{"id":8510,"date":"2020-10-29T07:29:00","date_gmt":"2020-10-29T07:29:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8510"},"modified":"2026-04-14T08:49:23","modified_gmt":"2026-04-14T08:49:23","slug":"attribution-modeling-ios","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ja\/blog\/attribution-modeling-ios\/","title":{"rendered":"\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0 - iOS\u3067\u306e\u5e83\u544a\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6e2c\u5b9a\u3059\u308b\u65b0\u3057\u3044\u5f37\u5316\u3055\u308c\u305f\u65b9\u6cd5"},"content":{"rendered":"<p class=\"wp-block-paragraph\">2021\u5e74\u4ee5\u964d\u3001iOS\u3092\u5229\u7528\u3059\u308b\u5e83\u544a\u4e3b\u306f\u3001\u307b\u3068\u3093\u3069\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u304a\u3044\u3066\u3001ROI\u3084LTV\u3068\u3044\u3063\u305f\u4e3b\u8981\u306a\u30b3\u30db\u30fc\u30c8\u6307\u6a19\u3092\u7b97\u51fa\u3067\u304d\u306a\u304f\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30e2\u30d0\u30a4\u30eb\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3068\u30d9\u30f3\u30c0\u30fc\u306e\u53cc\u65b9\u304c\u6210\u529f\u3092\u53ce\u3081\u308b\u305f\u3081\u306b\u306f\u3001\u9769\u65b0\u7684\u306a\u53d6\u308a\u7d44\u307f\u304c\u5fc5\u8981\u3068\u306a\u308b\u65b0\u305f\u306a\u30d1\u30e9\u30c0\u30a4\u30e0\u304c\u751f\u307e\u308c\u307e\u3059\u3002 Tenjin\u3067\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3078\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u5e30\u5c5e\u3092\u884c\u3046\u305f\u3081\u306e\u65b0\u3057\u3044\u624b\u6cd5\u3001\u3059\u306a\u308f\u3061\u300c\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u300d\u306e\u69cb\u7bc9\u306b\u6ce8\u529b\u3057\u3066\u3044\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3053\u6570\u30f6\u6708\u3001\u79c1\u305f\u3061\u306f\u3001\u65b0\u305f\u306a\u72b6\u6cc1\u4e0b\u306b\u304a\u3044\u3066\u3001\u5e83\u544a\u4e3b\u304c\u7684\u78ba\u306a\u5224\u65ad\u3092\u4e0b\u305b\u308b\u3088\u3046\u652f\u63f4\u3059\u308b\u3001\u307e\u3063\u305f\u304f\u65b0\u3057\u3044\u30e6\u30fc\u30b6\u30fc\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30e2\u30c7\u30eb\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5411\u3051\u306b\u958b\u767a\u3057\u3066\u304d\u307e\u3057\u305f\u3002.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">IDFA\u306b\u57fa\u3065\u304fROI\u6e2c\u5b9a\u306f\u3001\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e20%\u3057\u304b\u5bfe\u8c61\u3068\u3057\u306a\u3044\u305f\u3081\u3001\u958b\u767a\u8005\u306f\u305d\u306e\u6e2c\u5b9a\u65b9\u6cd5\u3092\u898b\u76f4\u3059\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\uff5e\u306e\u305f\u3081&nbsp;<a href=\"https:\/\/developer.apple.com\/news\/?id=hx9s63c5&amp;1599152522\">\u4eca\u5f8c\u306eIDFA\u306b\u95a2\u3059\u308b\u5236\u9650<\/a>, iOS\u3067\u306f\u3001\u6c7a\u5b9a\u8ad6\u7684\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u5ec3\u6b62\u3055\u308c\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u306a\u305ciOS\u306e\u5e83\u544a\u4e3b\u306f\u3001\u4ee5\u524d\u306e\u3088\u3046\u306b\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u6700\u9069\u5316\u3067\u304d\u306a\u304f\u306a\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u4e3b\u306b2\u3064\u306e\u7406\u7531\u304c\u3042\u308a\u307e\u3059\uff1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1) \u30b3\u30db\u30fc\u30c8ROI\u304a\u3088\u3073LTV\u306e\u7b97\u51fa\u306f\u3001\uff08IDFA\u306b\u57fa\u3065\u304f\uff09\u6c7a\u5b9a\u8ad6\u7684\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u3063\u3066\u3001\u7279\u5b9a\u306e\u30af\u30ea\u30c3\u30af\u3084\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306b100%\u306e\u30af\u30ec\u30b8\u30c3\u30c8\u3092\u5272\u308a\u5f53\u3066\u308b\u3053\u3068\u3067\u521d\u3081\u3066\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u30012021\u5e74\u306b\u306f\u6c7a\u5b9a\u8ad6\u7684\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u00a0<a href=\"https:\/\/blog.tenjin.com\/new-rules-of-attribution-ios-14\/\">\u30aa\u30d7\u30c8\u30a4\u30f3\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u5229\u7528\u53ef\u80fd<\/a>. \u6211\u3005\u306f\u63a8\u5b9a\u3057\u305f\u00a0<a