{"id":8789,"date":"2017-02-22T12:21:00","date_gmt":"2017-02-22T12:21:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8789"},"modified":"2026-05-19T14:30:41","modified_gmt":"2026-05-19T14:30:41","slug":"reported-installs-vs-tracked-installs","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ja\/blog\/reported-installs-vs-tracked-installs\/","title":{"rendered":"\u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3068\u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u5f53\u793e\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u6a5f\u80fd\u3092\u4f7f\u7528\u3057\u3066\u30e1\u30c7\u30a3\u30a2\u30bd\u30fc\u30b9\u5225\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u3092\u8ffd\u8de1\u3059\u308b\u3068\u3001\u305d\u3053\u306b\u306f2\u7a2e\u985e\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u304c\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u306b\u6c17\u3065\u304f\u304b\u3082\u3057\u308c\u307e\u305b\u3093\uff1a&nbsp;<strong>Reported installs<\/strong>&nbsp;\u3068&nbsp;<strong>Tracked Installs<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u305d\u306e\u9055\u3044\u306f\u4f55\u3067\u3059\u304b\uff1f<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/tenjin.com\/ja\/glossary\/reported-installs\/\">Reported installs<\/a><\/strong>\u00a0\u3053\u308c\u306f\u3001\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u8cb4\u793e\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u8a98\u5c0e\u3057\u305f\u3068\u4e3b\u5f35\u3059\u308b\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u3067\u3059\u3002\u5404\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u3001\u305d\u308c\u305e\u308c\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u6982\u5ff5\u306b\u57fa\u3065\u3044\u3066\u5831\u544a\u3057\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u5408\u8a08\u3067\u3059\u3002.<br><\/li>\n\n\n\n<li><strong><a href=\"https:\/\/tenjin.com\/ja\/glossary\/tracked-installs\/\">Tracked Installs<\/a><\/strong>, \u4e00\u65b9\u3001\u3053\u308c\u306f\u4e2d\u7acb\u7684\u306a\u7b2c\u4e09\u8005\u304c\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306b\u3088\u308b\u3082\u306e\u3068\u8a8d\u5b9a\u3057\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u3067\u3059\u3002\u3053\u308c\u306f\u3001\u72ec\u7acb\u3057\u305f\u6e2c\u5b9a\u6a5f\u95a2\u306b\u3088\u3063\u3066\u8ffd\u8de1\u53ef\u80fd\u306a\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306e\u3053\u3068\u3067\u3059\u3002.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u300c\u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u300d\u3068\u300c\u8ffd\u8de1\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u300d\u306b\u9055\u3044\u304c\u751f\u3058\u308b\u306e\u306f\u306a\u305c\u3067\u3057\u3087\u3046\u304b\uff1f \u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u5074\u304c\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u306b\u5bfe\u3057\u3066\u904e\u5270\u306a\u8acb\u6c42\u3092\u3057\u3066\u8a50\u6b3a\u3092\u50cd\u3053\u3046\u3068\u3057\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f \u3044\u3044\u3048\u3001\u304a\u305d\u3089\u304f\u305d\u3046\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u4f55\u3089\u304b\u306e\u8a50\u6b3a\u3092\u884c\u3063\u3066\u3044\u308b\u30b1\u30fc\u30b9\u306f\u3054\u304f\u7a00\u3067\u3059\u3002\u3053\u306e\u554f\u984c\u306f\u3001\u3080\u3057\u308d\u3001\u3042\u306a\u305f\u304c\u540c\u6642\u306b\u904b\u7528\u3057\u3066\u3044\u308b\u4ed6\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u308f\u305f\u308b\u5e83\u544a\u30c7\u30fc\u30bf\u3092\u3001\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u5074\u304c\u628a\u63e1\u3067\u304d\u306a\u3044\u3053\u3068\u306b\u8d77\u56e0\u3057\u3066\u3044\u307e\u3059\u3002.<\/p>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u5177\u4f53\u7684\u306a\u4f8b\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002\u305f\u3068\u3048\u3070\u3001Facebook\u3068Google\u3068\u3044\u30462\u3064\u306e\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3067\u540c\u6642\u306b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5c55\u958b\u3057\u3066\u3044\u308b\u3068\u3057\u307e\u3059\u3002 \u5404\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u5404\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u3001CPI\u3092$1.00\u306b\u8a2d\u5b9a\u3057\u305f\u3068\u3057\u307e\u3059\u3002\u3042\u308b\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u304c\u307e\u305aFacebook\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u305d\u306e\u5f8c\u3001\u305d\u306e\u540c\u3058\u30e6\u30fc\u30b6\u30fc\u304cGoogle\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u304b\u3089\u30a2\u30d7\u30ea\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u305f\u3068\u3057\u307e\u3059\u3002\u3053\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u3064\u3044\u3066\u306f\u3001\u3069\u306e\u3088\u3046\u306b\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3055\u308c\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Facebook\u3068Google\u306f\u4e92\u3044\u306b\u9023\u643a\u3057\u3066\u3044\u306a\u3044\u305f\u3081\u3001\u5225\u3005\u306e\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u4e0a\u306e\u4e21\u65b9\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u540c\u6642\u306b\u63a5\u89e6\u3057\u305f\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u3092\u3001\u4e21\u793e\u304c\u7167\u5408\u3059\u308b\u624b\u6bb5\u306f\u3042\u308a\u307e\u305b\u3093\u3002 \u305d\u306e\u7d50\u679c\u3001Facebook\u306e\u300c\u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u300d\u306f\u300c1\u300d\u3001Google\u306e\u300c\u5831\u544a\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6570\u300d\u3082\u300c1\u300d\u3068\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u306f\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6bd4\u8f03\u3059\u308b\u4e0a\u3067\u4e0d\u9069\u5207\u306a\u65b9\u6cd5\u3067\u3042\u308b\u3060\u3051\u3067\u306a\u304f\u30011\u4eba\u306e\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u306f1\u56de\u3057\u304b\u7372\u5f97\u3067\u304d\u306a\u3044\u305f\u3081\u3001\u5e83\u544a\u8cbb\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u3082\u4e0d\u53ef\u80fd\u3067\u3059\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3067\u306f\u3001\u89e3\u6c7a\u7b56\u306f\u4f55\u3067\u3057\u3087\u3046\u304b\uff1fTenjin\u306e\u3088\u3046\u306a\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u3068\u5e83\u544a\u3068\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u5c65\u6b74\u306b\u57fa\u3065\u304d\u3001\u6700\u3082\u59a5\u5f53\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u30e6\u30fc\u30b6\u30fc\u3092\u5272\u308a\u5f53\u3066\u307e\u3059\u3002\u3053\u306e\u30b1\u30fc\u30b9\u3067\u306f\u3001\u6700\u5f8c\u306b\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u306e\u304cGoogle\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u3042\u308b\u305f\u3081\u3001\u300c\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3055\u308c\u305f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u300d\u306fGoogle\u306b\u5e30\u5c5e\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u6700\u521d\u306bFacebook\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u305d\u306e\u5f8cGoogle\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u306f\u3001Facebook\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u306f\u306a\u304f\u3001Google\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u95a2\u9023\u4ed8\u3051\u3089\u308c\u307e\u3059\u3002\u3053\u306e\u4f8b\u3067\u306f\u3001\u300c\u8ffd\u8de1\u6e08\u307f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u300d\u3068\u300c\u5831\u544a\u6e08\u307f\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u300d\u306e\u96c6\u8a08\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/s3.amazonaws.com\/tenjin-marketing\/Screen%20Shot%202017-02-22%20at%2011.32.52%20AM.png?ssl=1\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u3053\u308c\u3053\u305d\u304c\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u672c\u6765\u306e\u76ee\u7684\u3067\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u3092&nbsp;<strong>\u9069\u5207\u306a<\/strong>&nbsp;\u30c0\u30a6\u30f3\u30b9\u30c8\u30ea\u30fc\u30e0\u5206\u6790\u306e\u305f\u3081\u306e\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3002\u3053\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u540c\u7b49\u306e\u6761\u4ef6\u3067ROI\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.<\/p>\n\n\n\n<p 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class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>If you use our attribution to track installs by media source, you might notice that there are two types of installs described there:&nbsp;Reported Installs&nbsp;and&nbsp;Tracked Installs. What\u2019s the difference? Why are there differences between Reported Installs and Tracked Installs? Are the networks trying to scam you by overcharging for installs? No, probably not. In very few&#8230;<\/p>","protected":false},"author":7,"featured_media":8796,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91],"tags":[],"class_list":["post-8789","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-metrics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Reported Installs vs. Tracked Installs | Tenjin<\/title>\n<meta name=\"description\" content=\"Gain clarity on Reported Installs vs. Tracked Installs. 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