{"id":8348,"date":"2023-02-15T00:55:00","date_gmt":"2023-02-15T00:55:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8348"},"modified":"2024-10-24T18:57:50","modified_gmt":"2024-10-24T18:57:50","slug":"how-to-scale-and-monetize-your-game-to-produce-5m-downloads","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ja\/blog\/how-to-scale-and-monetize-your-game-to-produce-5m-downloads\/","title":{"rendered":"\u30b2\u30fc\u30e0\u3092\u30b9\u30b1\u30fc\u30eb\u3057\u3066\u53ce\u76ca\u5316\u3057\u3001500\u4e07\u4ee5\u4e0a\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u751f\u307f\u51fa\u3059\u65b9\u6cd5 \u2013 Oreon Studios\u306e\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3"},"content":{"rendered":"<p>\u30cf\u30a4\u30d1\u30fc\u30ab\u30b8\u30e5\u30a2\u30eb\u30b2\u30fc\u30e0\u306f\u3001\u6025\u901f\u306b\u6210\u9577\u3057\u3001\u7af6\u4e89\u306e\u6fc0\u3057\u3044\u30e2\u30d0\u30a4\u30eb\u30b2\u30fc\u30e0\u306e\u30ab\u30c6\u30b4\u30ea\u3067\u3059\u3002\u975e\u5e38\u306b\u591a\u304f\u306e\u958b\u767a\u8005\u304c\u5e02\u5834\u306b\u53c2\u5165\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u65b0\u3057\u3044\u30b2\u30fc\u30e0\u304c\u76ee\u7acb\u3061\u3001\u8db3\u5834\u3092\u7bc9\u304f\u3053\u3068\u306f\u56f0\u96e3\u306a\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001Oreon Studios\u306e\u30e2\u30f3\u30b9\u30bf\u30fc\u30c9\u30e9\u30d5\u30c8\u306b\u306f\u3001\u30d7\u30ec\u30a4\u30e4\u30fc\u306b\u30e6\u30cb\u30fc\u30af\u306a\u30c1\u30fc\u30e0\u30d3\u30eb\u30c7\u30a3\u30f3\u30b0\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u30ab\u30fc\u30c9\u30b2\u30fc\u30e0\u3068\u30cf\u30a4\u30d1\u30fc\u30ab\u30b8\u30e5\u30a2\u30eb\u30e9\u30f3\u30ca\u30fc\u30b2\u30fc\u30e0\u306e\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u306e\u8981\u7d20\u304c\u3042\u308a\u307e\u3059\u3002\u4e21\u65b9\u306e\u30b8\u30e3\u30f3\u30eb\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u30e2\u30f3\u30b9\u30bf\u30fc\u30c9\u30e9\u30d5\u30c8\u306f\u3001\u5e02\u5834\u306b\u51fa\u56de\u3063\u3066\u3044\u308b\u4ed6\u306e\u30cf\u30a4\u30d1\u30fc\u30ab\u30b8\u30e5\u30a2\u30eb \u30b2\u30fc\u30e0\u3068\u306f\u4e00\u7dda\u3092\u753b\u3059\u65b0\u9bae\u3067\u9b45\u529b\u7684\u306a\u30b2\u30fc\u30e0\u30d7\u30ec\u30a4\u4f53\u9a13\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/www.mintegral.com\/en\" target=\"_self\">Mintegral<\/a>\u3068<a href=\"https:\/\/ghostwhite-antelope-160361.hostingersite.com\/\" target=\"_self\">Tenjin<\/a>\u306f2022\u5e749\u6708\u306bOreon Studios\u3068\u63d0\u643a\u3057\u3001\u30b2\u30fc\u30e0\u306e\u30b9\u30b1\u30fc\u30ea\u30f3\u30b0\u3068\u53ce\u76ca\u5316\u3092\u6539\u5584\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>-<\/strong>Oreon Studios\u3068\u30e2\u30f3\u30b9\u30bf\u30fc\u30c9\u30e9\u30d5\u30c8\u306b\u3064\u3044\u3066<\/h2>\n\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/oreonstudios.com\/\" target=\"_self\">Oreon Studios<\/a>\u306f\u30012022\u5e74\u306e\u4f1a\u793e\u8a2d\u7acb\u4ee5\u6765\u300120\u4ee5\u4e0a\u306e\u30b2\u30fc\u30e0\u3092\u5236\u4f5c\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u6700\u3082\u4eba\u6c17\u306e\u3042\u308b\u30b2\u30fc\u30e0\u3067\u3042\u308b<a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.oreon.monsterdraft&amp;pli=1\" target=\"_self\">\u30e2\u30f3\u30b9\u30bf\u30fc\u30c9\u30e9\u30d5\u30c8<\/a>\u306f\u3001Google Play\u30b9\u30c8\u30a2\u3068 Apple App Store\u3092\u5408\u308f\u305b\u3066500\u4e07\u56de\u4ee5\u4e0a\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3055\u308c\u307e\u3057\u305f\u3002\u3053\u306e\u30b2\u30fc\u30e0\u306f\u3001\u65e5\u672c\u3067\u30c8\u30c3\u30d75\u3001\u30ab\u30ca\u30c0\u3068\u30a4\u30f3\u30c9\u30cd\u30b7\u30a2\u3067\u30c8\u30c3\u30d720\u3068\u69d8\u3005\u306a\u56fd\u306e\u30b2\u30fc\u30e0\/\u30a2\u30af\u30b7\u30e7\u30f3\u30ab\u30c6\u30b4\u30ea\u306e\u30c8\u30c3\u30d750 \u306b\u9054\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/assets-official.mintegral.com\/post-img\/35410\/2023\/02\/03\/image.png?ssl=1\" alt=\"35410image.png\"\/><\/figure>\n\n\n\n<p>\u30e2\u30f3\u30b9\u30bf\u30fc\u30c9\u30e9\u30d5\u30c8\u3067\u306f, \u30d7\u30ec\u30a4\u30e4\u30fc\u306f\u3055\u307e\u3056\u307e\u306a\u969c\u5bb3\u7269\u3092\u901a\u308a\u629c\u3051, \u30e2\u30f3\u30b9\u30bf\u30fc\u3092\u9078\u629e\u3057\u3066\u30c1\u30fc\u30e0\u306b\u53c2\u52a0\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30d7\u30ec\u30a4\u30e4\u30fc\u306f\u30e2\u30f3\u30b9\u30bf\u30fc\u3092\u53ce\u96c6\u3001 \u4f5c\u6210\u3001\u30de\u30fc\u30b8\u3057\u3066\u3001\u5bfe\u6226\u76f8\u624b\u3092\u5012\u3059\u305f\u3081\u306e\u624b\u3054\u308f\u3044\u30c1\u30fc\u30e0\u3092\u69cb\u7bc9\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3088\u308a\u826f\u3044\u30c1\u30fc\u30e0\u30d3\u30eb\u30c7\u30a3\u30f3\u30b0\u4f53\u9a13\u3092\u751f\u307f\u51fa\u3059\u305f\u3081\u3001\u30ab\u30fc\u30c9\u30b2\u30fc\u30e0\u3068\u30cf\u30a4\u30d1\u30fc\u30ab\u30b8\u30e5\u30a2\u30eb\u30b2\u30fc\u30e0\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u3082\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>-<\/strong>\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u306b\u3064\u3044\u3066<\/h2>\n\n\n\n<p><em>Tenjin\u304a\u3088\u3073Mintegral\u3068\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u306f\u9b54\u6cd5\u306e\u3088\u3046\u306b\u6a5f\u80fd\u3057\u307e\u3057\u305f\u3002Tenjin\u306e\u304a\u304b\u3052\u3067\u3001\u81ea\u793e\u51fa\u7a3f\u696d\u52d9\u3092\u3042\u3063\u3068\u3044\u3046\u9593\u306b\u9a5a\u304f\u307b\u3069\u52a0\u901f\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u3002Mintegral\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u5229\u7528\u3057\u3066\u30013\u304b\u6708\u3067\u898f\u6a21\u3092\u307b\u307c2\u500d\u306b\u62e1\u5927\u3057\u3001\u5168\u4f53\u7684\u306aCPI\u306f\u5e73\u574740%\u6e1b\u5c11\u3057\u307e\u3057\u305f\u3002&nbsp;<\/em><em><strong>\u2013 Oreon Studios\u306e\u5171\u540c\u5275\u8a2d\u8005\u3001Abdurrahman Mert Safak \u6c0f<\/strong><\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/assets-official.mintegral.com\/post-img\/35410\/2023\/02\/02\/Screen%20Shot%202023-02-02%20at%206.26.02%20AM.png?ssl=1\" alt=\"35410Screen Shot 2023-02-02 at 6.26.02 AM.png\"\/><\/figure>\n\n\n\n<p>Oreon Studios\u306f\u3001Tenjin\u306e\u5e83\u544a\u304a\u3088\u3073\u5e83\u544a\u53ce\u76ca\u5206\u6790\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3057\u3066\u3001\u72ec\u81ea\u306e\u81ea\u793e\u51fa\u7a3f\u30d6\u30e9\u30f3\u30c1\u3092\u958b\u8a2d\u3057\u307e\u3057\u305f. 100\u3092\u8d85\u3048\u308b\u30e1\u30c8\u30ea\u30af\u30b9\u3092\u63d0\u4f9b\u3059\u308bTenjin\u306e\u67d4\u8edf\u306a\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u304a\u304b\u3052\u3067\u3001Oreon Studios\u30c1\u30fc\u30e0\u306f\u3001\u30c7\u30fc\u30bf\u30921\u304b\u6240\u3067\u7c21\u5358\u306b\u8868\u793a\u304a\u3088\u3073\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u30e6\u30fc\u30b6\u7372\u5f97(UA)\u306b\u95a2\u3059\u308b\u610f\u601d\u6c7a\u5b9a\u3092\u8fc5\u901f\u306b\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>Tenjin\u3067\u306e\u5e83\u544a\u53ce\u76ca\u3068\u5e83\u544a\u8cbb\u306e\u96c6\u8a08\u306b\u3088\u308a\u3001Oreon Studios\u306f\u3055\u307e\u3056\u307e\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u306b\u308f\u305f\u3063\u3066\u3053\u308c\u3089\u306e\u6570\u5024\u3092\u8ffd\u8de1\u304a\u3088\u3073\u5206\u6790\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u5168\u4f53\u7684\u306a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u3088\u308a\u3088\u304f\u7406\u89e3\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002Oreon