{"id":11702,"date":"2024-07-01T16:50:25","date_gmt":"2024-07-01T16:50:25","guid":{"rendered":"https:\/\/tenjin.com\/?p=11702"},"modified":"2024-07-01T16:54:12","modified_gmt":"2024-07-01T16:54:12","slug":"adattributionkit-vs-skadnetwork-whats-the-difference","status":"publish","type":"post","link":"https:\/\/tenjin.com\/ru\/blog\/adattributionkit-vs-skadnetwork-whats-the-difference\/","title":{"rendered":"AdAttributionKit \u043f\u0440\u043e\u0442\u0438\u0432 SKAdNetwork: \u0412 \u0447\u0435\u043c \u0440\u0430\u0437\u043d\u0438\u0446\u0430?"},"content":{"rendered":"<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"AdAttributionKit \u043f\u0440\u043e\u0442\u0438\u0432 SKAdNetwork: \u0412 \u0447\u0435\u043c \u0440\u0430\u0437\u043d\u0438\u0446\u0430?\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/3oCNzVrvltk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u0427\u0442\u043e \u0442\u0430\u043a\u043e\u0435 AdAttributionKit?<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXdQval7_yRHjXAUBYVI-j-r_gn1jM4BLjCyyAYYlsiyl3ileT_346KnCE6mCtswZ1fqU0GMunZaJH0h94c5F5JcLSvw92ji_zU7RCmjoDIoYIhB7lFzqwuACR_tjx4E3s4B1TQGiJwTurLZhBZD--1ak9g?key=F2d1IOkZOP10YViUyEMmVg\" alt=\"\"\/><\/figure>\n\n\n\n<p>AdAttributionKit - \u044d\u0442\u043e \u043d\u043e\u0432\u0430\u044f \u0441\u0438\u0441\u0442\u0435\u043c\u0430 \u0430\u0442\u0440\u0438\u0431\u0443\u0446\u0438\u0438, \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u043d\u0430\u044f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0435\u0439 Apple \u043d\u0430 <a href=\"https:\/\/developer.apple.com\/wwdc24\/\">WWDC 2024<\/a>. \u041f\u043e \u0441\u0443\u0442\u0438, \u044d\u0442\u043e \u0431\u043e\u043b\u0435\u0435 \u043f\u0440\u043e\u0434\u0432\u0438\u043d\u0443\u0442\u0430\u044f \u0432\u0435\u0440\u0441\u0438\u044f \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u044e\u0449\u0435\u0439 \u0441\u0435\u0442\u0438 SKAdNetwork, \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e\u0449\u0430\u044f \u0440\u044f\u0434 \u0443\u0441\u043e\u0432\u0435\u0440\u0448\u0435\u043d\u0441\u0442\u0432\u043e\u0432\u0430\u043d\u0438\u0439 \u0438 \u0434\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u0445 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0435\u0439.&nbsp;<\/p>\n\n\n\n<p>\u0414\u0430\u0432\u0430\u0439\u0442\u0435 \u0440\u0430\u0441\u0441\u043c\u043e\u0442\u0440\u0438\u043c \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u0435\u0435, \u0447\u0442\u043e \u0434\u0430\u0435\u0442 AdAttributionKit:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u041f\u043e\u0432\u0442\u043e\u0440\u043d\u043e\u0435 \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u0435 \u043d\u0430 iOS<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXd5aeunRFjeWu9p7rrTVthb0Yok0dJO1oFsj7HXooUcdkGcrGrPCOC0toZJ9srdvtIL9JWarZXx7OvRk6Pc5eykmOhVbtxKIHzIFuJ6C7GIcxqytIGEUp9A7r-jFGB7vbbTEEp1VGheFkxmgtg6x_GTffE?key=F2d1IOkZOP10YViUyEMmVg\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u0412\u043e\u0442 \u0447\u0442\u043e \u0433\u043e\u0432\u043e\u0440\u0438\u0442 Apple \u043f\u043e \u044d\u0442\u043e\u043c\u0443 \u043f\u043e\u0432\u043e\u0434\u0443 <a href=\"https:\/\/tenjin.com\/ru\/blog\/two-biggest-changes-for-ios-advertisers-in-2023-skadnetwork-5-and-privacy-manifest\/\">SKAdNetwork 5<\/a> \u043d\u0430 WWDC 2023:<\/p>\n\n\n\n<p>\"SKAdNetwork 5 \u0431\u0443\u0434\u0435\u0442 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u0442\u044c \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u0435 \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u043e\u0433\u043e \u0432\u043e\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f. \u041f\u043e\u043c\u0438\u043c\u043e \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0439 \u043f\u043e\u0441\u043b\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c \u0437\u0430\u0433\u0440\u0443\u0437\u0438\u043b \u0432\u0430\u0448\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435, \u0432\u044b \u0442\u0430\u043a\u0436\u0435 \u0441\u043c\u043e\u0436\u0435\u0442\u0435 \u0438\u0437\u043c\u0435\u0440\u044f\u0442\u044c \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 \u043f\u043e\u0441\u043b\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c \u043e\u0442\u043a\u0440\u044b\u043b \u0432\u0430\u0448\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435, \u043d\u0430\u0436\u0430\u0432 \u043d\u0430 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435\". (<a href=\"https:\/\/developer.apple.com\/videos\/play\/wwdc2023\/102\/?time=3114\">\u0438\u0441\u0442\u043e\u0447\u043d\u0438\u043a<\/a>)<\/p>\n\n\n\n<p>\u041d\u0435\u0441\u043c\u043e\u0442\u0440\u044f \u043d\u0430 \u0442\u043e, \u0447\u0442\u043e \u043c\u044b \u043d\u0435 \u0443\u0432\u0438\u0434\u0438\u043c SKAdNetwork 5, Apple \u0432\u044b\u043f\u043e\u043b\u043d\u0438\u043b\u0430 \u0441\u0432\u043e\u0435 \u043e\u0431\u0435\u0449\u0430\u043d\u0438\u0435 \u043e \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u043e\u043c \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u0438 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e AdAttributionKit. \u041a\u0440\u043e\u043c\u0435 \u0442\u043e\u0433\u043e, \u0441 AdAttributionKit Apple \u0442\u0430\u043a\u0436\u0435 \u043f\u0440\u0438\u044f\u0442\u043d\u043e \u0443\u0434\u0438\u0432\u043b\u044f\u0435\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u043e\u0439 <a href=\"https:\/\/developer.apple.com\/ios\/universal-links\/\">\u0423\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0441\u044b\u043b\u043a\u0438<\/a>\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e \u0441\u0443\u0442\u0438 \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u044d\u043a\u0432\u0438\u0432\u0430\u043b\u0435\u043d\u0442\u043e\u043c iOS <a href=\"https:\/\/docs.tenjin.com\/docs\/deep-linking\">\u0433\u043b\u0443\u0431\u043e\u043a\u0438\u0435 \u0441\u0441\u044b\u043b\u043a\u0438<\/a>. \u0423\u043d\u0438\u0432\u0435\u0440\u0441\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0441\u044b\u043b\u043a\u0438 \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u044f\u044e\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043d\u0430 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0435 \u043c\u0435\u0441\u0442\u043e \u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0438, \u043a\u043e\u0433\u0434\u0430 \u043e\u043d\u0438 \u043d\u0430\u0436\u0438\u043c\u0430\u044e\u0442 \u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0443, \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u044f \u0431\u043e\u043b\u0435\u0435 \u043f\u043b\u0430\u0432\u043d\u044b\u0439 \u0438 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0439 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0439 \u043e\u043f\u044b\u0442.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u041f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0430 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u0445 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u043e\u0432 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXdzuLzxqae6uxf1QU1GIbZFK47psnjsLimL1_GWSwTWlM2EryOqpDPxmazhrvPU6F3K10ANiCpMx_qsxRGnNMaIq08EpPag6WuekBhTo4zOg2uocUYe5lvQJ_3honfzHMZZMDMHwcT4whPLEjd6QPVBV2E?key=F2d1IOkZOP10YViUyEMmVg\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u041e\u0434\u043d\u0430 \u0438\u0437 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u044b\u0445 \u043f\u0440\u0438\u0447\u0438\u043d, \u043f\u043e \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u0432\u043c\u0435\u0441\u0442\u043e SKAdNetwork 5 \u0443 \u043d\u0430\u0441 \u0442\u0435\u043f\u0435\u0440\u044c AdAttributionKit, - \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u0435 