{"id":8715,"date":"2018-03-08T11:28:00","date_gmt":"2018-03-08T11:28:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8715"},"modified":"2026-04-14T08:21:26","modified_gmt":"2026-04-14T08:21:26","slug":"the-2017-tenjin-ad-monetization-report","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ja\/blog\/the-2017-tenjin-ad-monetization-report\/","title":{"rendered":"2017\u5e74\u5929\u795e\u5e83\u544a\u30de\u30cd\u30bf\u30a4\u30ba\u30ec\u30dd\u30fc\u30c8"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong>\u30e2\u30d0\u30a4\u30eb\u5206\u91ce\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u304c\u52a0\u901f\u3059\u308b\u4e2d\u3001\u30a2\u30d7\u30ea\u5185\u5e83\u544a\u306f\u4f9d\u7136\u3068\u3057\u3066\u53ce\u76ca\u5316\u306e\u4e3b\u529b\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u57fa\u672c\u7684\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u5c0e\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u306f\u591a\u304f\u306e\u9078\u629e\u80a2\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u5e83\u544a\u53ce\u76ca\u306e\u53ef\u80fd\u6027\u3092\u6700\u5927\u9650\u306b\u5f15\u304d\u51fa\u3059\u305f\u3081\u306b\u306f\u3001\u53ce\u76ca\u5316\u62c5\u5f53\u8005\u306f\u5e02\u5834\u306e\u52d5\u5411\u306b\u9045\u308c\u305a\u306b\u3064\u3044\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u6025\u901f\u306b\u9032\u5316\u3059\u308b\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u53ce\u76ca\u5316\u306e\u4e16\u754c\u306b\u304a\u3044\u3066\u3001\u3053\u308c\u306f\u53e3\u3067\u8a00\u3046\u307b\u3069\u7c21\u5358\u306a\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd1\u5e74\u3001\u30ab\u30b8\u30e5\u30a2\u30eb\u30b2\u30fc\u30e0\u3084\u30a2\u30d7\u30ea\u306e\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u5b9a\u7740\u7387\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u4f4e\u4e0b\u3092\u88dc\u3046\u305f\u3081\u306b\u3001\u5e83\u544a\u63b2\u8f09\u306b\u4f9d\u5b58\u3059\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u304d\u307e\u3057\u305f\u3002\u73fe\u5728\u3001\u591a\u304f\u306e\u4e2d\u6838\u5c64\u5411\u3051\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u3001\u30a2\u30d7\u30ea\u5185\u7d4c\u6e08\u3092\u6d3b\u6027\u5316\u3055\u305b\u308b\u305f\u3081\u306b\u3001\u5831\u916c\u4ed8\u304d\u5e83\u544a\u306e\u63b2\u8f09\u306b\u4f9d\u5b58\u3057\u3066\u3044\u307e\u3059\u3002 \u5f53\u521d\u306f\u5e83\u544a\u3092\u4e00\u5207\u5c0e\u5165\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u4e00\u90e8\u306e\u30cf\u30fc\u30c9\u30b3\u30a2\u7cfb\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3067\u3055\u3048\u3001\u5b9a\u7740\u7387\u306f\u9ad8\u3044\u3082\u306e\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u81f3\u3063\u3066\u3044\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u5c64\u3092\u5bfe\u8c61\u306b\u3001\u5e83\u544a\u306e\u5c0e\u5165\u3092\u8a66\u307f\u59cb\u3081\u3066\u3044\u307e\u3059\u3002\u305d\u308c\u305e\u308c\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u306f\u72ec\u81ea\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u8ab2\u984c\u304c\u3042\u308a\u3001\u81ea\u793e\u30d3\u30b8\u30cd\u30b9\u306b\u6700\u9069\u306a\u6226\u7565\u3092\u6c7a\u5b9a\u3059\u308b\u306b\u306f\u3001\u5404\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u56fa\u6709\u306e\u30cb\u30e5\u30a2\u30f3\u30b9\u3084\u5fae\u5999\u306a\u9055\u3044\u3092\u3057\u3063\u304b\u308a\u3068\u7406\u89e3\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u3046\u3057\u305f\u70b9\u3092