{"id":8789,"date":"2017-02-22T12:21:00","date_gmt":"2017-02-22T12:21:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8789"},"modified":"2026-05-19T14:30:41","modified_gmt":"2026-05-19T14:30:41","slug":"reported-installs-vs-tracked-installs","status":"publish","type":"post","link":"https:\/\/tenjin.com\/vi\/blog\/reported-installs-vs-tracked-installs\/","title":{"rendered":"S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o so v\u1edbi s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i"},"content":{"rendered":"<p class=\"wp-block-paragraph\">N\u1ebfu b\u1ea1n s\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng theo d\u00f5i c\u1ee7a ch\u00fang t\u00f4i \u0111\u1ec3 theo d\u00f5i l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t theo ngu\u1ed3n truy\u1ec1n th\u00f4ng, b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y r\u1eb1ng c\u00f3 hai lo\u1ea1i l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c m\u00f4 t\u1ea3 \u1edf \u0111\u00f3:&nbsp;<strong>S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u00e3 b\u00e1o c\u00e1o<\/strong>&nbsp;v\u00e0&nbsp;<strong>C\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u1ef1 kh\u00e1c bi\u1ec7t l\u00e0 g\u00ec?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/tenjin.com\/vi\/glossary\/reported-installs\/\">S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u00e3 b\u00e1o c\u00e1o<\/a><\/strong>\u00a0L\u00e0 s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t m\u00e0 m\u1ea1ng qu\u1ea3ng c\u00e1o tuy\u00ean b\u1ed1 \u0111\u00e3 \u0111\u01b0a \u0111\u1ebfn c\u00e1c chi\u1ebfn d\u1ecbch c\u1ee7a b\u1ea1n. \u0110\u00e2y l\u00e0 s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o b\u1edfi t\u1eebng m\u1ea1ng qu\u1ea3ng c\u00e1o d\u1ef1a tr\u00ean kh\u00e1i ni\u1ec7m ph\u00e2n b\u1ed5 c\u1ee7a h\u1ecd.<br><\/li>\n\n\n\n<li><strong><a href=\"https:\/\/tenjin.com\/vi\/glossary\/tracked-installs\/\">C\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i<\/a><\/strong>M\u1eb7t kh\u00e1c, \u0111\u00f3 l\u00e0 s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t m\u00e0 m\u1ed9t b\u00ean th\u1ee9 ba \u0111\u1ed9c l\u1eadp g\u00e1n cho m\u1ed9t m\u1ea1ng qu\u1ea3ng c\u00e1o. \u0110\u00e2y l\u00e0 s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c theo d\u00f5i b\u1edfi m\u1ed9t c\u00f4ng ty \u0111o l\u01b0\u1eddng \u0111\u1ed9c l\u1eadp.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">T\u1ea1i sao c\u00f3 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o v\u00e0 S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i? Li\u1ec7u c\u00e1c m\u1ea1ng qu\u1ea3ng c\u00e1o c\u00f3 \u0111ang l\u1eeba \u0111\u1ea3o b\u1ea1n b\u1eb1ng c\u00e1ch t\u00ednh ph\u00ed qu\u00e1 cao cho c\u00e1c l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t kh\u00f4ng? Kh\u00f4ng, c\u00f3 l\u1ebd kh\u00f4ng. Trong r\u1ea5t \u00edt tr\u01b0\u1eddng h\u1ee3p, c\u00e1c m\u1ea1ng qu\u1ea3ng c\u00e1o th\u1ef1c hi\u1ec7n b\u1ea5t k\u1ef3 h\u00ecnh th\u1ee9c l\u1eeba \u0111\u1ea3o n\u00e0o. V\u1ea5n \u0111\u1ec1 ch\u1ee7 y\u1ebfu xu\u1ea5t ph\u00e1t t\u1eeb kh\u1ea3 n\u0103ng c\u1ee7a h\u1ecd trong vi\u1ec7c kh\u00f4ng th\u1ec3 theo d\u00f5i d\u1eef li\u1ec7u qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c chi\u1ebfn d\u1ecbch trong c\u00e1c m\u1ea1ng kh\u00e1c m\u00e0 b\u1ea1n \u0111ang ch\u1ea1y \u0111\u1ed3ng th\u1eddi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i (Tracked Installs) cung c\u1ea5p c\u00e1i nh\u00ecn t\u1ed5ng quan \u2014 ch\u1ec9 s\u1ed1 n\u00e0y d\u1ef1a tr\u00ean t\u1ea5t c\u1ea3 d\u1eef li\u1ec7u chi\u1ebfn d\u1ecbch \u0111\u1ed3ng th\u1eddi, bao g\u1ed3m c\u00e1c chi\u1ebfn d\u1ecbch b\u1ea1n \u0111ang ch\u1ea1y tr\u00ean nhi\u1ec1u m\u1ea1ng qu\u1ea3ng c\u00e1o. Ng\u01b0\u1ee3c l\u1ea1i, ch\u1ec9 s\u1ed1 C\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o (Reported Installs) \u0111\u01b0\u1ee3c t\u00ednh to\u00e1n \u0111\u1ed9c l\u1eadp b\u1edfi t\u1eebng m\u1ea1ng qu\u1ea3ng c\u00e1o v\u00e0 ch\u1ec9 d\u1ef1a tr\u00ean d\u1eef li\u1ec7u