{"id":11489,"date":"2026-06-04T13:09:30","date_gmt":"2026-06-04T13:09:30","guid":{"rendered":"https:\/\/tenjin.com\/?p=11489"},"modified":"2026-10-21T13:21:57","modified_gmt":"2026-10-21T13:21:57","slug":"ad-mon-gaming-2026","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ru\/blog\/ad-mon-gaming-2026\/","title":{"rendered":"\u041c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0438\u0433\u0440\u0430\u0445 \u2014 \u043e\u0442\u0447\u0435\u0442 \u043f\u043e \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u043c \u0441\u0440\u0430\u0432\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0430\u043d\u0430\u043b\u0438\u0437\u0430 2026 \u0433\u043e\u0434\u0430"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><span id=\"docs-internal-guid-e05983e7-7fff-dfde-0b01-8d96d58e17f8\"><span style=\"font-size: 20pt; font-family: Arial, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline;\">\u0412\u0432\u0435\u0434\u0435\u043d\u0438\u0435<\/span><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">\u0417\u0430\u0440\u0430\u0431\u043e\u0442\u043e\u043a \u043e\u0442 \u043f\u043e\u043a\u0430\u0437\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0438\u0433\u0440\u0430\u0445 \u043f\u0435\u0440\u0435\u0436\u0438\u0432\u0430\u0435\u0442 \u043d\u0435 \u043b\u0443\u0447\u0448\u0438\u0435 \u0432\u0440\u0435\u043c\u0435\u043d\u0430, \u043d\u043e, \u043d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0442\u0440\u0443\u0434\u043d\u043e\u0441\u0442\u0438, \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u0438\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e-\u043f\u0440\u0435\u0436\u043d\u0435\u043c\u0443 \u0432\u0435\u043b\u0438\u043a\u0438. \u0412\u0441\u0435 \u0431\u043e\u043b\u044c\u0448\u0435 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u0438\u0433\u0440 \u0432\u0441\u0435 \u0447\u0430\u0449\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \"\u0433\u0438\u0431\u0440\u0438\u0434\u043d\u0443\u044e \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u044e\" - \u0441\u043e\u0447\u0435\u0442\u0430\u043d\u0438\u0435 <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/in-app-advertising-iaa?_gl=1*1uup73z*_gcl_au*NDQ1MTkwMjExLjE3MTgwNjM4OTM.\" target=\"_self\">\u0432\u043a\u043b\u0430\u0434\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b (IAA)<\/a> \u0438 <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/in-app-purchases-iap\" target=\"_self\">\u0432\u043a\u043b\u0430\u0434\u043d\u044b\u0445 \u043f\u043e\u043a\u0443\u043f\u043e\u043a (IAP)<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u043e\u043a\u0430 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u044b \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u044e\u0442 \u0441\u043f\u043e\u0440\u0438\u0442\u044c \u043e \u0440\u0435\u0430\u043b\u0438\u0441\u0442\u0438\u0447\u043d\u043e\u043c \u0441\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0438 IAA \u0438 IAP, \u0434\u043e\u043b\u0436\u043d\u043e \u043b\u0438 \u043e\u043d\u043e \u0431\u044b\u0442\u044c 50\/50, 70\/30 \u0438\u043b\u0438 80\/20, \u044f\u0441\u043d\u043e \u043e\u0434\u043d\u043e: \u0434\u043e\u0445\u043e\u0434\u044b \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0442 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u0443\u044e \u0447\u0430\u0441\u0442\u044c \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u0430 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u0435\u0439.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0430\u0435\u0442 \u0441 <a href=\"https:\/\/cas.ai\" target=\"_blank\" rel=\"noreferrer noopener\">\u0423\u043c\u043d\u044b\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f<\/a> (CAS), \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u044f\u043c \u044d\u043a\u0441\u043a\u043b\u044e\u0437\u0438\u0432\u043d\u044b\u0435 \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044c\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435. \u0412 \u043e\u0442\u0447\u0435\u0442 \u0432\u043a\u043b\u044e\u0447\u0435\u043d\u044b \u0434\u0430\u043d\u043d\u044b\u0435 \u043e \u0434\u043e\u043b\u0435 \u0440\u044b\u043d\u043a\u0430 \u043f\u043e \u043a\u0430\u043d\u0430\u043b\u0430\u043c \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0441\u0442\u0440\u0430\u043d\u0430\u043c, \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u043d\u0430 \u0432\u044b\u0431\u043e\u0440\u043a\u0435 Tenjin, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0441\u0440\u0435\u0434\u043d\u0438\u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c eCPM \u0441 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u043e\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0438 \u0444\u043e\u0440\u043c\u0430\u0442\u0430\u043c, \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u043d\u044b\u0439 \u043d\u0430 \u0434\u0430\u043d\u043d\u044b\u0445 CAS.AI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041e\u0442\u0447\u0435\u0442 \u0431\u0443\u0434\u0435\u0442 \u043f\u0435\u0440\u0438\u043e\u0434\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u043e\u043f\u043e\u043b\u043d\u044f\u0442\u044c\u0441\u044f \u0434\u0430\u043d\u043d\u044b\u043c\u0438 \u0437\u0430 \u043a\u0430\u0436\u0434\u044b\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Last updated on <\/strong>October 21, 2026<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Q3 2026 dataset has been added.<\/li>\n\n\n\n<li>Q3 results are compared with Q2 2026 to highlight the latest platform, network, and geographic changes.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Q3 2026 Executive Summary<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">iOS moved ahead of Android in mobile ad revenue share in Q3 2026, while Applovin took the leading network position on both platforms. Country-level revenue became less concentrated in the US compared to Q2. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The latest Q3 data highlights five main changes: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>IOS accounted for 52% of ad revenue<\/strong>, up from 45% in Q2. Android&#8217;s share moved from 55% to 48%. <\/li>\n\n\n\n<li><strong>AppLovin strengthened its iOS lead and moved into first place on Android<\/strong>. Its share reached 53% on iOS and 29% on Android, compared with 44% and 23% in Q2.<\/li>\n\n\n\n<li><strong>Mintegral declined on both platforms, <\/strong>losing 5% on iOS and 1% on Android. <\/li>\n\n\n\n<li><strong>United States is still the largest individual market, but its share continues to decrease<\/strong> on both platforms. <\/li>\n\n\n\n<li><strong>Countries outside the top ten accounted for a larger share of revenue, <\/strong> reaching 20% on iOS and 34% on Android. <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Please note that these figures describe the distribution of ad revenue from within Tenjin&#8217;s own dataset. These changes in share do not on their own represent absolute revenue that has increased or decreased. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ad Revenue Share by Platform in Q3 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"524\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Platform-1024x524.png\" alt=\"\" class=\"wp-image-19070\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Platform-1024x524.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Platform-300x154.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Platform-766x392.png 766w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Platform-1536x786.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Platform-360x184.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Platform-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Platform-2048x1048.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">iOS accounted for 52% of mobile game ad revenue in Q3 2026, compared with 48% for Android. This puts iOS ahead after Android led in both Q1 and Q2.<br><br>The shift toward iOS accelerated this quarter. Its share rose by 7 percentage points from Q2, following a 2-point increase between Q1 and Q2. Android\u2019s 10-point lead in Q2 became a 4-point lead for iOS in Q3. <br><br>For publishers, this gives a reason to revisit standard platform assumptions. Compare the revenue contribution of your iOS and Android audiences with your acquisition costs and retention data to understand what this shift means for your own games.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ad Revenue Share by Ad Network in Q3 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Ad-Revenue-Share-by-Ad-Network-1024x566.png\" alt=\"\" class=\"wp-image-19071\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Ad-Revenue-Share-by-Ad-Network-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Ad-Revenue-Share-by-Ad-Network-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Ad-Revenue-Share-by-Ad-Network-767x424.png 767w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Ad-Revenue-Share-by-Ad-Network-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Ad-Revenue-Share-by-Ad-Network-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Ad-Revenue-Share-by-Ad-Network-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Ad-Revenue-Share-by-Ad-Network-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">AppLovin now leads ad revenue share on both platforms, although its position remains considerably stronger on iOS. On iOS, AppLovin accounted for 53% of ad revenue, up from 44% in Q2. <br><br>Unity Ads held steady at 14%, moving ahead of Mintegral, which declined from 16% to 11%. Moloco appears as a separately listed network at 6%, followed by Google AdMob at 4%. Other networks collectively accounted for 12%.<br><br>On Android, AppLovin increased its share from 23% to 29%, overtaking Google AdMob, which moved from 25% to 22%. Unity Ads reached 13%, Mintegral accounted for 11%, and Pangle held 8%. <br><br>Other networks contributed the remaining 17%. The difference between platforms is still clear. AppLovin generated more than half of iOS ad revenue in the dataset, while Android revenue remained more evenly distributed across networks. Publishers can use this breakdown to compare their own network mix and identify where a closer performance review may be useful.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Top 3 Ad Networks by Year-over-Year Ad Revenue Share Gain in Q3: 2025 vs. 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Top-3-Ad-Networks-by-Ad-Revenue-1024x566.png\" alt=\"\" class=\"wp-image-19072\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Top-3-Ad-Networks-by-Ad-Revenue-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Top-3-Ad-Networks-by-Ad-Revenue-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Top-3-Ad-Networks-by-Ad-Revenue-767x424.png 767w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Top-3-Ad-Networks-by-Ad-Revenue-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Top-3-Ad-Networks-by-Ad-Revenue-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Top-3-Ad-Networks-by-Ad-Revenue-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Top-3-Ad-Networks-by-Ad-Revenue-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">AppLovin recorded the largest year-over-year gain in ad revenue share on both platforms. Its iOS share increased by 11 percentage points, from 42% in Q3 2025 to 53% in Q3 2026.  On Android, it gained 10 points, moving from 19% to 29%.<br><br>Moloco followed on iOS with a 5-percentage-point gain, while Unity Ads gained 2 points. On Android, Google AdMob and Unity Ads each gained 3 points. Unity Ads appeared among the top three gainers on both platforms. Moloco\u2019s position also makes it worth watching on iOS, where it accounted for 6% of revenue in the latest network breakdown.<br><br>Read this ranking alongside the revenue-share chart. Together, they show which networks contribute the most revenue and which have gained the most share over the past year. These share gains should not be interpreted as growth rates in absolute ad revenue.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">iOS Ad Revenue Share by Country in Q3 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/iOS-Ad-Revenue-Share-by-Country-1024x542.png\" alt=\"\" class=\"wp-image-19073\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/iOS-Ad-Revenue-Share-by-Country-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/iOS-Ad-Revenue-Share-by-Country-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/iOS-Ad-Revenue-Share-by-Country-767x406.png 767w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/iOS-Ad-Revenue-Share-by-Country-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/iOS-Ad-Revenue-Share-by-Country-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/iOS-Ad-Revenue-Share-by-Country-360x191.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/iOS-Ad-Revenue-Share-by-Country-2048x1084.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The US remained the largest iOS ad revenue market at 52%, down from 58% in Q2. Japan followed at 8%, while the UK accounted for 5%. Canada, Germany, and Russia each contributed 3%. Australia and France each accounted for 2%, with Taiwan and South Korea at 1% each.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The most notable change was the contribution from countries outside the top ten. Their combined share rose from 9% in Q2 to 20% in Q3. The composition of the top ten also changed, with Taiwan and South Korea appearing in place of Mexico and T\u00fcrkiye.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The US still generated more than half of iOS ad revenue, but the latest distribution gives publishers a reason to consider and look more closely at a wider international audience. Country-level reporting can help identify which markets are contributing to revenue beyond the largest established sources.