\u3059\u308b\u4e3b\u5f35\u3092\u884c\u3046\u524d\u306b\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3A\u306b\u66f4\u65b0\u306e\u6a5f\u4f1a\u304c\u8a2a\u308c\u308b\u307e\u3067\u5f85\u3064\u306e\u304c\u8ce2\u660e\u3067\u3059\u3002 <\/p>\n\n\n\n

\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30ec\u30d9\u30eb\u306e\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u3092\u5206\u6790\u3059\u308b\u65b9\u6cd5<\/h2>\n\n\n\n
    \n
  1. \u30d3\u30b8\u30cd\u30b9\u4e0a\u306e\u6c7a\u5b9a\u4e8b\u9805\u3068\u76ee\u6a19\u304b\u3089\u59cb\u3081\u308b\u3002<\/strong>

    \u4e3b\u306a\u512a\u5148\u4e8b\u9805\u3068\u76ee\u6a19\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u62e1\u5927\u3001\u30aa\u30d5\u30a1\u30fc\u306e\u30c6\u30b9\u30c8\u3001\u56de\u53ce\u671f\u9593\u306e\u4e88\u6e2c\u3001\u3042\u308b\u3044\u306f\u66f4\u65b0\u53ce\u76ca\u306e\u65e9\u671f\u7372\u5f97\u306e\u3044\u305a\u308c\u3092\u8a66\u307f\u3066\u3044\u307e\u3059\u304b\uff1f\u9031\u6b21\u4e88\u7b97\u306e\u6c7a\u5b9a\u306f\u3001\u521d\u56de\u652f\u6255\u3044\u306e\u53ce\u76ca\u3068\u521d\u671f\u306e ROAS<\/a>. However, a pricing decision usually needs a longer view of \u66f4\u65b0<\/a> \u3068 \u89e3\u7d04<\/a>.

    <\/li>\n\n\n\n
  2. \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30d7\u30ed\u30c0\u30af\u30c8ID\u3054\u3068\u306b\u5206\u89e3\u3059\u308b\u3002\u00a0<\/strong>

    \u6df7\u5408\u3055\u308c\u305f\u5408\u8a08\u3092\u6bd4\u8f03\u3059\u308b\u524d\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u30d7\u30ed\u30c0\u30af\u30c8\u3092\u9078\u629e\u3057\u305f\u304b\u3092\u518d\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u3092\u884c\u3046\u306b\u306f\u3001\u30d7\u30ed\u30c0\u30af\u30c8ID\u3054\u3068\u306b\u7d50\u679c\u3092\u78ba\u8a8d\u3057\u3001\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b\u3092\u89b3\u5bdf\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30ae\u30e3\u30c3\u30d7\u304c\u3088\u308a\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u6570\u306b\u3088\u308b\u3082\u306e\u306a\u306e\u304b\u3001\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b\u306e\u9055\u3044\u306b\u3088\u308b\u3082\u306e\u306a\u306e\u304b\u3001\u3042\u308b\u3044\u306f\u540c\u3058\u30d7\u30e9\u30f3\u5185\u3067\u3088\u308a\u9ad8\u3044\u4fa1\u5024\u304c\u751f\u3058\u305f\u3053\u3068\u306b\u3088\u308b\u3082\u306e\u306a\u306e\u304b\u304c\u308f\u304b\u308a\u307e\u3059\u3002\u00a0

    <\/li>\n\n\n\n
  3. \u540c\u3058\u6210\u719f\u5ea6\u306e\u30b3\u30db\u30fc\u30c8\u3092\u6bd4\u8f03\u3059\u308b\u3002<\/strong>

