{"id":8767,"date":"2017-03-28T12:11:00","date_gmt":"2017-03-28T12:11:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8767"},"modified":"2026-05-19T13:44:40","modified_gmt":"2026-05-19T13:44:40","slug":"running-deferred-deeplinks-through-your-paid-ua-campaigns","status":"publish","type":"post","link":"https:\/\/tenjin.com\/vi\/blog\/running-deferred-deeplinks-through-your-paid-ua-campaigns\/","title":{"rendered":"T\u0103ng ROI v\u1edbi t\u00ednh n\u0103ng Deferred Deep Linking c\u1ee7a Tenjin"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><br>T\u00ednh n\u0103ng m\u1edbi nh\u1ea5t c\u1ee7a Tenjin, li\u00ean k\u1ebft s\u00e2u tr\u00ec ho\u00e3n cho qu\u1ea3ng c\u00e1o, cho ph\u00e9p m\u1ed9t trong nh\u1eefng t\u00ednh n\u0103ng t\u1ed1t nh\u1ea5t c\u1ee7a web \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng cho \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">H\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng b\u1ea1n \u0111ang s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng \u0111\u1ec3 t\u00ecm ki\u1ebfm nh\u1eefng \u0111\u00f4i gi\u00e0y Air Jordans m\u1edbi nh\u1ea5t. Qu\u1ea3ng c\u00e1o n\u00e0o h\u1ea5p d\u1eabn h\u01a1n?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cMua gi\u00e0y \u1edf \u0111\u00e2y\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ho\u1eb7c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cMua ngay Air Jordan 6 Retro Chameleon t\u1ea1i \u0111\u00e2y.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u1ed1 l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t \u2014 v\u00e0 s\u1ed1 l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t c\u00f3 gi\u00e1 tr\u1ecb h\u01a1n \u2014 s\u1ebd \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ebfn qu\u1ea3ng c\u00e1o th\u1ee9 hai, v\u00ec n\u00f3 h\u01b0\u1edbng \u0111\u1ebfn nh\u1eefng ng\u01b0\u1eddi d\u00f9ng c\u00f3 \u00fd \u0111\u1ecbnh r\u00f5 r\u00e0ng.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nh\u01b0ng \u0111\u1ec3 c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng h\u1ebft gi\u00e1 tr\u1ecb c\u1ee7a nh\u1eefng c\u00fa nh\u1ea5p chu\u1ed9t \u0111\u00f3, h\u1ecd c\u1ea7n ng\u01b0\u1eddi d\u00f9ng truy c\u1eadp v\u00e0o trang b\u00e1n h\u00e0ng c\u1ee7a \u0111\u00f4i gi\u00e0y Air Jordans m\u00e0 h\u1ecd mu\u1ed1n. \u0110i\u1ec1u \u0111\u00f3 kh\u00f4ng x\u1ea3y ra tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng. Thay v\u00e0o \u0111\u00f3, ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c chuy\u1ec3n h\u01b0\u1edbng \u0111\u1ebfn c\u1eeda h\u00e0ng \u1ee9ng d\u1ee5ng \u0111\u1ec3 t\u1ea3i xu\u1ed1ng \u1ee9ng d\u1ee5ng, v\u00e0 khi ng\u01b0\u1eddi d\u00f9ng m\u1edf \u1ee9ng d\u1ee5ng, h\u1ecd ch\u1ec9 th\u1ea5y trang ch\u1ee7 chung chung. Qu\u1ea3ng c\u00e1o tr\u00ean di \u0111\u1ed9ng thi\u1ebfu chi\u1ec1u s\u00e2u: ch\u00fang \u0111\u01b0a ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn trang t\u1ea3i xu\u1ed1ng \u1ee9ng d\u1ee5ng trong c\u1eeda h\u00e0ng \u1ee9ng d\u1ee5ng, nh\u01b0ng kh\u00f4ng \u0111i xa h\u01a1n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u01b0a ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn trang \u0111\u00fang trong n\u1ec1n kinh t\u1ebf \u1ee9ng d\u1ee5ng r\u00f5 r\u00e0ng l\u00e0 