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Android Ad Revenue Share by Country in Q3 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Android-Ad-Revenue-Share-by-Country-1024x542.png\" alt=\"\" class=\"wp-image-19074\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Android-Ad-Revenue-Share-by-Country-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Android-Ad-Revenue-Share-by-Country-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Android-Ad-Revenue-Share-by-Country-767x406.png 767w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Android-Ad-Revenue-Share-by-Country-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Android-Ad-Revenue-Share-by-Country-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Android-Ad-Revenue-Share-by-Country-360x191.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/Android-Ad-Revenue-Share-by-Country-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Android ad revenue continued to come from a broader mix of countries than iOS. The US led at 28%, down from 32% in Q2, while Russia\u2019s share moved from 9% to 8%. Japan, T\u00fcrkiye, and Brazil each accounted for 5%. <br><br>T\u00fcrkiye entered the displayed top ten, while France was no longer listed separately. Mexico contributed 4%, followed by the UK, South Korea, and Germany at 3% each. Canada accounted for 2%.<br><br>Countries outside the top ten generated 34% of Android ad revenue, up from 32% in Q2. Collectively, these markets contributed more revenue than the US alone.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For publishers, that wider distribution makes country-level analysis particularly useful. Comparing revenue, acquisition costs, and user retention by market can help determine where to test localization or adjust monetization strategies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What These Results Mean For Mobile Publishers<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">These benchmarks reveal why platform, network, and country performance needs to be reviewed together, as a whole. iOS has a larger share of ad revenue, AppLovin led both platforms, and countries ranking outside of the top ten continue to contribute a larger share of revenue. <br><br>Mobile publishers can use these findings to review their apps. Check whether the same changes follow the trend in your data and which networks contribute to revenue in each of your markets and how they perform over time. Use these findings to guide a review of your own games. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By combining ad revenue with acquisition costs, retention, and IAP revenue gives your team a holistic framework for evaluating where to test and scale. <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Q2 2026 Executive Summary<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The Q2 2026 data shows four notable changes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>iOS increased its share of total ad revenue from 43% to 45%.<\/li>\n\n\n\n<li>AppLovin gained ad revenue share on both iOS and Android.<\/li>\n\n\n\n<li>Mintegral declined by 5 percentage points on both platforms.<\/li>\n\n\n\n<li>The US increased its share of ad revenue on both platforms, reaching 58% on iOS and 32% on Android.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Android still generates the majority of ad revenue in the dataset, but the gap between Android and iOS narrowed from 14 percentage points in Q1 to 10 percentage points in Q2.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ad Revenue Share by Platform in Q2 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"524\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Ad-Revenue-Share-by-Platform-1024x524.png\" alt=\"\" class=\"wp-image-18321\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Ad-Revenue-Share-by-Platform-1024x524.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Ad-Revenue-Share-by-Platform-300x154.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Ad-Revenue-Share-by-Platform-768x393.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Ad-Revenue-Share-by-Platform-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Ad-Revenue-Share-by-Platform-360x184.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/2-Ad-Revenue-Share-by-Platform.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Android accounted for 55% of mobile game ad revenue in Q2 2026, compared with 45% for iOS.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This represents a 2-percentage-point shift toward iOS from Q1, when Android held 57% and iOS held 43%. Android remains the larger ad revenue platform, but the balance moved slightly closer in Q2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The longer-term trend is therefore not a straight move toward Android. Platform share can shift from quarter to quarter, making it important for publishers to monitor actual revenue contribution rather than relying on assumptions about which operating system monetizes better.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ad Revenue Share by Ad Network in Q2 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"746\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Ad-Network-1-1024x746.png\" alt=\"\" class=\"wp-image-18325\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Ad-Network-1-1024x746.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Ad-Network-1-300x219.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Ad-Network-1-768x559.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Ad-Network-1-16x12.png 16w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Ad-Network-1-360x262.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/1-Ad-Revenue-Share-by-Ad-Network-1.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">AppLovin strengthened its lead on iOS in Q2, increasing from 39% to 44% of ad revenue share. Mintegral moved in the opposite direction, falling from 21% to 16%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Unity Ads and Others each increased slightly, from 13% to 14%. Liftoff and Google AdMob both declined from 7% to 6%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As a result, the gap between the two largest iOS networks expanded considerably. AppLovin led Mintegral by 18 percentage points in Q1. By Q2, that lead had grown to 28 percentage points.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Android remained more competitive. Google AdMob held first place, increasing slightly from 24% to 25%, while AppLovin rose from 19% to 23%. The gap between the two leading Android networks narrowed from 5 percentage points to just 2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Others remained unchanged at 19%, Unity Ads held steady at 12%, and Mintegral declined from 17% to 12%. Pangle appears as a separately identified network with 9% share in Q2, while Liftoff, which held 9% in Q1, is no longer shown separately.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The comparison reinforces how differently the two ecosystems behave. iOS became more concentrated around AppLovin, while Android retained a broader distribution across several networks.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Top 3 Ad Networks by Ad Revenue Growth YoY in Q2: 2025 vs 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/5-Top-3-Ad-Networks-by-Ad-Revenue-1-1024x566.png\" alt=\"\" class=\"wp-image-18326\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/5-Top-3-Ad-Networks-by-Ad-Revenue-1-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/5-Top-3-Ad-Networks-by-Ad-Revenue-1-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/5-Top-3-Ad-Networks-by-Ad-Revenue-1-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/5-Top-3-Ad-Networks-by-Ad-Revenue-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/5-Top-3-Ad-Networks-by-Ad-Revenue-1-360x199.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/5-Top-3-Ad-Networks-by-Ad-Revenue-1.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Unity Ads remained the leading network for year-over-year growth on iOS, increasing by 4%. It was followed by Pangle at 2% and Moloco at 1%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Unity Ads was also the leading iOS growth network in Q1. However, the other two positions changed: Liftoff and Mintegral appeared in the Q1 ranking, while Pangle and Moloco entered the top three in Q2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On Android, Google AdMob recorded the strongest year-over-year growth at 6%, compared with 3% in the Q1 year-over-year comparison. AppLovin followed at 4%, while Pangle remained among the top three with 2% growth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is a ranking of the networks recording the strongest year-over-year gains, not necessarily the networks generating the largest total share of ad revenue. Looking at both charts together helps distinguish market size from momentum.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">iOS Ad Revenue Share by Country in Q2 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/4-iOS-Ad-Revenue-Share-by-Country-1024x542.png\" alt=\"\" class=\"wp-image-18323\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/4-iOS-Ad-Revenue-Share-by-Country-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/4-iOS-Ad-Revenue-Share-by-Country-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/4-iOS-Ad-Revenue-Share-by-Country-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/4-iOS-Ad-Revenue-Share-by-Country-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/4-iOS-Ad-Revenue-Share-by-Country-360x191.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/4-iOS-Ad-Revenue-Share-by-Country.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The US increased its share of iOS ad revenue from 56% in Q1 to 58% in Q2, reinforcing its position as the dominant iOS monetization market.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Japan remained second but declined slightly from 11% to 10%. The UK increased from 5% to 6%, overtaking Russia, which fell from 6% to 4%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Germany and Canada remained unchanged at 3%. Australia increased from 2% to 3%, while France held steady at 2%. Mexico and T\u00fcrkiye each accounted for 1%, and the share attributed to Others declined from 10% to 9%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The overall picture became slightly more concentrated around the US. However, individual markets such as the UK and Australia still gained share, showing why country-level performance should be evaluated separately rather than through platform-wide averages alone.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Android Ad Revenue Share by Country in Q2 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/3-Android-Ad-Revenue-Share-by-Country-1024x542.png\" alt=\"\" class=\"wp-image-18322\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/3-Android-Ad-Revenue-Share-by-Country-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/3-Android-Ad-Revenue-Share-by-Country-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/3-Android-Ad-Revenue-Share-by-Country-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/3-Android-Ad-Revenue-Share-by-Country-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/3-Android-Ad-Revenue-Share-by-Country-360x191.png 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2026\/06\/3-Android-Ad-Revenue-Share-by-Country.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The US recorded the largest geographic increase on Android, rising from 28% in Q1 to 32% in Q2. Russia moved in the opposite direction, declining from 13% to 9%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Japan and Brazil remained unchanged at 5%. Mexico increased from 3% to 4%, while South Korea moved from 2% to 3%. The UK and Germany each declined from 4% to 3%. France and Canada remained at 2%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The share generated by countries outside the top ten remained unchanged at 32%. This is important because it shows that Android\u2019s geographically distributed revenue base did not disappear. Instead, the most significant Q2 movement occurred between the two largest named markets, with the US gaining 4 percentage points and Russia losing 4.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"524\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1024x524.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430\" class=\"wp-image-17492\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1024x524.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-300x154.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-768x393.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1536x786.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-2048x1048.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-360x184.