    \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6bd4\u8f03\u306f\u540c\u3058\u671f\u9593\u67a0\u3067\u884c\u3044\u307e\u3059\u300230\u65e5\u76ee\u5bfe30\u65e5\u76ee\u300160\u65e5\u76ee\u5bfe60\u65e5\u76ee\u306a\u3069\u3001\u5171\u6709\u306e\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u3092\u4f7f\u7528\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u652f\u6255\u3046\u305f\u3081\u306e\u3088\u308a\u591a\u304f\u306e\u6642\u9593\u304c\u3042\u3063\u305f\u3068\u3044\u3046\u3060\u3051\u306e\u7406\u7531\u3067\u3001\u6210\u719f\u3057\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u512a\u4f4d\u306b\u7acb\u3064\u306e\u3092\u9632\u3050\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u5404\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b\u306b\u304a\u3044\u3066\u3001\u3069\u306e\u66f4\u65b0\u30c1\u30a7\u30c3\u30af\u30dd\u30a4\u30f3\u30c8\u304c\u53ef\u80fd\u3067\u3042\u3063\u305f\u304b\u306b\u7559\u610f\u3059\u308b\u3053\u3068\u3082\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002\u00a0<\/li>\n<\/ol>\n\n\n\n
      \n
    1. \u521d\u56de\u306e\u53ce\u76ca\u3068\u66f4\u65b0\u53ce\u76ca\u3092\u5206\u96e2\u3059\u308b\u3002<\/strong>

      \u6700\u521d\u306e\u652f\u6255\u3044\u306f\u4fa1\u5024\u306e\u6700\u521d\u306e\u5146\u5019\u3067\u3059\u3002\u66f4\u65b0\u306e\u4fa1\u5024\u306f\u7d99\u7d9a\u7684\u306a\u4fa1\u5024\u3092\u793a\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u5408\u308f\u3055\u3063\u3066ROAS\u3092\u652f\u3048\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u305d\u308c\u3089\u3092\u5206\u3051\u3066\u7ba1\u7406\u3059\u308b\u3053\u3068\u3067\u3001\u4f55\u304c\u52dd\u6557\u3092\u5206\u3051\u3066\u3044\u308b\u306e\u304b\u3092\u7a81\u304d\u6b62\u3081\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u3053\u306e\u30c8\u30d4\u30c3\u30af\u306e\u8a73\u7d30\u306b\u3064\u3044\u3066\u306f\u3001       Tenjin\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30ec\u30dd\u30fc\u30c8<\/strong><\/a> \u30ac\u30a4\u30c9\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002\u00a0<\/li>\n<\/ol>\n\n\n\n
        \n
      1. \u30c1\u30e3\u30cd\u30eb\u3001\u56fd\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u3069\u3001\u3088\u308a\u591a\u304f\u306e\u6587\u8108\u3092\u5168\u4f53\u50cf\u306b\u8ffd\u52a0\u3059\u308b\u3002\u00a0<\/strong>

        \u30d7\u30ed\u30c0\u30af\u30c8ID\u306e\u5206\u89e3\u3092\u4f7f\u7528\u3057\u3066\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3001\u56fd\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u3069\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30ec\u30d9\u30eb\u306e\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3092\u6bd4\u8f03\u3057\u307e\u3059\u3002\u3042\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u7279\u5b9a\u306e\u56fd\u3067\u3088\u308a\u591a\u304f\u306e\u5e74\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u7372\u5f97\u3057\u305f\u304b\u3089\u3068\u3044\u3063\u3066\u3001\u4ed6\u306e\u5730\u57df\u3084\u968e\u5c64\u3067\u3082\u3046\u307e\u304f\u3044\u304f\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002

        <\/li>\n\n\n\n
      2. \u7d50\u679c\u3092\u5b9f\u884c\u53ef\u80fd\u306a\u30b9\u30c6\u30c3\u30d7\u306b\u5909\u3048\u308b\u3002\u00a0<\/strong>