\u8e0f\u307e\u3048\u3001\u79c1\u305f\u3061\u306f&nbsp;<strong>$300,000,000\u306e\u5e83\u544a\u53ce\u5165\u306f\u30011,400\u3092\u8d85\u3048\u308b\u30a2\u30d7\u30ea\u306b\u3088\u3063\u3066\u751f\u307f\u51fa\u3055\u308c\u305f<\/strong>&nbsp;\u73fe\u4ee3\u306e\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u53ce\u76ca\u5316\u306b\u3064\u3044\u3066\u3001\u8a73\u7d30\u306a\u5168\u4f53\u50cf\u3092\u63d0\u793a\u3057\u307e\u3059\u3002\u7dbf\u5bc6\u306a\u5206\u6790\u3092\u7d4c\u3066\u3001\u305d\u306e\u77e5\u898b\u30926\u3064\u306e\u4e3b\u8981\u304b\u3064\u5927\u5c40\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u307e\u3068\u3081\u307e\u3057\u305f\u3002\u3053\u308c\u3089\u306f\u3001\u3042\u3089\u3086\u308b\u30e2\u30d0\u30a4\u30eb\u53ce\u76ca\u5316\u62c5\u5f53\u8005\u304c\u3001\u4eca\u5f8c\u6570\u5e74\u306b\u308f\u305f\u308a\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u3092\u52b9\u679c\u7684\u306b\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306b\u6d3b\u7528\u3067\u304d\u308b\u3082\u306e\u3067\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u3001\u3069\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u6700\u3082\u591a\u304f\u306e\u5e83\u544a\u53ce\u5165\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u308b\u306e\u304b\uff1f<\/u><\/strong><br>\u30a2\u30d7\u30ea\u5185\u5e83\u544a\u3092\u901a\u3058\u3066\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u53ce\u76ca\u3092\u5f97\u308b\u3068\u3044\u3046\u70b9\u306b\u304a\u3044\u3066\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u306f\u9078\u629e\u80a2\u304c\u5c3d\u304d\u308b\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u4eca\u5e74\u3001\u4e3b\u8981\u306a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u5404\u793e\u306f\u3001\u30ea\u30c3\u30c1\u30e1\u30c7\u30a3\u30a2\u306a\u3069\u306e\u65b0\u3057\u3044\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u6a21\u7d22\u3057\u3064\u3064\u3001\u52b9\u679c\u7684\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3078\u306e\u6ce8\u529b\u3092\u5f37\u5316\u3059\u308b\u306a\u3069\u3001\u88fd\u54c1\u306e\u9769\u65b0\u3092\u7d9a\u3051\u3066\u304d\u307e\u3057\u305f\u3002 Orient Hontai Capital\u3068\u306e\u8cb7\u53ce\u304b\u3089\u8cc7\u91d1\u8abf\u9054\u3078\u3068\u8ee2\u63db\u3057\u305f\u53d6\u5f15\u306b\u7d9a\u304d\u3001AppLovin\u306f\u30e2\u30d0\u30a4\u30eb\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u4f9d\u7136\u3068\u3057\u3066\u7b2c\u4e00\u306e\u9078\u629e\u80a2\u3067\u3042\u308a\u3001\u5f53\u793e\u306e\u8a18\u9332\u3057\u305f\u5e83\u544a\u53ce\u76ca\u306e18.98%\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u307e\u3059\u3002 \u3053\u308c\u306b\u7d9a\u304f\u306e\u306fGoogle\u3001Unity Ads\u3001Tapjoy\u3001Adcolony\u3067\u3042\u308a\u3001\u3044\u305a\u308c\u3082\u5e83\u544a\u53ce\u76ca\u5316\u5e02\u5834\u306b\u304a\u3044\u3066\u540c\u7a0b\u5ea6\u306e\u30b7\u30a7\u30a2\u3092\u5360\u3081\u3066\u3044\u307e\u3059\u3002.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>AppLovin \u2013 18.98%<\/li>\n\n\n\n<li>Google \u2013 18.79%<\/li>\n\n\n\n<li>Unity Ads 11.99%<\/li>\n\n\n\n<li>Tapjoy \u2013 11.48%<\/li>\n\n\n\n<li>AdColony \u2013 