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Android \u0432\u044b\u0445\u043e\u0434\u0438\u0442 \u0432 \u043b\u0438\u0434\u0435\u0440\u044b \u043f\u043e \u0434\u043e\u043b\u0435 \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b<\/strong>. \u0412 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430 \u0434\u043e\u043b\u044f Android \u0432 \u0434\u043e\u0445\u043e\u0434\u0430\u0445 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0441\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0430 57%, \u0442\u043e\u0433\u0434\u0430 \u043a\u0430\u043a \u0434\u043e\u043b\u044f iOS \u2014 43%. \u042d\u0442\u043e \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0435\u043d\u0438\u0435\u043c \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u0438, \u043d\u0430\u0431\u043b\u044e\u0434\u0430\u0432\u0448\u0435\u0439\u0441\u044f \u0432 4-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430, \u043a\u043e\u0433\u0434\u0430 \u0434\u043e\u043b\u044f Android \u043d\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0435 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u043b\u0430 60%, \u0430 \u0434\u043e\u043b\u044f iOS \u2014 40%. \u042d\u0442\u0430 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u044f \u043d\u043e\u0441\u0438\u0442 \u0443\u0441\u0442\u043e\u0439\u0447\u0438\u0432\u044b\u0439 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440 \u0438 \u0437\u0430\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u0435\u0442 \u0441\u0435\u0440\u044c\u0435\u0437\u043d\u043e\u0433\u043e \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u044f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0425\u043e\u0442\u044f \u0440\u0430\u0437\u043d\u0438\u0446\u0430 \u0438 \u043d\u0435 \u0441\u0442\u043e\u043b\u044c \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u0430, \u043e\u043d\u0430 \u0432\u0441\u0451 \u0436\u0435 \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0435\u043d\u043d\u0430. \u0411\u043e\u043b\u044c\u0448\u0430\u044f \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u0430\u044f \u0431\u0430\u0437\u0430 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 Android \u0432\u0441\u0435\u0433\u0434\u0430 \u0431\u044b\u043b\u0430 \u0441\u0432\u044f\u0437\u0430\u043d\u0430 \u0441 \u043e\u0431\u044a\u0451\u043c\u0430\u043c\u0438 \u043f\u0440\u043e\u0434\u0430\u0436, \u043d\u043e \u0442\u043e, \u0447\u0442\u043e \u044d\u0442\u043e \u0442\u0435\u043f\u0435\u0440\u044c \u043d\u0430\u0448\u043b\u043e \u043e\u0442\u0440\u0430\u0436\u0435\u043d\u0438\u0435 \u0432 \u044f\u0432\u043d\u043e\u043c \u043f\u0440\u0435\u0432\u043e\u0441\u0445\u043e\u0434\u0441\u0442\u0432\u0435 \u043f\u043e \u0432\u044b\u0440\u0443\u0447\u043a\u0435, \u0441\u0432\u0438\u0434\u0435\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0443\u0435\u0442 \u043e \u0441\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u0438\u0438 \u0440\u0430\u0437\u0440\u044b\u0432\u0430 \u0432 \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u043c\u0435\u0436\u0434\u0443 \u0434\u0432\u0443\u043c\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c\u0438.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"746\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1024x746.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430\" class=\"wp-image-17493\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1024x746.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-300x219.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-768x559.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1536x1119.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-2048x1492.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-16x12.png 16w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-360x262.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041b\u0438\u0434\u0435\u0440\u0441\u0442\u0432\u043e \u0432 \u0441\u0435\u0442\u0438 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0440\u0430\u0437\u043b\u0438\u0447\u0430\u0435\u0442\u0441\u044f \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b. <\/strong>\u0412 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430 AppLovin \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 39% \u0434\u043e\u043b\u0438 \u0440\u044b\u043d\u043a\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0434\u043e\u0445\u043e\u0434\u043e\u0432, \u0447\u0442\u043e \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 iOS, \u2014 \u044d\u0442\u043e \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u0443\u044e\u0449\u0435\u0435 \u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u0435, \u043f\u0440\u0438 \u043a\u043e\u0442\u043e\u0440\u043e\u043c \u0432\u0441\u0435 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043e\u0442\u0441\u0442\u0430\u044e\u0442. \u0417\u0430 \u043d\u0435\u0439 \u0441\u043b\u0435\u0434\u0443\u0435\u0442 Mintegral \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 21%, Unity Ads \u0438 \u00ab\u041f\u0440\u043e\u0447\u0438\u0435\u00bb \u2014 \u043f\u043e 13%, \u0430 Liftoff \u0438 Google AdMob \u2014 \u043f\u043e 7%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Android \u2014 \u044d\u0442\u043e \u0441\u043e\u0432\u0441\u0435\u043c \u0434\u0440\u0443\u0433\u0430\u044f \u0438\u0441\u0442\u043e\u0440\u0438\u044f. Google AdMob \u043b\u0438\u0434\u0438\u0440\u0443\u0435\u0442 \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 24%, \u043d\u043e \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u044f \u0432 \u044d\u0442\u043e\u043c \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0435 \u0433\u043e\u0440\u0430\u0437\u0434\u043e \u0432\u044b\u0448\u0435. AppLovin \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 19%, \u043d\u0430\u0440\u0430\u0432\u043d\u0435 \u0441 \u00ab\u041f\u0440\u043e\u0447\u0438\u043c\u0438\u00bb, \u0443 \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0442\u0430\u043a\u0436\u0435 19%, Mintegral \u2014 17%, Unity Ads \u2014 12%, \u0430 Liftoff \u2014 9%. \u041d\u0438 \u043e\u0434\u043d\u0430 \u0438\u0437 \u0441\u0435\u0442\u0435\u0439 \u043d\u0435 \u0432\u044b\u0440\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0432 \u043b\u0438\u0434\u0435\u0440\u044b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041a\u043e\u043d\u0442\u0440\u0430\u0441\u0442 \u043c\u0435\u0436\u0434\u0443 \u044d\u0442\u0438\u043c\u0438 \u0434\u0432\u0443\u043c\u044f \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c\u0438 \u043f\u043e\u0434\u0447\u0451\u0440\u043a\u0438\u0432\u0430\u0435\u0442 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u044e, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u043f\u0440\u043e\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u043d\u0430 \u043f\u0440\u043e\u0442\u044f\u0436\u0435\u043d\u0438\u0438 \u0432\u0441\u0435\u0433\u043e \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0434\u0430\u043d\u043d\u044b\u0445.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0434\u043e\u0445\u043e\u0434\u0430\u043c \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0433\u043e\u0434\u043e\u0432\u043e\u043c\u0443 \u0440\u043e\u0441\u0442\u0443 \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435: 2025 \u0433. \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 202 \u0433.<\/strong>6<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1024x566.png\" alt=\"\u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0434\u043e\u0445\u043e\u0434\u0430\u043c \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0433\u043e\u0434\u043e\u0432\u043e\u043c\u0443 \u0440\u043e\u0441\u0442\u0443 \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435: 2025 \u0433. \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 2026 \u0433.\" class=\"wp-image-17494\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0420\u043e\u0441\u0442 \u043d\u043e\u0441\u0438\u0442 \u0432\u044b\u0431\u043e\u0440\u043e\u0447\u043d\u044b\u0439 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440, \u0438 \u043d\u0430\u043c\u0435\u0442\u0438\u043b\u0430\u0441\u044c \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0451\u043d\u043d\u0430\u044f \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u044f. \u041f\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044e iOS \u043b\u0438\u0434\u0438\u0440\u0443\u0435\u0442 Unity Ads \u0441 \u0433\u043e\u0434\u043e\u0432\u044b\u043c \u043f\u0440\u0438\u0440\u043e\u0441\u0442\u043e\u043c \u0432 4%, \u0437\u0430 \u043d\u0435\u0439 \u0441\u043b\u0435\u0434\u0443\u044e\u0442 Liftoff (2%) \u0438 Mintegral (1%). \u041f\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044e Android \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 Google AdMob, Pangle \u0438 Liftoff \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u0440\u043e\u0441\u0442 \u043d\u0430 \u0443\u0440\u043e\u0432\u043d\u0435 3%, 2% \u0438 2% \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0440\u0430\u0432\u043d\u0438\u0442\u0435 \u044d\u0442\u0438 \u0434\u0430\u043d\u043d\u044b\u0435 \u0437\u0430 1-\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f\u043c\u0438 4-\u0433\u043e \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0430 2025 \u0433\u043e\u0434\u0430, \u043a\u043e\u0433\u0434\u0430 Pangle \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043b\u0430 \u0440\u043e\u0441\u0442 \u043d\u0430 7% \u043f\u0440\u0438 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435 Android, \u0430 Unity Ads \u043b\u0438\u0434\u0438\u0440\u043e\u0432\u0430\u043b\u0430 \u043f\u043e \u0442\u0435\u043c\u043f\u0430\u043c \u0440\u043e\u0441\u0442\u0430 iOS \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 4%. \u041d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0437\u0430\u043c\u0435\u0434\u043b\u0435\u043d\u0438\u0435 \u0442\u0435\u043c\u043f\u043e\u0432 \u0440\u043e\u0441\u0442\u0430 Pangle, \u043e\u043d\u0430 \u043f\u043e-\u043f\u0440\u0435\u0436\u043d\u0435\u043c\u0443 \u0432\u0445\u043e\u0434\u0438\u0442 \u0432 \u0442\u0440\u043e\u0439\u043a\u0443 \u043b\u0438\u0434\u0435\u0440\u043e\u0432 \u0441\u0440\u0435\u0434\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439. Unity Ads \u0438 Liftoff \u2014 \u0434\u0432\u0435 \u0441\u0435\u0442\u0438, \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u0443\u044e\u0449\u0438\u0435 \u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u044b\u0439 \u0440\u043e\u0441\u0442 \u043d\u0430 \u043e\u0431\u0435\u0438\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0445 \u0438 \u0432 \u043e\u0431\u043e\u0438\u0445 \u043f\u0435\u0440\u0438\u043e\u0434\u0430\u0445.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u042d\u0442\u043e \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442, \u0447\u0442\u043e \u0441\u0435\u0442\u0438, \u043d\u0430 \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0441\u0442\u043e\u0438\u0442 \u043e\u0431\u0440\u0430\u0442\u0438\u0442\u044c \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435, \u2014 \u044d\u0442\u043e \u043d\u0435 \u0432\u0441\u0435\u0433\u0434\u0430 \u0441\u0430\u043c\u044b\u0435 \u043a\u0440\u0443\u043f\u043d\u044b\u0435, \u0430 \u0442\u0435, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u0441\u0442\u043e\u044f\u043d\u043d\u043e \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u044e\u0442\u0441\u044f. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 202 \u0433\u043e\u0434\u0430<\/strong>6<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1024x542.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430\" class=\"wp-image-17495\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-360x191.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0430 \u0434\u043e\u043b\u044e \u0421\u0428\u0410 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f 56% \u0438\u0437 iOS \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430, \u0447\u0442\u043e \u043d\u0438\u0436\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f \u0432 59%, \u0437\u0430\u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u0433\u043e \u0432 \u0447\u0435\u0442\u0432\u0435\u0440\u0442\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430. \u042f\u043f\u043e\u043d\u0438\u044f \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043b\u0430 \u0440\u043e\u0441\u0442 \u0441 9% \u0434\u043e 11%, \u043d\u0435\u0437\u0430\u043c\u0435\u0442\u043d\u043e \u0441\u0442\u0430\u0432 \u0431\u043e\u043b\u0435\u0435 \u0437\u043d\u0430\u0447\u0438\u043c\u044b\u043c \u0438\u0433\u0440\u043e\u043a\u043e\u043c. \u0414\u043e\u043b\u044f \u0420\u043e\u0441\u0441\u0438\u0438 \u043e\u0441\u0442\u0430\u043b\u0430\u0441\u044c \u043d\u0430 \u0443\u0440\u043e\u0432\u043d\u0435 6%, \u0412\u0435\u043b\u0438\u043a\u043e\u0431\u0440\u0438\u0442\u0430\u043d\u0438\u0438 \u2014 5%, \u0430 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u0438 \u0438 \u041a\u0430\u043d\u0430\u0434\u044b \u2014 \u043f\u043e 3%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041a\u043e\u043d\u0446\u0435\u043d\u0442\u0440\u0430\u0446\u0438\u044f \u043f\u043e-\u043f\u0440\u0435\u0436\u043d\u0435\u043c\u0443 \u0441\u043e\u0445\u0440\u0430\u043d\u044f\u0435\u0442\u0441\u044f, \u043d\u043e \u0433\u0435\u043e\u0433\u0440\u0430\u0444\u0438\u044f \u0440\u044b\u043d\u043a\u0430 \u043f\u043e\u0441\u0442\u0435\u043f\u0435\u043d\u043d\u043e \u0440\u0430\u0441\u0448\u0438\u0440\u044f\u0435\u0442\u0441\u044f. \u0414\u043b\u044f \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u043e\u0432, \u0447\u044c\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u043e\u0445\u0432\u0430\u0442\u044b\u0432\u0430\u0435\u0442 \u0432\u0435\u0441\u044c \u043c\u0438\u0440, \u0430\u0440\u0433\u0443\u043c\u0435\u043d\u0442\u044b \u0432 \u043f\u043e\u043b\u044c\u0437\u0443 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u0437\u0430 \u043f\u0440\u0435\u0434\u0435\u043b\u0430\u043c\u0438 \u0421\u0428\u0410 \u0441\u0442\u0430\u043d\u043e\u0432\u044f\u0442\u0441\u044f \u0432\u0441\u0451 \u0431\u043e\u043b\u0435\u0435 \u0432\u0435\u0441\u043e\u043c\u044b\u043c\u0438.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 202 \u0433\u043e\u0434\u0430<\/strong>6<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1024x542.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2026 \u0433\u043e\u0434\u0430\" class=\"wp-image-17496\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-360x191.