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u0445<a href=\"https:\/\/developer.apple.com\/support\/dma-and-apps-in-the-eu\/#ios-app-euprimary\"> \u041c\u0430\u0433\u0430\u0437\u0438\u043d\u044b \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 (\u0438\u043b\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u043f\u043b\u0435\u0439\u0441\u044b) \u0432 \u0415\u0421 \u043d\u0430 iOS<\/a>. SKAdNetwork \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u043b \u0442\u043e\u043b\u044c\u043a\u043e \u0441\u043e\u0431\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u043c\u0430\u0433\u0430\u0437\u0438\u043d \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 Apple App Store. AdAttributionKit \u0432\u043a\u043b\u044e\u0447\u0430\u0435\u0442 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0443 \u0441\u0442\u043e\u0440\u043e\u043d\u043d\u0438\u0445 \u043c\u0430\u0433\u0430\u0437\u0438\u043d\u043e\u0432 App Store.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0411\u043e\u043b\u0435\u0435 \u0441\u0442\u0440\u043e\u0433\u0430\u044f \u043f\u0440\u043e\u0432\u0435\u0440\u043a\u0430 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXcbXc_2altvaD1klAfCAp1W_MBg8fJNeAPTQBS29dGVdP2weKch7yYOH75Y0pC2uyWXAeq8WSjOdq7jOSJ-1VMXExAPSODGwfdCwqYDh6qPrj8YxTdyNwfxA4cqdCArMkyg7NgIvtPNEbTchGd4vo-xVPU?key=F2d1IOkZOP10YViUyEMmVg\" alt=\"\"\/><\/figure>\n\n\n\n<p>AdAttributionKit \u0442\u0430\u043a\u0436\u0435 \u0432\u0432\u043e\u0434\u0438\u0442 \u0431\u043e\u043b\u0435\u0435 \u0441\u0442\u0440\u043e\u0433\u0438\u0435 \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u044f \u043a \u043f\u0440\u043e\u0432\u0435\u0440\u043a\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0434\u043b\u044f \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u0435\u0439, \u0432 \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u043e\u043d\u0430 \u0431\u0443\u0434\u0435\u0442 \u043e\u0442\u043e\u0431\u0440\u0430\u0436\u0430\u0442\u044c\u0441\u044f:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0412\u0441\u0435 \u0432\u043f\u0435\u0447\u0430\u0442\u043b\u0435\u043d\u0438\u044f \u0434\u043e\u043b\u0436\u043d\u044b \u0431\u044b\u0442\u044c \u043f\u043e\u0434\u043f\u0438\u0441\u0430\u043d\u044b \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e JSON Web Signature (JWS), \u0447\u0442\u043e\u0431\u044b \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0442\u044c \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u0443\u044e \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0443 \u0434\u0430\u043d\u043d\u044b\u0445.<\/li>\n\n\n\n<li>\u0412\u043f\u0435\u0447\u0430\u0442\u043b\u0435\u043d\u0438\u044f \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044e\u0442\u0441\u044f \u0442\u043e\u043b\u044c\u043a\u043e \u0432 \u0442\u043e\u043c \u0441\u043b\u0443\u0447\u0430\u0435, \u0435\u0441\u043b\u0438 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435 \u043f\u0440\u043e\u0441\u043c\u0430\u0442\u0440\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u0431\u043e\u043b\u0435\u0435 \u0434\u0432\u0443\u0445 \u0441\u0435\u043a\u0443\u043d\u0434<\/li>\n\n\n\n<li>\u041e\u0434\u043d\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043f\u043e\u043a\u0430\u0437\u0430\u043d\u043e \u0442\u043e\u043b\u044c\u043a\u043e \u043e\u0434\u043d\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435<\/li>\n<\/ul>\n\n\n\n<p>\u042d\u0442\u0438 \u043c\u0435\u0440\u044b \u043f\u0440\u0438\u0437\u0432\u0430\u043d\u044b \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0442\u044c \u0446\u0435\u043b\u043e\u0441\u0442\u043d\u043e\u0441\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0445 \u043e\u0431 \u0430\u0442\u0440\u0438\u0431\u0443\u0446\u0438\u0438, \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u044f\u043c \u0431\u043e\u043b\u0435\u0435 \u0442\u043e\u0447\u043d\u044b\u0435 \u0441\u0432\u0435\u0434\u0435\u043d\u0438\u044f \u0438 \u0441\u043d\u0438\u0437\u0438\u0442\u044c \u0432\u0435\u0440\u043e\u044f\u0442\u043d\u043e\u0441\u0442\u044c \u043c\u043e\u0448\u0435\u043d\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0439.