m\u00e0 h\u1ecd c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y trong h\u1ec7 th\u1ed1ng c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">H\u00e3y xem m\u1ed9t v\u00ed d\u1ee5 c\u1ee5 th\u1ec3. Gi\u1ea3 s\u1eed b\u1ea1n \u0111ang ch\u1ea1y c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean hai n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o, Facebook v\u00e0 Google, c\u00f9ng m\u1ed9t l\u00fac. B\u1ea1n \u0111\u1eb7t CPIs l\u00e0 $1.00 cho m\u1ed7i chi\u1ebfn d\u1ecbch tr\u00ean m\u1ed7i n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o. M\u1ed9t ng\u01b0\u1eddi d\u00f9ng duy nh\u1ea5t nh\u1ea5p v\u00e0o chi\u1ebfn d\u1ecbch Facebook c\u1ee7a b\u1ea1n tr\u01b0\u1edbc ti\u00ean, sau \u0111\u00f3 c\u00f9ng ng\u01b0\u1eddi d\u00f9ng \u0111\u00f3 nh\u1ea5p v\u00e0o chi\u1ebfn d\u1ecbch Google c\u1ee7a b\u1ea1n tr\u01b0\u1edbc khi ti\u1ebfn h\u00e0nh c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng c\u1ee7a b\u1ea1n. C\u00e1ch theo d\u00f5i m\u1ecdi th\u1ee9 cho ng\u01b0\u1eddi d\u00f9ng \u0111\u00f3 nh\u01b0 th\u1ebf n\u00e0o?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u00ec Facebook v\u00e0 Google kh\u00f4ng k\u1ebft n\u1ed1i v\u1edbi nhau, n\u00ean kh\u00f4ng c\u00f3 c\u00e1ch n\u00e0o \u0111\u1ec3 h\u1ecd x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c ng\u01b0\u1eddi d\u00f9ng duy nh\u1ea5t t\u01b0\u01a1ng t\u00e1c v\u1edbi c\u1ea3 hai chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c m\u1ea1ng l\u01b0\u1edbi kh\u00e1c nhau c\u00f9ng m\u1ed9t l\u00fac. Do \u0111\u00f3, s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o cho Facebook s\u1ebd l\u00e0 \u201c1\u201d v\u00e0 s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o cho Google c\u0169ng s\u1ebd l\u00e0 \u201c1\u201d. \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 l\u00e0 c\u00e1ch so s\u00e1nh hi\u1ec7u su\u1ea5t m\u1ea1ng qu\u1ea3ng c\u00e1o k\u00e9m hi\u1ec7u qu\u1ea3 m\u00e0 c\u00f2n kh\u00f4ng th\u1ec3 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 chi ti\u00eau qu\u1ea3ng c\u00e1o, v\u00ec m\u1ed9t ng\u01b0\u1eddi d\u00f9ng duy nh\u1ea5t ch\u1ec9 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c thu h\u00fat m\u1ed9t l\u1ea7n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V\u1eady gi\u1ea3i ph\u00e1p l\u00e0 g\u00ec? B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 theo d\u00f5i chuy\u1ec3n \u0111\u1ed5i c\u1ee7a b\u00ean th\u1ee9 ba nh\u01b0 Tenjin, ch\u00fang t\u00f4i s\u1ebd ph\u00e2n lo\u1ea1i ng\u01b0\u1eddi d\u00f9ng v\u00e0o chi\u1ebfn d\u1ecbch ph\u00f9 h\u1ee3p nh\u1ea5t d\u1ef1a tr\u00ean l\u1ecbch s\u1eed t\u01b0\u01a1ng t\u00e1c c\u1ee7a h\u1ecd v\u1edbi qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, v\u00ec chi\u1ebfn d\u1ecbch c\u1ee7a Google l\u00e0 chi\u1ebfn d\u1ecbch cu\u1ed1i c\u00f9ng \u0111\u01b0\u1ee3c nh\u1ea5p chu\u1ed9t, \"Tracked Install\" s\u1ebd \u0111\u01b0\u1ee3c ghi nh\u1eadn cho Google. Nh\u01b0 v\u1eady, ng\u01b0\u1eddi d\u00f9ng duy nh\u1ea5t \u0111\u00e3 nh\u1ea5p chu\u1ed9t v\u00e0o Facebook tr\u01b0\u1edbc \u0111\u00f3 v\u00e0 sau \u0111\u00f3 nh\u1ea5p chu\u1ed9t v\u00e0o Google s\u1ebd \u0111\u01b0\u1ee3c li\u00ean k\u1ebft v\u1edbi chi\u1ebfn d\u1ecbch c\u1ee7a Google v\u00e0 KH\u00d4NG ph\u1ea3i c\u1ee7a Facebook. Trong v\u00ed d\u1ee5 n\u00e0y, s\u1ed1 li\u1ec7u cho \"Tracked Installs\" v\u00e0 \"Reported Installs\" s\u1ebd tr\u00f4ng nh\u01b0 sau:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/s3.amazonaws.com\/tenjin-marketing\/Screen%20Shot%202017-02-22%20at%2011.32.52%20AM.png?ssl=1\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0110\u00e2y ch\u00ednh x\u00e1c l\u00e0 m\u1ee5c \u0111\u00edch c\u1ee7a vi\u1ec7c x\u00e1c \u0111\u1ecbnh ngu\u1ed3n g\u1ed1c. B\u1ea1n mu\u1ed1n \"theo d\u00f5i\" ng\u01b0\u1eddi d\u00f9ng trong&nbsp;<strong>ph\u00f9 h\u1ee3p<\/strong>&nbsp;Chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o cho ph\u00e2n t\u00edch sau khi tri\u1ec3n khai. C\u00e1ch n\u00e0y gi\u00fap b\u1ea1n \u0111o l\u01b0\u1eddng ROI m\u1ed9t c\u00e1ch c\u00f4ng b\u1eb1ng v\u00e0 ch\u00ednh x\u00e1c.