10.51%<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin-marketing.s3.amazonaws.com\/top-10partners-by-ad-revenue2.png?ssl=1\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>\u3069\u306e\u56fd\u306e\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u304c\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u6700\u3082\u591a\u304f\u306e\u5e83\u544a\u53ce\u5165\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/u><\/strong><br>\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u306e\u5927\u90e8\u5206\u306f\u7c73\u56fd\u3067\u767a\u751f\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u7c73\u56fd\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u8868\u793a\u3055\u308c\u308b\u5e83\u544a\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u304c\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306e\u53ce\u76ca\u306e\u5927\u90e8\u5206\u3092\u5360\u3081\u3066\u3044\u308b\u3053\u3068\u306f\u9a5a\u304f\u306b\u5024\u3057\u306a\u3044\u3002\u7c73\u56fd\u306e\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306f60.93%\u3068\u3044\u3046\u9a5a\u7570\u7684\u306a\u6570\u5024\u3092\u8a18\u9332\u3057\u3066\u304a\u308a\u3001\u3053\u308c\u306f2\u4f4d\u304b\u30899\u4f4d\u307e\u3067\u306e9\u30ab\u56fd\u3092\u5408\u308f\u305b\u305f\u6570\u5024\u3092\u4e0a\u56de\u3063\u3066\u3044\u308b\u3002 \u82f1\u56fd\u3001\u30ab\u30ca\u30c0\u3001\u65e5\u672c\u306f\u3001\u8ffd\u8de1\u3055\u308c\u305f\u7dcf\u53ce\u76ca\u306e\u3046\u3061\u6ce8\u76ee\u3059\u3079\u304d\u5272\u5408\u3092\u5360\u3081\u3066\u3044\u307e\u3059\u3002\u5168\u4f53\u3068\u3057\u3066\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306f\u5e83\u544a\u53ce\u76ca\u5316\u306e\u53d6\u308a\u7d44\u307f\u3092\u8a08\u753b\u3059\u308b\u969b\u3001\u4ed6\u306e\u3069\u306e\u56fd\u3088\u308a\u3082\u7c73\u56fd\u3092\u512a\u5148\u3057\u3066\u8a08\u753b\u3092\u7acb\u3066\u3066\u3082\u5dee\u3057\u652f\u3048\u306a\u3044\u3067\u3057\u3087\u3046\u3002.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30a2\u30e1\u30ea\u30ab\u5408\u8846\u56fd 60.93%<\/li>\n\n\n\n<li>\u30a4\u30ae\u30ea\u30b9 8.66%<\/li>\n\n\n\n<li>\u4e2d\u56fd 6.24%<\/li>\n\n\n\n<li>\u65e5\u672c 5.84%<\/li>\n\n\n\n<li>\u30ab\u30ca\u30c0 4.95%<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin-marketing.s3.amazonaws.com\/top-10countries-by-ad-revenue2.png?ssl=1\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u3001\u3069\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u6700\u3082\u9ad8\u3044eCPM\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u308b\u306e\u304b\uff1f<\/u><\/strong><br>\u9ad8\u3044\u30d5\u30a3\u30eb\u30ec\u30fc\u30c8\u306f\u3001\u5e83\u544a\u53ce\u76ca\u5316\u306e\u53d6\u308a\u7d44\u307f\u3092\u4e88\u6e2c\u3057\u3001\u898f\u6a21\u3092\u62e1\u5927\u3059\u308b\u4e0a\u3067\u4e0d\u53ef\u6b20\u3067\u3059\u304c\u3001\u7d4c\u9a13\u8c4a\u5bcc\u306a\u5c02\u9580\u5bb6\u306a\u3089\u3001\u305d\u308c\u304c\u552f\u4e00\u306e\u91cd\u8981\u306a\u8981\u7d20\u3068\u306f\u307b\u3069\u9060\u3044\u3068\u6307\u6458\u3059\u308b\u3067\u3057\u3087\u3046\u3002\u7279\u306b\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u62b1\u3048\u308b\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u306f\u3001\u5730\u57df\u3092\u6a2a\u65ad\u3057\u305f\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u5e73\u5747eCPM\u3082\u540c\u69d8\u306b\u91cd\u8981\u3067\u3059\u3002 \u5f53\u793e\u306e\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u5e73\u5747eCPM\u306e\u9762\u3067\u306f\u3001Tapjoy\u3001ironSource\u3001Vungle\u3001AdColony\u304c\u30c8\u30c3\u30d7\u3092\u8d70\u3063\u3066\u3044\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u672c\u30ec\u30dd\u30fc\u30c8\u3067\u306f\u30aa\u30d5\u30a1\u30fc\u30a6\u30a9\u30fc\u30eb\u3084\u30c0\u30a4\u30ec\u30af\u30c8\u30c7\u30a3\u30fc\u30eb\u306a\u3069\u3001\u8907\u6570\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306e\u30c7\u30fc\u30bf\u3092\u96c6\u8a08\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u3053\u308c\u3089\u3092\u63d0\u4f9b\u3059\u308bTapjoy\u306a\u3069\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3067\u306feCPM\u304c\u9ad8\u304f\u306a\u3063\u3066\u3044\u308b\u70b9\u306b\u7559\u610f\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tapjoy $13.62<\/li>\n\n\n\n<li>ironSource-\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc $6.76<\/li>\n\n\n\n<li>Vungle $6.01<\/li>\n\n\n\n<li>AdColony $5.94<\/li>\n\n\n\n<li>AppLovin $4.13<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin-marketing.s3.amazonaws.com\/top-platform-ecpms2.png?ssl=1\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>\u3069\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u6700\u3082\u9ad8\u3044eCPM\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u308b\u304b\uff1f<\/u><\/strong><br>\u7d4c\u9a13\u8c4a\u5bcc\u306a\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306a\u3089\u3001\u3059\u3079\u3066\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u540c\u3058\u3067\u306f\u306a\u3044\u3053\u3068\u3092\u7406\u89e3\u3057\u3066\u3044\u307e\u3059\u3002 Android\u3068iOS\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u95a2\u3059\u308b\u884c\u52d5\u30c7\u30fc\u30bf\u306e\u96c6\u8a08\u7d50\u679c\u304b\u3089\u306f\u30012\u3064\u306e\u7570\u306a\u308b\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u304c\u793a\u5506\u3055\u308c\u3066\u304a\u308a\u3001\u305d\u308c\u305e\u308c\u306b\u72ec\u81ea\u306e\u7279\u5225\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u3067\u3059\u3002\u5e02\u5834\u30b7\u30a7\u30a2\u5168\u4f53\u306fAndroid\u306b\u5927\u304d\u304f\u504f\u3063\u3066\u3044\u307e\u3059\u304c\u3001iOS\u306e\u30e6\u30fc\u30b6\u30fc\u306f\u30a2\u30d7\u30ea\u5185\u8ab2\u91d1\u984d\u304c\u6700\u5927\u30672.5\u500d\u306b\u3082\u4e0a\u308a\u307e\u3059\u3002 \u305d\u306e\u7d50\u679c\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306fiOS\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3059\u308b\u5e83\u544a\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u304b\u3089\u3001Android\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3059\u308b\u5834\u5408\u3088\u308a\u308220%\u9ad8\u3044eCPM\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>iOS $2.33<\/li>\n\n\n\n<li>Android $1.88<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin-marketing.s3.amazonaws.com\/platform-iosVandroid.png?ssl=1\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>\u30a2\u30d7\u30ea\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u3001\u3069\u306e\u56fd\u306e\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u304c\u6700\u3082\u9ad8\u3044eCPM\u3092\u751f\u307f\u51fa\u3057\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/u><\/strong><br>\u7279\u5b9a\u306e\u5730\u57df\u306b\u304a\u3051\u308b\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u304b\u3089\u3069\u306e\u3088\u3046\u306aeCPM\u304c\u898b\u8fbc\u3081\u308b\u304b\u3092\u628a\u63e1\u3057\u3066\u304a\u304f\u3053\u3068\u306f\u3001\u30a2\u30d7\u30ea\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u306e\u53ce\u76ca\u4e88\u6e2c\u3092\u884c\u3046\u4e0a\u3067\u5927\u304d\u306a\u5f37\u307f\u3068\u306a\u308a\u307e\u3059\u3002 \u5f53\u793e\u306e\u30c7\u30fc\u30bf\u306b\u3088\u308b\u3068\u3001\u3059\u3079\u3066\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306b\u304a\u3051\u308b\u5e73\u5747eCPM\u306f\u3001\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3068\u7c73\u56fd\u3067\u6700\u3082\u9ad8\u304f\u3001\u305d\u306e\u5f8c\u306b\u65e5\u672c\u3068\u82f1\u56fd\u304c\u50c5\u5dee\u3067\u7d9a\u3044\u3066\u3044\u307e\u3059\u3002\u30ab\u30b8\u30e5\u30a2\u30eb\u30b2\u30fc\u30e0\u306e\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u3084\u3001\u30a2\u30d7\u30ea\u5185\u5e83\u544a\u53ce\u76ca\u306b\u5927\u304d\u304f\u4f9d\u5b58\u3059\u308b\u30bf\u30a4\u30c8\u30eb\u3092\u958b\u767a\u3059\u308b\u4f01\u696d\u306f\u3001\u7c73\u56fd\u3067\u6b63\u5f0f\u30ea\u30ea\u30fc\u30b9\u3092\u884c\u3046\u524d\u306b\u3001\u307e\u305a\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3067\u30bd\u30d5\u30c8\u30ed\u30fc\u30f3\u30c1\u3092\u884c\u3046\u3053\u3068\u304c\u6709\u52b9\u3067\u3057\u3087\u3046\u3002.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2 $3.20<\/li>\n\n\n\n<li>\u30a2\u30e1\u30ea\u30ab\u5408\u8846\u56fd $3.17<\/li>\n\n\n\n<li>\u65e5\u672c $2.82<\/li>\n\n\n\n<li>\u30a4\u30ae\u30ea\u30b9 $2.40<\/li>\n\n\n\n<li>\u30ab\u30ca\u30c0 $2.31<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin-marketing.s3.amazonaws.com\/top-country-ecpms.png?ssl=1\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><u>\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u3001\u3069\u306e\u30b8\u30e3\u30f3\u30eb\u306e\u30a2\u30d7\u30ea\u304c\u6700\u3082\u9ad8\u3044eCPM\u3092\u751f\u307f\u51fa\u3059\u306e\u304b\uff1f<\/u><\/strong><br>\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u95a2\u5fc3\u3068\u5e83\u544a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4e00\u81f4\u3055\u305b\u308b\u3053\u3068\u306f\u3001\u9ad8\u3044eCPM\u3092\u78ba\u4fdd\u3059\u308b\u305f\u3081\u306e\u6700\u826f\u306e\u65b9\u6cd5\u3067\u3059\u304c\u3001\u3069\u306e\u30b8\u30e3\u30f3\u30eb\u304c\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u3042\u305f\u308a\u306e\u53ce\u76ca\u3092\u6700\u3082\u751f\u307f\u51fa\u3059\u304b\u3092\u77e5\u3063\u3066\u304a\u304f\u3053\u3068\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002\u9ad8\u984d\u306a\u6d88\u8cbb\u884c\u52d5\u3068\u6700\u3082\u95a2\u9023\u6027\u306e\u9ad8\u3044\u30b8\u30e3\u30f3\u30eb\u306f\u3001\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306b\u3068\u3063\u3066\u6700\u5927\u306e\u53ce\u76ca\u6e90\u3068\u306a\u308b\u3082\u306e\u3067\u3059\u3002 \u30ea\u30b9\u30c8\u306e\u30c8\u30c3\u30d7\u306f\u30ab\u30b8\u30ce\u30a2\u30d7\u30ea\u3067\u3001\u305d\u306e\u3059\u3050\u5f8c\u306b\u66f8\u7c4d\u30fb\u53c2\u8003\u66f8\u30a2\u30d7\u30ea\u3001\u30ed\u30fc\u30eb\u30d7\u30ec\u30a4\u30f3\u30b0\u30b2\u30fc\u30e0\u304c\u7d9a\u304d\u307e\u3059\u3002\u6b21\u56de\u3001\u30c0\u30a4\u30ec\u30af\u30c8\u5951\u7d04\u3092\u4ea4\u6e09\u3057\u305f\u308a\u3001\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u3092\u95b2\u89a7\u3057\u305f\u308a\u3059\u308b\u969b\u306f\u3001\u3053\u308c\u3089\u306e\u6570\u5024\u3092\u5ff5\u982d\u306b\u7f6e\u3044\u3066\u304f\u3060\u3055\u3044\u3002.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u30ab\u30b8\u30ce $5.47<\/li>\n\n\n\n<li>\u66f8\u7c4d\u30fb\u53c2\u8003\u66f8 $4.92<\/li>\n\n\n\n<li>\u30ed\u30fc\u30eb\u30d7\u30ec\u30a4\u30f3\u30b0 $4.19<\/li>\n\n\n\n<li>\u30b2\u30fc\u30e0\uff08\u5168\u822c\uff09 $2.33<\/li>\n\n\n\n<li>\u30ab\u30b8\u30e5\u30a2\u30eb $2.19<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin-marketing.s3.amazonaws.com\/top-genre-ecpms.png?ssl=1\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin\u3067\u306f\u3001\u898f\u6a21\u3092\u554f\u308f\u305a\u3001\u3055\u307e\u3056\u307e\u306a\u30d1\u30d6\u30ea\u30c3\u30b7\u30e3\u30fc\u306e\u5e83\u544a\u53ce\u76ca\u5316\u62c5\u5f53\u8005\u3068\u7dca\u5bc6\u306b\u9023\u643a\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u53d6\u308a\u7d44\u307f\u3092\u901a\u3058\u3066\u3001\u30a2\u30d7\u30ea\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u306e\u6f5c\u5728\u80fd\u529b\u3092\u6700\u5927\u9650\u306b\u5f15\u304d\u51fa\u3059\u4e0a\u3067\u3001\u5b9f\u7528\u7684\u306a\u30c7\u30fc\u30bf\u99c6\u52d5\u578b\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u304c\u3044\u304b\u306b\u91cd\u8981\u3067\u3042\u308b\u304b\u3092\u6df1\u304f\u7406\u89e3\u3059\u308b\u306b\u81f3\u308a\u307e\u3057\u305f\u3002\u5730\u57df\u3001\u30b8\u30e3\u30f3\u30eb\u3001\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306b\u95a2\u9023\u3059\u308b\u30c8\u30ec\u30f3\u30c9\u306f\u3059\u3079\u3066\u3001\u52b9\u679c\u7684\u306a\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b\u4e0a\u3067\u6975\u3081\u3066\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3066\u3044\u307e\u3059\u3002 \u3053\u308c\u3089\u306e\u77e5\u898b\u304c\u3001\u4eca\u5f8c\u306e\u5e83\u544a\u53ce\u76ca\u5316\u6226\u7565\u306e\u7b56\u5b9a\u306b\u5f79\u7acb\u3061\u3001\u7686\u69d8\u3068\u30c1\u30fc\u30e0\u306e\u7686\u69d8\u304c\u6642\u4ee3\u306e\u5148\u3092\u884c\u304f\u4e00\u52a9\u3068\u306a\u308b\u3053\u3068\u3092\u9858\u3063\u3066\u304a\u308a\u307e\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin\u306e\u6210\u9577\u30c7\u30fc\u30bf\u30a4\u30f3\u30d5\u30e9\u304c\u3001\u5e83\u544a\u53ce\u76ca\u306e\u6700\u5927\u5316\u306b\u3069\u306e\u3088\u3046\u306b\u5f79\u7acb\u3064\u304b\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u4ee5\u4e0b\u307e\u3067\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002&nbsp;<a href=\"mailto:sales@tenjin.io\">sales@tenjin.io<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>As mobile innovation drives ahead, in-app advertising remains a staple of monetization. There are plenty of options available for publishers looking to implement basic solutions, but in order to realize the maximum potential ad revenue, monetization managers need to keep up with market trends. In the rapidly evolving world of mobile ad monetization, this is&#8230;<\/p>","protected":false},"author":7,"featured_media":8716,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8715","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2017 Ad Monetization Report | Tenjin<\/title>\n<meta name=\"description\" content=\"Explore Tenjin&#039;s 2017 ad monetization report with insights into eCPMs, ad revenue trends, and mobile app monetization performance.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/ja\/blog\/the-2017-tenjin-ad-monetization-report\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2017 Ad Monetization Report | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Explore Tenjin&#039;s 2017 ad monetization report with insights into eCPMs, ad revenue trends, and mobile app monetization performance.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/ja\/blog\/the-2017-tenjin-ad-monetization-report\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-08T11:28:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-14T08:21:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/iStock_858499346-1520456662446.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"724\" \/>\n\t<meta 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