kh\u00f3 kh\u0103n h\u01a1n: l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 v\u01b0\u1ee3t qua trang c\u1eeda h\u00e0ng \u1ee9ng d\u1ee5ng, m\u00e0 b\u1ea1n kh\u00f4ng s\u1edf h\u1eefu? Ngay c\u1ea3 khi ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n, c\u0169ng c\u00f3 \u00edt ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ec3 m\u1edf \u1ee9ng d\u1ee5ng \u0111\u1ebfn m\u1ed9t v\u1ecb tr\u00ed c\u1ee5 th\u1ec3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao gi\u1ea3i ph\u00e1p c\u1ee7a Tenjin \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 \"deferred deep linking\": li\u00ean k\u1ebft s\u1ebd d\u1eabn tr\u1ef1c ti\u1ebfp \u0111\u1ebfn \u0111\u00edch cu\u1ed1i c\u00f9ng b\u1eb1ng c\u00e1ch ho\u00e3n vi\u1ec7c hi\u1ec3n th\u1ecb trang \u0111\u00edch ban \u0111\u1ea7u c\u1ee7a \u1ee9ng d\u1ee5ng. Ng\u01b0\u1eddi d\u00f9ng s\u1ebd \u0111\u01b0\u1ee3c chuy\u1ec3n tr\u1ef1c ti\u1ebfp \u0111\u1ebfn trang Air Jordans sau khi c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng, thay v\u00ec m\u1ed9t trang chung chung, n\u01a1i \u00fd \u0111\u1ecbnh mua h\u00e0ng c\u00f3 th\u1ec3 b\u1ecb m\u1ea5t.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00e0 c\u00e1c s\u1ed1 li\u1ec7u v\u1ec1 ROI cho th\u1ea5y deep linking l\u00e0 b\u01b0\u1edbc ti\u1ebfp theo cho qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng. M\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh l\u00e0 doanh s\u1ed1 b\u00e1n h\u00e0ng qua \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u1ee7a Lazada, m\u1ed9t trong nh\u1eefng \u00f4ng l\u1edbn th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed tr\u1ef1c tuy\u1ebfn, - \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi qu\u1ea3ng c\u00e1o c\u00f3 deep link tr\u00ec ho\u00e3n - hi\u1ec7n \u0111ang t\u0103ng tr\u01b0\u1edfng nhanh g\u1ea5p ba l\u1ea7n so v\u1edbi doanh s\u1ed1 b\u00e1n h\u00e0ng qua trang web di \u0111\u1ed9ng c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Li\u00ean k\u1ebft s\u00e2u tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng c\u00f3 \u1ee9ng d\u1ee5ng r\u00f5 r\u00e0ng trong th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, nh\u01b0ng ch\u00fang c\u0169ng ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 v\u1edbi qu\u1ea3ng c\u00e1o cho c\u00e1c tr\u00f2 ch\u01a1i v\u00e0 \u1ee9ng d\u1ee5ng gi\u1ea3i tr\u00ed. V\u00ed d\u1ee5, m\u1ed9t tr\u00f2 ch\u01a1i \u0111ua xe c\u00f3 th\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o gi\u1edbi thi\u1ec7u m\u1eabu xe McLaren F1 \u0111\u1ed9c quy\u1ec1n. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o, c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng v\u00e0 ngay l\u1eadp t\u1ee9c b\u1eaft \u0111\u1ea7u tr\u1ea3i nghi\u1ec7m \u0111ua xe v\u1edbi McLaren F1.