{"id":11489,"date":"2026-06-04T13:09:30","date_gmt":"2026-06-04T13:09:30","guid":{"rendered":"https:\/\/tenjin.com\/?p=11489"},"modified":"2026-06-04T13:39:09","modified_gmt":"2026-06-04T13:39:09","slug":"ad-mon-gaming-2026","status":"publish","type":"post","link":"https:\/\/tenjin.com\/vi\/blog\/ad-mon-gaming-2026\/","title":{"rendered":"Khai th\u00e1c doanh thu t\u1eeb qu\u1ea3ng c\u00e1o trong tr\u00f2 ch\u01a1i di \u0111\u1ed9ng \u2013 B\u00e1o c\u00e1o so s\u00e1nh n\u0103m 2026"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><span id=\"docs-internal-guid-e05983e7-7fff-dfde-0b01-8d96d58e17f8\"><span style=\"font-size: 20pt; font-family: Arial, sans-serif; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline;\">Gi\u1edbi thi\u1ec7u<\/span><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Doanh thu t\u1eeb vi\u1ec7c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o trong tr\u00f2 ch\u01a1i di \u0111\u1ed9ng \u0111\u00e3 t\u1eebng c\u00f3 nh\u1eefng n\u0103m th\u00e1ng t\u01b0\u01a1i \u0111\u1eb9p h\u01a1n, nh\u01b0ng b\u1ea5t ch\u1ea5p nh\u1eefng th\u00e1ch th\u1ee9c, c\u01a1 h\u1ed9i ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o v\u1eabn c\u00f2n r\u1ea5t m\u1ea1nh m\u1ebd. Ng\u00e0y c\u00e0ng nhi\u1ec1u nh\u00e0 ph\u00e1t h\u00e0nh tr\u00f2 ch\u01a1i \u0111ang chuy\u1ec3n sang \u00e1p d\u1ee5ng m\u00f4 h\u00ecnh \u201cki\u1ebfm ti\u1ec1n lai\u201d \u2013 k\u1ebft h\u1ee3p  <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/in-app-advertising-iaa?_gl=1*1uup73z*_gcl_au*NDQ1MTkwMjExLjE3MTgwNjM4OTM.\" target=\"_self\">qu\u1ea3ng c\u00e1o trong \u1ee9ng d\u1ee5ng (IAA)<\/a>v\u00e0 <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/in-app-purchases-iap\" target=\"_self\">giao d\u1ecbch trong \u1ee9ng d\u1ee5ng (IAP)<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00f9 c\u00e1c chuy\u00ean gia v\u1eabn \u0111ang tranh lu\u1eadn v\u1ec1 t\u1ef7 l\u1ec7 th\u1ef1c t\u1ebf gi\u1eefa IAA v\u00e0 IAP \u2013 li\u1ec7u n\u00ean l\u00e0 50\/50, 70\/30 hay 80\/20 \u2013 th\u00ec \u0111i\u1ec1u ch\u1eafc ch\u1eafn l\u00e0 doanh thu qu\u1ea3ng c\u00e1o hi\u1ec7n chi\u1ebfm ph\u1ea7n l\u1edbn \u0111\u00e1ng k\u1ec3 trong t\u1ed5ng doanh thu c\u1ee7a ph\u1ea7n l\u1edbn c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh di \u0111\u1ed9ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tenjin \u0111\u00e3 h\u1ee3p t\u00e1c v\u1edbi <a href=\"https:\/\/cas.ai\" target=\"_blank\" rel=\"noreferrer noopener\">Gi\u1ea3i ph\u00e1p Qu\u1ea3ng c\u00e1o Th\u00f4ng minh<\/a> \u0111\u1ec3 cung c\u1ea5p d\u1eef li\u1ec7u chu\u1ea9n m\u1ef1c \u0111\u1ed9c quy\u1ec1n, h\u1ed7 tr\u1ee3 c\u00e1c nh\u00e0 ph\u00e1t h\u00e0nh. B\u00e1o c\u00e1o bao g\u1ed3m d\u1eef li\u1ec7u th\u1ecb ph\u1ea7n c\u1ee7a c\u00e1c k\u00eanh ki\u1ebfm ti\u1ec1n qu\u1ea3ng c\u00e1o v\u00e0 qu\u1ed1c gia, d\u1ef1a tr\u00ean m\u1eabu t\u1eeb Tenjin, c\u00f9ng v\u1edbi ch\u1ec9 s\u1ed1 eCPM trung b\u00ecnh \u0111\u01b0\u1ee3c ph\u00e2n t\u00edch theo t\u1eebng qu\u1ed1c gia v\u00e0 \u0111\u1ecbnh d\u1ea1ng, d\u1ef1a tr\u00ean d\u1eef li\u1ec7u t\u1eeb CAS.AI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u00e1o c\u00e1o s\u1ebd \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt \u0111\u1ecbnh k\u1ef3 v\u1edbi d\u1eef li\u1ec7u cho t\u1eebng qu\u00fd. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>C\u1eadp nh\u1eadt l\u1ea7n cu\u1ed1i v\u00e0o ng\u00e0y 23 th\u00e1ng 4 n\u0103m 2026<\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>B\u1ed9 d\u1eef li\u1ec7u qu\u00fd 4 n\u0103m 2025 \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ed5 sung.<\/li>\n\n\n\n<li>B\u1ed9 d\u1eef li\u1ec7u qu\u00fd 1 n\u0103m 2026 \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ed5 sung. <\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 1 n\u0103m 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"524\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform.png?resize=1024%2C524&#038;ssl=1\" alt=\"T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 1 n\u0103m 2026\" class=\"wp-image-17492\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform.png?resize=1024%2C524&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform.png?resize=300%2C154&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform.png?resize=768%2C393&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform.png?resize=1536%2C786&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform.png?resize=2048%2C1048&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform.png?resize=360%2C184&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Android d\u1eabn \u0111\u1ea7u v\u1ec1 th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o<\/strong>. Trong qu\u00fd 1 n\u0103m 2026, Android chi\u1ebfm 57% th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o, so v\u1edbi iOS \u1edf m\u1ee9c 43%. \u0110i\u1ec1u n\u00e0y ti\u1ebfp n\u1ed1i xu h\u01b0\u1edbng chuy\u1ec3n d\u1ecbch m\u00e0 ch\u00fang ta \u0111\u00e3 ch\u1ee9ng ki\u1ebfn trong qu\u00fd 4 n\u0103m 2025, khi Android chi\u1ebfm 60% th\u1ecb ph\u1ea7n n\u1ec1n t\u1ea3ng so v\u1edbi iOS \u1edf m\u1ee9c 40%. Xu h\u01b0\u1edbng n\u00e0y \u0111ang di\u1ec5n ra m\u1ed9t c\u00e1ch nh\u1ea5t qu\u00e1n v\u00e0 \u0111\u00e1ng \u0111\u01b0\u1ee3c quan t\u00e2m nghi\u00eam t\u00fac.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u1eb7c d\u00f9 s\u1ef1 ch\u00eanh l\u1ec7ch n\u00e0y kh\u00f4ng qu\u00e1 l\u1edbn, nh\u01b0ng n\u00f3 v\u1eabn c\u00f3 \u00fd ngh\u0129a. C\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng to\u00e0n c\u1ea7u l\u1edbn h\u01a1n c\u1ee7a Android t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn nay lu\u00f4n l\u00e0 c\u00e2u chuy\u1ec7n v\u1ec1 quy m\u00f4, nh\u01b0ng vi\u1ec7c \u0111i\u1ec1u n\u00e0y chuy\u1ec3n h\u00f3a th\u00e0nh s\u1ef1 chi\u1ebfm \u01b0u th\u1ebf r\u00f5 r\u1ec7t v\u1ec1 doanh thu cho th\u1ea5y kho\u1ea3ng c\u00e1ch v\u1ec1 kh\u1ea3 n\u0103ng sinh l\u1eddi gi\u1eefa hai n\u1ec1n t\u1ea3ng \u0111ang d\u1ea7n thu h\u1eb9p.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2026<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"746\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network.png?resize=1024%2C746&#038;ssl=1\" alt=\"T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2026\" class=\"wp-image-17493\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network.png?resize=1024%2C746&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network.png?resize=300%2C219&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network.png?resize=768%2C559&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network.png?resize=1536%2C1119&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network.png?resize=2048%2C1492&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network.png?resize=16%2C12&amp;ssl=1 16w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network.png?resize=360%2C262&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>C\u00e1ch th\u1ee9c l\u00e3nh \u0111\u1ea1o m\u1ea1ng l\u01b0\u1edbi r\u1ea5t kh\u00e1c nhau t\u00f9y theo t\u1eebng n\u1ec1n t\u1ea3ng. <\/strong>Trong qu\u00fd 1 n\u0103m 2026, AppLovin chi\u1ebfm 39% trong t\u1ed5ng th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o l\u00e0 iOS, m\u1ed9t v\u1ecb th\u1ebf th\u1ed1ng tr\u1ecb khi\u1ebfn m\u1ecdi m\u1ea1ng l\u01b0\u1edbi kh\u00e1c \u0111\u1ec1u b\u1ecb b\u1ecf xa. Mintegral \u0111\u1ee9ng th\u1ee9 hai v\u1edbi 21%, Unity Ads v\u00e0 c\u00e1c m\u1ea1ng kh\u00e1c c\u00f9ng \u0111\u1ea1t 13%, trong khi Liftoff v\u00e0 Google AdMob m\u1ed7i m\u1ea1ng \u0111\u1ea1t 7%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Android l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n ho\u00e0n to\u00e0n kh\u00e1c. Google AdMob d\u1eabn \u0111\u1ea7u v\u1edbi m\u1ee9c 24%, nh\u01b0ng l\u0129nh v\u1ef1c n\u00e0y c\u1ea1nh tranh kh\u1ed1c li\u1ec7t h\u01a1n nhi\u1ec1u. AppLovin \u0111\u1ea1t 19%, ngang b\u1eb1ng v\u1edbi nh\u00f3m \u201cC\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c\u201d c\u0169ng \u1edf m\u1ee9c 19%, trong khi Mintegral \u0111\u1ea1t 17%, Unity Ads \u0111\u1ea1t 12% v\u00e0 Liftoff \u0111\u1ea1t 9%. Kh\u00f4ng c\u00f3 n\u1ec1n t\u1ea3ng n\u00e0o th\u1ef1c s\u1ef1 n\u1ed5i tr\u1ed9i so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u1ef1 t\u01b0\u01a1ng ph\u1ea3n gi\u1eefa hai n\u1ec1n t\u1ea3ng n\u00e0y c\u00e0ng l\u00e0m n\u1ed5i b\u1eadt m\u1ed9t ch\u1ee7 \u0111\u1ec1 \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n nh\u1ea5t qu\u00e1n xuy\u00ean su\u1ed1t b\u1ed9 d\u1eef li\u1ec7u n\u00e0y.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Top 3 m\u1ea1ng qu\u1ea3ng c\u00e1o theo doanh thu qu\u1ea3ng c\u00e1o v\u00e0 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc (YOY) qu\u00fd 1: 2025 so v\u1edbi 202<\/strong>6<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue.png?resize=1024%2C566&#038;ssl=1\" alt=\"Top 3 m\u1ea1ng qu\u1ea3ng c\u00e1o theo doanh thu qu\u1ea3ng c\u00e1o v\u00e0 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc (YOY) qu\u00fd 1: 2025 so v\u1edbi 2026\" class=\"wp-image-17494\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue.png?resize=360%2C199&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">T\u0103ng tr\u01b0\u1edfng di\u1ec5n ra c\u00f3 ch\u1ecdn l\u1ecdc v\u00e0 m\u1ed9t xu h\u01b0\u1edbng \u0111ang h\u00ecnh th\u00e0nh. Tr\u00ean n\u1ec1n t\u1ea3ng iOS, Unity Ads d\u1eabn \u0111\u1ea7u v\u1ec1 m\u1ee9c t\u0103ng tr\u01b0\u1edfng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i v\u1edbi 4%, ti\u1ebfp theo l\u00e0 Liftoff v\u1edbi 2% v\u00e0 Mintegral v\u1edbi 1%. Tr\u00ean Android, Google AdMob, Pangle v\u00e0 Liftoff l\u1ea7n l\u01b0\u1ee3t t\u0103ng tr\u01b0\u1edfng \u1edf m\u1ee9c 3%, 2% v\u00e0 2%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">H\u00e3y so s\u00e1nh d\u1eef li\u1ec7u qu\u00fd 1 n\u00e0y v\u1edbi qu\u00fd 4 n\u0103m 2025, khi Pangle t\u0103ng v\u1ecdt 7% tr\u00ean Android v\u00e0 Unity Ads d\u1eabn \u0111\u1ea7u m\u1ee9c t\u0103ng tr\u01b0\u1edfng iOS v\u1edbi 4%. M\u1eb7c d\u00f9 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng c\u1ee7a Pangle \u0111\u00e3 ch\u1eadm l\u1ea1i, m\u1ea1ng n\u00e0y v\u1eabn n\u1eb1m trong top ba m\u1ea1ng qu\u1ea3ng c\u00e1o. Unity Ads v\u00e0 Liftoff l\u00e0 hai m\u1ea1ng qu\u1ea3ng c\u00e1o duy tr\u00ec m\u1ee9c t\u0103ng tr\u01b0\u1edfng \u1ed5n \u0111\u1ecbnh tr\u00ean c\u1ea3 hai n\u1ec1n t\u1ea3ng v\u00e0 trong c\u1ea3 hai giai \u0111o\u1ea1n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110i\u1ec1u n\u00e0y cho th\u1ea5y nh\u1eefng m\u1ea1ng l\u01b0\u1edbi \u0111\u00e1ng ch\u00fa \u00fd kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng l\u00e0 nh\u1eefng m\u1ea1ng l\u01b0\u1edbi l\u1edbn nh\u1ea5t, m\u00e0 ch\u00ednh l\u00e0 nh\u1eefng m\u1ea1ng l\u01b0\u1edbi lu\u00f4n kh\u00f4ng ng\u1eebng ph\u00e1t tri\u1ec3n. