{"id":15445,"date":"2026-02-20T07:06:10","date_gmt":"2026-02-20T07:06:10","guid":{"rendered":"http:\/\/mariusz.bijok"},"modified":"2026-06-15T10:28:34","modified_gmt":"2026-06-15T10:28:34","password":"","slug":"skadnetwork-google-ads","status":"publish","type":"docs","link":"https:\/\/tenjin.com\/pt\/docs\/skadnetwork-google-ads\/","title":{"rendered":"SKAdNetwork (SKAN) Google Ads"},"content":{"rendered":"<h3 class=\"wp-block-heading\">1. H\u00e1 alguma coisa que eu tenha de fazer para configurar campanhas do SKAdnetwork no Google Ads?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No, you just have to integrate the latest Tenjin SDK and implement the conversion values.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Por que \u00e9 que o n\u00famero de instala\u00e7\u00f5es no painel do Google Ads parece baixo ap\u00f3s o lan\u00e7amento do iOS 14.5?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Google relies on SKAdnetwork tracking after the release of iOS 14.5. Google shows both opted-in users and modeled conversions on the regular reporting page on their dashboard. We also show the same number of installs for <code>reported_installs<\/code> on Tenjin dashboard.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">If you want to see the total number of installs from SKAdnetwork, please go to Reports -&gt; Predefined reports -&gt; Other -&gt; SKAdNetwork conversions on Google Ads dashboard. For more details, please refer to <a href=\"https:\/\/support.google.com\/google-ads\/answer\/10307993\" target=\"_self\">this<\/a> page.<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image61.png?ssl=1\" alt=\"image.png\" class=\"wp-image-13100\" style=\"aspect-ratio:1.1263592365228687;width:498px;height:auto\"\/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>","protected":false},"excerpt":{"rendered":"<p>1. Is there anything I have to do to set up SKAdnetwork campaigns on Google Ads? No, you just have to integrate the latest Tenjin SDK and implement the conversion values. 2. Why do installs on Google Ads dashboard look low after the release of iOS 14.5? Google relies on SKAdnetwork tracking after the release&#8230;<\/p>","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"doc_category":[102],"glossaries":[],"doc_tag":[],"class_list":["post-15445","docs","type-docs","status-publish","hentry","doc_category-skan-channel-specific-guide"],"acf":[],"year_month":"2026-07","word_count":123,"total_views":0,"reactions":{"happy":0,"normal":0,"sad":0},"author_info":{"name":"anurag","author_nicename":"anurag","author_url":"https:\/\/tenjin.com\/pt\/blog\/author\/anurag\/"},"doc_category_info":[{"term_name":"SKAN Channel specific Guide","term_url":"https:\/\/tenjin.com\/pt\/docs\/category\/skan-channel-specific-guide\/"}],"doc_tag_info":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Ads Setup for SKAN | Tenjin<\/title>\n<meta name=\"description\" content=\"Is there anything I have to do to set up SKAdnetwork campaigns on Google Ads? Why do installs on Google Ads dashboard look low after the release of iOS 14.5?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/pt\/docs\/skadnetwork-google-ads\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Ads Setup for SKAN | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Is there anything I have to do to set up SKAdnetwork campaigns on Google Ads? Why do installs on Google Ads dashboard look low after the release of iOS 14.5?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/pt\/docs\/skadnetwork-google-ads\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-15T10:28:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/01\/image61.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/skadnetwork-google-ads\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/skadnetwork-google-ads\\\/\"},\"author\":{\"name\":\"anurag\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/e039df04bf002f4a0825fce9d6d5f13b\"},\"headline\":\"SKAdNetwork (SKAN) Google Ads\",\"datePublished\":\"2026-02-20T07:06:10+00:00\",\"dateModified\":\"2026-06-15T10:28:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/skadnetwork-google-ads\\\/\"},\"wordCount\":125,\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/skadnetwork-google-ads\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/image61.png\",\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/skadnetwork-google-ads\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/skadnetwork-google-ads\\\/\",\"name\":\"Google Ads Setup for SKAN | Tenjin\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/skadnetwork-google-ads\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/docs\\\/skadnetwork-google-ads\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/image61.png\",\"datePublished\":\"2026-02-20T07:06:10+00:00\",\"dateModified\":\"2026-06-15T10:28:34+00:00\",\"description\":\"Is there anything I have to do to set up SKAdnetwork campaigns on Google Ads? 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