        \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u5b9a\u7fa9\u3057\u305f\u4fa1\u5024\u306e\u3057\u304d\u3044\u5024\u307e\u305f\u306f\u9069\u5207\u306a\u56de\u53ce\u671f\u9593\u306b\u9054\u3057\u305f\u3068\u304d\u306b\u898f\u6a21\u3092\u62e1\u5927\u3057\u307e\u3059\u3002\u5e74\u9593\u30d7\u30e9\u30f3\u306e\u6570\u306f\u591a\u3044\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u5f31\u3044\u5834\u5408\u306f\u3001\u30da\u30a4\u30a6\u30a9\u30fc\u30eb\u3084\u4fa1\u5024\u306e\u4f1d\u3048\u65b9\u3092\u30c6\u30b9\u30c8\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u6708\u9593\u306e         \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/a> \u306f\u52b9\u7387\u7684\u3060\u304c\u66f4\u65b0\u304c\u5f31\u3044\u5834\u5408\u306f\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3068\u306e\u9069\u5408\u6027\u3001\u30aa\u30f3\u30dc\u30fc\u30c7\u30a3\u30f3\u30b0\u3001\u88fd\u54c1\u306e\u5229\u7528\u72b6\u6cc1\u3001\u30aa\u30d5\u30a1\u30fc\u3078\u306e\u671f\u5f85\u3092\u8abf\u67fb\u3057\u3001\u8abf\u6574\u3057\u307e\u3059\u3002\u53ce\u96c6\u3055\u308c\u305f\u30c7\u30fc\u30bf\u306e\u591a\u304f\u306f\u554f\u984c\u306e\u7279\u5b9a\u306b\u5f79\u7acb\u3061\u307e\u3059\u304c\u3001\u539f\u56e0\u3092\u898b\u3064\u3051\u308b\u306b\u306f\u3055\u3089\u306b\u6df1\u304f\u6398\u308a\u4e0b\u3052\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u00a0<\/li>\n<\/ol>\n\n\n\n
          <\/ol>\n\n\n\n

          \u30d7\u30e9\u30f3\u306e\u7a2e\u985e\u3092\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30ec\u30d9\u30eb\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306b\u7d50\u3073\u3064\u3051\u308b<\/h2>\n\n\n\n

          \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6210\u679c\u3092\u7372\u5f97\u30c7\u30fc\u30bf\u306b\u7d50\u3073\u3064\u3051\u308b\u969b\u3001\u30d7\u30e9\u30f3\u306e\u7d44\u307f\u5408\u308f\u305b\u304c\u975e\u5e38\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u3042\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u4e3b\u306b\u5e74\u9593\u30e6\u30fc\u30b6\u30fc\u3092\u7372\u5f97\u3057\u3001\u5225\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u4e3b\u306b\u6708\u9593\u30e6\u30fc\u30b6\u30fc\u3092\u7372\u5f97\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u305d\u306e\u9055\u3044\u304c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3054\u3068\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3001\u53ce\u76ca\u3001\u66f4\u65b0\u3001\u8cc7\u91d1\u56de\u53ce\u306b\u3069\u3046\u5f71\u97ff\u3059\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 <\/p>\n\n\n\n

          MMP\u306b\u63a5\u7d9a\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u3053\u308c\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30e6\u30fc\u30b6\u30fc\u306e\u30e9\u30a4\u30d5\u30b5\u30a4\u30af\u30eb\u30a4\u30d9\u30f3\u30c8\uff08\u30c8\u30e9\u30a4\u30a2\u30eb\u3001\u65b0\u898f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3001\u66f4\u65b0\u3001\u30ad\u30e3\u30f3\u30bb\u30eb\uff09\u3092\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3084\u8cbb\u7528\u30c7\u30fc\u30bf\u3068\u7d44\u307f\u5408\u308f\u305b\u305f\u30cd\u30a4\u30c6\u30a3\u30d6\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30ec\u30dd\u30fc\u30c8\u304c\u30d7\u30e9\u30f3\u306b\u542b\u307e\u308c\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5074\u3067\u306f\u3001\u30d7\u30ed\u30c0\u30af\u30c8ID\u304c\u30d7\u30e9\u30f3\u30ec\u30d9\u30eb\u306e\u6587\u8108\u3092\u63d0\u4f9b\u3057\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3001\u56fd\u306a\u3069\u306e\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3092\u4f34\u3063\u3066\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u3053\u304b\u3089\u6765\u305f\u304b\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