href=\"https:\/\/blog.tenjin.com\/ios-14-attribution-san\/\">7\u6708\u306eSAN\u5411\u305120%\u306b\u304a\u3051\u308b\u3053\u306e\u6570\u5024<\/a>. \u4e00\u90e8\u306eSAN\u3067\u306fIDFA\u3092\u307e\u3063\u305f\u304f\u53ce\u96c6\u3057\u3066\u3044\u306a\u3044\u53ef\u80fd\u6027\u304c\u3042\u308b\u305f\u3081\u3001\u5b9f\u969b\u306e\u6570\u5024\u306f\u3053\u308c\u3088\u308a\u4f4e\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u2015\u2015\u00a0<a href=\"https:\/\/www.facebook.com\/audiencenetwork\/news-and-insights\/preparing-audience-network-for-ios14\/?locale=en_US&amp;draft=306506763767413\">Facebook\u306e\u4f8b<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2) SKAdNetwork\u306f\u3001\u305d\u306e\u8a2d\u8a08\u4e0a\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u9577\u671f\u7684\u306a\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u3092\u6e2c\u5b9a\u3059\u308b\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u8a73\u7d30\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002\u00a0<a href=\"https:\/\/blog.tenjin.com\/ios-14-mmp-free-publisher-guide\/\">\u3053\u306e\u30ac\u30a4\u30c9<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7c21\u5358\u306b\u8a00\u3048\u3070\u300120%\u3092\u8d85\u3048\u308b\u30e6\u30fc\u30b6\u30fc\u30d9\u30fc\u30b9\u306b\u3064\u3044\u3066\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306eROI\u3092\u6e2c\u5b9a\u3057\u305f\u3044\u306e\u3067\u3042\u308c\u3070\u3001\u5e83\u544a\u30c7\u30fc\u30bf\u306e\u5206\u6790\u65b9\u6cd5\u3092\u898b\u76f4\u3059\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2021\u5e74\u672b\u307e\u3067\u306b\u3001\u6700\u5148\u7aef\u306e\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u3001\u30c7\u30bf\u30fc\u30df\u30cb\u30b9\u30c6\u30a3\u30c3\u30af\u306a\u624b\u6cd5\u304b\u3089\u5225\u306e\u624b\u6cd5\u3078\u3068\u79fb\u884c\u3059\u308b\u3068\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u65b0\u305f\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u3067\u306f\u3001\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u3068\u6c7a\u5b9a\u8ad6\u7684\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u9055\u3044\u306f\u4f55\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6c7a\u5b9a\u8ad6\u7684\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3 \u2013 \u7372\u5f97\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u6700\u5f8c\u306b\u53d7\u4fe1\u3057\u305f\u30b7\u30b0\u30ca\u30eb\u306b\u57fa\u3065\u3044\u3066\u30011\u3064\u306e\u5e83\u544a\u30bd\u30fc\u30b9\u306b\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30c8\u3055\u308c\u307e\u3059\u3002;<\/li>\n\n\n\n<li>\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0 \u2013 \u7372\u5f97\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3001\u3055\u307e\u3056\u307e\u306a\u5165\u529b\u4fe1\u53f7\u306b\u57fa\u3065\u3044\u3066\u3001\u5404\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u306e\u6d41\u5165\u3067\u3042\u308b\u3068\u3044\u3046\u72ec\u7acb\u3057\u305f\u78ba\u7387\u304c\u5272\u308a\u5f53\u3066\u3089\u308c\u308b\u3002.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u306f\u4e00\u898b\u3059\u308b\u3068\u65b0\u3057\u3044\u6982\u5ff5\u306e\u3088\u3046\u306b\u601d\u3048\u307e\u3059\u304c\u3001\u78ba\u7387\u3092\u5272\u308a\u5f53\u3066\u308b\u3068\u3044\u3046\u624b\u6cd5\u306f\u3001\u3053\u306e\u696d\u754c\u3067\u306f\u6c7a\u3057\u3066\u76ee\u65b0\u3057\u3044\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u4f8b\u3048\u3070\u3001\u30e9\u30b9\u30c8\u30af\u30ea\u30c3\u30af\u30fb\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002 \u3053\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3092\u3082\u305f\u3089\u3057\u305f\u4ed6\u306e\u30b7\u30b0\u30ca\u30eb\uff08\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3084\u305d\u306e\u4ed6\u306e\u30af\u30ea\u30c3\u30af\uff09\u306b\u304b\u304b\u308f\u3089\u305a\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306b\u5bfe\u3059\u308b\u5168\u529f\u7e3e\uff08100%\u306e\u78ba\u7387\uff09\u3092\u6700\u5f8c\u306e\u30af\u30ea\u30c3\u30af\u306b\u5e30\u5c5e\u3055\u305b\u308b\u3053\u3068\u306f\u3001\u696d\u754c\u5168\u4f53\u306e\u6a19\u6e96\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2021\u5e74\u3001\u30e2\u30d0\u30a4\u30eb\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u3001\u30e9\u30b9\u30c8\u30af\u30ea\u30c3\u30af\u306e\u6c7a\u5b9a\u8ad6\u7684\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306bIDFA\u304c\u5fc5\u8981\u3068\u306a\u308b\u305f\u3081\u3001\u6c7a\u5b9a\u6027\u306e\u4f4e\u3044\u30b7\u30b0\u30ca\u30eb\u3092\u3069\u306e\u3088\u3046\u306b\u6d3b\u7528\u3059\u308b\u304b\u3092\u6a21\u7d22\u3059\u308b\u5fc5\u8981\u306b\u8feb\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002\u76f4\u611f\u306b\u53cd\u3057\u3066\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u5f79\u5272\u306f\u30c7\u30fc\u30bf\u5206\u6790\u3092\u300c\u6e1b\u3089\u3059\u300d\u306e\u3067\u306f\u306a\u304f\u3001\u300c\u5897\u3084\u3059\u300d\u3053\u3068\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002 \u30e2\u30d0\u30a4\u30eb\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u5404\u793e\u306f\u3001\u4e0d\u78ba\u5b9a\u306a\u30b7\u30b0\u30ca\u30eb\u306b\u57fa\u3065\u3044\u3066\u30e6\u30fc\u30b6\u30fc\u306e\u6d41\u5165\u5143\u3092\u628a\u63e1\u3059\u308b\u969b\u3001\u4e88\u6e2c\u30e2\u30c7\u30eb\u306e\u7cbe\u5ea6\u306e\u9ad8\u3055\u3092\u7af6\u3044\u5408\u3046\u3053\u3068\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tenjin\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u306f\u3001\u65e2\u5b58\u306e\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u306b\u7d71\u5408\u3055\u308c\u3001\u65e2\u5b58\u88fd\u54c1\u306e\u6a5f\u80fd\u5f37\u5316\u3092\u56f3\u308a\u307e\u3059\u3002.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f53\u793e\u306e\u30c1\u30fc\u30e0\u306f\u73fe\u5728\u3001SKAdNetwork\u306e\u30c7\u30fc\u30bf\u3084\u3001Apple\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u8981\u4ef6\u306b\u6e96\u62e0\u3057\u305f\u305d\u306e\u4ed6\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u7528\u3044\u3066\u3001\u304a\u5ba2\u69d8\u304c\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u30e2\u30c7\u30eb\u5316\u3067\u304d\u308b\u6700\u521d\u306eMVP\u30e2\u30c7\u30eb\u306e\u958b\u767a\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin\u306b\u304a\u3051\u308b\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u306b\u3064\u3044\u3066\u8a71\u3059\u969b\u306b\u3001\u307e\u305a\u660e\u78ba\u306b\u3057\u3066\u304a\u304d\u305f\u3044\u3053\u3068\u304c1\u3064\u3042\u308a\u307e\u3059\uff1a<\/p>\n\n\n\n<p 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\u660e\u78ba\u306b\u3057\u3066\u304a\u304d\u307e\u3059\u304c\u3001\u5f53\u793e\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u3067\u306f\u305d\u306e\u3088\u3046\u306a\u3053\u3068\u306f\u884c\u3063\u3066\u3044\u307e\u305b\u3093\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u79c1\u305f\u3061\u306f\u300c\u78ba\u7387\u7684\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u300d\u3067\u306f\u306a\u304f\u3001\u300c\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u300d\u3068\u3044\u3046\u7528\u8a9e\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u306b\u3057\u305f\u306e\u3067\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u79c1\u305f\u3061\u306f\u3001IDFA\u6642\u4ee3\u306e\u6c7a\u5b9a\u8ad6\u7684\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u3068\u540c\u69d8\u306b\u3001\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u304cSKAdNetwork\u6642\u4ee3\u306e\u5e83\u544a\u4e3b\u306b\u3068\u3063\u3066\u65b0\u305f\u306a\u6a19\u6e96\u3068\u306a\u308b\u3053\u3068\u3092\u5f37\u304f\u78ba\u4fe1\u3057\u3066\u3044\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30ea\u30f3\u30b0\u3092\u3044\u3061\u65e9\u304f\u5c0e\u5165\u3057\u305f\u3044\u65b9\u306f\u3001\u4ee5\u4e0b\u306e\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u307e\u3067\u3054\u9023\u7d61\u304f\u3060\u3055\u3044\u3002&nbsp;<a href=\"mailto:info@tenjin.com\">info@tenjin.com<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Starting from 2021, advertisers on iOS won\u2019t be able to calculate key cohort metrics, like ROI or LTV, for most of their ad campaigns. This creates a new paradigm where both mobile publishers and vendors will need to innovate to succeed. At Tenjin, we are focusing our efforts on building a new type of methodology&#8230;<\/p>","protected":false},"author":5,"featured_media":8511,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-8510","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile-marketing-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Attribution Modeling IOS | Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/ja\/blog\/attribution-modeling-ios\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Attribution Modeling IOS | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Starting from 2021, advertisers on iOS won\u2019t be able to calculate key cohort metrics, like ROI or LTV, for most of their ad campaigns. 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