{"id":13007,"date":"2025-12-11T09:51:18","date_gmt":"2025-12-11T09:51:18","guid":{"rendered":"https:\/\/tenjin.com\/?p=13007"},"modified":"2026-04-14T11:09:39","modified_gmt":"2026-04-14T11:09:39","slug":"how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40","status":"publish","type":"post","link":"https:\/\/tenjin.com\/tr\/blog\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\/","title":{"rendered":"How Three Pakistani Studios Reduced their Cost Per Conversion Costs by 40% with Tenjin"},"content":{"rendered":"<p class=\"wp-block-paragraph\">In this case study, we explore how three Pakistani studios: Invogue Technologies, Smarnovative Labs, and DevOps Studio, leveraged Tenjin&#8217;s combined deal to overcome pricing barriers and scale user acquisition (UA) collectively.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Here&#8217;s a snapshot of their impressive results:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"252\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_01.png?resize=1024%2C252&#038;ssl=1\" alt=\"\" class=\"wp-image-13060\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_01-scaled.png?resize=1024%2C252&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_01-scaled.png?resize=300%2C74&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_01-scaled.png?resize=768%2C189&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_01-scaled.png?resize=1536%2C378&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_01-scaled.png?resize=2048%2C504&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_01-scaled.png?resize=18%2C4&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u224840% reduction in MMP costs<\/li>\n\n\n\n<li>60% increase in UA spend (DevOps Studio)<\/li>\n\n\n\n<li>100% data privacy maintained through independent dashboards<\/li>\n\n\n\n<li>Unlocked enterprise-tier pricing through collaboration<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">About the Studios<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Based in Lahore, Pakistan, Invogue Technologies, Smarnovative Labs, and DevOps Studio have been creating engaging hyper-casual, casual, and simulation games since they began scaling their user acquisition efforts in 2024. Their portfolios include popular titles like Supermarket &amp; Motel Simulator, Mall &amp; Fast Food Simulator 3D, Car Dealership Business Game, and Real Mother Simulator.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In Pakistan&#8217;s rapidly growing mobile gaming market, these studios compete against both local developers and international giants. Scaling effectively requires multichannel UA strategies and precise measurement\u2014but traditional MMP pricing models often lock smaller studios out of competitive rates.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Challenge<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Invogue Technologies, Smarnovative Labs, and DevOps Studio each hit the same wall: MMP pricing that penalized their size.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As they expanded beyond Google Ads into multichannel UA campaigns, they needed reliable attribution and conversion tracking. Without an MMP, data remained fragmented across platforms, making it impossible to measure ROAS accurately, identify top-performing campaigns, or optimize spend effectively.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They needed to find an affordable MMP. The problem? MMP pricing models typically reward volume. Studios generating 10 million conversions get dramatically better per-conversion rates than those at 2-3 million. Each studio had aggressive growth targets but limited budgets. Paying premium per-conversion rates individually would drain their UA spend, creating a catch-22: they needed scale to afford better rates, but couldn&#8217;t afford to scale without better rates.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"328\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1.png?resize=1024%2C328&#038;ssl=1\" alt=\"\" class=\"wp-image-13097\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-scaled.png?resize=1024%2C328&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-scaled.png?resize=300%2C96&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-scaled.png?resize=768%2C246&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-scaled.png?resize=1536%2C492&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-scaled.png?resize=2048%2C655&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-scaled.png?resize=18%2C6&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">The Solution<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin&#8217;s answer was straightforward: <strong>if individual studios couldn&#8217;t reach volume thresholds alone, why not let them reach it together?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin&#8217;s combined deal allows multiple studios to pool their conversion volumes under a single contract, unlocking enterprise-tier pricing that none could access independently. Three studios with 2-3 million conversions each suddenly become 10 million conversion clients without sacrificing data privacy or operational independence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This approach delivers:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"492\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_02.png?resize=1024%2C492&#038;ssl=1\" alt=\"\" class=\"wp-image-13061\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_02-scaled.png?resize=1024%2C492&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_02-scaled.png?resize=300%2C144&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_02-scaled.png?resize=768%2C369&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_02-scaled.png?resize=1536%2C737&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_02-scaled.png?resize=2048%2C983&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Combined-deal_02-scaled.png?resize=18%2C9&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lower MMP costs: Combined volumes unlock better cost per conversion rates<\/li>\n\n\n\n<li>True flexibility: Studios can invite trusted