{"id":15492,"date":"2026-02-20T07:06:12","date_gmt":"2026-02-20T07:06:12","guid":{"rendered":"http:\/\/mariusz.bijok"},"modified":"2026-06-15T10:28:31","modified_gmt":"2026-06-15T10:28:31","password":"","slug":"roi","status":"publish","type":"docs","link":"https:\/\/tenjin.com\/pt\/docs\/roi\/","title":{"rendered":"ROI"},"content":{"rendered":"

Como analisar o \u201cROI\u201d no Relat\u00f3rio de Aquisi\u00e7\u00e3o de Utilizadores<\/h2>

With this view, you can analyze the cohorted N-Day ROI<\/a> as the amount of cumulative total profit (total revenue N days after install – spend) divided by spend.<\/p>

<\/a>Como \u00e9 que se acede \u00e0 vista \u201cROI\u201d no Relat\u00f3rio de Aquisi\u00e7\u00e3o de Utilizadores?<\/h3>

Pode aceder a esta visualiza\u00e7\u00e3o indo a ANALYZE \u2192 separador \u00abAquisi\u00e7\u00e3o de utilizadores\u00bb e selecionando \u00abROI\u00bb no menu suspenso.<\/p>

<\/p>

<\/a>Que m\u00e9tricas \u00e9 poss\u00edvel consultar na vista \u201cROI\u201d do Relat\u00f3rio de Aquisi\u00e7\u00e3o de Utilizadores?<\/h3>

Nesta separador, \u00e9 poss\u00edvel aceder a v\u00e1rios gr\u00e1ficos e tabelas para compreender o ROI ao longo da vida \u00fatil das suas campanhas. Geramos estes dados para Retorno sobre o investimento (ROI) das compras dentro da aplica\u00e7\u00e3o ao longo da vida \u00fatil<\/a> e Retorno sobre o investimento (ROI) das receitas publicit\u00e1rias ao longo da vida \u00fatil<\/a> tamb\u00e9m separadamente.<\/p>

<\/p>

A an\u00e1lise do ROI ajuda a determinar a efici\u00eancia das suas campanhas de marketing e serve de orienta\u00e7\u00e3o na hora de decidir que tipo de otimiza\u00e7\u00f5es de lances deve implementar. Estes gr\u00e1ficos ajudam-no a visualizar o seu ROI de N dias ao longo do intervalo de tempo selecionado e d\u00e3o-lhe uma ideia mais clara do lucro que est\u00e1 a gerar com as suas campanhas.<\/p>

<\/p>


<\/p><\/p>","protected":false},"excerpt":{"rendered":"

How to analyze “ROI” in the User Acquisition ReportWith this view, you can analyze the cohorted N-Day ROI as the amount of cumulative total profit (total revenue N days after install – spend) divided by spend.How can you access the “ROI” view in the User Acquisition Report?You can access this view by going into ANALYZE…<\/p>","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"doc_category":[110],"glossaries":[],"doc_tag":[],"class_list":["post-15492","docs","type-docs","status-publish","hentry","doc_category-user-acquisition"],"acf":[],"year_month":"2026-08","word_count":169,"total_views":"11","reactions":{"happy":"0","normal":"0","sad":"0"},"author_info":{"name":"anurag","author_nicename":"anurag","author_url":"https:\/\/tenjin.com\/pt\/blog\/author\/anurag\/"},"doc_category_info":[{"term_name":"User Acquisition Report","term_url":"https:\/\/tenjin.com\/pt\/docs\/category\/user-acquisition\/"}],"doc_tag_info":[],"yoast_head":"\nROI | Tenjin<\/title>\n<meta name=\"description\" content=\"Unlock the potential of your campaigns with the ROI in Tenjin's Dashboard. 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