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0413\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u0430\u044f \u0432\u044b\u0440\u0443\u0447\u043a\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 Android \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u0435\u0442 \u0440\u0430\u0441\u0442\u0438. <\/strong>The US leads Android ad revenue in Q1 2026 at 28%, down from 31% in Q4 2025. Russia holds second at 13%, up from 12%, with Japan at 5% and Brazil at 5%. Germany, the UK, Mexico, Korea, France, and Canada all sit between 2% and 4%, and Others accounts for a substantial 32%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0426\u0438\u0444\u0440\u0430 32% \u0432 \u0433\u0440\u0430\u0444\u0435 \u201c\u041f\u0440\u043e\u0447\u0435\u0435\u201d \u043e\u0442\u0440\u0430\u0436\u0430\u0435\u0442 \u0440\u0435\u0430\u043b\u044c\u043d\u0443\u044e \u043a\u0430\u0440\u0442\u0438\u043d\u0443. \u0411\u0430\u0437\u0430 \u0432\u044b\u0440\u0443\u0447\u043a\u0438 Android \u043d\u043e\u0441\u0438\u0442 \u043f\u043e\u0438\u0441\u0442\u0438\u043d\u0435 \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u044b\u0439 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440 \u0438 \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u0435\u0442 \u0444\u0440\u0430\u0433\u043c\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u0440\u044b\u043d\u043a\u0430\u0445 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u044e\u0449\u0438\u0445\u0441\u044f \u0441\u0442\u0440\u0430\u043d. \u041d\u0438 \u043e\u0434\u0438\u043d \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u044b\u0439 \u0440\u0435\u0433\u0438\u043e\u043d \u0437\u0430 \u043f\u0440\u0435\u0434\u0435\u043b\u0430\u043c\u0438 \u0421\u0428\u0410 \u043d\u0435 \u0432\u044b\u0440\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u0432\u043f\u0435\u0440\u0435\u0434, \u043d\u043e \u0432 \u0441\u043e\u0432\u043e\u043a\u0443\u043f\u043d\u043e\u0441\u0442\u0438 \u0438\u043c\u0435\u043d\u043d\u043e \u0432 \u043d\u0438\u0445 \u0438 \u043a\u0440\u043e\u044e\u0442\u0441\u044f \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u044b.<\/p>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_fb84e928_4\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">Q4 2025 Data<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Revenue Share by Platform in Q4 2025<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><img decoding=\"async\" width=\"1024\" height=\"524\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1-1024x524.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432 4-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430\" class=\"wp-image-17484\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1-1024x524.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1-300x154.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1-768x393.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1-1536x786.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1-2048x1048.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1-360x184.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0420\u0430\u0441\u043a\u043e\u043b \u043d\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0435 \u043e\u0441\u0442\u0430\u0435\u0442\u0441\u044f \u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u044b\u043c. <\/strong>\u0412 \u043f\u0435\u0440\u0438\u043e\u0434 \u0441 3-\u0433\u043e \u043f\u043e 4-\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2025 \u0433\u043e\u0434\u0430 \u0441\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439 Android \u0438 iOS \u0438\u0437\u043c\u0435\u043d\u0438\u043b\u043e\u0441\u044c \u043b\u0438\u0448\u044c \u043d\u0435\u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u043f\u0440\u0435\u0434\u044b\u0434\u0443\u0449\u0438\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u043e\u043c. \u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c Android \u0441\u043d\u0438\u0437\u0438\u043b\u0441\u044f \u0441 61% \u0434\u043e 60%, \u0430 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c iOS \u043d\u0435\u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0432\u044b\u0440\u043e\u0441 \u0441 39% \u0434\u043e 40%. \u042d\u0442\u0430 \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430 \u043e\u0441\u0442\u0430\u0435\u0442\u0441\u044f \u0432 \u0446\u0435\u043b\u043e\u043c \u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u043e\u0439, \u043d\u043e \u0434\u0430\u0436\u0435 \u043d\u0435\u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0439 \u0440\u043e\u0441\u0442 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f iOS \u0441\u0442\u043e\u0438\u0442 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0442\u044c, \u043f\u043e\u0441\u043a\u043e\u043b\u044c\u043a\u0443 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u044e\u0442 \u0440\u0430\u0437\u0432\u0438\u0432\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u043e\u0431\u0435\u0438\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0445.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ad Revenue Share by Ad Network i<\/strong><strong>ork in Q4 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1-1024x566.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 4-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430\" class=\"wp-image-17485\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u041a\u0430\u043a\u0438\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u043b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0442 \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0439 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u044b? <\/strong>\u0421\u0435\u0442\u0435\u0432\u0430\u044f \u0438\u043d\u0444\u0440\u0430\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0430 \u0432\u044b\u0433\u043b\u044f\u0434\u0438\u0442 \u043f\u043e-\u0440\u0430\u0437\u043d\u043e\u043c\u0443 \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0442\u043e\u0433\u043e, \u0433\u0434\u0435 \u0432\u044b \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442\u0435\u0441\u044c \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u043e\u0439. \u041d\u0430 <strong>iOS<\/strong>, AppLovin \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 \u043b\u0438\u0434\u0438\u0440\u0443\u044e\u0449\u0443\u044e \u043f\u043e\u0437\u0438\u0446\u0438\u044e \u0441 \u0434\u043e\u043b\u0435\u0439 \u0440\u044b\u043d\u043a\u0430 40%, \u0437\u0430 \u043d\u0438\u043c \u0441\u043b\u0435\u0434\u0443\u0435\u0442 Mintegral \u0441 \u0434\u043e\u043b\u0435\u0439 20%. \u041d\u0430 <strong>Android<\/strong>, Google AdMob \u043b\u0438\u0434\u0438\u0440\u0443\u0435\u0442 \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 22%, \u0437\u0430 \u043d\u0438\u043c \u0441 \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u0438\u043c \u043e\u0442\u0440\u044b\u0432\u043e\u043c \u0441\u043b\u0435\u0434\u0443\u044e\u0442 \u00ab\u041f\u0440\u043e\u0447\u0438\u0435\u00bb \u0438 Mintegral \u2014 20% \u0438 17% \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e, \u0430 \u0442\u0430\u043a\u0436\u0435 AppLovin \u2014 17%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u042d\u0442\u0438 \u0434\u0430\u043d\u043d\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442, \u0447\u0442\u043e <strong>\u041d\u0430\u0441\u0442\u0440\u043e\u0439\u043a\u0438 \u0441\u0435\u0442\u0438 \u043d\u0435 \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u044b\u043c\u0438. <\/strong>\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u044f, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u0432 \u0444\u043e\u0440\u043c\u0430\u0442\u0435 iOS, \u043d\u0435 \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u0431\u0443\u0434\u0435\u0442 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0430 \u0432 \u0444\u043e\u0440\u043c\u0430\u0442\u0435 Android. \u041f\u043e\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u0442\u043e\u0433\u043e, \u043d\u0430 \u0447\u0442\u043e \u0438\u0434\u0443\u0442 \u0432\u0430\u0448\u0438 \u0440\u0430\u0441\u0445\u043e\u0434\u044b, <em>\u0438 \u043f\u043e\u0447\u0435\u043c\u0443<\/em>, \u2014 \u044d\u0442\u043e \u043f\u0435\u0440\u0432\u044b\u0439 \u0448\u0430\u0433 \u043a \u0431\u043e\u043b\u0435\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0439 \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438.<strong>n Q3 2025<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0434\u043e\u0445\u043e\u0434\u0430\u043c \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0433\u043e\u0434\u043e\u0432\u043e\u043c\u0443 \u0440\u043e\u0441\u0442\u0443 \u0432 4-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435: 2024 \u0433. \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 2025 \u0433.<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1-1024x566.png\" alt=\"\u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0434\u043e\u0445\u043e\u0434\u0430\u043c \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0433\u043e\u0434\u043e\u0432\u043e\u043c\u0443 \u0440\u043e\u0441\u0442\u0443 \u0432 4-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435: 2024 \u0433. \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 2025 \u0433.\" class=\"wp-image-17486\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0420\u043e\u0441\u0442 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043d\u0430\u0431\u043b\u044e\u0434\u0430\u0435\u0442\u0441\u044f, \u043d\u043e \u043d\u0435 \u0434\u043b\u044f \u0432\u0441\u0435\u0445. <\/strong>\u041d\u0435 \u0432\u0441\u0435 \u0441\u0435\u0442\u0438 \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u0440\u043e\u0441\u0442 \u0432 \u043f\u0435\u0440\u0438\u043e\u0434 \u0441 4-\u0433\u043e \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0430 2024 \u0433\u043e\u0434\u0430 \u043f\u043e 4-\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2025 \u0433\u043e\u0434\u0430, \u043d\u043e \u0442\u0435, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u044d\u0442\u043e \u0441\u0434\u0435\u043b\u0430\u043b\u0438, \u043f\u043e\u043a\u0430\u0437\u0430\u043b\u0438 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u044b\u0435 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b. \u041f\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044e iOS \u043b\u0438\u0434\u0438\u0440\u043e\u0432\u0430\u043b\u0430 Unity Ads \u0441 \u0440\u043e\u0441\u0442\u043e\u043c \u043d\u0430 4%, \u0437\u0430 \u043d\u0435\u0439 \u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043b\u0438 Liftoff (3%) \u0438 Mintegral (2%). \u041f\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044e Android Pangle \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043b\u0430 \u0440\u043e\u0441\u0442 \u043d\u0430 7% \u0432 \u0433\u043e\u0434\u043e\u0432\u043e\u043c \u0438\u0441\u0447\u0438\u0441\u043b\u0435\u043d\u0438\u0438 \u2014 \u044d\u0442\u043e \u0441\u0430\u043c\u044b\u0439 \u0432\u044b\u0441\u043e\u043a\u0438\u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u0440\u043e\u0441\u0442\u0430 \u0441\u0440\u0435\u0434\u0438 \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043d\u0430 \u043e\u0431\u0435\u0438\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u0445, \u0437\u0430 \u043d\u0435\u0439 \u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043b\u0438 Liftoff \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 2% \u0438 Unity Ads \u2014 1%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00abAndroid\u00bb \u043e\u0442 \u041f\u044d\u043d\u0433\u043b\u0430<\/strong> \u042d\u0442\u0430 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u044f \u0441\u0432\u0438\u0434\u0435\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0443\u0435\u0442 \u043e\u0431 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0438 \u043f\u043e\u0434\u0445\u043e\u0434\u0430 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u043e\u0432 \u043a \u0434\u0438\u0432\u0435\u0440\u0441\u0438\u0444\u0438\u043a\u0430\u0446\u0438\u0438 \u043d\u0430\u0431\u043e\u0440\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439. \u0412\u0441\u0435 \u0447\u0430\u0449\u0435 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u043e\u0434\u043d\u043e\u0439 \u0441\u0435\u0442\u0438 \u043f\u0435\u0440\u0435\u0441\u0442\u0430\u0435\u0442 \u0431\u044b\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0439 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0435\u0439 \u0440\u043e\u0441\u0442\u0430. \u0418\u0437\u0434\u0430\u0442\u0435\u043b\u0438, \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u0443\u044e\u0449\u0438\u0435 \u043d\u0430\u0438\u0431\u043e\u043b\u044c\u0448\u0443\u044e \u0434\u043e\u0445\u043e\u0434\u043d\u043e\u0441\u0442\u044c, \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u044e\u0442 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u043f\u043e \u0432\u0441\u0435\u043c \u043a\u0430\u043d\u0430\u043b\u0430\u043c, \u0441\u0432\u043e\u0435\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e \u0432\u044b\u044f\u0432\u043b\u044f\u044e\u0442 \u044d\u0442\u0438 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f \u0438 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c \u043f\u0435\u0440\u0435\u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u044f\u044e\u0442 \u0440\u0435\u0441\u0443\u0440\u0441\u044b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u0430\u043d\u043d\u044b\u0435, \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u044b\u0435 \u0434\u043b\u044f \u043f\u0440\u0438\u043d\u044f\u0442\u0438\u044f \u0442\u0430\u043a\u0438\u0445 \u0440\u0435\u0448\u0435\u043d\u0438\u0439, \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b; \u043d\u0430\u0434\u0435\u0436\u043d\u044b\u0439 \u043d\u0430\u0431\u043e\u0440 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432 \u0434\u043b\u044f \u0430\u0442\u0440\u0438\u0431\u0443\u0446\u0438\u0438 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u0432\u0430\u043c \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0447\u0435\u0442\u043a\u043e\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043e \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u0438, \u0447\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u0438\u0442 \u0431\u044b\u0441\u0442\u0440\u0435\u0435 \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u044c \u043c\u0435\u0440\u044b \u0438 \u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0430\u0431\u043e\u0442\u0443. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 4-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1-1024x542.png\" alt=\"\" class=\"wp-image-17489\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1-360x191.