{"id":17594,"date":"2026-05-18T07:52:23","date_gmt":"2026-05-18T07:52:23","guid":{"rendered":"https:\/\/tenjin.com\/?p=17594"},"modified":"2026-05-18T08:00:55","modified_gmt":"2026-05-18T08:00:55","slug":"tenjin-and-xsolla-web-shop-revenue","status":"publish","type":"post","link":"https:\/\/tenjin.com\/vi\/blog\/tenjin-and-xsolla-web-shop-revenue\/","title":{"rendered":"Tenjin v\u00e0 Xsolla: H\u1ee3p nh\u1ea5t ph\u00e2n t\u00edch doanh thu c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn v\u00e0 ti\u1ebfp th\u1ecb tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng"},"content":{"rendered":"<p class=\"wp-block-paragraph\">C\u00e1c giao d\u1ecbch mua h\u00e0ng tr\u00ean Web Shop hi\u1ec7n \u0111\u00e3 \u0111\u01b0\u1ee3c g\u00e1n cho ngu\u1ed3n c\u00e0i \u0111\u1eb7t ch\u00ednh x\u00e1c v\u00e0 \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng c\u00f9ng v\u1edbi doanh thu trong \u1ee9ng d\u1ee5ng tr\u00ean Tenjin. \u0110i\u1ec1u n\u00e0y gi\u00fap cung c\u1ea5p c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 gi\u00e1 tr\u1ecb tr\u1ecdn \u0111\u1eddi c\u1ee7a ng\u01b0\u1eddi ch\u01a1i (LTV) v\u00e0 t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn tr\u00ean chi ph\u00ed qu\u1ea3ng c\u00e1o (ROAS) tr\u00ean c\u1ea3 n\u1ec1n t\u1ea3ng \u1ee9ng d\u1ee5ng v\u00e0 web t\u1ea1i m\u1ed9t n\u01a1i duy nh\u1ea5t.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Doanh thu t\u1eeb c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn hi\u1ec7n \u0111\u00e3 c\u00f3 s\u1eb5n tr\u00ean Tenjin<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u1ec1 ng\u00e2n s\u00e1ch ph\u1ee5 thu\u1ed9c ho\u00e0n to\u00e0n v\u00e0o ch\u1ea5t l\u01b0\u1ee3ng d\u1eef li\u1ec7u l\u00e0m c\u01a1 s\u1edf cho ch\u00fang. N\u1ebfu b\u1ea1n kh\u00f4ng th\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c ngu\u1ed3n g\u1ed1c ho\u1eb7c chi\u1ebfn d\u1ecbch t\u1ea1o ra doanh thu \u0111\u00f3, th\u00ec kho\u1ea3n doanh thu \u0111\u00f3 s\u1ebd ho\u00e0n to\u00e0n b\u1ecb lo\u1ea1i kh\u1ecfi c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u1ec1 ng\u00e2n s\u00e1ch c\u1ee7a b\u1ea1n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c giao d\u1ecbch tr\u00ean c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn lu\u00f4n n\u1eb1m ngo\u00e0i v\u00f2ng l\u1eb7p n\u00e0y. C\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n tr\u00f2 ch\u01a1i di \u0111\u1ed9ng bi\u1ebft r\u1eb1ng ngu\u1ed3n doanh thu n\u00e0y t\u1ed3n t\u1ea1i, nh\u01b0ng r\u1ea5t kh\u00f3 \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c ngu\u1ed3n g\u1ed1c c\u1ee7a n\u00f3, m\u1edf r\u1ed9ng quy m\u00f4 k\u00eanh m\u1ed9t c\u00e1ch t\u1ef1 tin ho\u1eb7c bi\u1ec7n minh cho chi ph\u00ed qu\u1ea3ng c\u00e1o d\u00f9ng \u0111\u1ec3 th\u00fac \u0111\u1ea9y k\u00eanh n\u00e0y. R\u1ea5t kh\u00f3 \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec hi\u1ec7u qu\u1ea3 v\u00e0 \u0111i\u1ec1u g\u00ec kh\u00f4ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00ednh n\u0103ng t\u00edch h\u1ee3p m\u1edbi n\u00e0y \u0111\u00e3 kh\u1eafc ph\u1ee5c v\u1ea5n \u0111\u1ec1 \u0111\u00f3. C\u00e1c giao d\u1ecbch mua h\u00e0ng tr\u00ean Web Shop gi\u1edd \u0111\u00e2y \u0111\u01b0\u1ee3c \u0111\u1ed3ng b\u1ed9 h\u00f3a v\u00e0o Tenjin theo c\u00e1ch t\u01b0\u01a1ng t\u1ef1 nh\u01b0 c\u00e1c s\u1ef1 ki\u1ec7n ho\u1eb7c giao d\u1ecbch mua h\u00e0ng trong \u1ee9ng d\u1ee5ng. C\u00e1c d\u1eef li\u1ec7u n\u00e0y \u0111\u01b0\u1ee3c