partners or friends in the industry to join<\/li>\n\n\n\n<li>Complete data privacy: Each studio operates with its own Tenjin Dashboard\u2014zero data sharing between partners<\/li>\n\n\n\n<li>Unified measurement: Reliable attribution across all channels with one platform<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"328\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-1.png?resize=1024%2C328&#038;ssl=1\" alt=\"\" class=\"wp-image-13098\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-1-scaled.png?resize=1024%2C328&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-1-scaled.png?resize=300%2C96&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-1-scaled.png?resize=768%2C246&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-1-scaled.png?resize=1536%2C492&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-1-scaled.png?resize=2048%2C655&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-1-1-scaled.png?resize=18%2C6&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The Results<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">When Invogue Technologies, Smarnovative Labs and DevOps Studio pooled their conversion volumes, the impact was immediate and substantial.&nbsp; <strong>By joining forces, they were able to get what they needed: cost efficiency and operational scalability: individually.<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u2248 40% reduction of MMP costs &nbsp;<\/strong><br><\/li>\n\n\n\n<li><strong>100% data privacy <\/strong>through<strong> <\/strong>Tenjin\u2019s independent dashboards<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"279\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-2.png?resize=1024%2C279&#038;ssl=1\" alt=\"\" class=\"wp-image-13096\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-2-scaled.png?resize=1024%2C279&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-2-scaled.png?resize=300%2C82&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-2-scaled.png?resize=768%2C209&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-2-scaled.png?resize=1536%2C419&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-2-scaled.png?resize=2048%2C558&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/12\/Crimson_03-2-scaled.png?resize=18%2C5&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Here\u2019s what we learned from three Pakistani studios: sometimes the best way to compete with the big players isn\u2019t to become bigger; it\u2019s to work together.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin\u2019s <strong>combined deal<\/strong> demonstrates how true flexibility and creativity can democratize growth opportunities for studios of any size. By joining together Invogue Technologies, Smarnovative Labs, and DevOps Studio were able to save 40% on their unit conversion price, allowing them to scale into new markets, all while retaining data privacy and independence. And, it happened because they stopped trying to solve the problem individually.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Growth barriers often have collaborative solutions. When pricing models favor the enterprise, smaller studios and agencies still can create their own opportunities through collaboration.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We believe MMP costs shouldn\u2019t ever become your roadblock. So, look around your network. Which studios share your same challenges? You might be a conversation away from unlocking the same savings these three Pakistani studios discovered.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\"><\/div>","protected":false},"excerpt":{"rendered":"<p>In this case study, we explore how three Pakistani studios: Invogue Technologies, Smarnovative Labs, and DevOps Studio, leveraged Tenjin&#8217;s combined deal to overcome pricing barriers and scale user acquisition (UA) collectively. Here&#8217;s a snapshot of their impressive results: About the Studios Based in Lahore, Pakistan, Invogue Technologies, Smarnovative Labs, and DevOps Studio have been creating&#8230;<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-13007","post","type-post","status-publish","format-standard","hentry","category-case-studies"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>3 Pakistani Studios - A Case Study | Tenjin<\/title>\n<meta name=\"description\" content=\"Case Study: 3 Pakistani Studios Reduced MMP Costs by 40% and Cost Per Conversion by working together &amp; signing a Combined Deal with Tenjin.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/tr\/blog\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Three Pakistani Studios Reduced their Cost Per Conversion Costs by 40% with Tenjin\" \/>\n<meta property=\"og:description\" content=\"In this case study, we explore how three Pakistani studios: Invogue Technologies, Smarnovative Labs, and DevOps Studio, leveraged Tenjin&#039;s combined deal to overcome pricing barriers and scale user acquisition (UA) collectively.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/tr\/blog\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-11T09:51:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-14T11:09:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/11\/Combined-deal_social.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tabarak Paracha\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tabarak Paracha\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\\\/\"},\"author\":{\"name\":\"Tabarak Paracha\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/db2fe12be97c068ae993d5f1877b9bd2\"},\"headline\":\"How Three Pakistani Studios Reduced their Cost Per Conversion Costs by 40% with Tenjin\",\"datePublished\":\"2025-12-11T09:51:18+00:00\",\"dateModified\":\"2026-04-14T11:09:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\\\/\"},\"wordCount\":632,\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/Combined-deal_01-1024x252.png\",\"articleSection\":[\"Case Studies\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-3-pakistani-studios-reduced-cost-per-conversion-mmp-by-40\\\/\",\"name\":\"3 Pakistani Studios - 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