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a iOS theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 202<\/strong>6<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country.png?resize=1024%2C542&#038;ssl=1\" alt=\"T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a iOS theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2026\" class=\"wp-image-17495\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country.png?resize=1024%2C542&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country.png?resize=300%2C159&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country.png?resize=1536%2C813&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country.png?resize=2048%2C1084&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country.png?resize=360%2C191&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">M\u1ef9 chi\u1ebfm 56% trong t\u1ed5ng doanh thu qu\u1ea3ng c\u00e1o iOS trong qu\u00fd 1 n\u0103m 2026, gi\u1ea3m so v\u1edbi m\u1ee9c 59% trong qu\u00fd 4 n\u0103m 2025. Nh\u1eadt B\u1ea3n \u0111\u00e3 t\u0103ng t\u1eeb 9% l\u00ean 11%, \u00e2m th\u1ea7m tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ed1i th\u1ee7 \u0111\u00e1ng g\u1eddm h\u01a1n. Nga gi\u1eef nguy\u00ean \u1edf m\u1ee9c 6%, Anh \u1edf m\u1ee9c 5%, trong khi \u0110\u1ee9c v\u00e0 Canada \u0111\u1ec1u \u1edf m\u1ee9c 3%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u1ef1 t\u1eadp trung v\u1eabn c\u00f2n hi\u1ec7n h\u1eefu, nh\u01b0ng ph\u1ea1m vi ph\u00e2n b\u1ed1 \u0111ang d\u1ea7n m\u1edf r\u1ed9ng. \u0110\u1ed1i v\u1edbi c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n c\u00f3 c\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng to\u00e0n c\u1ea7u, l\u00fd do \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a ngo\u00e0i th\u1ecb tr\u01b0\u1eddng M\u1ef9 \u0111ang ng\u00e0y c\u00e0ng thuy\u1ebft ph\u1ee5c h\u01a1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a Android theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 202<\/strong>6<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country.png?resize=1024%2C542&#038;ssl=1\" alt=\"T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a Android theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2026\" class=\"wp-image-17496\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country.png?resize=1024%2C542&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country.png?resize=300%2C159&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country.png?resize=1536%2C813&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country.png?resize=2048%2C1084&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country.png?resize=360%2C191&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ngu\u1ed3n doanh thu to\u00e0n c\u1ea7u c\u1ee7a Android ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng. <\/strong>M\u1ef9 d\u1eabn \u0111\u1ea7u v\u1ec1 doanh thu qu\u1ea3ng c\u00e1o Android trong qu\u00fd 1 n\u0103m 2026 v\u1edbi con s\u1ed1 29%, gi\u1ea3m so v\u1edbi m\u1ee9c 31% trong qu\u00fd 4 n\u0103m 2025. Nga \u0111\u1ee9ng th\u1ee9 hai v\u1edbi 13%, t\u0103ng so v\u1edbi m\u1ee9c 12%, trong khi Nh\u1eadt B\u1ea3n \u0111\u1ea1t 5% v\u00e0 Brazil c\u0169ng \u0111\u1ea1t 5%. \u0110\u1ee9c, Anh, Mexico, H\u00e0n Qu\u1ed1c, Ph\u00e1p v\u00e0 Canada \u0111\u1ec1u n\u1eb1m trong kho\u1ea3ng t\u1eeb 2% \u0111\u1ebfn 4%, trong khi nh\u00f3m \"C\u00e1c n\u01b0\u1edbc kh\u00e1c\" chi\u1ebfm m\u1ed9t con s\u1ed1 \u0111\u00e1ng k\u1ec3 l\u00e0 32%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con s\u1ed1 32% trong m\u1ee5c \u201cKh\u00e1c\u201d \u0111\u00e3 n\u00f3i l\u00ean to\u00e0n b\u1ed9 s\u1ef1 th\u1eadt. C\u01a1 s\u1edf doanh thu c\u1ee7a Android th\u1ef1c s\u1ef1 mang t\u00ednh to\u00e0n c\u1ea7u v\u00e0 ti\u1ebfp t\u1ee5c ph\u00e2n t\u00e1n kh\u1eafp c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi n\u1ed5i. Kh\u00f4ng c\u00f3 khu v\u1ef1c n\u00e0o b\u00ean ngo\u00e0i Hoa K\u1ef3 \u0111ang d\u1eabn \u0111\u1ea7u, nh\u01b0ng x\u00e9t v\u1ec1 t\u1ed5ng th\u1ec3, ch\u00ednh nh\u1eefng khu v\u1ef1c n\u00e0y m\u1edbi l\u00e0 n\u01a1i ch\u1ee9a \u0111\u1ef1ng c\u01a1 h\u1ed9i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 4 n\u0103m 2025<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"524\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1.png?resize=1024%2C524&#038;ssl=1\" alt=\"T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 4 n\u0103m 2025\" class=\"wp-image-17484\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1.png?resize=1024%2C524&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1.png?resize=300%2C154&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1.png?resize=768%2C393&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1.png?resize=1536%2C786&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1.png?resize=2048%2C1048&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1.png?resize=360%2C184&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>S\u1ef1 ph\u00e2n t\u00e1ch n\u1ec1n t\u1ea3ng v\u1eabn duy tr\u00ec \u1edf m\u1ee9c \u1ed5n \u0111\u1ecbnh. <\/strong>T\u1ef7 l\u1ec7 c\u00e2n b\u1eb1ng Android v\u00e0 iOS ch\u1ec9 thay \u0111\u1ed5i nh\u1eb9 so v\u1edbi qu\u00fd tr\u01b0\u1edbc, t\u1eeb qu\u00fd 3 sang qu\u00fd 4 n\u0103m 2025. T\u1ef7 l\u1ec7 Android \u0111\u00e3 gi\u1ea3m t\u1eeb 61% xu\u1ed1ng 60%, trong khi t\u1ef7 l\u1ec7 iOS t\u0103ng nh\u1eb9 t\u1eeb 39% l\u00ean 40%. T\u1ef7 l\u1ec7 n\u00e0y v\u1eabn t\u01b0\u01a1ng \u0111\u1ed1i \u1ed5n \u0111\u1ecbnh, nh\u01b0ng ngay c\u1ea3 m\u1ee9c t\u0103ng tr\u01b0\u1edfng khi\u00eam t\u1ed1n c\u1ee7a iOS c\u0169ng \u0111\u00e1ng \u0111\u01b0\u1ee3c theo d\u00f5i khi c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ki\u1ebfm ti\u1ec1n ti\u1ebfp t\u1ee5c ph\u00e1t tri\u1ec3n tr\u00ean c\u1ea3 hai n\u1ec1n t\u1ea3ng.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 4 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1.png?resize=1024%2C566&#038;ssl=1\" alt=\"T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 4 n\u0103m 2025\" class=\"wp-image-17485\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Ad-Network-1.png?resize=360%2C199&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Nh\u1eefng m\u1ea1ng qu\u1ea3ng c\u00e1o n\u00e0o l\u00e0 t\u1ed1t nh\u1ea5t cho t\u1eebng n\u1ec1n t\u1ea3ng? <\/strong>B\u1ed1i c\u1ea3nh m\u1ea1ng s\u1ebd kh\u00e1c nhau t\u00f9y thu\u1ed9c v\u00e0o n\u01a1i b\u1ea1n \u0111ang x\u00e2y d\u1ef1ng. Tr\u00ean <strong>iOS<\/strong>, AppLovin d\u1eabn \u0111\u1ea7u v\u1edbi th\u1ecb ph\u1ea7n 40%, ti\u1ebfp theo l\u00e0 Mintegral v\u1edbi 20%. Tr\u00ean <strong>Android<\/strong>, Google AdMob d\u1eabn \u0111\u1ea7u v\u1edbi 22%, ti\u1ebfp theo l\u00e0 \u201cC\u00e1c \u0111\u01a1n v\u1ecb kh\u00e1c\u201d v\u00e0 Mintegral v\u1edbi l\u1ea7n l\u01b0\u1ee3t 20% v\u00e0 17%, trong khi AppLovin c\u0169ng \u0111\u1ea1t 17%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u1eef li\u1ec7u n\u00e0y cho th\u1ea5y r\u1eb1ng <strong>C\u00e1c t\u00f9y ch\u1ecdn m\u1ea1ng kh\u00f4ng ph\u1ea3i l\u00e0 chung cho t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi. <\/strong>M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c mang l\u1ea1i hi\u1ec7u qu\u1ea3 tr\u00ean m\u00f4 h\u00ecnh iOS s\u1ebd kh\u00f4ng t\u1ef1 \u0111\u1ed9ng \u00e1p d\u1ee5ng \u0111\u01b0\u1ee3c cho m\u00f4 h\u00ecnh Android. Vi\u1ec7c n\u1eafm r\u00f5 ngu\u1ed3n chi ti\u00eau c\u1ee7a b\u1ea1n \u0111ang \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng v\u00e0o \u0111\u00e2u, <em>v\u00e0 t\u1ea1i sao<\/em>, l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean \u0111\u1ec3 khai th\u00e1c ngu\u1ed3n thu m\u1ed9t c\u00e1ch th\u00f4ng minh h\u01a1n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Top 3 m\u1ea1ng qu\u1ea3ng c\u00e1o theo doanh thu qu\u1ea3ng c\u00e1o v\u00e0 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc (YOY) qu\u00fd 4: 2024 so v\u1edbi 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1.png?resize=1024%2C566&#038;ssl=1\" alt=\"Top 3 m\u1ea1ng qu\u1ea3ng c\u00e1o theo doanh thu qu\u1ea3ng c\u00e1o v\u00e0 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc (YOY) qu\u00fd 4: 2024 so v\u1edbi 2025\" class=\"wp-image-17486\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Top-3-Ad-Networks-by-Ad-Revenue-1.png?resize=360%2C199&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>S\u1ef1 t\u0103ng tr\u01b0\u1edfng \u0111ang di\u1ec5n ra, nh\u01b0ng kh\u00f4ng ph\u1ea3i ai c\u0169ng \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i. <\/strong>Kh\u00f4ng ph\u1ea3i m\u1ecdi m\u1ea1ng qu\u1ea3ng c\u00e1o \u0111\u1ec1u t\u0103ng tr\u01b0\u1edfng trong giai \u0111o\u1ea1n t\u1eeb qu\u00fd 4 n\u0103m 2024 \u0111\u1ebfn qu\u00fd 4 n\u0103m 2025, nh\u01b0ng nh\u1eefng m\u1ea1ng c\u00f3 t\u0103ng tr\u01b0\u1edfng l\u1ea1i cho th\u1ea5y m\u1ed9t b\u1ee9c tranh th\u00fa v\u1ecb. Tr\u00ean n\u1ec1n t\u1ea3ng iOS, Unity Ads d\u1eabn \u0111\u1ea7u v\u1edbi m\u1ee9c t\u0103ng tr\u01b0\u1edfng 4%, ti\u1ebfp theo l\u00e0 Liftoff v\u1edbi 3% v\u00e0 Mintegral v\u1edbi 2%. Tr\u00ean n\u1ec1n t\u1ea3ng Android, Pangle t\u0103ng v\u1ecdt 7% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc, m\u1ee9c t\u0103ng m\u1ea1nh nh\u1ea5t c\u1ee7a m\u1ed9t m\u1ea1ng qu\u1ea3ng c\u00e1o duy nh\u1ea5t tr\u00ean c\u1ea3 hai n\u1ec1n t\u1ea3ng, ti\u1ebfp theo l\u00e0 Liftoff v\u1edbi 2% v\u00e0 Unity Ads v\u1edbi 1%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Android c\u1ee7a Pangle<\/strong> Xu h\u01b0\u1edbng n\u00e0y cho th\u1ea5y s\u1ef1 thay \u0111\u1ed5i trong c\u00e1ch c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n l\u1ef1a ch\u1ecdn \u0111a d\u1ea1ng h\u00f3a danh m\u1ee5c m\u1ea1ng qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh. Ng\u00e0y c\u00e0ng r\u00f5 r\u00e0ng r\u1eb1ng vi\u1ec7c ch\u1ec9 d\u1ef1a v\u00e0o m\u1ed9t m\u1ea1ng qu\u1ea3ng c\u00e1o duy nh\u1ea5t kh\u00f4ng c\u00f2n l\u00e0 chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng kh\u1ea3 thi. C\u00e1c nh\u00e0 xu\u1ea5t b\u1ea3n \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn cao nh\u1ea5t \u0111ang theo d\u00f5i hi\u1ec7u su\u1ea5t tr\u00ean m\u1ecdi k\u00eanh, ph\u00e1t hi\u1ec7n s\u1edbm nh\u1eefng xu h\u01b0\u1edbng n\u00e0y v\u00e0 \u0111i\u1ec1u ch\u1ec9nh ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c cho ph\u00f9 h\u1ee3p.