{"id":12375,"date":"2025-03-26T09:28:43","date_gmt":"2025-03-26T09:28:43","guid":{"rendered":"https:\/\/tenjin.com\/?p=12375"},"modified":"2026-04-14T11:17:08","modified_gmt":"2026-04-14T11:17:08","slug":"apple-search-ads-view-through-attribution","status":"publish","type":"post","link":"https:\/\/tenjin.com\/vi\/blog\/apple-search-ads-view-through-attribution\/","title":{"rendered":"Tenjin h\u1ed7 tr\u1ee3 c\u1eadp nh\u1eadt m\u1edbi v\u1ec1 m\u00f4 h\u00ecnh \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 qu\u1ea3ng c\u00e1o (View-through Attribution) c\u1ee7a Apple Search Ads."},"content":{"rendered":"<p class=\"wp-block-paragraph\">V\u00e0o ng\u00e0y 27 th\u00e1ng 3 n\u0103m 2025, Apple Search Ads s\u1ebd gi\u1edbi thi\u1ec7u m\u1ed9t t\u00f9y ch\u1ecdn cho t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ed1i t\u00e1c \u0111o l\u01b0\u1eddng di \u0111\u1ed9ng (MMPs) \u0111\u1ec3 bao g\u1ed3m ph\u00e2n b\u1ed5 theo l\u01b0\u1ee3t xem (view-through attribution) trong b\u00e1o c\u00e1o c\u1ee7a h\u1ecd, b\u00ean c\u1ea1nh ph\u00e2n b\u1ed5 theo l\u01b0\u1ee3t nh\u1ea5p (click-through attribution) hi\u1ec7n c\u00f3. V\u1edbi thay \u0111\u1ed5i n\u00e0y, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e2n b\u1ed5 cho Apple Search Ads kh\u00f4ng ch\u1ec9 khi h\u1ecd nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o, m\u00e0 c\u00f2n khi h\u1ecd xem qu\u1ea3ng c\u00e1o m\u00e0 kh\u00f4ng nh\u1ea5p v\u00e0o n\u00f3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>T\u00f3m t\u1eaft:<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Tenjin s\u1ebd h\u1ed7 tr\u1ee3 t\u00ednh n\u0103ng theo d\u00f5i chuy\u1ec3n \u0111\u1ed5i qua l\u01b0\u1ee3t xem (view-through attribution) c\u1ee7a Apple Search Ads ngay t\u1eeb ng\u00e0y ra m\u1eaft v\u00e0o ng\u00e0y 27 th\u00e1ng 3 n\u0103m 2025.<\/mark>.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tuy nhi\u00ean, t\u00ednh n\u0103ng g\u00e1n t\u00edn d\u1ee5ng d\u1ef1a tr\u00ean l\u01b0\u1ee3t xem (view-through attribution) cho Apple Search Ads s\u1ebd kh\u00f4ng \u0111\u01b0\u1ee3c k\u00edch ho\u1ea1t m\u1eb7c \u0111\u1ecbnh. Ng\u01b0\u1eddi d\u00f9ng c\u1ea7n t\u1ef1 k\u00edch ho\u1ea1t t\u00ednh n\u0103ng n\u00e0y b\u1eb1ng c\u00e1ch th\u1ef1c hi\u1ec7n c\u00e1c b\u01b0\u1edbc \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp b\u00ean d\u01b0\u1edbi.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ng\u01b0\u1eddi d\u00f9ng Tenjin c\u00f3 th\u1ec3 k\u00edch ho\u1ea1t t\u00ednh n\u0103ng theo d\u00f5i chuy\u1ec3n \u0111\u1ed5i (view-through attribution) cho Apple Search Ads \u0111\u1ed1i v\u1edbi c\u1ea3 c\u00e1c l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i v\u00e0 b\u00e1o c\u00e1o.<\/li>\n<\/ul>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">\u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 g\u00ec \u0111\u1ed1i v\u1edbi t\u00f4i?