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u041a\u043e\u0433\u0434\u0430 \u0440\u0435\u0447\u044c \u0437\u0430\u0445\u043e\u0434\u0438\u0442 \u043e <strong>\u0427\u0442\u043e \u043a\u0430\u0441\u0430\u0435\u0442\u0441\u044f \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0444\u043e\u0440\u043c\u0430\u0442\u0435 iOS, \u0442\u043e \u0432 \u044d\u0442\u043e\u0439 \u0441\u0444\u0435\u0440\u0435 \u043f\u043e-\u043f\u0440\u0435\u0436\u043d\u0435\u043c\u0443 \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u0443\u044e\u0442 \u0421\u0428\u0410. <\/strong>\u0413\u0435\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u0430\u044f \u043a\u043e\u043d\u0446\u0435\u043d\u0442\u0440\u0430\u0446\u0438\u044f \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b iOS \u0432 IV \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430 \u043f\u043e-\u043f\u0440\u0435\u0436\u043d\u0435\u043c\u0443 \u0432\u043f\u0435\u0447\u0430\u0442\u043b\u044f\u0435\u0442. \u041d\u0430 \u0434\u043e\u043b\u044e \u0421\u0428\u0410 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f 59% \u0432\u0441\u0435\u0439 \u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438, \u0447\u0442\u043e \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043f\u0440\u0435\u0432\u043e\u0441\u0445\u043e\u0434\u0438\u0442 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u0432\u0441\u0435\u0445 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0445 \u0440\u044b\u043d\u043a\u043e\u0432. \u041d\u0430 \u0432\u0442\u043e\u0440\u043e\u043c \u043c\u0435\u0441\u0442\u0435 \u043d\u0430\u0445\u043e\u0434\u0438\u0442\u0441\u044f \u042f\u043f\u043e\u043d\u0438\u044f \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 9%, \u0437\u0430 \u043d\u0435\u0439 \u0441\u043b\u0435\u0434\u0443\u044e\u0442 \u0420\u043e\u0441\u0441\u0438\u044f (6%), \u0412\u0435\u043b\u0438\u043a\u043e\u0431\u0440\u0438\u0442\u0430\u043d\u0438\u044f (5%), \u0430 \u0442\u0430\u043a\u0436\u0435 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f \u0438 \u041a\u0430\u043d\u0430\u0434\u0430 (\u043f\u043e 3%).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0420\u0430\u0437\u0440\u044b\u0432 \u043c\u0435\u0436\u0434\u0443 \u0421\u0428\u0410 \u0438 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u043c \u043c\u0438\u0440\u043e\u043c \u043d\u0430\u043f\u043e\u043c\u0438\u043d\u0430\u0435\u0442 \u043e \u0442\u043e\u043c, \u0447\u0442\u043e \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u044f iOS \u043f\u043e-\u043f\u0440\u0435\u0436\u043d\u0435\u043c\u0443 \u0432 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0439 \u0441\u0442\u0435\u043f\u0435\u043d\u0438 \u0441\u043e\u0441\u0440\u0435\u0434\u043e\u0442\u043e\u0447\u0435\u043d\u0430 \u043d\u0430 \u043e\u0434\u043d\u043e\u043c \u0440\u044b\u043d\u043a\u0435 \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f. \u0414\u043b\u044f \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u043e\u0432, \u0432\u044b\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u044e\u0449\u0438\u0445 \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438, \u0440\u044b\u043d\u043a\u0438 \u0432\u0442\u043e\u0440\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f, \u0442\u0430\u043a\u0438\u0435 \u043a\u0430\u043a \u042f\u043f\u043e\u043d\u0438\u044f, \u0412\u0435\u043b\u0438\u043a\u043e\u0431\u0440\u0438\u0442\u0430\u043d\u0438\u044f \u0438 \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f, \u043e\u0442\u043a\u0440\u044b\u0432\u0430\u044e\u0442 \u0440\u0435\u0430\u043b\u044c\u043d\u044b\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438. \u041e\u0434\u043d\u0430\u043a\u043e \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u0435\u0442 \u0440\u0438\u0441\u043a \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e\u0433\u043e \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0432 \u0421\u0428\u0410. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0418\u043c\u0435\u043d\u043d\u043e \u043f\u043e\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u0433\u0435\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u044b \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043d\u0430 \u0442\u0430\u043a\u043e\u043c \u0443\u0440\u043e\u0432\u043d\u0435 \u0434\u0435\u0442\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u0438 \u043e\u0442\u043b\u0438\u0447\u0430\u0435\u0442 \u043f\u0430\u0441\u0441\u0438\u0432\u043d\u0443\u044e \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u044e \u043e\u0442 \u0446\u0435\u043b\u0435\u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u043d\u043e\u0433\u043e \u0440\u043e\u0441\u0442\u0430. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Android Ad Revenue Share by Country in <\/strong><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 4-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1-1024x542.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 4-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430\" class=\"wp-image-17488\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1-360x191.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412 \u043e\u0442\u043b\u0438\u0447\u0438\u0435 \u043e\u0442 iOS, \u0437\u0430\u043a\u043e\u043d\u043e\u043c\u0435\u0440\u043d\u043e\u0441\u0442\u0438 <strong>\u041c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u0443\u0435\u0442 \u0431\u043e\u043b\u0435\u0435 \u0440\u0430\u0432\u043d\u043e\u043c\u0435\u0440\u043d\u043e\u0435 \u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u0435 \u043f\u043e \u0432\u0441\u0435\u043c\u0443 \u043c\u0438\u0440\u0443.  <\/strong>\u0425\u043e\u0442\u044f \u0432 IV \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430 \u0421\u0428\u0410 \u043f\u043e-\u043f\u0440\u0435\u0436\u043d\u0435\u043c\u0443 \u043b\u0438\u0434\u0438\u0440\u0443\u044e\u0442 \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 31%, \u0440\u0430\u0437\u0440\u044b\u0432 \u043c\u0435\u0436\u0434\u0443 \u043b\u0438\u0434\u0435\u0440\u043e\u043c \u0438 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u043c\u0438 \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u0430\u043c\u0438 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043c\u0435\u043d\u044c\u0448\u0435, \u0447\u0435\u043c \u043d\u0430 \u044d\u0442\u0430\u043f\u0435 iOS. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0420\u043e\u0441\u0441\u0438\u044f \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 \u0432\u0442\u043e\u0440\u043e\u0435 \u043c\u0435\u0441\u0442\u043e \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 12%, \u0437\u0430 \u043d\u0435\u0439 \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0411\u0440\u0430\u0437\u0438\u043b\u0438\u044f \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 6%, \u0430 \u042f\u043f\u043e\u043d\u0438\u044f, \u0413\u0435\u0440\u043c\u0430\u043d\u0438\u044f, \u0412\u0435\u043b\u0438\u043a\u043e\u0431\u0440\u0438\u0442\u0430\u043d\u0438\u044f \u0438 \u041c\u0435\u043a\u0441\u0438\u043a\u0430 \u0438\u043c\u0435\u044e\u0442 \u043e\u0434\u0438\u043d\u0430\u043a\u043e\u0432\u044b\u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c 4%. \u0414\u0430\u043b\u0435\u0435 \u0438\u0434\u0443\u0442 \u041a\u043e\u0440\u0435\u044f \u0438 \u0424\u0440\u0430\u043d\u0446\u0438\u044f \u0441 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c 2%, \u0430 \u0442\u0430\u043a\u0436\u0435 \u041a\u0430\u043d\u0430\u0434\u0430 \u0441 \u0442\u0430\u043a\u0438\u043c \u0436\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u043c, \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u043d\u0430 \u0434\u043e\u043b\u044e \u201c\u041f\u0440\u043e\u0447\u0438\u0445\u201d \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u0430\u044f \u0432\u0435\u043b\u0438\u0447\u0438\u043d\u0430 \u2014 29%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0442\u043e\u0438\u0442 \u043e\u0431\u0440\u0430\u0442\u0438\u0442\u044c \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u043d\u0430 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c 29% \u0432 \u043a\u0430\u0442\u0435\u0433\u043e\u0440\u0438\u0438 \u201c\u041f\u0440\u043e\u0447\u0435\u0435\u201d. \u041e\u043d \u0443\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u043d\u0430 \u0444\u0440\u0430\u0433\u043c\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u0441\u0442\u044c \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438, \u0432 \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u043d\u0438 \u043e\u0434\u0438\u043d \u0440\u044b\u043d\u043e\u043a \u043d\u0435 \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u0443\u044e\u0449\u0435\u0433\u043e \u043f\u043e\u043b\u043e\u0436\u0435\u043d\u0438\u044f. \u0412\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 Android \u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u044b \u043f\u043e \u0440\u0435\u0433\u0438\u043e\u043d\u0430\u043c \u0431\u043e\u043b\u0435\u0435 \u0440\u0430\u0432\u043d\u043e\u043c\u0435\u0440\u043d\u043e, \u0447\u0435\u043c \u0443 iOS. \u042d\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442, \u0447\u0442\u043e \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u0430\u043c \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u0442\u044c \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u043b\u043e\u043a\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u0438, \u0432\u044b\u0431\u043e\u0440\u0430 \u0441\u0435\u0442\u0438 \u0438 \u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u044f \u0431\u044e\u0434\u0436\u0435\u0442\u0430 \u043f\u043e \u0440\u0435\u0433\u0438\u043e\u043d\u0430\u043c.<strong>Q3 2025<\/strong><\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_fb84e928_4\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u0414\u0430\u043d\u043d\u044b\u0435 \u0437\u0430 3-\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2025 \u0433\u043e\u0434\u0430<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432 3 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"515\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025-1024x515.png\" alt=\"adrevenue-by-platform-q3-2025\" class=\"wp-image-12937\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025-1024x515.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025-300x151.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025-768x386.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025-1536x772.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025-2048x1029.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025-18x9.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 3 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025-1024x566.png\" alt=\"adrevenue-share-platform-q3-2025\" class=\"wp-image-12935\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0432\u044b\u0440\u0443\u0447\u043a\u0435 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u0440\u043e\u0441\u0442 \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u043f\u0440\u0435\u0434\u044b\u0434\u0443\u0449\u0438\u043c \u0433\u043e\u0434\u043e\u043c Q3: 2024 vs 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025-1024x566.png\" alt=\"top3-adnetworks-adrevenue-YOY-q3-2025\" class=\"wp-image-12934\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u0442\u0440\u0435\u0442\u044c\u0435\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025-1024x542.png\" alt=\"ios-adrevenue-by-country-q3-2025\" class=\"wp-image-12933\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u0442\u0440\u0435\u0442\u044c\u0435\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025-1024x542.png\" alt=\"android-adrevenue-q3-2025\" class=\"wp-image-12936\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_38e3915a_3\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u0414\u0430\u043d\u043d\u044b\u0435 \u0437\u0430 2-\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2025 \u0433\u043e\u0434\u0430<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432\u043e II \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"515\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1-1024x515.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432\u043e II \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430\" class=\"wp-image-12636\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1-1024x515.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1-300x151.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1-768x386.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1-1536x772.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1-2048x1029.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1-360x181.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432\u043e II \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network-1024x566.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432\u043e II \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430\" class=\"wp-image-12638\" style=\"aspect-ratio:17.479166666666668;width:350px;height:auto\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0432\u044b\u0440\u0443\u0447\u043a\u0435 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u0440\u043e\u0441\u0442 \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u043f\u0440\u0435\u0434\u044b\u0434\u0443\u0449\u0438\u043c \u0433\u043e\u0434\u043e\u043c \u0432\u043e 2-\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435: 2024 vs 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth-1024x566.png\" alt=\"\u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0440\u043e\u0441\u0442\u0443 \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b: 2 \u043a\u0432. 2024 \u0433. \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 2 \u043a\u0432. 2025 \u0433.\" class=\"wp-image-12639\" style=\"aspect-ratio:24.381944444444443;width:488px;height:auto\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country-1024x542.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430\" class=\"wp-image-12641\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country-360x191.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e II \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country-1024x542.