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u0411\u043e\u043b\u0435\u0435 \u043f\u0440\u043e\u0441\u0442\u043e\u0435 \u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u0430<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXd1xRLbOcE8TcVktc52IEhZQuHxoKQMKN1A8lzgMKzDpKvfAuPlYbVN9zswp2VxZqGo9Pwz7GFxwV4RZ_b5Ps4LDtbaCGdiBxLnlGsJoyspX7c_LQHoa1Ss7UHpsXmKxnQ85-MirbSUgex0f6tfbJKZU-Uk?key=F2d1IOkZOP10YViUyEMmVg\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u0415\u0449\u0435 \u043e\u0434\u043d\u0438\u043c \u043f\u043e\u043b\u043e\u0436\u0438\u0442\u0435\u043b\u044c\u043d\u044b\u043c \u0430\u0441\u043f\u0435\u043a\u0442\u043e\u043c AdAttributionKit \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043d\u043e\u0432\u044b\u0439 \"\u0420\u0435\u0436\u0438\u043c \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u0430\". \u042d\u0442\u043e\u0442 \u043d\u043e\u0432\u044b\u0439 \u0440\u0435\u0436\u0438\u043c \u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0434\u043e\u043b\u0436\u0435\u043d \u0443\u043f\u0440\u043e\u0441\u0442\u0438\u0442\u044c \u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438 \u0441 AdAttributionKit. \u0420\u0435\u0436\u0438\u043c \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u0430 \u0431\u0443\u0434\u0435\u0442 \u0432\u043a\u043b\u044e\u0447\u0430\u0442\u044c \u0432 \u0441\u0435\u0431\u044f \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0435\u0435:<\/p>\n\n\n\n<p>- \u041e\u0442\u0441\u0443\u0442\u0441\u0442\u0432\u0438\u0435 \u0440\u0430\u043d\u0434\u043e\u043c\u0438\u0437\u0430\u0446\u0438\u0438 \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0434\u043b\u044f \u043f\u043e\u0441\u0442\u0431\u044d\u043a\u043e\u0432<\/p>\n\n\n\n<p>- \u041a\u043e\u0440\u043e\u0442\u043a\u0438\u0435 \u043e\u043a\u043d\u0430 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438<\/p>\n\n\n\n<p>- \u0411\u044b\u0441\u0442\u0440\u0430\u044f \u043f\u0435\u0440\u0435\u0434\u0430\u0447\u0430 \u043f\u043e\u0441\u0442\u0431\u044d\u043a\u0430<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u041a\u043e\u0433\u0434\u0430 \u0431\u0443\u0434\u0435\u0442 \u0437\u0430\u043f\u0443\u0449\u0435\u043d AdAttributionKit?<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/docsz\/AD_4nXejTebmQOTvHaf4XLiKJpk66prNHIczm-XEWwGAP7r6Aoc2toq4PFW9kAq1KBHV1A1ibgNzryAjhglZ1p0te9KOp2K299UlMuM78JsgAsxuADOB4LqssF2pulmxBfpb_GS-JTTlnUrZzJtsq05g_SjMWxGD?key=F2d1IOkZOP10YViUyEMmVg\" alt=\"\"\/><\/figure>\n\n\n\n<p>\u041e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u0444\u0443\u043d\u043a\u0446\u0438\u0438 AdAttributionKit \u0443\u0436\u0435 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b \u0432 iOS 17.4. \u041e\u0434\u043d\u0430\u043a\u043e, \u0447\u0442\u043e\u0431\u044b \u0443\u0432\u0438\u0434\u0435\u0442\u044c \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0443 \u043f\u043e\u0432\u0442\u043e\u0440\u043d\u043e\u0433\u043e \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f \u0438 \u0440\u0435\u0436\u0438\u043c \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u0430, \u043d\u0430\u043c \u043f\u0440\u0438\u0434\u0435\u0442\u0441\u044f \u043f\u043e\u0434\u043e\u0436\u0434\u0430\u0442\u044c \u0434\u043e iOS 18, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0432\u044b\u0439\u0434\u0435\u0442 \u0433\u0434\u0435-\u0442\u043e \u0432 \u0441\u0435\u043d\u0442\u044f\u0431\u0440\u0435 2024 \u0433\u043e\u0434\u0430.