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u1eef li\u1ec7u c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c quy\u1ebft \u0111\u1ecbnh n\u00e0y \u0111\u1ec1u c\u00f3 s\u1eb5n; m\u1ed9t b\u1ed9 c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch ngu\u1ed3n g\u1ed1c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u00e1ng tin c\u1eady s\u1ebd gi\u00fap b\u1ea1n c\u00f3 c\u00e1i nh\u00ecn r\u00f5 r\u00e0ng h\u01a1n, t\u1eeb \u0111\u00f3 c\u00f3 th\u1ec3 h\u00e0nh \u0111\u1ed9ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a nhanh h\u01a1n. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a iOS theo qu\u1ed1c gia trong qu\u00fd 4 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1.png?resize=1024%2C542&#038;ssl=1\" alt=\"\" class=\"wp-image-17489\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1.png?resize=1024%2C542&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1.png?resize=300%2C159&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1.png?resize=1536%2C813&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1.png?resize=2048%2C1084&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/iOS-Ad-Revenue-Share-by-Country-1.png?resize=360%2C191&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Khi n\u00f3i \u0111\u1ebfn <strong>V\u1ec1 vi\u1ec7c ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o tr\u00ean iOS, l\u0129nh v\u1ef1c n\u00e0y v\u1eabn do M\u1ef9 chi ph\u1ed1i. <\/strong>S\u1ef1 t\u1eadp trung v\u1ec1 m\u1eb7t \u0111\u1ecba l\u00fd c\u1ee7a ho\u1ea1t \u0111\u1ed9ng ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o iOS trong qu\u00fd 4 n\u0103m 2025 v\u1eabn ti\u1ebfp t\u1ee5c g\u00e2y \u1ea5n t\u01b0\u1ee3ng m\u1ea1nh. M\u1ef9 chi\u1ebfm 59% t\u1ed5ng ho\u1ea1t \u0111\u1ed9ng, v\u01b0\u1ee3t xa m\u1ecdi th\u1ecb tr\u01b0\u1eddng kh\u00e1c. Nh\u1eadt B\u1ea3n \u0111\u1ee9ng th\u1ee9 hai v\u1edbi 9%, ti\u1ebfp theo l\u00e0 Nga v\u1edbi 6%, Anh v\u1edbi 5%, v\u00e0 \u0110\u1ee9c c\u00f9ng Canada \u0111\u1ec1u \u1edf m\u1ee9c 3%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kho\u1ea3ng c\u00e1ch gi\u1eefa M\u1ef9 v\u00e0 ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a th\u1ebf gi\u1edbi l\u00e0 l\u1eddi nh\u1eafc nh\u1edf r\u1eb1ng vi\u1ec7c ki\u1ebfm ti\u1ec1n t\u1eeb m\u00f4 h\u00ecnh iOS v\u1eabn t\u1eadp trung ch\u1ee7 y\u1ebfu v\u00e0o m\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u1ea5p m\u1ed9t duy nh\u1ea5t. \u0110\u1ed1i v\u1edbi c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n \u0111ang x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c to\u00e0n c\u1ea7u, c\u01a1 h\u1ed9i t\u1ea1i c\u00e1c th\u1ecb tr\u01b0\u1eddng c\u1ea5p hai nh\u01b0 Nh\u1eadt B\u1ea3n, Anh v\u00e0 \u0110\u1ee9c l\u00e0 ho\u00e0n to\u00e0n th\u1ef1c t\u1ebf. Tuy nhi\u00ean, \u0111i k\u00e8m v\u1edbi \u0111\u00f3 l\u00e0 r\u1ee7i ro \u0111\u1ea7u t\u01b0 ch\u01b0a \u0111\u1ee7 v\u00e0o th\u1ecb tr\u01b0\u1eddng M\u1ef9. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vi\u1ec7c hi\u1ec3u r\u00f5 c\u01a1 c\u1ea5u ph\u00e2n b\u1ed5 theo khu v\u1ef1c \u0111\u1ecba l\u00fd \u1edf m\u1ee9c \u0111\u1ed9 chi ti\u1ebft nh\u01b0 v\u1eady ch\u00ednh l\u00e0 y\u1ebfu t\u1ed1 ph\u00e2n bi\u1ec7t gi\u1eefa vi\u1ec7c ki\u1ebfm ti\u1ec1n theo ki\u1ec3u ph\u1ea3n \u1ee9ng v\u1edbi chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng c\u00f3 ch\u1ee7 \u0111\u00edch. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a Android theo qu\u1ed1c gia trong qu\u00fd 4 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1.png?resize=1024%2C542&#038;ssl=1\" alt=\"T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a Android theo qu\u1ed1c gia trong qu\u00fd 4 n\u0103m 2025\" class=\"wp-image-17488\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1.png?resize=1024%2C542&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1.png?resize=300%2C159&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1.png?resize=1536%2C813&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1.png?resize=2048%2C1084&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/07\/Android-Ad-Revenue-Share-by-Country-1-1.png?resize=360%2C191&amp;ssl=1 360w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Kh\u00e1c v\u1edbi iOS, c\u00e1c m\u00f4 h\u00ecnh c\u1ee7a <strong>Vi\u1ec7c ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o tr\u00ean Android cho th\u1ea5y s\u1ef1 ph\u00e2n b\u1ed1 \u0111\u1ed3ng \u0111\u1ec1u h\u01a1n tr\u00ean to\u00e0n c\u1ea7u.  <\/strong>M\u1eb7c d\u00f9 M\u1ef9 v\u1eabn d\u1eabn \u0111\u1ea7u trong qu\u00fd 4 n\u0103m 2025 v\u1edbi ch\u1ec9 s\u1ed1 31%, nh\u01b0ng kho\u1ea3ng c\u00e1ch gi\u1eefa \u0111\u1ed9i d\u1eabn \u0111\u1ea7u v\u00e0 c\u00e1c \u0111\u1ed9i c\u00f2n l\u1ea1i \u0111\u00e3 thu h\u1eb9p \u0111\u00e1ng k\u1ec3 so v\u1edbi th\u1eddi \u0111i\u1ec3m iOS. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nga \u0111\u1ee9ng th\u1ee9 hai v\u1edbi 12%, ti\u1ebfp theo l\u00e0 Brazil v\u1edbi 6%, trong khi Nh\u1eadt B\u1ea3n, \u0110\u1ee9c, Anh v\u00e0 Mexico \u0111\u1ec1u \u0111\u1ea1t 4%. H\u00e0n Qu\u1ed1c v\u00e0 Ph\u00e1p x\u1ebfp ngay sau v\u1edbi 2%, Canada c\u0169ng \u0111\u1ea1t 2%, trong khi nh\u00f3m \u201cC\u00e1c n\u01b0\u1edbc kh\u00e1c\u201d chi\u1ebfm m\u1ed9t con s\u1ed1 \u0111\u00e1ng k\u1ec3 l\u00e0 29%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00f4 h\u00ecnh 29% thu\u1ed9c danh m\u1ee5c \u201cKh\u00e1c\u201d l\u00e0 \u0111i\u1ec1u \u0111\u00e1ng ch\u00fa \u00fd. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng to\u00e0n c\u1ea7u \u0111ang ph\u00e2n m\u1ea3nh, kh\u00f4ng c\u00f3 th\u1ecb tr\u01b0\u1eddng n\u00e0o chi\u1ebfm \u01b0u th\u1ebf tuy\u1ec7t \u0111\u1ed1i. C\u01a1 h\u1ed9i ki\u1ebfm ti\u1ec1n t\u1eeb Android \u0111\u01b0\u1ee3c ph\u00e2n b\u1ed5 \u0111\u1ed3ng \u0111\u1ec1u h\u01a1n tr\u00ean c\u00e1c khu v\u1ef1c \u0111\u1ecba l\u00fd so v\u1edbi iOS. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng n\u00ean xem x\u00e9t vi\u1ec7c \u0111\u1ecba ph\u01b0\u01a1ng h\u00f3a, l\u1ef1a ch\u1ecdn m\u1ea1ng v\u00e0 ph\u00e2n b\u1ed5 ng\u00e2n s\u00e1ch theo t\u1eebng khu v\u1ef1c.<\/p>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_fb84e928_4\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">D\u1eef li\u1ec7u qu\u00fd 3 n\u0103m 2025<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h2 class=\"wp-block-heading\"><strong>T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 3 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"515\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025.png?resize=1024%2C515&#038;ssl=1\" alt=\"adrevenue-by-platform-q3-2025\" class=\"wp-image-12937\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025.png?resize=1024%2C515&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025.png?resize=300%2C151&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025.png?resize=768%2C386&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025.png?resize=1536%2C772&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025.png?resize=2048%2C1029&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-by-platform-q3-2025.png?resize=18%2C9&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ph\u00e2n chia doanh thu qu\u1ea3ng c\u00e1o theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 3 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025.png?resize=1024%2C566&#038;ssl=1\" alt=\"N\u1ec1n t\u1ea3ng chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o - Qu\u00fd 3 n\u0103m 2025\" class=\"wp-image-12935\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/adrevenue-share-platform-q3-2025.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Top 3 M\u1ea1ng qu\u1ea3ng c\u00e1o theo doanh thu qu\u1ea3ng c\u00e1o, T\u0103ng tr\u01b0\u1edfng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i (YOY) Qu\u00fd 3: 2024 so v\u1edbi 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025.png?resize=1024%2C566&#038;ssl=1\" alt=\"top3-adnetworks-adrevenue-YOY-q3-2025\" class=\"wp-image-12934\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/top3-adnetworks-adrevenue-YOY-q3-2025.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong qu\u00fd 3 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025.png?resize=1024%2C542&#038;ssl=1\" alt=\"ios-adrevenue-by-country-q3-2025\" class=\"wp-image-12933\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025.png?resize=1024%2C542&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025.png?resize=300%2C159&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025.png?resize=1536%2C813&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025.png?resize=2048%2C1084&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/ios-adrevenue-by-country-q3-2025.