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nh\u00e0 ti\u1ebfp th\u1ecb c\u0169ng h\u01b0\u1edfng l\u1ee3i r\u1ea5t nhi\u1ec1u t\u1eeb t\u00ednh n\u0103ng deep linking tr\u00ec ho\u00e3n. C\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb web c\u00f3 kinh nghi\u1ec7m c\u1ea3m th\u1ea5y b\u1ecb h\u1ea1n ch\u1ebf tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng: c\u00e1c li\u00ean k\u1ebft s\u00e2u truy\u1ec1n th\u1ed1ng tr\u00ean web kh\u00f4ng \u0111\u00e1ng tin c\u1eady, ch\u1ec9 \u0111\u01b0a ng\u01b0\u1eddi d\u00f9ng \u0111\u1ebfn v\u1ecb tr\u00ed ch\u00ednh x\u00e1c n\u1ebfu \u1ee9ng d\u1ee5ng \u0111\u00e3 \u0111\u01b0\u1ee3c c\u00e0i \u0111\u1eb7t. V\u00e0 c\u00e1c li\u00ean k\u1ebft s\u00e2u truy\u1ec1n th\u1ed1ng c\u0169ng kh\u00f3 qu\u1ea3n l\u00fd, th\u01b0\u1eddng y\u00eau c\u1ea7u c\u00e1c b\u1ea3ng t\u00ednh d\u00e0i \u0111\u1ec3 theo d\u00f5i c\u00e1c li\u00ean k\u1ebft t\u00f9y ch\u1ec9nh. Li\u00ean k\u1ebft s\u00e2u tr\u00ec ho\u00e3n s\u1eed d\u1ee5ng b\u1ea3ng \u0111i\u1ec1u khi\u1ec3n c\u1ee7a Tenjin, t\u1ed5ng h\u1ee3p t\u1ed5ng quan v\u1ec1 t\u1ea5t c\u1ea3 c\u00e1c li\u00ean k\u1ebft s\u00e2u \u0111ang ho\u1ea1t \u0111\u1ed9ng, bao g\u1ed3m t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, chi ph\u00ed tr\u00ean m\u1ed7i ng\u01b0\u1eddi d\u00f9ng v\u00e0 b\u1ea5t k\u1ef3 s\u1ef1 t\u0103ng ho\u1eb7c gi\u1ea3m n\u00e0o trong LTV.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u t\u00edch h\u1ee3p c\u00e1c li\u00ean k\u1ebft s\u00e2u tr\u00ec ho\u00e3n v\u00e0o qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh ngay h\u00f4m nay. Ch\u1ec9 c\u1ea7n\u2026 Li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i \u0111\u1ec3 bi\u1ebft th\u00eam chi ti\u1ebft t\u1ea1i&nbsp;<a href=\"mailto:info@tenjin.io\">info@tenjin.io<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Tenjin\u2019s latest feature, deferred deep linking for ads, enables one of the Web\u2019s best features for mobile apps. Imagine you\u2019re on your phone, looking for the newest Air Jordans. Which ad is more appealing? \u201cGet shoes here\u201d or \u201cGet the Air Jordan 6 Retro Chameleon here.\u201d More clicks \u2014 and more valuable clicks \u2014 will&#8230;<\/p>","protected":false},"author":8,"featured_media":8768,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-8767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-practices"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Deferred Deep Linking | Tenjin<\/title>\n<meta name=\"description\" content=\"Learn how Tenjin&#039;s deferred deep linking sends users directly to the right in-app page after install, boosting ROI.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/vi\/blog\/running-deferred-deeplinks-through-your-paid-ua-campaigns\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Deferred Deep Linking | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Learn how Tenjin&#039;s deferred deep linking sends users directly to the right in-app page after install, boosting ROI.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/vi\/blog\/running-deferred-deeplinks-through-your-paid-ua-campaigns\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-28T12:11:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-19T13:44:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Increase-ROI-With-Tenjins-Deferred-Deep-Linking-1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"724\" \/>\n\t<meta property=\"og:image:height\" content=\"483\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chris Farm\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chris Farm\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" 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