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e II \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430\" class=\"wp-image-12642\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country-1024x542.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country-300x159.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country-768x406.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country-1536x813.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country-2048x1084.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country-360x191.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_5f6d0109_2\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u0414\u0430\u043d\u043d\u044b\u0435 \u0437\u0430 1-\u0439 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2025 \u0433\u043e\u0434\u0430<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1024x401.png\" alt=\"\" class=\"wp-image-12546\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1024x401.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-300x118.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-768x301.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1536x602.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-2048x802.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-18x7.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-360x141.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5-1024x348.png\" alt=\"\" class=\"wp-image-12548\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5-1024x348.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5-300x102.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5-768x261.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5-1536x522.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5-2048x696.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5-18x6.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5-360x122.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4-1024x348.png\" alt=\"\" class=\"wp-image-12550\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4-1024x348.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4-300x102.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4-768x261.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4-1536x522.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4-2048x696.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4-18x6.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4-360x122.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>iOS \u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0432\u044b\u0440\u0443\u0447\u043a\u0435 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u0440\u043e\u0441\u0442 \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u043f\u0440\u0435\u0434\u044b\u0434\u0443\u0449\u0438\u043c \u0433\u043e\u0434\u043e\u043c Q1: 2024 vs 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"270\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks-1024x270.png\" alt=\"\" class=\"wp-image-12553\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks-1024x270.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks-300x79.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks-768x202.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks-1536x404.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks-2048x539.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks-18x5.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks-360x95.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Android \u0422\u043e\u043f-3 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e \u0440\u043e\u0441\u0442\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0434\u043e\u0445\u043e\u0434\u043e\u0432: Q1 2024 vs Q1 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"270\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks-1024x270.png\" alt=\"\" class=\"wp-image-12554\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks-1024x270.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks-300x79.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks-768x202.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks-1536x404.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks-2048x539.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks-18x5.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks-360x95.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"501\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6-1024x501.png\" alt=\"\" class=\"wp-image-12556\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6-1024x501.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6-300x147.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6-768x376.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6-1536x751.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6-2048x1002.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6-360x176.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2025 \u0433\u043e\u0434\u0430<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5-1024x502.png\" alt=\"\" class=\"wp-image-12557\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5-1024x502.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5-300x147.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5-768x376.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5-1536x753.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5-2048x1004.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5-360x176.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_2fd6d8da_1\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u0414\u0430\u043d\u043d\u044b\u0435 \u0437\u0430 2024 \u0433\u043e\u0434<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0437\u0430 \u043f\u043e\u043b\u043d\u044b\u0439 \u0433\u043e\u0434 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android-1024x401.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0437\u0430 \u043f\u043e\u043b\u043d\u044b\u0439 \u0433\u043e\u0434 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-12241\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android-1024x401.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android-300x118.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android-768x301.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android-1536x602.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android-2048x802.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android-18x7.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android-360x141.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0434\u043b\u044f iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u043f\u043e\u043b\u043d\u043e\u043c \u0433\u043e\u0434\u0443 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"501\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4-1024x501.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0434\u043b\u044f iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u043f\u043e\u043b\u043d\u043e\u043c \u0433\u043e\u0434\u0443 2024\" class=\"wp-image-12243\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4-1024x501.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4-300x147.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4-768x376.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4-1536x751.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4-2048x1002.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4-360x176.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0437\u0430 \u043f\u043e\u043b\u043d\u044b\u0439 \u0433\u043e\u0434 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4-1024x502.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0437\u0430 \u043f\u043e\u043b\u043d\u044b\u0439 \u0433\u043e\u0434 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-12244\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4-1024x502.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4-300x147.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4-768x376.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4-1536x753.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4-2048x1004.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4-360x176.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0437\u0430 \u043f\u043e\u043b\u043d\u044b\u0439 \u0433\u043e\u0434 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4-1024x348.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0437\u0430 \u043f\u043e\u043b\u043d\u044b\u0439 \u0433\u043e\u0434 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-12248\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4-1024x348.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4-300x102.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4-768x261.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4-1536x522.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4-2048x696.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4-18x6.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4-360x122.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0437\u0430 \u043f\u043e\u043b\u043d\u044b\u0439 \u0433\u043e\u0434 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1-1024x348.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0437\u0430 \u043f\u043e\u043b\u043d\u044b\u0439 \u0433\u043e\u0434 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-12247\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1-1024x348.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1-300x102.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1-768x261.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1-1536x522.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1-2048x696.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1-18x6.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1-360x122.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0418\u0441\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0435 \u0440\u0435\u0437\u044e\u043c\u0435<\/strong> \u043d\u0430 2 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"602\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3-1024x602.png\" alt=\"\" class=\"wp-image-11793\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3-1024x602.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3-300x177.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3-768x452.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3-1536x904.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3-2048x1205.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3-18x12.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3-360x212.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432\u043e 2 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS-1024x401.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432\u043e 2 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-11808\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS-1024x401.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS-300x118.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS-768x301.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS-1536x602.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS-2048x802.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS-18x7.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS-360x141.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"501\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3-1024x501.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-11810\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3-1024x501.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3-300x147.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3-768x376.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3-1536x751.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3-2048x1002.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3-360x176.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3-1024x502.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-11797\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3-1024x502.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3-300x147.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3-768x376.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3-1536x753.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3-2048x1004.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3-360x176.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432\u043e 2 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3-1024x348.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432\u043e 2 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-11811\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3-1024x348.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3-300x102.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3-768x261.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3-1536x522.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3-2048x696.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3-18x6.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3-360x122.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3-1024x348.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430\u00a0\" class=\"wp-image-11798\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3-1024x348.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3-300x102.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3-768x261.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3-1536x522.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3-2048x696.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3-18x6.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3-360x122.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u0432\u043e II \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430&nbsp;<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4-1024x566.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - IOS\" class=\"wp-image-11801\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" data-id=\"11799\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4-1024x565.