g\u00e1n ngu\u1ed3n g\u1ed1c v\u00e0 s\u1eafp x\u1ebfp trong m\u1ed9t giao di\u1ec7n th\u1ed1ng nh\u1ea5t. B\u1ea1n s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng m\u1ed1i li\u00ean h\u1ec7 r\u00f5 r\u00e0ng h\u01a1n, \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh v\u1ec1 ng\u00e2n s\u00e1ch m\u1ed9t c\u00e1ch t\u1ef1 tin h\u01a1n v\u00e0 x\u00e2y d\u1ef1ng n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc h\u01a1n cho s\u1ef1 ph\u00e1t tri\u1ec3n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Nh\u1eefng l\u1ee3i \u00edch m\u00e0 c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n c\u00f3 th\u1ec3 mong \u0111\u1ee3i<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Xem ch\u1ec9 s\u1ed1 LTV th\u1ef1c t\u1ebf c\u1ee7a b\u1ea1n.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c giao d\u1ecbch mua h\u00e0ng tr\u00ean Web Shop \u0111\u01b0\u1ee3c t\u00ednh v\u00e0o gi\u00e1 tr\u1ecb c\u1ee7a ng\u01b0\u1eddi ch\u01a1i <a href=\"https:\/\/tenjin.com\/vi\/ad-monetization-suite\/\">c\u00e1c ph\u00e9p t\u00ednh c\u00f9ng v\u1edbi doanh thu t\u1eeb \u1ee9ng d\u1ee5ng<\/a>. N\u1eafm b\u1eaft b\u1ee9c tranh to\u00e0n c\u1ea3nh v\u1ec1 gi\u00e1 tr\u1ecb th\u1ef1c s\u1ef1 c\u1ee7a ng\u01b0\u1eddi ch\u01a1i, ch\u1ee9 kh\u00f4ng ch\u1ec9 d\u1ef1a v\u00e0o s\u1ed1 ti\u1ec1n h\u1ecd chi ti\u00eau trong \u1ee9ng d\u1ee5ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>H\u00e3y \u0111\u01b0a ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh ng\u00e2n s\u00e1ch s\u00e1ng su\u1ed1t h\u01a1n.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c t\u00ednh to\u00e1n ROAS hi\u1ec7n nay \u0111\u00e3 ph\u1ea3n \u00e1nh nhi\u1ec1u ngu\u1ed3n doanh thu h\u01a1n. Khi m\u1ed9t chi\u1ebfn d\u1ecbch thu h\u00fat ng\u01b0\u1eddi ch\u01a1i th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i c\u1ea3 trong \u1ee9ng d\u1ee5ng v\u00e0 tr\u00ean C\u1eeda h\u00e0ng Tr\u1ef1c tuy\u1ebfn c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng quy m\u00f4 chi\u1ebfn d\u1ecbch cho ph\u00f9 h\u1ee3p.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>D\u1ef1 \u0111o\u00e1n gi\u00e1 tr\u1ecb c\u1ee7a c\u1ea7u th\u1ee7 s\u1edbm h\u01a1n.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Doanh thu t\u1eeb Web Shop \u0111\u01b0\u1ee3c chuy\u1ec3n tr\u1ef1c ti\u1ebfp v\u00e0o h\u1ec7 th\u1ed1ng c\u1ee7a Tenjin <a href=\"https:\/\/tenjin.com\/vi\/ltv-prediction\/\">C\u00e1c m\u00f4 h\u00ecnh d\u1ef1 \u0111o\u00e1n LTV<\/a>, gi\u00fap b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c c\u00e1c t\u00edn hi\u1ec7u s\u1edbm h\u01a1n v\u00e0 d\u1ef1 b\u00e1o ch\u00ednh x\u00e1c h\u01a1n.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u0110\u01b0\u1ee3c thi\u1ebft k\u1ebf d\u00e0nh ri\u00eang cho c\u00e1ch c\u00e1c studio di \u0111\u1ed9ng th\u1ef1c s\u1ef1 ph\u00e1t tri\u1ec3n<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">H\u01a1n 700 studio \u0111\u00e3 ra m\u1eaft c\u00e1c c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn tr\u00ean Xsolla. Gi\u1edd \u0111\u00e2y, th\u00e1ch th\u1ee9c trong vi\u1ec7c k\u1ebft n\u1ed1i doanh thu t\u1eeb c\u00e1c c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn v\u1edbi ph\u00e2n t\u00edch ti\u1ebfp th\u1ecb tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u00e3 \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft. Vi\u1ec7c lo\u1ea1i b\u1ecf r\u00e0o c\u1ea3n n\u00e0y \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c c\u00e1c studio c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u coi c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn c\u1ee7a m\u00ecnh nh\u01b0 m\u1ed9t k\u00eanh t\u0103ng tr\u01b0\u1edfng c\u1ed1t l\u00f5i \u2013 \u0111i\u1ec1u m\u00e0 k\u00eanh n\u00e0y v\u1ed1n lu\u00f4n c\u00f3 ti\u1ec1m n\u0103ng tr\u1edf th\u00e0nh.