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u1ef7 l\u1ec7 chia s\u1ebb doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong qu\u00fd 3 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025.png?resize=1024%2C542&#038;ssl=1\" alt=\"android-adrevenue-q3-2025\" class=\"wp-image-12936\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025.png?resize=1024%2C542&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025.png?resize=300%2C159&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025.png?resize=1536%2C813&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025.png?resize=2048%2C1084&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2025\/11\/android-adrevenue-q3-2025.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_38e3915a_3\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">D\u1eef li\u1ec7u qu\u00fd 2 n\u0103m 2025<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h2 class=\"wp-block-heading\"><strong>Ph\u00e2n b\u1ed5 Doanh thu Qu\u1ea3ng c\u00e1o theo N\u1ec1n t\u1ea3ng trong Qu\u00fd 2 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"515\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1.png?resize=1024%2C515&#038;ssl=1\" alt=\"Ph\u00e2n chia doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 2 n\u0103m 2025\" class=\"wp-image-12636\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1.png?resize=1024%2C515&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1.png?resize=300%2C151&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1.png?resize=768%2C386&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1.png?resize=1536%2C772&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1.png?resize=2048%2C1029&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform-1.png?resize=1200%2C603&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ph\u00e2n b\u1ed5 Doanh thu Qu\u1ea3ng c\u00e1o theo M\u1ea1ng Qu\u1ea3ng c\u00e1o trong Qu\u00fd 2 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network.png?resize=1024%2C566&#038;ssl=1\" alt=\"Ph\u00e2n b\u1ed5 Doanh thu Qu\u1ea3ng c\u00e1o theo M\u1ea1ng Qu\u1ea3ng c\u00e1o trong Qu\u00fd 2 n\u0103m 2025\" class=\"wp-image-12638\" style=\"aspect-ratio:17.479166666666668;width:350px;height:auto\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Ad-Network.png?resize=1200%2C663&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Top 3 M\u1ea1ng qu\u1ea3ng c\u00e1o theo doanh thu qu\u1ea3ng c\u00e1o, T\u0103ng tr\u01b0\u1edfng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i (YOY) Qu\u00fd 2: 2024 so v\u1edbi 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth.png?resize=1024%2C566&#038;ssl=1\" alt=\"Top 3 m\u1ea1ng qu\u1ea3ng c\u00e1o c\u00f3 m\u1ee9c t\u0103ng tr\u01b0\u1edfng doanh thu cao nh\u1ea5t: Qu\u00fd 2 n\u0103m 2024 so v\u1edbi Qu\u00fd 2 n\u0103m 2025\" class=\"wp-image-12639\" style=\"aspect-ratio:24.381944444444443;width:488px;height:auto\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Top-3-Ad-Networks-by-Ad-Revenue-Growth.png?resize=1200%2C663&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2025.<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country.png?resize=1024%2C542&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2025.\" class=\"wp-image-12641\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country.png?resize=1024%2C542&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country.png?resize=300%2C159&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country.png?resize=1536%2C813&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country.png?resize=2048%2C1084&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS-Ad-Revenue-Share-by-Country.png?resize=1200%2C635&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2025.<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"542\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country.png?resize=1024%2C542&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2025.\" class=\"wp-image-12642\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country.png?resize=1024%2C542&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country.png?resize=300%2C159&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country.png?resize=768%2C406&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country.png?resize=1536%2C813&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country.png?resize=2048%2C1084&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android-Ad-Revenue-Share-by-Country.png?resize=1200%2C635&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_5f6d0109_2\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">D\u1eef li\u1ec7u qu\u00fd 1 n\u0103m 2025<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h2 class=\"wp-block-heading\"><strong>Ph\u00e2n b\u1ed5 Doanh thu Qu\u1ea3ng c\u00e1o theo N\u1ec1n t\u1ea3ng trong Qu\u00fd 1 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform.png?resize=1024%2C401&#038;ssl=1\" alt=\"\" class=\"wp-image-12546\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform.png?resize=1024%2C401&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform.png?resize=300%2C118&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform.png?resize=768%2C301&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform.png?resize=1536%2C602&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform.png?resize=2048%2C802&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform.png?resize=18%2C7&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Ad-Revenue-Share-by-Platform.png?resize=1200%2C470&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5.png?resize=1024%2C348&#038;ssl=1\" alt=\"\" class=\"wp-image-12548\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5.png?resize=1024%2C348&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5.png?resize=768%2C261&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5.png?resize=1536%2C522&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5.png?resize=2048%2C696&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5.png?resize=18%2C6&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-5.png?resize=1200%2C408&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2025<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4.png?resize=1024%2C348&#038;ssl=1\" alt=\"\" class=\"wp-image-12550\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4.png?resize=1024%2C348&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4.png?resize=768%2C261&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4.png?resize=1536%2C522&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4.png?resize=2048%2C696&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4.png?resize=18%2C6&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-4.png?resize=1200%2C408&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Top 3 M\u1ea1ng qu\u1ea3ng c\u00e1o iOS theo doanh thu qu\u1ea3ng c\u00e1o, T\u0103ng tr\u01b0\u1edfng so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i (YOY) Qu\u00fd 1: 2024 so v\u1edbi 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"270\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks.png?resize=1024%2C270&#038;ssl=1\" alt=\"\" class=\"wp-image-12553\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks.png?resize=1024%2C270&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks.png?resize=300%2C79&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks.png?resize=768%2C202&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks.png?resize=1536%2C404&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks.png?resize=2048%2C539&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks.png?resize=18%2C5&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Top-3-Ad-Networks.png?resize=1200%2C316&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Top 3 m\u1ea1ng qu\u1ea3ng c\u00e1o Android theo t\u0103ng tr\u01b0\u1edfng doanh thu qu\u1ea3ng c\u00e1o: qu\u00fd 1 n\u0103m 2024 so v\u1edbi qu\u00fd 1 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"270\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks.png?resize=1024%2C270&#038;ssl=1\" alt=\"\" class=\"wp-image-12554\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks.png?resize=1024%2C270&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks.png?resize=300%2C79&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks.png?resize=768%2C202&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks.png?resize=1536%2C404&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks.png?resize=2048%2C539&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks.png?resize=18%2C5&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Top-3-Ad-Networks.png?resize=1200%2C316&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"501\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6.png?resize=1024%2C501&#038;ssl=1\" alt=\"\" class=\"wp-image-12556\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6.png?resize=1024%2C501&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6.png?resize=300%2C147&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6.png?resize=768%2C376&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6.png?resize=1536%2C751&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6.png?resize=2048%2C1002&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-6.png?resize=1200%2C587&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2025<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5.png?resize=1024%2C502&#038;ssl=1\" alt=\"\" class=\"wp-image-12557\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5.png?resize=1024%2C502&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5.png?resize=300%2C147&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5.png?resize=768%2C376&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5.png?resize=1536%2C753&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5.png?resize=2048%2C1004&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-5.png?resize=1200%2C588&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_2fd6d8da_1\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_right_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_right_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">D\u1eef li\u1ec7u n\u0103m 2024<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong c\u1ea3 