{"id":12287,"date":"2025-03-11T07:26:51","date_gmt":"2025-03-11T07:26:51","guid":{"rendered":"https:\/\/tenjin.com\/?p=12287"},"modified":"2025-10-10T08:38:57","modified_gmt":"2025-10-10T08:38:57","slug":"how-xgame-studio-achieved-global-success-with-tenjin-and-xiaomi-getapps","status":"publish","type":"post","link":"https:\/\/tenjin.com\/pt\/blog\/how-xgame-studio-achieved-global-success-with-tenjin-and-xiaomi-getapps\/","title":{"rendered":"100 milh\u00f5es de downloads! Como o XGame Studio alcan\u00e7ou o sucesso global com a Tenjin e o GetApps da Xiaomi"},"content":{"rendered":"

Neste estudo de caso, mostramos-lhe como XGame Studio<\/a>, uma editora l\u00edder de jogos para telem\u00f3vel sediada em Hong Kong, alcan\u00e7ou o sucesso global utilizando a Tenjin e GetApps<\/a> da Xiaomi.<\/p>\n\n\n\n

Eis um vislumbre dos resultados impressionantes que conseguiram alcan\u00e7ar com a ajuda da Tenjin e da GetApps, a loja de aplica\u00e7\u00f5es da Xiaomi:<\/p>\n\n\n\n

- \u2248 20% aumento das receitas publicit\u00e1rias<\/p>\n\n\n\n

- \u2248 Crescimento da ROI do 40% nas principais regi\u00f5es<\/p>\n\n\n\n

- Mais de 10 milh\u00f5es de instala\u00e7\u00f5es mensais<\/p>\n\n\n\n

\n
Descarregar o estudo de caso<\/a><\/div>\n<\/div>\n\n\n\n

Sobre o XGame Studio<\/h3>\n\n\n\n
\"Estudo<\/figure>\n\n\n\n

Fundada em 2018, a XGame \u00e9 uma editora de jogos m\u00f3veis reconhecida mundialmente com sede em Hong Kong. Especializada em jogos casuais e de m\u00fasica, a XGame chega aos jogadores da Am\u00e9rica do Norte, Europa e Sudeste Asi\u00e1tico, construindo uma base de utilizadores diversificada e empenhada.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Desafios<\/h3>\n\n\n\n

Em 2022, quando a XGame estabeleceu uma parceria com a Tenjin, a empresa estava apenas a come\u00e7ar a explorar o mercado global de jogos m\u00f3veis.<\/p>\n\n\n\n

Os desafios que enfrentaram inclu\u00edam:<\/p>\n\n\n\n

Inexperi\u00eancia com a UA global:<\/strong> A XGame n\u00e3o possu\u00eda a experi\u00eancia e as infra-estruturas necess\u00e1rias para lan\u00e7ar campanhas eficazes nos mercados internacionais. Precisavam de orienta\u00e7\u00e3o para competir a n\u00edvel global.<\/p>\n\n\n\n

Dados publicit\u00e1rios fragmentados:<\/strong> N\u00e3o tinham acesso a um painel de controlo unificado, o que dificultava a medi\u00e7\u00e3o do ROI e do ROAS das campanhas em todas as plataformas de an\u00fancios.<\/p>\n\n\n\n

Restri\u00e7\u00f5es de escala:<\/strong> Sem dados fi\u00e1veis, a XGame tinha dificuldade em atribuir or\u00e7amentos de forma eficaz e em dimensionar os seus esfor\u00e7os de aquisi\u00e7\u00e3o de utilizadores.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Solu\u00e7\u00e3o<\/h3>\n\n\n\n

A Tenjin tornou-se um parceiro fundamental no percurso de crescimento da XGame, oferecendo uma combina\u00e7\u00e3o de ferramentas robustas e consultoria personalizada para responder \u00e0s suas necessidades.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Integra\u00e7\u00e3o melhorada da plataforma<\/strong>: A parceria da Tenjin com a GetApps, a loja de aplica\u00e7\u00f5es internacional da Xiaomi, permitiu \u00e0 XGame receber capacidades abrangentes de medi\u00e7\u00e3o e an\u00e1lise para as suas campanhas na GetApps. Isto permitiu uma medi\u00e7\u00e3o precisa do ROI e a otimiza\u00e7\u00e3o dos seus esfor\u00e7os de aquisi\u00e7\u00e3o de utilizadores.<\/p>\n\n\n\n

Apoio estrat\u00e9gico ao crescimento:<\/strong> A Tenjin trabalhou em estreita colabora\u00e7\u00e3o com a XGame para desenvolver uma estrat\u00e9gia de UA escal\u00e1vel e orientada para os resultados para os mercados internacionais.<\/p>\n\n\n\n

Medi\u00e7\u00e3o exaustiva da campanha:<\/strong> O painel de controlo da Tenjin proporcionou visibilidade do desempenho das suas campanhas em todas as plataformas, permitindo c\u00e1lculos e otimiza\u00e7\u00e3o precisos do ROI. <\/p>\n\n\n\n

ROI da media\u00e7\u00e3o de an\u00fancios:<\/strong> O painel de controlo da Tenjin apresenta M\u00e9tricas de receitas de media\u00e7\u00e3o de an\u00fancios<\/a> utilizando dados ao n\u00edvel das impress\u00f5es do seu fornecedor de media\u00e7\u00e3o de an\u00fancios atrav\u00e9s do Tenjin SDK. Esta funcionalidade permite \u00e0 XGame avaliar o desempenho da monetiza\u00e7\u00e3o dos utilizadores adquiridos atrav\u00e9s de diferentes canais de publicidade, permitindo-lhes tomar decis\u00f5es baseadas em dados para otimizar os seus gastos com publicidade.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\n
Descarregar o estudo de caso<\/a><\/div>\n<\/div>\n\n\n\n
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<\/p>","protected":false},"excerpt":{"rendered":"
In this case study, we take you through how XGame Studio, a leading mobile game publisher based in Hong Kong, achieved Global success using Tenjin and Xiaomi\u2019s GetApps.  Here\u2019s a glimpse of the impressive results they were able to achieve with the help of Tenjin and GetApps, Xiaomi\u2019s app store: – \u2248 20% boost in…<\/p>","protected":false},"author":12,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-12287","post","type-post","status-publish","format-standard","hentry","category-case-studies"],"acf":[],"yoast_head":"\n100 Million Downloads! 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