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - Android\" class=\"wp-image-11799\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4-1024x565.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4-1536x847.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4-2048x1130.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0438\u043d\u0442\u0435\u0440\u0441\u0442\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3-1024x566.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0438\u043d\u0442\u0435\u0440\u0441\u0442\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - iOS\" class=\"wp-image-11803\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3-1024x566.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0438\u043d\u0442\u0435\u0440\u0441\u0442\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - Android\" class=\"wp-image-11804\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0432\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0430\u0435\u043c\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e 2 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3-1024x566.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0432\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0430\u0435\u043c\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 Q2 2024 - iOS\" class=\"wp-image-11807\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4-1024x566.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0432\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0430\u0435\u043c\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432\u043e \u0432\u0442\u043e\u0440\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - Android\" class=\"wp-image-11820\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4-1024x566.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4-1536x849.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4-2048x1132.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0418\u0441\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0435 \u0440\u0435\u0437\u044e\u043c\u0435<\/strong> \u043d\u0430 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"602\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2-1024x602.png\" alt=\"\" class=\"wp-image-11593\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2-1024x602.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2-300x177.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2-768x452.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2-1536x904.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2-2048x1205.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2-18x12.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2-360x212.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US-1024x401.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043f\u043e \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430\" class=\"wp-image-11525\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US-1024x401.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US-300x118.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US-768x301.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US-1536x602.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US-2048x802.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US-18x7.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US-360x141.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u042d\u0442\u043e \u0440\u0430\u0434\u0438\u043a\u0430\u043b\u044c\u043d\u043e\u0435 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u0442\u0435\u043c, \u0447\u0442\u043e \u0431\u044b\u043b\u043e \u043f\u044f\u0442\u044c \u043b\u0435\u0442 \u043d\u0430\u0437\u0430\u0434. \u0412 2019 \u0433\u043e\u0434\u0443 \u0434\u043e\u043b\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0434\u043e\u0445\u043e\u0434\u043e\u0432 iOS \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u043b\u0430 63%, \u0430 Android - 37%. \u0422\u0435\u043f\u0435\u0440\u044c \u0441\u0438\u0442\u0443\u0430\u0446\u0438\u044f \u043f\u043e\u0447\u0442\u0438 \u043f\u043e\u043b\u043d\u043e\u0441\u0442\u044c\u044e \u0438\u0437\u043c\u0435\u043d\u0438\u043b\u0430\u0441\u044c. \u042d\u0442\u043e \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u0435 \u0432\u043e \u043c\u043d\u043e\u0433\u043e\u043c \u043e\u0431\u0443\u0441\u043b\u043e\u0432\u043b\u0435\u043d\u043e \u0432\u0432\u0435\u0434\u0435\u043d\u0438\u0435\u043c \u043f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0441\u0442\u0438 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 (ATT) \u0432 2021 \u0433\u043e\u0434\u0443. \u0411\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 iOS \u043f\u0440\u0438 \u0432\u0438\u0434\u0435 \u0431\u0430\u043d\u043d\u0435\u0440\u0430 ATT \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u044e\u0442 \u043e\u0442\u043a\u0430\u0437\u0430\u0442\u044c\u0441\u044f \u043e\u0442 \u0435\u0433\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f. \u0422\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c, \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u044c \u044d\u0442\u0438\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u0434\u043b\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u0441\u043d\u0438\u0436\u0430\u0435\u0442\u0441\u044f, \u0430 \u0441\u043b\u0435\u0434\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u043e, \u043f\u0430\u0434\u0430\u0435\u0442 \u0438 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0439 \u0434\u043e\u0445\u043e\u0434 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><strong>\u041d\u0430\u043a\u043e\u043d\u0435\u0447\u043d\u0438\u043a<\/strong>: \u0423\u0432\u0435\u043b\u0438\u0447\u044c\u0442\u0435 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u043e\u0434\u043f\u0438\u0441\u0447\u0438\u043a\u043e\u0432 ATT, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u0432\u044b\u0441\u0438\u0442\u044c \u0434\u043e\u0445\u043e\u0434 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1-1024x502.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - iOS\" class=\"wp-image-11526\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1-1024x502.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1-300x147.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1-768x376.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1-1536x753.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1-2048x1004.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1-360x176.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u043e\u043b\u044f \u0440\u044b\u043d\u043a\u0430 iOS \u0441\u0438\u043b\u044c\u043d\u043e \u0441\u043c\u0435\u0449\u0435\u043d\u0430 \u0432 \u0441\u0442\u043e\u0440\u043e\u043d\u0443 \u0421\u0428\u0410 (55%). \u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u044b, \u043d\u0435 \u0432\u0445\u043e\u0434\u044f\u0449\u0438\u0435 \u0432 \u043f\u0435\u0440\u0432\u0443\u044e \u0434\u0435\u0441\u044f\u0442\u043a\u0443, \u043e\u0431\u043e\u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044b\u0435 \u043d\u0430 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u0438 \u0432\u044b\u0448\u0435 \u043a\u0430\u043a \"\u0414\u0440\u0443\u0433\u0438\u0435\", \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f 10% \u0434\u043e\u043b\u0438 \u0440\u044b\u043d\u043a\u0430 \u043f\u043e \u0432\u0441\u0435\u043c\u0443 \u043c\u0438\u0440\u0443.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1-1024x502.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 \u043f\u0435\u0440\u0432\u043e\u043c \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - Android\" class=\"wp-image-11527\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1-1024x502.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1-300x147.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1-768x376.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1-1536x753.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1-2048x1004.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1-18x9.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1-360x176.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0430 \u0440\u044b\u043d\u043a\u0435 Android \u043b\u0438\u0434\u0438\u0440\u0443\u044e\u0442 \u0421\u0428\u0410 \u0441 \u0434\u043e\u043b\u0435\u0439 \u0440\u044b\u043d\u043a\u0430 33%. \u041e\u0434\u043d\u0430\u043a\u043e \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 iOS \u0440\u044b\u043d\u043e\u043a \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0431\u043e\u043b\u0435\u0435 \u0444\u0440\u0430\u0433\u043c\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d. \u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u044b, \u043d\u0435 \u0432\u0445\u043e\u0434\u044f\u0449\u0438\u0435 \u0432 \u043f\u0435\u0440\u0432\u0443\u044e \u0434\u0435\u0441\u044f\u0442\u043a\u0443 \u043f\u043e \u043e\u0431\u044a\u0435\u043c\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e \u0434\u043e\u0445\u043e\u0434\u0430, \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f 29% \u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u043e\u0439 \u0434\u043e\u043b\u0438 \u0440\u044b\u043d\u043a\u0430.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"349\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1-1024x349.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - iOS\" class=\"wp-image-11528\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1-1024x349.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1-300x102.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1-768x262.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1-1536x524.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1-2048x698.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1-18x6.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1-360x123.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u043e\u043b\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439, \u0432\u0445\u043e\u0434\u044f\u0449\u0438\u0445 \u0432 \u0442\u043e\u043f-5 \u043d\u0430 iOS, \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 88%, \u0430 \u043b\u0438\u0434\u0438\u0440\u0443\u0435\u0442 Applovin. \u0414\u0430\u043d\u043d\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442, \u0447\u0442\u043e \u0440\u044b\u043d\u043e\u043a \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0434\u043b\u044f iOS \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u043a\u043e\u043d\u0446\u0435\u043d\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043d: \u043b\u0438\u0434\u0438\u0440\u0443\u0435\u0442 Applovin (37%), \u0437\u0430 \u043d\u0435\u0439 \u0441\u043b\u0435\u0434\u0443\u044e\u0442 Unity Ads (16%), Google Admob (15%), Mintegral (11%) \u0438 ironSource (9%). \u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u043d\u0430 \u043e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0432 \u0441\u043e\u0432\u043e\u043a\u0443\u043f\u043d\u043e\u0441\u0442\u0438 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f 12% \u0440\u044b\u043d\u043a\u0430. \u042d\u0442\u043e \u0433\u043e\u0432\u043e\u0440\u0438\u0442 \u043e \u0442\u043e\u043c, \u0447\u0442\u043e, \u0445\u043e\u0442\u044f Applovin \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0434\u043e\u043c\u0438\u043d\u0438\u0440\u0443\u044e\u0449\u0438\u043c \u0438\u0433\u0440\u043e\u043a\u043e\u043c, \u0440\u044b\u043d\u043e\u043a \u0432\u0441\u0435 \u0435\u0449\u0435 \u0438\u043c\u0435\u0435\u0442 \u0443\u043c\u0435\u0440\u0435\u043d\u043d\u044b\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u0444\u0440\u0430\u0433\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u0438 \u043c\u0435\u0436\u0434\u0443 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u043c\u0438 \u043a\u0430\u043d\u0430\u043b\u0430\u043c\u0438 \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android \u0432 \u0440\u0430\u0437\u0431\u0438\u0432\u043a\u0435 \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1024x348.png\" alt=\"\u0414\u043e\u043b\u044f \u0434\u043e\u0445\u043e\u0434\u043e\u0432 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 iOS \u043f\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - Android\" class=\"wp-image-11529\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1024x348.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-300x102.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-768x261.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1536x522.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-2048x696.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-18x6.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-360x122.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Google AdMob (28%) \u043b\u0438\u0434\u0438\u0440\u0443\u0435\u0442 \u043d\u0430 \u0440\u044b\u043d\u043a\u0435 \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android, \u0437\u0430 \u043d\u0438\u043c \u0441\u043b\u0435\u0434\u0443\u0435\u0442 Applovin (24%). \u0417\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u0443\u044e \u0434\u043e\u043b\u044e \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0442 \u0442\u0430\u043a\u0436\u0435 Unity Ads (13%) \u0438 Mintegral (11%). \u041d\u0430 \u0434\u043e\u043b\u044e ironSource \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f 5% \u0440\u044b\u043d\u043a\u0430, \u0430 \u043d\u0430 \u0434\u0440\u0443\u0433\u0438\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0432 \u0441\u043e\u0432\u043e\u043a\u0443\u043f\u043d\u043e\u0441\u0442\u0438 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f 19%. Applovin \u0438 Google AdMob \u0432\u043c\u0435\u0441\u0442\u0435 \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0442 \u0447\u0443\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u044b \u0440\u044b\u043d\u043a\u0430 - 52%. \u0422\u0430\u043a\u043e\u0435 \u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u0435 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u0440\u0430\u0437\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u0438\u0435 \u0440\u044b\u043d\u043a\u0430 \u0441 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u043c\u0438 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u043c\u0438 \u0438\u0433\u0440\u043e\u043a\u0430\u043c\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0432\u043d\u043e\u0441\u044f\u0442 \u0441\u0432\u043e\u0439 \u0432\u043a\u043b\u0430\u0434 \u0432 \u0434\u043e\u0445\u043e\u0434\u044b \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u043d\u0430 Android.