          Tenjin\u306e\u30cd\u30a4\u30c6\u30a3\u30d6 iOS\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u53ce\u76ca\u30ec\u30dd\u30fc\u30c8<\/a> \u306f\u3001\u30c8\u30e9\u30a4\u30a2\u30eb\u3001\u65b0\u898f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3001\u66f4\u65b0\u3001\u30ad\u30e3\u30f3\u30bb\u30eb\u3001\u304a\u3088\u3073\u53ce\u76ca\u3092\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3068\u540c\u3058\u30ec\u30dd\u30fc\u30c8\u74b0\u5883\u306b\u3082\u305f\u3089\u3057\u307e\u3059\u3002\u3053\u306e \u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30ec\u30dd\u30fc\u30c8<\/a> \u306b\u3088\u308a\u3001\u30c1\u30fc\u30e0\u306f\u6df7\u5408\u3055\u308c\u305f\u53ce\u76ca\u5408\u8a08\u306b\u4f9d\u5b58\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u540c\u7b49\u306e\u89b3\u5bdf\u671f\u9593\u306b\u308f\u305f\u3063\u3066\u6708\u9593\u3068\u5e74\u9593\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u6bd4\u8f03\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002 <\/p>\n\n\n\n

          Tenjin\u306f\u307e\u305f\u3001 RevenueCat<\/a> \u3068 Adapty<\/a> \u306e\u9023\u643a\u3082\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u3059\u3067\u306b\u3053\u308c\u3089\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u4f7f\u7528\u3057\u3066\u304a\u308a\u3001\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u3066\u3044\u308b \u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8<\/a> \u3092\u7372\u5f97\u30c7\u30fc\u30bf\u306b\u7d50\u3073\u3064\u3051\u305f\u3044\u3068\u8003\u3048\u3066\u3044\u308b\u30c1\u30fc\u30e0\u5411\u3051\u3067\u3059\u3002<\/p>\n\n\n\n

          \u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09<\/h2>\n\n\n\n
          UA\u306b\u304a\u3044\u3066\u3001\u5e74\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306f\u6708\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3088\u308a\u3082\u512a\u308c\u3066\u3044\u307e\u3059\u304b\uff1f

          <\/strong>

          \u3053\u306e\u30b7\u30ca\u30ea\u30aa\u306b\u300c\u3069\u3061\u3089\u304c\u512a\u308c\u3066\u3044\u308b\u304b\u300d\u3068\u3044\u3046\u7b54\u3048\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u5e74\u9593\u30d7\u30e9\u30f3\u306f\u901a\u5e38\u3001\u524d\u6255\u3044\u3067\u3088\u308a\u591a\u304f\u306e\u53ce\u76ca\u3092\u4e0a\u3052\u307e\u3059\u3002\u6708\u9593\u30d7\u30e9\u30f3\u306f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u5bb9\u6613\u3067\u3001\u66f4\u65b0\u884c\u52d5\u304c\u3088\u308a\u65e9\u304f\u73fe\u308c\u307e\u3059\u3002\u3088\u308a\u826f\u3044\u6210\u679c\u306f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3001\u56de\u53ce\u3001\u304a\u3088\u3073\u9577\u671f\u7684\u306a\u76ee\u6a19\u306b\u57fa\u3065\u3044\u3066\u6c7a\u307e\u308a\u307e\u3059\u3002\u00a0

          <\/p> <\/div>

          UA\u30c1\u30fc\u30e0\u306f\u6708\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3068\u5e74\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u3069\u306e\u3088\u3046\u306b\u6bd4\u8f03\u3059\u3079\u304d\u3067\u3059\u304b\uff1f