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android.png?resize=1024%2C401&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong c\u1ea3 n\u0103m 2024\" class=\"wp-image-12241\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android.png?resize=1024%2C401&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android.png?resize=300%2C118&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android.png?resize=768%2C301&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android.png?resize=1536%2C602&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android.png?resize=2048%2C802&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android.png?resize=18%2C7&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/ad-revenue-ios-android.png?resize=1200%2C470&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong c\u1ea3 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"501\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4.png?resize=1024%2C501&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong c\u1ea3 n\u0103m 2024\" class=\"wp-image-12243\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4.png?resize=1024%2C501&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4.png?resize=300%2C147&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4.png?resize=768%2C376&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4.png?resize=1536%2C751&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4.png?resize=2048%2C1002&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-4.png?resize=1200%2C587&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong c\u1ea3 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4.png?resize=1024%2C502&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong c\u1ea3 n\u0103m 2024\" class=\"wp-image-12244\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4.png?resize=1024%2C502&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4.png?resize=300%2C147&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4.png?resize=768%2C376&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4.png?resize=1536%2C753&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4.png?resize=2048%2C1004&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-4.png?resize=1200%2C588&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong c\u1ea3 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4.png?resize=1024%2C348&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong c\u1ea3 n\u0103m 2024\" class=\"wp-image-12248\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4.png?resize=1024%2C348&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4.png?resize=768%2C261&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4.png?resize=1536%2C522&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4.png?resize=2048%2C696&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4.png?resize=18%2C6&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-4.png?resize=1200%2C408&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong c\u1ea3 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1.png?resize=1024%2C348&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong c\u1ea3 n\u0103m 2024\" class=\"wp-image-12247\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1.png?resize=1024%2C348&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1.png?resize=768%2C261&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1.png?resize=1536%2C522&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1.png?resize=2048%2C696&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1.png?resize=18%2C6&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1-1.png?resize=1200%2C408&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u00f3m t\u1eaft \u0111i\u1ec1u h\u00e0nh cho qu\u00fd 2 n\u0103m 2024<\/strong> cho qu\u00fd 2 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"602\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3.png?resize=1024%2C602&#038;ssl=1\" alt=\"\" class=\"wp-image-11793\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3.png?resize=1024%2C602&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3.png?resize=300%2C177&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3.png?resize=768%2C452&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3.png?resize=1536%2C904&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3.png?resize=2048%2C1205&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3.png?resize=18%2C12&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/summary-3.png?resize=1200%2C706&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 2 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS.png?resize=1024%2C401&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 2 n\u0103m 2024\" class=\"wp-image-11808\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS.png?resize=1024%2C401&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS.png?resize=300%2C118&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS.png?resize=768%2C301&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS.png?resize=1536%2C602&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS.png?resize=2048%2C802&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS.png?resize=18%2C7&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_ioS.png?resize=1200%2C470&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"501\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3.png?resize=1024%2C501&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024\" class=\"wp-image-11810\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3.png?resize=1024%2C501&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3.png?resize=300%2C147&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3.png?resize=768%2C376&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3.png?resize=1536%2C751&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3.png?resize=2048%2C1002&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-3.png?resize=1200%2C587&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3.png?resize=1024%2C502&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024\" class=\"wp-image-11797\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3.png?resize=1024%2C502&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3.png?resize=300%2C147&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3.png?resize=768%2C376&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3.png?resize=1536%2C753&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3.png?resize=2048%2C1004&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3.png?resize=18%2C9&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-3.png?resize=1200%2C588&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 2 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3.png?resize=1024%2C348&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 2 n\u0103m 2024\" class=\"wp-image-11811\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3.png?resize=1024%2C348&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3.png?resize=768%2C261&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3.png?resize=1536%2C522&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3.png?resize=2048%2C696&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3.png?resize=18%2C6&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-3.png?resize=1200%2C408&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 2 n\u0103m 2024&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3.png?resize=1024%2C348&#038;ssl=1\" alt=\"Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 2 n\u0103m 2024\u00a0\" class=\"wp-image-11798\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3.png?resize=1024%2C348&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3.png?resize=768%2C261&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3.png?resize=1536%2C522&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3.png?resize=2048%2C696&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3.png?resize=18%2C6&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-3.png?resize=1200%2C408&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">eCPM trung b\u00ecnh theo \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 2 n\u0103m 2024&nbsp;<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o banner theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4.png?resize=1024%2C566&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o banner theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024 - iOS\" class=\"wp-image-11801\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-4.png?resize=1200%2C663&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"565\" data-id=\"11799\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4.png?resize=1024%2C565&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o banner theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024 - Android\" class=\"wp-image-11799\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4.png?resize=1024%2C565&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4.png?resize=1536%2C847&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4.png?resize=2048%2C1130&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-4.png?resize=1200%2C662&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o to\u00e0n m\u00e0n h\u00ecnh theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3.png?resize=1024%2C566&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o interstitial theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024 - iOS\" class=\"wp-image-11803\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-3.png?resize=1200%2C663&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3.png?resize=1024%2C566&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o gi\u1eefa trang theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024 - Android\" class=\"wp-image-11804\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-3.png?resize=1200%2C663&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o th\u01b0\u1edfng theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3.png?resize=1024%2C566&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o c\u00f3 th\u01b0\u1edfng theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024 - iOS\" class=\"wp-image-11807\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Rewarded-3.png?resize=1200%2C663&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-8f761849 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4.png?resize=1024%2C566&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o c\u00f3 th\u01b0\u1edfng theo qu\u1ed1c gia trong qu\u00fd 2 n\u0103m 2024 - Android\" class=\"wp-image-11820\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4.png?resize=1024%2C566&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4.png?resize=1536%2C849&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4.png?resize=2048%2C1132&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4.png?resize=18%2C10&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-4.png?resize=1200%2C663&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>T\u00f3m t\u1eaft \u0111i\u1ec1u h\u00e0nh cho qu\u00fd 2 n\u0103m 2024<\/strong> cho qu\u00fd 1 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"602\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2.png?resize=1024%2C602&#038;ssl=1\" alt=\"\" class=\"wp-image-11593\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2.png?resize=1024%2C602&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2.png?resize=300%2C177&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2.png?resize=768%2C452&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2.png?resize=1536%2C904&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2.png?resize=2048%2C1205&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/summary-2.png?resize=18%2C12&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1ef7 l\u1ec7 doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 1 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US.png?resize=1024%2C401&#038;ssl=1\" alt=\"T\u1ef7 l\u1ec7 doanh thu qu\u1ea3ng c\u00e1o theo n\u1ec1n t\u1ea3ng trong qu\u00fd 1 n\u0103m 2024\" class=\"wp-image-11525\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US.png?resize=1024%2C401&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US.png?resize=300%2C118&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US.png?resize=768%2C301&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US.png?resize=1536%2C602&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US.png?resize=2048%2C802&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/android_US.png?resize=18%2C7&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u00e2y l\u00e0 m\u1ed9t s\u1ef1 thay \u0111\u1ed5i m\u1ea1nh m\u1ebd so v\u1edbi n\u0103m n\u0103m tr\u01b0\u1edbc. V\u00e0o n\u0103m 2019, iOS chi\u1ebfm 63% th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o, trong khi Android chi\u1ebfm 37%. B\u00e2y gi\u1edd, t\u00ecnh h\u00ecnh g\u1ea7n nh\u01b0 \u0111\u00e3 ho\u00e0n to\u00e0n \u0111\u1ea3o ng\u01b0\u1ee3c. S\u1ef1 thay \u0111\u1ed5i n\u00e0y ch\u1ee7 y\u1ebfu \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi s\u1ef1 ra m\u1eaft c\u1ee7a App Tracking Transparency (ATT) v\u00e0o n\u0103m 2021. H\u1ea7u h\u1ebft ng\u01b0\u1eddi d\u00f9ng iOS ch\u1ecdn t\u1eeb ch\u1ed1i khi nh\u00ecn th\u1ea5y banner ATT. Do \u0111\u00f3, gi\u00e1 tr\u1ecb c\u1ee7a nh\u1eefng ng\u01b0\u1eddi d\u00f9ng \u0111\u00f3 gi\u1ea3m \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o, v\u00e0 do \u0111\u00f3, doanh thu qu\u1ea3ng c\u00e1o ti\u1ec1m n\u0103ng cho c\u00e1c nh\u00e0 xu\u1ea5t b\u1ea3n c\u0169ng gi\u1ea3m<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><strong>M\u1eb9o<\/strong>: T\u0103ng t\u1ef7 l\u1ec7 ng\u01b0\u1eddi d\u00f9ng \u0111\u1ed3ng \u00fd v\u1edbi ATT \u0111\u1ec3 t\u0103ng doanh thu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n tr\u00ean iOS.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1.png?resize=1024%2C502&#038;ssl=1\" alt=\"Doanh thu qu\u1ea3ng c\u00e1o iOS theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024 - iOS\" class=\"wp-image-11526\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1.png?resize=1024%2C502&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1.png?resize=300%2C147&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1.png?resize=768%2C376&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1.png?resize=1536%2C753&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1.png?resize=2048%2C1004&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_country-1.png?resize=18%2C9&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Th\u1ecb ph\u1ea7n tr\u00ean iOS c\u00f3 s\u1ef1 ch\u00eanh l\u1ec7ch l\u1edbn nghi\u00eang v\u1ec1 M\u1ef9 (55%). Th\u00eam v\u00e0o \u0111\u00f3, c\u00e1c qu\u1ed1c gia n\u1eb1m ngo\u00e0i top 10, \u0111\u01b0\u1ee3c \u0111\u00e1nh d\u1ea5u l\u00e0 \u2018Kh\u00e1c\u2019 trong h\u00ecnh \u1edf tr\u00ean, chi\u1ebfm 10% th\u1ecb ph\u1ea7n to\u00e0n c\u1ea7u<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1.png?resize=1024%2C502&#038;ssl=1\" alt=\"Doanh thu qu\u1ea3ng c\u00e1o Android theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024 - Android\" class=\"wp-image-11527\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1.png?resize=1024%2C502&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1.png?resize=300%2C147&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1.png?resize=768%2C376&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1.png?resize=1536%2C753&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1.png?resize=2048%2C1004&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_country-1.png?resize=18%2C9&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Tr\u00ean Android, M\u1ef9 gi\u1eef v\u1ecb tr\u00ed h\u00e0ng \u0111\u1ea7u v\u1edbi th\u1ecb ph\u1ea7n 33%. Tuy nhi\u00ean, th\u1ecb ph\u1ea7n n\u00e0y ph\u00e2n t\u00e1n h\u01a1n nhi\u1ec1u so v\u1edbi iOS. Th\u00eam v\u00e0o \u0111\u00f3, c\u00e1c qu\u1ed1c gia n\u1eb1m ngo\u00e0i top 10 v\u1ec1 doanh thu qu\u1ea3ng c\u00e1o t\u1ed5ng h\u1ee3p chi\u1ebfm 29% th\u1ecb ph\u1ea7n to\u00e0n c\u1ea7u&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o iOS theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2024<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"349\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1.png?resize=1024%2C349&#038;ssl=1\" alt=\"Doanh thu qu\u1ea3ng c\u00e1o iOS theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2024 - iOS\" class=\"wp-image-11528\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1.png?resize=1024%2C349&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1.png?resize=768%2C262&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1.png?resize=1536%2C524&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1.png?resize=2048%2C698&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Ad-revenue_network-1.png?resize=18%2C6&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">N\u0103m m\u1ea1ng qu\u1ea3ng c\u00e1o h\u00e0ng \u0111\u1ea7u tr\u00ean iOS chi\u1ebfm 88% th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o, v\u1edbi Applovin d\u1eabn \u0111\u1ea7u. D\u1eef li\u1ec7u cho th\u1ea5y th\u1ecb tr\u01b0\u1eddng ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o tr\u00ean iOS c\u00f3 s\u1ef1 t\u1eadp trung nh\u1ea5t \u0111\u1ecbnh, v\u1edbi Applovin (37%) d\u1eabn \u0111\u1ea7u, ti\u1ebfp theo l\u00e0 Unity Ads (16%), Google Admob (15%), Mintegral (11%) v\u00e0 ironSource (9%). Ngo\u00e0i ra, c\u00e1c m\u1ea1ng qu\u1ea3ng c\u00e1o kh\u00e1c t\u1ed5ng h\u1ee3p chi\u1ebfm 12% th\u1ecb ph\u1ea7n. \u0110i\u1ec1u n\u00e0y cho th\u1ea5y trong khi Applovin l\u00e0 ng\u01b0\u1eddi ch\u01a1i chi\u1ebfm \u01b0u th\u1ebf, th\u1ecb tr\u01b0\u1eddng v\u1eabn c\u00f3 m\u1ee9c \u0111\u1ed9 ph\u00e2n t\u00e1n v\u1eeba ph\u1ea3i gi\u1eefa c\u00e1c k\u00eanh ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o kh\u00e1c nhau<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Th\u1ecb ph\u1ea7n doanh thu qu\u1ea3ng c\u00e1o Android theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2024&nbsp;<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"348\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1.png?resize=1024%2C348&#038;ssl=1\" alt=\"Doanh thu qu\u1ea3ng c\u00e1o iOS theo m\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2024 - Android\" class=\"wp-image-11529\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1.png?resize=1024%2C348&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1.png?resize=300%2C102&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1.png?resize=768%2C261&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1.png?resize=1536%2C522&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1.png?resize=2048%2C696&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Ad-revenue_network-1.png?resize=18%2C6&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Google AdMob (28%) d\u1eabn \u0111\u1ea7u th\u1ecb ph\u1ea7n ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o tr\u00ean Android, ti\u1ebfp theo s\u00e1t n\u00fat l\u00e0 Applovin (24%). Unity Ads (13%) v\u00e0 Mintegral (11%) c\u0169ng chi\u1ebfm c\u00e1c ph\u1ea7n th\u1ecb tr\u01b0\u1eddng \u0111\u00e1ng k\u1ec3. ironSource chi\u1ebfm 5% th\u1ecb tr\u01b0\u1eddng, trong khi c\u00e1c m\u1ea1ng qu\u1ea3ng c\u00e1o kh\u00e1c t\u1ed5ng h\u1ee3p chi\u1ebfm 19%. C\u00f9ng nhau, Applovin v\u00e0 Google AdMob chi\u1ebfm h\u01a1n m\u1ed9t n\u1eeda th\u1ecb ph\u1ea7n v\u1edbi 52%. S\u1ef1 ph\u00e2n b\u1ed5 n\u00e0y cho th\u1ea5y m\u1ed9t b\u1ee9c tranh th\u1ecb tr\u01b0\u1eddng \u0111a d\u1ea1ng v\u1edbi nhi\u1ec1u ng\u01b0\u1eddi ch\u01a1i ch\u1ee7 ch\u1ed1t \u0111\u00f3ng g\u00f3p v\u00e0o doanh thu qu\u1ea3ng c\u00e1o tr\u00ean Android<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/dashboard.tenjin.com\/signup\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"245\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin.webp?resize=1024%2C245&#038;ssl=1\" alt=\"\" class=\"wp-image-11597\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin.webp?resize=1024%2C245&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin.webp?resize=300%2C72&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin.webp?resize=768%2C184&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin.webp?resize=1536%2C368&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin.webp?resize=18%2C4&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/tenjin.webp?w=1670&amp;ssl=1 1670w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">eCPM trung b\u00ecnh theo \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o trong qu\u00fd 1 n\u0103m 2024&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>eCPM l\u00e0 g\u00ec?