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cC\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n x\u00e2y d\u1ef1ng c\u00e1c c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn \u0111\u1ec3 gi\u1eef l\u1ea1i nhi\u1ec1u h\u01a1n s\u1ed1 ti\u1ec1n h\u1ecd ki\u1ebfm \u0111\u01b0\u1ee3c. S\u1ef1 t\u00edch h\u1ee3p n\u00e0y \u0111\u1ea3m b\u1ea3o r\u1eb1ng h\u1ecd th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3. Khi doanh thu t\u1eeb c\u00e1c c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn \u0111\u01b0\u1ee3c \u0111\u1ed3ng b\u1ed9 h\u00f3a v\u00e0o Tenjin c\u00f9ng v\u1edbi d\u1eef li\u1ec7u trong \u1ee9ng d\u1ee5ng, c\u00e1c studio s\u1ebd c\u00f3 c\u00e1i nh\u00ecn r\u00f5 r\u00e0ng v\u1ec1 hi\u1ec7u qu\u1ea3 kinh t\u1ebf tr\u00ean m\u1ed7i \u0111\u01a1n v\u1ecb v\u00e0 c\u00f3 th\u1ec3 ph\u00e2n b\u1ed5 ng\u00e2n s\u00e1ch cho c\u00e1c chi\u1ebfn d\u1ecbch mang l\u1ea1i bi\u00ean l\u1ee3i nhu\u1eadn kh\u1ea3 quan.\u201d\u00a0<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Roman Garbar, Gi\u00e1m \u0111\u1ed1c Ti\u1ebfp th\u1ecb, Tenjin<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cC\u00e1c c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn \u0111\u00e3 chuy\u1ec3n t\u1eeb m\u1ed9t c\u01a1 h\u1ed9i m\u1edbi n\u1ed5i th\u00e0nh m\u1ed9t k\u00eanh t\u0103ng tr\u01b0\u1edfng \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ee9ng minh \u2013 v\u00e0 nh\u1eefng nh\u00e0 ph\u00e1t tri\u1ec3n \u0111ang g\u1eb7t h\u00e1i th\u00e0nh c\u00f4ng hi\u1ec7n nay ch\u00ednh l\u00e0 nh\u1eefng ng\u01b0\u1eddi coi ch\u00fang l\u00e0 m\u1ed9t ph\u1ea7n c\u1ed1t l\u00f5i c\u1ee7a ho\u1ea1t \u0111\u1ed9ng kinh doanh, ch\u1ee9 kh\u00f4ng ph\u1ea3i l\u00e0 \u0111i\u1ec1u \u0111\u01b0\u1ee3c ngh\u0129 \u0111\u1ebfn sau c\u00f9ng. H\u01a1n 700 studio \u0111\u00e3 ra m\u1eaft C\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn tr\u00ean n\u1ec1n t\u1ea3ng c\u1ee7a ch\u00fang t\u00f4i v\u00ec m\u00f4 h\u00ecnh kinh t\u1ebf c\u1ee7a n\u00f3 r\u1ea5t h\u1ea5p d\u1eabn. Vi\u1ec7c t\u00edch h\u1ee3p d\u1eef li\u1ec7u doanh thu \u0111\u00f3 v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 \u0111o l\u01b0\u1eddng h\u00e0ng \u0111\u1ea7u nh\u01b0 Tenjin l\u00e0 b\u01b0\u1edbc ti\u1ebfp theo nh\u1eb1m \u0111\u1ea3m b\u1ea3o c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n c\u00f3 \u0111\u1ea7y \u0111\u1ee7 m\u1ecdi th\u1ee9 c\u1ea7n thi\u1ebft \u0111\u1ec3 m\u1edf r\u1ed9ng quy m\u00f4 m\u1ed9t c\u00e1ch t\u1ef1 tin.\u201d <\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Chris Hewish, Ch\u1ee7 t\u1ecbch, Xsolla<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>C\u00e1ch b\u1eaft \u0111\u1ea7u<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n c\u00f3 th\u1ec3 k\u00edch ho\u1ea1t t\u00ednh n\u0103ng t\u00edch h\u1ee3p n\u00e0y tr\u1ef1c ti\u1ebfp t\u1eeb T\u00e0i kho\u1ea3n Nh\u00e0 ph\u00e1t h\u00e0nh Xsolla v\u00e0 B\u1ea3ng \u0111i\u1ec1u khi\u1ec3n Tenjin c\u1ee7a m\u00ecnh. T\u00ednh n\u0103ng n\u00e0y d\u00e0nh cho c\u00e1c studio \u1edf m\u1ecdi quy m\u00f4, bao g\u1ed3m