Studios\u306e\u30c1\u30fc\u30e0\u304c\u3001\u30c1\u30e3\u30cd\u30eb\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u56fd\u3001\u30bd\u30fc\u30b9\u306a\u3069\u3001\u8907\u6570\u306e\u30ec\u30d9\u30eb\u3067\u53d6\u308a\u7d44\u307f\u3092\u6700\u9069\u5316\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>Mintegral\u306f\u3001\u30e2\u30f3\u30b9\u30bf\u30fc\u30c9\u30e9\u30d5\u30c8\u304c\u4e0a\u4f4d\u306e\u5e83\u544a\u5728\u5eab\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3066\u8cea\u306e\u9ad8\u3044\u30d7\u30ec\u30a4\u30e4\u30fc\u306b\u30ea\u30fc\u30c1\u3057\u3001\u67d4\u8edf\u306a\u5165\u672d\u6226\u7565\u3092\u4f7f\u7528\u3057\u3066\u5e38\u306b ROAS \u3092\u6539\u5584\u3059\u308b\u3053\u3068\u3067\u3001UA\u3092\u5411\u4e0a\u3055\u305b\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3057\u305f\u3002Mintegral \u306f\u3001\u53ce\u76ca\u5316\u6226\u7565\u306b\u3082\u5f79\u7acb\u3061\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u5206\u6790\u6a5f\u80fd\u3001\u30ab\u30b9\u30bf\u30e0\u5e83\u544a\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\/\u30d7\u30ec\u30fc\u30b9\u30e1\u30f3\u30c8\u306e\u7d44\u307f\u5408\u308f\u305b\u3001\u304a\u3088\u3073\u9ad8\u54c1\u8cea\u306e\u5e83\u544a\u30ea\u30bd\u30fc\u30b9\u306b\u3088\u308b\u5e83\u544a\u5145\u586b\u7387\u306e\u5411\u4e0a\u306b\u3088\u308a\u3001\u30b2\u30fc\u30e0\u306e\u6708\u9593\u53ce\u76ca\u3092\u7d0410%\u5f15\u304d\u4e0a\u3052\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"translation-block\"><a href=\"https:\/\/blog.tenjin.com\/hyper-casual-games-cpi-ad-spend-retention-benchmark-q4-2022\/?utm_campaign=HCReportQ42022&amp;utm_source=AMssharingonsocial\" target=\"_self\">Tenjin\u306b\u3088\u308b2022\u5e74\u7b2c4\u56db\u534a\u671f\u306eHyper-Casual Benchmark Report<\/a> \u306b\u3088\u308b\u3068\u3001Mintegral\u306fAndroid\u3068iOS \u306e\u4e21\u65b9\u3067\u6700\u3082\u4f4e\u3044CPI\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3068\u3057\u3066\u30e9\u30f3\u30ad\u30f3\u30b0\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u6210\u529f\u306f\u3001Mintegral\u306e\u52b9\u7387\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u3068\u53ce\u76ca\u5316\u6226\u7565\u306b\u8d77\u56e0\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u305d\u306e\u7d50\u679c\u3001\u7c73\u56fd\u304a\u3088\u3073\u30a2\u30b8\u30a2\u5e02\u5834\u3067\u306e\u30e2\u30f3\u30b9\u30bf\u30fc\u30c9\u30e9\u30d5\u30c8\u30b2\u30fc\u30e0\u306eCPI\u306e40%\u6e1b\u5c11\u306b\u7e4b\u304c\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u51fa\u5178: <a href=\"https:\/\/www.mintegral.com\/en\/case\/mintegral-and-tenjin-helped-oreon-studios\" target=\"_self\">\u5143\u306e\u6295\u7a3f<\/a> \u306f Mintegral\u306b\u3088\u3063\u3066\u516c\u958b\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>Hypercasual games are a rapidly growing and highly competitive category of mobile games. With so many developers entering the market, it can be difficult for new games to stand out and gain a foothold. However, Oreon Studios\u2019 Monster Draft has a unique hybrid of card games and hypercasual runner games that offers players a unique&#8230;<\/p>","protected":false},"author":5,"featured_media":8349,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-8348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to scale and monetize your game to produce 5M+ downloads \u2013 An Oreon Studios Case study | Tenjin<\/title>\n<meta name=\"description\" content=\"Mintegral and\u00a0Tenjin\u00a0partnered with Oreon Studios in September 2022 to help them better scale and monetize their game.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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