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/dashboard.tenjin.com\/signup\"><img decoding=\"async\" width=\"1024\" height=\"245\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin-1024x245.webp\" alt=\"\" class=\"wp-image-11597\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin-1024x245.webp 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin-300x72.webp 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin-768x184.webp 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin-1536x368.webp 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin-18x4.webp 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin-360x86.webp 360w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin.webp 1670w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e \u0444\u043e\u0440\u043c\u0430\u0442\u0430 \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435 eCPM?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">eCPM \u0440\u0430\u0441\u0448\u0438\u0444\u0440\u043e\u0432\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u043a\u0430\u043a \"\u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0430\u044f \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c \u0437\u0430 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\", \u0433\u0434\u0435 \"\u043c\u0438\u043b\u043b\u0438\u043e\u043d\" \u0432 \u043f\u0435\u0440\u0435\u0432\u043e\u0434\u0435 \u0441 \u043b\u0430\u0442\u044b\u043d\u0438 \u043e\u0437\u043d\u0430\u0447\u0430\u0435\u0442 \"\u0442\u044b\u0441\u044f\u0447\u0430\". \u041f\u043e \u0441\u0443\u0442\u0438, eCPM \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442, \u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0434\u043e\u0445\u043e\u0434\u0430 \u043f\u043e\u043b\u0443\u0447\u0430\u0435\u0442 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u044c \u0437\u0430 \u043a\u0430\u0436\u0434\u0443\u044e 1000 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u0435\u0433\u043e \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438 \u0438\u043b\u0438 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0411\u0430\u043d\u043d\u0435\u0440\u044b<\/strong> \u044d\u0442\u043e \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u0438\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f, \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u043d\u044b\u0435 \u0432 \u043c\u0430\u043a\u0435\u0442\u0435 \u0438\u0433\u0440\u044b \u0438 \u0432\u0438\u0434\u0438\u043c\u044b\u0435 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c \u043d\u0430 \u043f\u0440\u043e\u0442\u044f\u0436\u0435\u043d\u0438\u0438 \u0432\u0441\u0435\u0433\u043e \u0438\u0433\u0440\u043e\u0432\u043e\u0433\u043e \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u0430. \u042d\u0442\u0438 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u043e\u0431\u044b\u0447\u043d\u043e \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u0441\u043c\u0435\u043d\u044f\u044e\u0442 \u0434\u0440\u0443\u0433 \u0434\u0440\u0443\u0433\u0430 \u0447\u0435\u0440\u0435\u0437 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0439 \u043f\u0440\u043e\u043c\u0435\u0436\u0443\u0442\u043e\u043a \u0432\u0440\u0435\u043c\u0435\u043d\u0438.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">iOS<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1-1024x565.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - iOS\" class=\"wp-image-11531\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1-1024x565.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1-1536x847.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1-2048x1130.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Android<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2-1024x565.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0431\u0430\u043d\u043d\u0435\u0440\u043e\u0432 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - Android\" class=\"wp-image-11534\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2-1024x565.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2-1536x847.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2-2048x1130.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0438\u043d\u0442\u0435\u0440\u0441\u0442\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0418\u043d\u0442\u0435\u0440\u0441\u0442\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f<\/strong> \u044d\u0442\u043e \u043f\u043e\u043b\u043d\u043e\u044d\u043a\u0440\u0430\u043d\u043d\u044b\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u043e\u0433\u0443\u0442 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u044f\u0442\u044c \u0441\u043e\u0431\u043e\u0439 \u0432\u0438\u0434\u0435\u043e, \u0438\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u044f \u0438\u043b\u0438 \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442. \u0418\u043d\u0442\u0435\u0440\u0441\u0442\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430 \u043f\u043e\u043b\u043d\u043e\u0441\u0442\u044c\u044e \u0437\u0430\u043a\u0440\u044b\u0432\u0430\u0435\u0442 \u0438\u043d\u0442\u0435\u0440\u0444\u0435\u0439\u0441 \u0438\u0433\u0440\u044b, \u043d\u0435 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044f \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044e \u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0438\u0442\u044c \u0438\u0433\u0440\u0443, \u0435\u0441\u043b\u0438 \u043e\u043d \u043d\u0435 \u0440\u0435\u0448\u0438\u0442 \u0437\u0430\u043a\u0440\u044b\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0438\u043b\u0438 \u043d\u0435 \u043d\u0430\u0436\u043c\u0435\u0442 \u043d\u0430 \u043d\u0435\u0435.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">iOS<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1-1024x565.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0438\u043d\u0442\u0435\u0440\u0441\u0442\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - iOS\" class=\"wp-image-11532\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1-1024x565.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1-1536x847.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1-2048x1130.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Android<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1-1024x565.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0438\u043d\u0442\u0435\u0440\u0441\u0442\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - Android\" class=\"wp-image-11535\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1-1024x565.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1-1536x847.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1-2048x1130.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0432\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0430\u0435\u043c\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432. 2024 \u0433.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u0412\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0435\u043d\u043d\u044b\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f <\/strong>\u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f\u043c \u043f\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u0442\u044c \u0432\u0438\u0434\u0435\u043e \u0438\u043b\u0438 \u0441\u044b\u0433\u0440\u0430\u0442\u044c \u0432 \u043c\u0438\u043d\u0438-\u0438\u0433\u0440\u0443 \u0432 \u043e\u0431\u043c\u0435\u043d \u043d\u0430 \u0432\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0435\u043d\u0438\u0435 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438. \u042d\u0442\u0438 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0438\u043d\u0438\u0446\u0438\u0438\u0440\u0443\u044e\u0442\u0441\u044f \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u043c.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">iOS<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded-1024x565.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0432\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0430\u0435\u043c\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - iOS\" class=\"wp-image-11628\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded-1024x565.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded-1536x847.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded-2048x1130.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Android<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1-1024x565.png\" alt=\"\u0421\u0440\u0435\u0434\u043d\u0438\u0439 eCPM \u0434\u043b\u044f \u0432\u043e\u0437\u043d\u0430\u0433\u0440\u0430\u0436\u0434\u0430\u0435\u043c\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u043f\u043e \u0441\u0442\u0440\u0430\u043d\u0430\u043c \u0432 1 \u043a\u0432\u0430\u0440\u0442\u0430\u043b\u0435 2024 \u0433\u043e\u0434\u0430 - Android\" class=\"wp-image-11536\" srcset=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1-1024x565.png 1024w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1-300x166.png 300w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1-768x424.png 768w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1-1536x847.png 1536w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1-2048x1130.png 2048w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1-18x10.png 18w, https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1-360x199.png 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412 \u0446\u0435\u043b\u043e\u043c \u043d\u0430\u0431\u043b\u044e\u0434\u0430\u0435\u0442\u0441\u044f \u0437\u0430\u043c\u0435\u0442\u043d\u044b\u0439 \u0440\u043e\u0441\u0442 eCPM, \u0447\u0442\u043e \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u0441\u0432\u044f\u0437\u0430\u043d\u043e \u0441 \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435\u043c \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u0433\u0438\u0431\u0440\u0438\u0434\u043d\u044b\u0445 casual-\u0438\u0433\u0440, \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0449\u0438\u0445 \u0433\u0438\u0431\u0440\u0438\u0434\u043d\u044b\u0435 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u043c\u043e\u043d\u0435\u0442\u0438\u0437\u0430\u0446\u0438\u0438. \u041f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438, \u0433\u043e\u0442\u043e\u0432\u044b\u0435 \u0441\u043e\u0432\u0435\u0440\u0448\u0430\u0442\u044c \u043f\u043e\u043a\u0443\u043f\u043a\u0438 \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u0445, \u0446\u0435\u043d\u044f\u0442\u0441\u044f \u0432\u044b\u0448\u0435, \u0447\u0442\u043e \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442 \u043a \u0443\u0441\u0438\u043b\u0435\u043d\u0438\u044e \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0438\u0438 \u0437\u0430 \u043d\u0438\u0445 \u0441\u0440\u0435\u0434\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u041c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u044f<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u043e\u043b\u044f \u0440\u044b\u043d\u043a\u0430 \u0432 \u044d\u0442\u043e\u043c \u043e\u0442\u0447\u0435\u0442\u0435 \u0441\u043e\u0441\u0442\u043e\u0438\u0442 \u0438\u0437 \u0430\u043d\u043e\u043d\u0438\u043c\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0434\u0430\u043d\u043d\u044b\u0445, \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u043d\u0430 146 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u0430\u0445 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u0441\u043e\u0431\u0440\u0430\u043d\u043d\u044b\u0445 Tenjin \u0434\u043b\u044f \u0438\u0433\u0440 \u0432\u0441\u0435\u0445 \u0436\u0430\u043d\u0440\u043e\u0432 \u0432 \u0434\u0438\u0430\u043f\u0430\u0437\u043e\u043d\u0435 \u0434\u0430\u0442 01.01.2024 - 30.06.2024.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0440\u0435\u0434\u043d\u0438\u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c eCPM \u0432 \u043e\u0442\u0447\u0435\u0442\u0435 \u043e\u0441\u043d\u043e\u0432\u0430\u043d \u043d\u0430 \u0434\u0430\u043d\u043d\u044b\u0445 CAS.AI, \u043e\u0445\u0432\u0430\u0442\u044b\u0432\u0430\u044e\u0449\u0438\u0445 6 \u043c\u0438\u043b\u043b\u0438\u0430\u0440\u0434\u043e\u0432 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0438 \u0438\u0441\u043a\u043b\u044e\u0447\u0430\u044e\u0449\u0438\u0445 \u0434\u0435\u0442\u0441\u043a\u0438\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><br><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>\u0412\u0432\u0435\u0434\u0435\u043d\u0438\u0435: \u0414\u043e\u0445\u043e\u0434\u044b \u043e\u0442 \u043f\u043e\u043a\u0430\u0437\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u044b\u0445 \u0438\u0433\u0440\u0430\u0445 \u043f\u0435\u0440\u0435\u0436\u0438\u0432\u0430\u043b\u0438 \u0438 \u043b\u0443\u0447\u0448\u0438\u0435 \u0432\u0440\u0435\u043c\u0435\u043d\u0430, \u043d\u043e, \u043d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u044e\u0449\u0438\u0435 \u0442\u0440\u0443\u0434\u043d\u043e\u0441\u0442\u0438, \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 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\u043f\u0440\u043e\u0434\u043e\u043b\u0436\u0430\u044e\u0442 \u0441\u043f\u043e\u0440\u0438\u0442\u044c \u043e \u0442\u043e\u043c, \u043a\u0430\u043a\u043e\u0432\u043e \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0435 \u0441\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 IAA \u043a IAP, \u0438 \u043e \u0442\u043e\u043c, \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u043b\u0438\u2026<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-11489","post","type-post","status-publish","format-standard","hentry","category-reports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ad Monetization Benchmark Report 2026 | Tenjin<\/title>\n<meta name=\"description\" content=\"Ad Monetization Benchmark 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