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ng\u01b0\u1eddi d\u00f9ng Tenjin<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u1ebfu b\u1ea1n mu\u1ed1n ti\u1ebfp t\u1ee5c ghi nh\u1eadn ng\u01b0\u1eddi d\u00f9ng Apple Search Ads nh\u01b0 tr\u01b0\u1edbc \u0111\u00e2y th\u00f4ng qua ph\u01b0\u01a1ng ph\u00e1p ghi nh\u1eadn nh\u1ea5p chu\u1ed9t, kh\u00f4ng c\u1ea7n th\u1ef1c hi\u1ec7n b\u1ea5t k\u1ef3 thay \u0111\u1ed5i n\u00e0o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph translation-block\">Tuy nhi\u00ean, n\u1ebfu b\u1ea1n mu\u1ed1n k\u00edch ho\u1ea1t t\u00ednh n\u0103ng theo d\u00f5i chuy\u1ec3n \u0111\u1ed5i qua qu\u1ea3ng c\u00e1o (view-through attribution) cho Apple Search Ads, vui l\u00f2ng l\u00e0m theo <a href=\"https:\/\/docs.tenjin.com\/docs\/attribution-window-setup\" target=\"_self\">h\u01b0\u1edbng d\u1eabn n\u00e0y<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u1ea1n c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh kho\u1ea3ng th\u1eddi gian g\u00e1n cho c\u1ea3 hai. <a href=\"https:\/\/docs.tenjin.com\/docs\/tracked-installs\">\u0111\u01b0\u1ee3c theo d\u00f5i<\/a> v\u00e0 <a href=\"https:\/\/docs.tenjin.com\/docs\/en\/reported-installs\">\u0111\u01b0\u1ee3c b\u00e1o c\u00e1o<\/a> C\u00e0i \u0111\u1eb7t cho Apple Search Ads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng ph\u1ea3i Tenjin<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u1ebfu b\u1ea1n \u0111ang s\u1eed d\u1ee5ng m\u1ed9t MMP kh\u00e1c, h\u00e3y ki\u1ec3m tra tr\u1ea1ng th\u00e1i c\u1ee7a t\u00ednh n\u0103ng g\u00e1n t\u00edn d\u1ee5ng theo l\u01b0\u1ee3t xem (view-through attribution) cho Apple Search Ads v\u1edbi h\u1ecd. <strong>Theo nh\u1eefng g\u00ec ch\u00fang ta bi\u1ebft, h\u1ea7u h\u1ebft c\u00e1c MMP s\u1ebd k\u00edch ho\u1ea1t t\u00ednh n\u0103ng g\u00e1n t\u00edn d\u1ee5ng cho l\u01b0\u1ee3t xem (view-through attribution) cho Apple Search Ads theo m\u1eb7c \u0111\u1ecbnh b\u1eaft \u0111\u1ea7u t\u1eeb ng\u00e0y 27 th\u00e1ng 3 n\u0103m 2025.<\/strong> L\u01b0u \u00fd quan tr\u1ecdng: Nh\u01b0 \u0111\u00e3 \u0111\u1ec1 c\u1eadp tr\u01b0\u1edbc \u0111\u00f3, do thay \u0111\u1ed5i n\u00e0y, ng\u01b0\u1eddi d\u00f9ng s\u1ebd \u0111\u01b0\u1ee3c ghi nh\u1eadn kh\u00f4ng ch\u1ec9 khi h\u1ecd nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o m\u00e0 c\u00f2n khi h\u1ecd ch\u1ec9 xem qu\u1ea3ng c\u00e1o. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 gi\u1ea3i th\u00edch cho s\u1ef1 gia t\u0103ng v\u1ec1 s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t v\u00e0 c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1c nh\u01b0 mua h\u00e0ng tr\u00ean Apple Search Ads ph\u00eda MMP trong tr\u01b0\u1eddng h\u1ee3p t\u00ednh n\u0103ng ghi nh\u1eadn d\u1ef1a tr\u00ean l\u01b0\u1ee3t xem (view-through attribution) \u0111\u01b0\u1ee3c k\u00edch ho\u1ea1t m\u1eb7c \u0111\u1ecbnh.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">T\u1ea1i sao ch\u00fang ta t\u1eaft t\u00ednh n\u0103ng g\u00e1n t\u00edn d\u1ee5ng theo l\u01b0\u1ee3t xem (view-through attribution) theo m\u1eb7c \u0111\u1ecbnh?