          <\/strong>

          \u6bd4\u8f03\u306f\u3001\uff08\u540c\u7b49\u306e\uff09\u671f\u9593\u67a0\u3092\u4f7f\u7528\u3057\u3001\u65b0\u898f\u53ce\u76ca\u3068\u66f4\u65b0\u53ce\u76ca\u3092\u5206\u96e2\u3057\u3001\u30d7\u30ed\u30c0\u30af\u30c8ID\u3054\u3068\u306b\u5206\u89e3\u3057\u3066\u884c\u3046\u3079\u304d\u3067\u3059\u3002\u5e74\u9593\u306e\u66f4\u65b0\u65e5\u304c\u6765\u308b\u524d\u306b\u5e74\u9593\u306e\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\uff08\u7d99\u7d9a\u7387\uff09\u3092\u5206\u6790\u3057\u3088\u3046\u3068\u3057\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002

          <\/p> <\/div>

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          <\/strong>

          \u30c8\u30e9\u30a4\u30a2\u30eb\u306f\u6700\u521d\u306e\u6709\u6599\u30a4\u30d9\u30f3\u30c8\u3092\u9045\u3089\u305b\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u307e\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u9078\u629e\u3059\u308b\u30d7\u30e9\u30f3\u306e\u7a2e\u985e\u306b\u3082\u5f71\u97ff\u3092\u4e0e\u3048\u307e\u3059\u3002\u3057\u305f\u304c\u3063\u3066\u3001\u30c8\u30e9\u30a4\u30a2\u30eb\u7d4c\u7531\u306e\u767b\u9332\u3068\u30c8\u30e9\u30a4\u30a2\u30eb\u306a\u3057\u306e\u767b\u9332\u3092\u5206\u3051\u3066\u8003\u3048\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u30d7\u30e9\u30f3\u306e\u7a2e\u985e\u306e\u3088\u308a\u5e83\u7bc4\u306a\u6bd4\u8f03\u306b\u3064\u3044\u3066\u306f\u3001 \u300c\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb vs \u30d5\u30ea\u30fc\u30df\u30a2\u30e0 vs \u6709\u6599\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u300d\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/a>.

          <\/p> <\/div>

          Tenjin\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3054\u3068\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u53ce\u76ca\u3092\u8868\u793a\u3057\u307e\u3059\u304b\uff1f

          <\/strong>

          \u306f\u3044\u3002Tenjin\u306e\u30cd\u30a4\u30c6\u30a3\u30d6iOS\u30ec\u30dd\u30fc\u30c8\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u3092\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3001\u56fd\u3001\u30d7\u30ed\u30c0\u30af\u30c8ID\u3001\u305d\u306e\u4ed6\u306e\u7372\u5f97\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u306b\u30ea\u30f3\u30af\u3055\u305b\u307e\u3059\u3002RevenueCat\u3068Adapty\u3092\u4f7f\u7528\u3057\u3066\u304a\u308a\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u3092Tenjin\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u63a5\u7d9a\u3057\u305f\u3044\u30c1\u30fc\u30e0\u5411\u3051\u306b\u3001\u3053\u308c\u3089\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u9023\u643a\u3082\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u3066\u3044\u307e\u3059\u3002

          <\/p> <\/div> <\/div>\n\n\n\n

          \u5207\u308a\u66ff\u3048\u306e\u5224\u65ad\u3092\u8ff7\u308f\u306a\u3044\u305f\u3081\u306b <\/h2>\n\n\n\n