c\u1ea3 c\u00e1c nh\u00f3m ph\u00e1t tri\u1ec3n \u0111\u1ed9c l\u1eadp. N\u1ebfu b\u1ea1n \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n tr\u00ean c\u1ea3 hai n\u1ec1n t\u1ea3ng n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 thi\u1ebft l\u1eadp r\u1ea5t nhanh ch\u00f3ng. Kh\u00f4ng c\u1ea7n vi\u1ebft m\u00e3, kh\u00f4ng c\u00f3 ph\u00ed b\u1ed5 sung v\u00e0 kh\u00f4ng c\u1ea7n \u0111\u1ed9i ng\u0169 chuy\u00ean tr\u00e1ch v\u1ec1 d\u1eef li\u1ec7u. Xem t\u00e0i li\u1ec7u h\u01b0\u1edbng d\u1eabn \u0111\u1ea7y \u0111\u1ee7 t\u1ea1i <a href=\"https:\/\/developers.xsolla.com\/solutions\/web-shop\/analytics\/tenjin\/\">Xsolla<\/a> v\u00e0 <a href=\"https:\/\/tenjin.com\/vi\/docs\/third-party-purchase-integration\/\">Th\u1ea7n Tenjin<\/a> t\u1ea1i \u0111\u00e2y.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Khi <a href=\"https:\/\/tenjin.com\/vi\/s2s-server-to-server-tracking\/\">S2S<\/a> Khi k\u1ebft n\u1ed1i \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c nh\u1eadn, c\u00e1c giao d\u1ecbch mua h\u00e0ng t\u1eeb C\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn c\u1ee7a b\u1ea1n s\u1ebd t\u1ef1 \u0111\u1ed9ng \u0111\u01b0\u1ee3c \u0111\u1ed3ng b\u1ed9 h\u00f3a v\u00e0o Tenjin.<strong> <\/strong>C\u00e1c giao d\u1ecbch mua h\u00e0ng s\u1ebd hi\u1ec3n th\u1ecb c\u00f9ng v\u1edbi doanh thu trong \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n tr\u00ean Tenjin. T\u1eeb th\u1eddi \u0111i\u1ec3m \u0111\u00f3 tr\u1edf \u0111i, c\u00e1c b\u00e1o c\u00e1o v\u1ec1 LTV v\u00e0 ROAS c\u1ee7a b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt \u0111\u1ec3 ph\u1ea3n \u00e1nh c\u1ea3 hai ngu\u1ed3n doanh thu n\u00e0y.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u1ea1n v\u1eabn ch\u01b0a ch\u1ecdn Tenjin l\u00e0m \u0111\u1ed1i t\u00e1c \u0111o l\u01b0\u1eddng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng c\u1ee7a m\u00ecnh? N\u1ec1n t\u1ea3ng to\u00e0n di\u1ec7n c\u1ee7a ch\u00fang t\u00f4i l\u00e0 <a href=\"https:\/\/dashboard.tenjin.com\/signup?_gl=1*1d31v0f*_gcl_au*ODM3NzQwMDk4LjE3NzgwNTg1OTk.\"><strong>B\u1eaft \u0111\u1ea7u mi\u1ec5n ph\u00ed.<\/strong><\/a> H\u1ee3p \u0111\u1ed3ng linh ho\u1ea1t, kh\u00f4ng c\u00f3 ph\u00ed \u1ea9n v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 h\u1ee7y b\u1ea5t c\u1ee9 l\u00fac n\u00e0o. B\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c quy\u1ec1n truy c\u1eadp \u0111\u1ea7y \u0111\u1ee7 v\u00e0o <a href=\"https:\/\/tenjin.com\/vi\/mobile-attribution\/\">ngu\u1ed3n g\u1ed1c<\/a>, <a href=\"https:\/\/tenjin.com\/vi\/glossary\/lifetime-value-ltv\/\">D\u1ef1 \u0111o\u00e1n LTV<\/a>, <a href=\"https:\/\/tenjin.com\/vi\/cost-aggregation\/\">t\u1ed5ng h\u1ee3p chi ph\u00ed<\/a>, v\u00e0 t\u00edch h\u1ee3p Xsolla Web Shop ngay t\u1eeb ng\u00e0y \u0111\u1ea7u ti\u00ean.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-post-author\"><div class=\"wp-block-post-author__avatar\"><img alt='' src='https:\/\/secure.gravatar.com\/avatar\/475af822d5c108036baeb0c42fc7727167163edfe2456ed2326303747001b5b1?s=48&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/475af822d5c108036baeb0c42fc7727167163edfe2456ed2326303747001b5b1?s=96&#038;d=mm&#038;r=g 2x' class='avatar avatar-48 photo' height='48' width='48' \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__byline\">Qu\u1ea3n l\u00fd N\u1ed9i dung Ti\u1ebfp th\u1ecb<\/p><p class=\"wp-block-post-author__name\">Tara Meyer<\/p><\/div><\/div>\n\n<div class=\"wp-block-post-author-biography\">T\u00f4i mang \u0111\u1ebfn c\u00e1i nh\u00ecn m\u1edbi m\u1ebb v\u1ec1 ph\u00e2n t\u00edch ngu\u1ed3n g\u1ed1c l\u01b0u l\u01b0\u1ee3ng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0 ph\u00e2n t\u00edch \u1ee9ng d\u1ee5ng, bi\u1ebfn nh\u1eefng ph\u00e1t hi\u1ec7n th\u00e0nh c\u00e1c chi\u1ebfn l\u01b0\u1ee3c gi\u00fap k\u1ebft n\u1ed1i v\u1edbi ng\u01b0\u1eddi d\u00f9ng v\u00e0 th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng.<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Web Shop purchases are now attributed to the correct install source and measured alongside in-app revenue in Tenjin. This gives a complete view of player lifetime value (LTV) and return on ad spend (ROAS) across both in-app and web in one place.&nbsp; Web Shop Revenue Now Available Inside Tenjin Budget decisions are only as good&#8230;<\/p>","protected":false},"author":26,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-17594","post","type-post","status-publish","format-standard","hentry","category-product-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tenjin &amp; Xsolla Unifying Web Shop Revenue to MMP | Tenjin<\/title>\n<meta name=\"description\" content=\"Tenjin and Xsolla unite web shop revenue and mobile marketing analytics. See complete LTV and ROAS across in-app and web in one dashboard.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/vi\/blog\/tenjin-and-xsolla-web-shop-revenue\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tenjin and Xsolla: Unifying Web Shop Revenue and Mobile Marketing Analytics\" \/>\n<meta property=\"og:description\" content=\"Web Shop purchases are now attributed to the correct install source and measured alongside in-app revenue in Tenjin.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/vi\/blog\/tenjin-and-xsolla-web-shop-revenue\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-18T07:52:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-18T08:00:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/05\/Xsolla_social-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tara Meyer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tara Meyer\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/tenjin-and-xsolla-web-shop-revenue\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/tenjin-and-xsolla-web-shop-revenue\\\/\"},\"author\":{\"name\":\"Tara Meyer\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/711d96a1c8a6444b1f0323479dcfad35\"},\"headline\":\"Tenjin and Xsolla: Unifying Web Shop Revenue and Mobile Marketing Analytics\",\"datePublished\":\"2026-05-18T07:52:23+00:00\",\"dateModified\":\"2026-05-18T08:00:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/tenjin-and-xsolla-web-shop-revenue\\\/\"},\"wordCount\":619,\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"articleSection\":[\"Product Updates\"],\"inLanguage\":\"vi\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/tenjin-and-xsolla-web-shop-revenue\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/tenjin-and-xsolla-web-shop-revenue\\\/\",\"name\":\"Tenjin & Xsolla Unifying Web Shop Revenue to MMP | Tenjin\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\"},\"datePublished\":\"2026-05-18T07:52:23+00:00\",\"dateModified\":\"2026-05-18T08:00:55+00:00\",\"description\":\"Tenjin and Xsolla unite web shop revenue and mobile marketing analytics. 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