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u00e2y l\u00e0 m\u1ed9t s\u1ef1 thay \u0111\u1ed5i, v\u00e0 gi\u1ed1ng nh\u01b0 b\u1ea5t k\u1ef3 s\u1ef1 thay \u0111\u1ed5i n\u00e0o kh\u00e1c, ch\u00fang t\u00f4i mu\u1ed1n ng\u01b0\u1eddi d\u00f9ng c\u1ee7a m\u00ecnh v\u1eabn gi\u1eef quy\u1ec1n ki\u1ec3m so\u00e1t. M\u1ee5c ti\u00eau c\u1ee7a ch\u00fang t\u00f4i l\u00e0 \u0111\u1ea3m b\u1ea3o c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o ho\u00e0n to\u00e0n n\u1eafm r\u00f5 v\u1ec1 s\u1ef1 thay \u0111\u1ed5i n\u00e0y\u2014n\u00f3 l\u00e0 g\u00ec v\u00e0 ho\u1ea1t \u0111\u1ed9ng nh\u01b0 th\u1ebf n\u00e0o\u2014tr\u01b0\u1edbc khi h\u1ecd quy\u1ebft \u0111\u1ecbnh k\u00edch ho\u1ea1t n\u00f3.<br>Nh\u01b0 th\u01b0\u1eddng l\u1ec7, vui l\u00f2ng li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i n\u1ebfu b\u1ea1n c\u00f3 b\u1ea5t k\u1ef3 c\u00e2u h\u1ecfi n\u00e0o. <a href=\"mailto:support@tenjin.com\">support@tenjin.com<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>V\u00e0o ng\u00e0y 27 th\u00e1ng 3 n\u0103m 2025, Apple Search Ads s\u1ebd gi\u1edbi thi\u1ec7u m\u1ed9t t\u00f9y ch\u1ecdn cho t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ed1i t\u00e1c \u0111o l\u01b0\u1eddng di \u0111\u1ed9ng (MMPs) \u0111\u1ec3 bao g\u1ed3m \u0111o l\u01b0\u1eddng chuy\u1ec3n \u0111\u1ed5i qua l\u01b0\u1ee3t xem (view-through attribution) trong b\u00e1o c\u00e1o c\u1ee7a h\u1ecd, b\u00ean c\u1ea1nh t\u00f9y ch\u1ecdn \u0111o l\u01b0\u1eddng chuy\u1ec3n \u0111\u1ed5i qua l\u01b0\u1ee3t nh\u1ea5p (click-through attribution) hi\u1ec7n c\u00f3. V\u1edbi thay \u0111\u1ed5i n\u00e0y, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ghi nh\u1eadn l\u00e0 \u0111\u00e3 t\u01b0\u01a1ng t\u00e1c v\u1edbi Apple Search Ads kh\u00f4ng ch\u1ec9 khi h\u1ecd nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o, m\u00e0 c\u00f2n khi h\u1ecd xem\u2026<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-12375","post","type-post","status-publish","format-standard","hentry","category-mobile-marketing-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Support for Apple Search Ads&#039; View Through | Tenjin<\/title>\n<meta name=\"description\" content=\"Learn how view-through attribution for Apple Search Ads improves campaign measurement and delivers more accurate attribution insights.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/vi\/blog\/apple-search-ads-view-through-attribution\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Support for Apple Search Ads&#039; View Through | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Learn how view-through attribution for Apple Search Ads improves campaign measurement and delivers more accurate attribution insights.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/vi\/blog\/apple-search-ads-view-through-attribution\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-26T09:28:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-14T11:17:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2025\/03\/ASA_social-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Roman Garbar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Roman Garbar\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" 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