          \u6708\u9593\u30d7\u30e9\u30f3\u3068\u5e74\u9593\u30d7\u30e9\u30f3\u306f\u3001\u7372\u5f97\u8cbb\u7528\u304b\u3089\u5b9f\u73fe\u3055\u308c\u305f\u53ce\u76ca\u306b\u81f3\u308b\u307e\u3067\u7570\u306a\u308b\u7d4c\u8def\u3092\u4f5c\u308a\u51fa\u3057\u307e\u3059\u3002\u6700\u826f\u306e\u6bd4\u8f03\u3068\u306f\u3001\u3069\u3061\u3089\u304c\u3088\u308a\u591a\u304f\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u3082\u305f\u3089\u3057\u305f\u304b\u3092\u4e8b\u5f8c\u306b\u6bd4\u3079\u308b\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u7279\u5b9a\u306e\u7a2e\u985e\u306e\u30d7\u30e9\u30f3\u3084\u30aa\u30d5\u30a1\u30fc\u3092\u7372\u5f97\u3059\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u898b\u3064\u3051\u308b\u3053\u3068\u3067\u3059\u3002\u307e\u305f\u3001\u7279\u5b9a\u306e\u4e88\u7b97\u67a0\u5185\u3067\u6709\u6599\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u3069\u308c\u3060\u3051\u306e\u53ce\u76ca\u3092\u5f97\u3089\u308c\u308b\u304b\u3092\u767a\u898b\u3059\u308b\u3053\u3068\u3067\u3082\u3042\u308a\u307e\u3059\u3002\u3053\u306e2\u3064\u306e\u6210\u679c\u3053\u305d\u304c\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u4e88\u7b97\u306b\u95a2\u3059\u308b\u3042\u306a\u305f\u306e\u6b21\u306e\u884c\u52d5\u3092\u5c0e\u304f\u3082\u306e\u3068\u306a\u308a\u307e\u3059\u3002 <\/p>\n\n\n\n

          <\/p>","protected":false},"excerpt":{"rendered":"