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">eCPM l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a \u201cChi ph\u00ed m\u1ed7i ngh\u00ecn hi\u1ec7u qu\u1ea3\u201d, trong \u0111\u00f3 \u201cmille\u201d l\u00e0 ti\u1ebfng Latin c\u00f3 ngh\u0129a l\u00e0 \u201cngh\u00ecn\u201d. V\u1ec1 c\u01a1 b\u1ea3n, eCPM cho bi\u1ebft nh\u00e0 xu\u1ea5t b\u1ea3n ki\u1ebfm \u0111\u01b0\u1ee3c bao nhi\u00eau doanh thu cho m\u1ed7i 1.000 l\u1ea7n qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u00ean \u1ee9ng d\u1ee5ng ho\u1eb7c trang web c\u1ee7a h\u1ecd<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o banner theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Bi\u1ec3n qu\u1ea3ng c\u00e1o<\/strong> \u00e0 nh\u1eefng qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh nh\u1ecf \u0111\u01b0\u1ee3c \u0111\u1eb7t trong b\u1ed1 c\u1ee5c c\u1ee7a tr\u00f2 ch\u01a1i, c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y b\u1edfi ng\u01b0\u1eddi ch\u01a1i trong su\u1ed1t qu\u00e1 tr\u00ecnh ch\u01a1i. Nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y th\u01b0\u1eddng t\u1ef1 \u0111\u1ed9ng xoay v\u00f2ng sau m\u1ed9t kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">iOS<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1.png?resize=1024%2C565&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o banner theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024 - iOS\" class=\"wp-image-11531\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1.png?resize=1024%2C565&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1.png?resize=1536%2C847&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1.png?resize=2048%2C1130&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Banner-1.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Android<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2.png?resize=1024%2C565&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o banner theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024 - Android\" class=\"wp-image-11534\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2.png?resize=1024%2C565&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2.png?resize=1536%2C847&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2.png?resize=2048%2C1130&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_banner-2.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o to\u00e0n m\u00e0n h\u00ecnh theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Qu\u1ea3ng c\u00e1o li\u00ean t\u1ee5c<\/strong> l\u00e0 nh\u1eefng qu\u1ea3ng c\u00e1o to\u00e0n m\u00e0n h\u00ecnh c\u00f3 th\u1ec3 l\u00e0 video, h\u00ecnh \u1ea3nh ho\u1eb7c n\u1ed9i dung t\u01b0\u01a1ng t\u00e1c. Qu\u1ea3ng c\u00e1o li\u00ean t\u1ee5c ho\u00e0n to\u00e0n che ph\u1ee7 giao di\u1ec7n tr\u00f2 ch\u01a1i, kh\u00f4ng cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng ti\u1ebfp t\u1ee5c ch\u01a1i tr\u1eeb khi h\u1ecd ch\u1ecdn \u0111\u00f3ng qu\u1ea3ng c\u00e1o ho\u1eb7c ch\u1ea1m v\u00e0o n\u00f3.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">iOS<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1.png?resize=1024%2C565&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o interstitial theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024 - iOS\" class=\"wp-image-11532\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1.png?resize=1024%2C565&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1.png?resize=1536%2C847&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1.png?resize=2048%2C1130&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/iOS_Interstitial-1.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Android<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1.png?resize=1024%2C565&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o gi\u1eefa trang theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024 - Android\" class=\"wp-image-11535\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1.png?resize=1024%2C565&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1.png?resize=1536%2C847&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1.png?resize=2048%2C1130&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Interstitial-1.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o th\u01b0\u1edfng theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Qu\u1ea3ng c\u00e1o th\u01b0\u1edfng <\/strong>cung c\u1ea5p cho ng\u01b0\u1eddi d\u00f9ng t\u00f9y ch\u1ecdn xem video ho\u1eb7c ch\u01a1i m\u1ed9t tr\u00f2 ch\u01a1i nh\u1ecf \u0111\u1ec3 \u0111\u1ed5i l\u1ea5y ph\u1ea7n th\u01b0\u1edfng trong \u1ee9ng d\u1ee5ng. Nh\u1eefng qu\u1ea3ng c\u00e1o n\u00e0y do ng\u01b0\u1eddi d\u00f9ng kh\u1edfi \u0111\u1ed9ng.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">iOS<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded.png?resize=1024%2C565&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o c\u00f3 th\u01b0\u1edfng theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024 - iOS\" class=\"wp-image-11628\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded.png?resize=1024%2C565&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded.png?resize=1536%2C847&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded.png?resize=2048%2C1130&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/06\/iOS_Rewarded.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Android<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"565\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1.png?resize=1024%2C565&#038;ssl=1\" alt=\"Gi\u00e1 tr\u1ecb eCPM trung b\u00ecnh cho qu\u1ea3ng c\u00e1o c\u00f3 th\u01b0\u1edfng theo qu\u1ed1c gia trong qu\u00fd 1 n\u0103m 2024 - Android\" class=\"wp-image-11536\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1.png?resize=1024%2C565&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1.png?resize=300%2C166&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1.png?resize=768%2C424&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1.png?resize=1536%2C847&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1.png?resize=2048%2C1130&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/05\/Android_Rewarded-1.png?resize=18%2C10&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">T\u1ed5ng th\u1ec3, c\u00f3 m\u1ed9t s\u1ef1 t\u0103ng tr\u01b0\u1edfng r\u00f5 r\u1ec7t trong eCPM, \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c quy cho s\u1ed1 l\u01b0\u1ee3ng ng\u00e0y c\u00e0ng t\u0103ng c\u1ee7a c\u00e1c tr\u00f2 ch\u01a1i hybrid-casual \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ki\u1ebfm ti\u1ec1n k\u1ebft h\u1ee3p. Nh\u1eefng ng\u01b0\u1eddi d\u00f9ng s\u1eb5n s\u00e0ng th\u1ef1c hi\u1ec7n giao d\u1ecbch mua trong \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao h\u01a1n, d\u1eabn \u0111\u1ebfn s\u1ef1 c\u1ea1nh tranh gia t\u0103ng gi\u1eefa c\u00e1c m\u1ea1ng qu\u1ea3ng c\u00e1o \u0111\u1ec3 thu h\u00fat h\u1ecd<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ph\u01b0\u01a1ng ph\u00e1p lu\u1eadn<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ph\u1ea7n th\u1ecb ph\u1ea7n c\u1ee7a b\u00e1o c\u00e1o n\u00e0y bao g\u1ed3m d\u1eef li\u1ec7u \u1ea9n danh d\u1ef1a tr\u00ean 146 t\u1ef7 l\u01b0\u1ee3t hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c Tenjin thu th\u1eadp cho c\u00e1c tr\u00f2 ch\u01a1i thu\u1ed9c m\u1ecdi th\u1ec3 lo\u1ea1i trong kho\u1ea3ng th\u1eddi gian t\u1eeb 01.01.2024 \u0111\u1ebfn 30.06.2024.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ph\u1ea7n eCPM trung b\u00ecnh c\u1ee7a b\u00e1o c\u00e1o d\u1ef1a tr\u00ean d\u1eef li\u1ec7u t\u1eeb CAS.AI, bao g\u1ed3m 6 t\u1ef7 l\u01b0\u1ee3t hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o v\u00e0 kh\u00f4ng bao g\u1ed3m c\u00e1c \u1ee9ng d\u1ee5ng d\u00e0nh cho tr\u1ebb em.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><br><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Gi\u1edbi thi\u1ec7u: Doanh thu t\u1eeb vi\u1ec7c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o trong c\u00e1c tr\u00f2 ch\u01a1i di \u0111\u1ed9ng \u0111\u00e3 t\u1eebng c\u00f3 nh\u1eefng n\u0103m kh\u1edfi s\u1eafc h\u01a1n, nh\u01b0ng b\u1ea5t ch\u1ea5p nh\u1eefng th\u00e1ch th\u1ee9c, ti\u1ec1m n\u0103ng doanh thu t\u1eeb qu\u1ea3ng c\u00e1o v\u1eabn r\u1ea5t l\u1edbn. Ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u nh\u00e0 ph\u00e1t h\u00e0nh tr\u00f2 ch\u01a1i \u00e1p d\u1ee5ng m\u00f4 h\u00ecnh \u201cki\u1ebfm ti\u1ec1n k\u1ebft h\u1ee3p\u201d \u2013 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa qu\u1ea3ng c\u00e1o trong \u1ee9ng d\u1ee5ng (IAA) v\u00e0 mua h\u00e0ng trong \u1ee9ng d\u1ee5ng (IAP). Trong khi c\u00e1c chuy\u00ean gia v\u1eabn ti\u1ebfp t\u1ee5c tranh lu\u1eadn v\u1ec1 t\u1ef7 l\u1ec7 th\u1ef1c t\u1ebf gi\u1eefa IAA v\u00e0 IAP, li\u1ec7u\u2026<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-11489","post","type-post","status-publish","format-standard","hentry","category-reports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ad Monetization Benchmark Report 2026 | Tenjin<\/title>\n<meta name=\"description\" content=\"Ad Monetization Benchmark Report 2026. Get eCPM, ad monetization data and insights by country and ad format, so you can maximize revenue.