&nbsp;<\/p>\n\n\n\n<p>\u0425\u043e\u0442\u044f \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u0435 AdAttributionKit - \u044d\u0442\u043e \u0445\u043e\u0440\u043e\u0448\u0430\u044f \u043d\u043e\u0432\u043e\u0441\u0442\u044c \u0434\u043b\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439, \u043f\u043b\u043e\u0445\u0430\u044f \u0437\u0430\u043a\u043b\u044e\u0447\u0430\u0435\u0442\u0441\u044f \u0432 \u0442\u043e\u043c, \u0447\u0442\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u043e\u0435 \u0432\u0440\u0435\u043c\u044f, \u0447\u0442\u043e\u0431\u044b <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/ad-network\">\u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438<\/a> \u0447\u0442\u043e\u0431\u044b \u043f\u0440\u0438\u043d\u044f\u0442\u044c \u0435\u0433\u043e. \u041f\u043e\u0434\u043e\u0431\u043d\u044b\u0439 \u0441\u0446\u0435\u043d\u0430\u0440\u0438\u0439 \u043c\u044b \u0443\u0436\u0435 \u043d\u0430\u0431\u043b\u044e\u0434\u0430\u043b\u0438 \u0432 \u0441\u043b\u0443\u0447\u0430\u0435 \u0441 SKAdNetwork 4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0415\u0449\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u043e AdAttributionKit?<\/h3>\n\n\n\n<p>\u0427\u0442\u043e\u0431\u044b \u0443\u0437\u043d\u0430\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u043e\u0431 AdAttributionKit, \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u043e\u0437\u043d\u0430\u043a\u043e\u043c\u044c\u0442\u0435\u0441\u044c \u0441 <a href=\"https:\/\/developer.apple.com\/documentation\/AdAttributionKit\">\u043e\u0444\u0438\u0446\u0438\u0430\u043b\u044c\u043d\u0430\u044f \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u0430\u0446\u0438\u044f \u043e\u0442 Apple<\/a> \u0430 \u0442\u0430\u043a\u0436\u0435 <a href=\"https:\/\/developer.apple.com\/documentation\/AdAttributionKit\">\u0432\u0438\u0434\u0435\u043e\u0432\u0441\u0442\u0443\u043f\u043b\u0435\u043d\u0438\u0435<\/a> \u0438\u043b\u0438 \u043f\u0440\u043e\u0441\u0442\u043e \u043d\u0430\u043f\u0438\u0448\u0438\u0442\u0435 \u043d\u0430\u043c \u043d\u0430 support@tenjin.com.<\/p>\n\n\n\n<p>\u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0440\u0430\u0441\u0441\u0447\u0438\u0442\u044b\u0432\u0430\u0442\u044c \u043d\u0430 \u0442\u043e, \u0447\u0442\u043e Tenjin \u0438\u043d\u0442\u0435\u0433\u0440\u0438\u0440\u0443\u0435\u0442 AdAttributionKit \u0438 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u0438\u0442 \u0432\u0430\u043c \u043c\u043e\u0449\u043d\u044b\u0435 \u0438 \u043f\u0440\u043e\u0441\u0442\u044b\u0435 \u0432 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0438 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b.<\/p>","protected":false},"excerpt":{"rendered":"<p>What is AdAttributionKit? AdAttributionKit is a new attribution framework introduced by Apple at WWDC 2024. It is essentially a more advanced version of the existing SKAdNetwork, offering several enhancements and additional capabilities.&nbsp; Let&#8217;s take a closer look at what AdAttributionKit brings to the table: Re-engagement on iOS This is what Apple said about SKAdNetwork 5&#8230;<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,8],"tags":[],"class_list":["post-11702","post","type-post","status-publish","format-standard","hentry","category-best-practices","category-mobile-marketing-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AdAttributionKit vs. SKAdNetwork: What&#039;s the Difference? - Tenjin<\/title>\n<meta name=\"description\" content=\"In this 3-minute video, we cover everything you need to know about AdAttributionKit, and how it&#039;s different from SKAdNetwork.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/ru\/blog\/adattributionkit-vs-skadnetwork-whats-the-difference\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AdAttributionKit vs. SKAdNetwork: What&#039;s the Difference? 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