          Campaigns vary in their types of success: they can spend the same amount of spend and get a similar number of paying users. However, each campaign produces its own patterns of user behavior and revenue streams. One campaign could bring in mostly annual subscribers and receive bigger payments upfront. The other campaign might attract mostly…<\/p>","protected":false},"author":26,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91,8],"tags":[],"class_list":["post-18647","post","type-post","status-publish","format-standard","hentry","category-metrics","category-mobile-marketing-trends"],"acf":[],"yoast_head":"\nMeasuring Monthly vs Annual Subscriptions | Tenjin<\/title>\n<meta name=\"description\" content=\"Learn how monthly vs annual subscriptions affect conversion, renewal timing, revenue, and campaign performance for mobile apps.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/ja\/blog\/plan-mix-monthly-vs-annual-subscriptions\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Monthly vs Annual Subscriptions\" \/>\n<meta property=\"og:description\" content=\"Learn how monthly and annual subscription plans affect conversion, renewal timing, revenue, and campaign performance for mobile apps.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/ja\/blog\/plan-mix-monthly-vs-annual-subscriptions\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-25T23:18:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-25T23:18:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/09\/Monthly-vs-Annual-Subscriptions_social.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tara Meyer\" \/>\n<meta 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growth.\",\"sameAs\":[\"http:\\\/\\\/www.tenjin.com\",\"https:\\\/\\\/www.instagram.com\\\/taraxmeyer\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/taraxmeyer\\\/\",\"https:\\\/\\\/x.com\\\/TenjinMMP\",\"https:\\\/\\\/www.youtube.com\\\/@TenjinMMP\"],\"url\":\"https:\\\/\\\/tenjin.com\\\/ja\\\/blog\\\/author\\\/tara\\\/\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/plan-mix-monthly-vs-annual-subscriptions\\\/#faq-question-1790378068667\",\"position\":1,\"url\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/plan-mix-monthly-vs-annual-subscriptions\\\/#faq-question-1790378068667\",\"name\":\"Is an annual subscription better than a monthly subscription for UA?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"There is no better in this scenario. 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Don\u2019t analyze annual retention between the annual renewal date.<br><br>\",\"inLanguage\":\"ja\"},\"inLanguage\":\"ja\"},{\"@type\":\"Question\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/plan-mix-monthly-vs-annual-subscriptions\\\/#faq-question-1790378110172\",\"position\":3,\"url\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/plan-mix-monthly-vs-annual-subscriptions\\\/#faq-question-1790378110172\",\"name\":\"How do trials affect a monthly vs annual comparison?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Trials can delay the first paid event and also influence which type of plan users select. Therefore, it\u2019s important to separate trial-based sign-ups from non-trial sign-ups. 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is no better in this scenario. Annual plans usually earn more money upfront. Monthly plans make it easier to convert and show renewal behavior sooner. The better outcome is based on your conversion, payback, and long-term goals.\u00a0<br><br>","inLanguage":"ja"},"inLanguage":"ja"},{"@type":"Question","@id":"https:\/\/tenjin.com\/blog\/plan-mix-monthly-vs-annual-subscriptions\/#faq-question-1790378080798","position":2,"url":"https:\/\/tenjin.com\/blog\/plan-mix-monthly-vs-annual-subscriptions\/#faq-question-1790378080798","name":"UA\u30c1\u30fc\u30e0\u306f\u6708\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3068\u5e74\u9593\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u3069\u306e\u3088\u3046\u306b\u6bd4\u8f03\u3059\u3079\u304d\u3067\u3059\u304b\uff1f","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Comparisons should be made using the time window, separate new vs renewal revenue, and breakdowns by Product ID. Don\u2019t analyze annual retention between the annual renewal date.<br><br>","inLanguage":"ja"},"inLanguage":"ja"},{"@type":"Question","@id":"https:\/\/tenjin.com\/blog\/plan-mix-monthly-vs-annual-subscriptions\/#faq-question-1790378110172","position":3,"url":"https:\/\/tenjin.com\/blog\/plan-mix-monthly-vs-annual-subscriptions\/#faq-question-1790378110172","name":"\u30c8\u30e9\u30a4\u30a2\u30eb\u306f\u6708\u9593\u3068\u5e74\u9593\u306e\u6bd4\u8f03\u306b\u3069\u306e\u3088\u3046\u306b\u5f71\u97ff\u3057\u307e\u3059\u304b\uff1f","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Trials can delay the first paid event and also influence which type of plan users select. Therefore, it\u2019s important to separate trial-based sign-ups from non-trial sign-ups. For a broader comparison of these plan types, see <a href=\"https:\/\/tenjin.com\/blog\/subscription-app-models-free-trial-vs-freemium-vs-paid\/\">Free Trial vs. Freemium vs. Paid Subscriptions<\/a>.<br><br>","inLanguage":"ja"},"inLanguage":"ja"},{"@type":"Question","@id":"https:\/\/tenjin.com\/blog\/plan-mix-monthly-vs-annual-subscriptions\/#faq-question-1790378128988","position":4,"url":"https:\/\/tenjin.com\/blog\/plan-mix-monthly-vs-annual-subscriptions\/#faq-question-1790378128988","name":"Tenjin\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3054\u3068\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u53ce\u76ca\u3092\u8868\u793a\u3057\u307e\u3059\u304b\uff1f","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Yes. Tenjin's native iOS reporting links subscription activity with campaign, ad network, country, Product ID, and other acquisition dimensions. RevenueCat and Adapty are also supported for teams that use those platforms and want subscription events connected to Tenjin attribution.<br><br>","inLanguage":"ja"},"inLanguage":"ja"}]}},"_links":{"self":[{"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/posts\/18647","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/comments?post=18647"}],"version-history":[{"count":4,"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/posts\/18647\/revisions"}],"predecessor-version":[{"id":18770,"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/posts\/18647\/revisions\/18770"}],"wp:attachment":[{"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/media?parent=18647"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/categories?post=18647"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tenjin.com\/ja\/wp-json\/wp\/v2\/tags?post=18647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}