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/vi\/blog\/ad-mon-gaming-2025\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ad Monetization Benchmark Report 2026 | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Ad Monetization Benchmark Report 2026. Get eCPM, ad monetization data and insights by country and ad format, so you can maximize revenue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/vi\/blog\/ad-mon-gaming-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-04T13:09:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-04T13:39:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Cas-report_social.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Roman Garbar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Roman Garbar\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"22 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2026\\\/\"},\"author\":{\"name\":\"Roman Garbar\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/bbb089a8de6e9a87d102755431201f84\"},\"headline\":\"Ad Monetization in Mobile Games &#8211; Benchmark Report 2026\",\"datePublished\":\"2026-06-04T13:09:30+00:00\",\"dateModified\":\"2026-06-04T13:39:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2026\\\/\"},\"wordCount\":2111,\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Ad-Revenue-Share-by-Platform-1024x524.png\",\"articleSection\":[\"Reports\"],\"inLanguage\":\"vi\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2026\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/\",\"name\":\"Ad Monetization Benchmark Report 2026 | Tenjin\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Ad-Revenue-Share-by-Platform-1024x524.png\",\"datePublished\":\"2026-06-04T13:09:30+00:00\",\"dateModified\":\"2026-06-04T13:39:09+00:00\",\"description\":\"Ad Monetization Benchmark Report 2026. Get eCPM, ad monetization data and insights by country and ad format, so you can maximize revenue.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/#breadcrumb\"},\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/#primaryimage\",\"url\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Ad-Revenue-Share-by-Platform-1024x524.png\",\"contentUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Ad-Revenue-Share-by-Platform-1024x524.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ad-mon-gaming-2025\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/tenjin.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ad Monetization in Mobile Games &#8211; Benchmark Report 2026\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\",\"url\":\"https:\\\/\\\/tenjin.com\\\/\",\"name\":\"Tenjin\",\"description\":\"Growth Made Simple\",\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"alternateName\":\"Tenjin - Mobile Measurement Partner\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/tenjin.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"vi\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\",\"name\":\"Tenjin\",\"url\":\"https:\\\/\\\/tenjin.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.webp\",\"contentUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.webp\",\"width\":429,\"height\":117,\"caption\":\"Tenjin\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/TenjinMMP\",\"https:\\\/\\\/www.youtube.com\\\/@TenjinMMP\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/tenjin\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/bbb089a8de6e9a87d102755431201f84\",\"name\":\"Roman Garbar\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fe7957b272f6044b3f45b39cd1bb097cb540cf7f0b903790729fa43b1e43d739?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fe7957b272f6044b3f45b39cd1bb097cb540cf7f0b903790729fa43b1e43d739?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fe7957b272f6044b3f45b39cd1bb097cb540cf7f0b903790729fa43b1e43d739?s=96&d=mm&r=g\",\"caption\":\"Roman Garbar\"},\"url\":\"https:\\\/\\\/tenjin.com\\\/vi\\\/blog\\\/author\\\/romantenjin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"B\u00e1o c\u00e1o so s\u00e1nh v\u1ec1 khai th\u00e1c doanh thu t\u1eeb qu\u1ea3ng c\u00e1o n\u0103m 2026 | Tenjin","description":"B\u00e1o c\u00e1o so s\u00e1nh hi\u1ec7u qu\u1ea3 ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o n\u0103m 2026. Truy c\u1eadp d\u1eef li\u1ec7u v\u1ec1 eCPM, hi\u1ec7u qu\u1ea3 ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o v\u00e0 c\u00e1c ph\u00e2n t\u00edch chi ti\u1ebft theo qu\u1ed1c gia v\u00e0 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o, gi\u00fap b\u1ea1n t\u1ed1i \u0111a h\u00f3a doanh thu.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tenjin.com\/vi\/blog\/ad-mon-gaming-2025\/","og_locale":"vi_VN","og_type":"article","og_title":"Ad Monetization Benchmark Report 2026 | Tenjin","og_description":"Ad Monetization Benchmark Report 2026. Get eCPM, ad monetization data and insights by country and ad format, so you can maximize revenue.","og_url":"https:\/\/tenjin.com\/vi\/blog\/ad-mon-gaming-2025\/","og_site_name":"Tenjin","article_published_time":"2026-06-04T13:09:30+00:00","article_modified_time":"2026-06-04T13:39:09+00:00","og_image":[{"width":1600,"height":900,"url":"https:\/\/tenjin.com\/wp-content\/uploads\/2024\/05\/Cas-report_social.png","type":"image\/png"}],"author":"Roman Garbar","twitter_card":"summary_large_image","twitter_creator":"@TenjinMMP","twitter_site":"@TenjinMMP","twitter_misc":{"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi":"Roman Garbar","\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc":"22 ph\u00fat"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/#article","isPartOf":{"@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2026\/"},"author":{"name":"Roman Garbar","@id":"https:\/\/tenjin.com\/#\/schema\/person\/bbb089a8de6e9a87d102755431201f84"},"headline":"Ad Monetization in Mobile Games &#8211; Benchmark Report 2026","datePublished":"2026-06-04T13:09:30+00:00","dateModified":"2026-06-04T13:39:09+00:00","mainEntityOfPage":{"@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2026\/"},"wordCount":2111,"publisher":{"@id":"https:\/\/tenjin.com\/#organization"},"image":{"@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1024x524.png","articleSection":["Reports"],"inLanguage":"vi"},{"@type":"WebPage","@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2026\/","url":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/","name":"B\u00e1o c\u00e1o so s\u00e1nh v\u1ec1 khai th\u00e1c doanh thu t\u1eeb qu\u1ea3ng c\u00e1o n\u0103m 2026 | Tenjin","isPartOf":{"@id":"https:\/\/tenjin.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/#primaryimage"},"image":{"@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1024x524.png","datePublished":"2026-06-04T13:09:30+00:00","dateModified":"2026-06-04T13:39:09+00:00","description":"B\u00e1o c\u00e1o so s\u00e1nh hi\u1ec7u qu\u1ea3 ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o n\u0103m 2026. Truy c\u1eadp d\u1eef li\u1ec7u v\u1ec1 eCPM, hi\u1ec7u qu\u1ea3 ki\u1ebfm ti\u1ec1n t\u1eeb qu\u1ea3ng c\u00e1o v\u00e0 c\u00e1c ph\u00e2n t\u00edch chi ti\u1ebft theo qu\u1ed1c gia v\u00e0 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o, gi\u00fap b\u1ea1n t\u1ed1i \u0111a h\u00f3a doanh thu.","breadcrumb":{"@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/#breadcrumb"},"inLanguage":"vi","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/"]}]},{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/#primaryimage","url":"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1024x524.png","contentUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/07\/Ad-Revenue-Share-by-Platform-1024x524.png"},{"@type":"BreadcrumbList","@id":"https:\/\/tenjin.com\/blog\/ad-mon-gaming-2025\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tenjin.com\/"},{"@type":"ListItem","position":2,"name":"Ad Monetization in Mobile Games &#8211; Benchmark Report 2026"}]},{"@type":"WebSite","@id":"https:\/\/tenjin.com\/#website","url":"https:\/\/tenjin.com\/","name":"Th\u1ea7n Tenjin","description":"Ph\u00e1t tri\u1ec3n \u0111\u01a1n gi\u1ea3n","publisher":{"@id":"https:\/\/tenjin.com\/#organization"},"alternateName":"Tenjin - Mobile Measurement Partner","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tenjin.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"vi"},{"@type":"Organization","@id":"https:\/\/tenjin.com\/#organization","name":"Th\u1ea7n Tenjin","url":"https:\/\/tenjin.com\/","logo":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/tenjin.com\/#\/schema\/logo\/image\/","url":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/04\/images.webp","contentUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/04\/images.webp","width":429,"height":117,"caption":"Tenjin"},"image":{"@id":"https:\/\/tenjin.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/TenjinMMP","https:\/\/www.youtube.com\/@TenjinMMP","https:\/\/www.linkedin.com\/company\/tenjin"]},{"@type":"Person","@id":"https:\/\/tenjin.com\/#\/schema\/person\/bbb089a8de6e9a87d102755431201f84","name":"Roman Garbar","image":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/secure.gravatar.com\/avatar\/fe7957b272f6044b3f45b39cd1bb097cb540cf7f0b903790729fa43b1e43d739?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fe7957b272f6044b3f45b39cd1bb097cb540cf7f0b903790729fa43b1e43d739?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fe7957b272f6044b3f45b39cd1bb097cb540cf7f0b903790729fa43b1e43d739?s=96&d=mm&r=g","caption":"Roman Garbar"},"url":"https:\/\/tenjin.com\/vi\/blog\/author\/romantenjin\/"}]}},"_links":{"self":[{"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/posts\/11489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/comments?post=11489"}],"version-history":[{"count":10,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/posts\/11489\/revisions"}],"predecessor-version":[{"id":17811,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/posts\/11489\/revisions\/17811"}],"wp:attachment":[{"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/media?parent=11489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/categories?post=11489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/tags?post=11489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}