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u1ee5c \u0111\u00edch c\u1ee7a vi\u1ec7c x\u00e1c \u0111\u1ecbnh ngu\u1ed3n g\u1ed1c kh\u00f4ng ph\u1ea3i l\u00e0 \u0111\u1ec3 l\u00e0m cho S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i b\u1eb1ng v\u1edbi S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o. Th\u1ef1c t\u1ebf, \u0111\u00f4i khi vi\u1ec7c x\u00e1c \u0111\u1ecbnh ngu\u1ed3n g\u1ed1c \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u ng\u01b0\u1ee3c l\u1ea1i. M\u1ee5c \u0111\u00edch c\u1ee7a vi\u1ec7c x\u00e1c \u0111\u1ecbnh ngu\u1ed3n g\u1ed1c, v\u1ec1 nhi\u1ec1u m\u1eb7t, l\u00e0 xem x\u00e9t t\u1ed5ng th\u1ec3 v\u1ec1 ng\u01b0\u1eddi d\u00f9ng c\u1ee7a b\u1ea1n v\u00e0 T\u1ea4T C\u1ea2 c\u00e1c chi\u1ebfn d\u1ecbch tr\u00ean c\u00e1c m\u1ea1ng qu\u1ea3ng c\u00e1o kh\u00e1c nhau m\u00e0 b\u1ea1n \u0111ang s\u1eed d\u1ee5ng c\u00f9ng l\u00fac \u2014 v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng b\u1ea1n \u0111ang tr\u1ea3 ti\u1ec1n cho c\u00e1c l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i, kh\u00f4ng ph\u1ea3i c\u00e1c l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o. Ch\u1ec9 c\u00f3 m\u1ed9t b\u00ean th\u1ee9 ba kh\u00e1ch quan m\u1edbi c\u00f3 th\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>If you use our attribution to track installs by media source, you might notice that there are two types of installs described there:&nbsp;Reported Installs&nbsp;and&nbsp;Tracked Installs. What\u2019s the difference? Why are there differences between Reported Installs and Tracked Installs? Are the networks trying to scam you by overcharging for installs? No, probably not. In very few&#8230;<\/p>","protected":false},"author":7,"featured_media":8796,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91],"tags":[],"class_list":["post-8789","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-metrics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Reported Installs vs. Tracked Installs | Tenjin<\/title>\n<meta name=\"description\" content=\"Gain clarity on Reported Installs vs. Tracked Installs. Discover how each type affects your marketing strategy and analytics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/vi\/blog\/reported-installs-vs-tracked-installs\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reported Installs vs. Tracked Installs | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Gain clarity on Reported Installs vs. Tracked Installs. Discover how each type affects your marketing strategy and analytics.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/vi\/blog\/reported-installs-vs-tracked-installs\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-22T12:21:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-19T14:30:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Reported-Installs-vs.-Tracked-Installs.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"673\" \/>\n\t<meta property=\"og:image:height\" content=\"520\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sunny Cha\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sunny Cha\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/\"},\"author\":{\"name\":\"Sunny Cha\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/f5e66ef1e16354fac8102e0aa356bc52\"},\"headline\":\"Reported Installs vs. Tracked Installs\",\"datePublished\":\"2017-02-22T12:21:00+00:00\",\"dateModified\":\"2026-05-19T14:30:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/\"},\"wordCount\":580,\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Reported-Installs-vs.-Tracked-Installs.jpeg\",\"articleSection\":[\"Metrics\"],\"inLanguage\":\"vi\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/\",\"name\":\"Reported Installs vs. Tracked Installs | Tenjin\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Reported-Installs-vs.-Tracked-Installs.jpeg\",\"datePublished\":\"2017-02-22T12:21:00+00:00\",\"dateModified\":\"2026-05-19T14:30:41+00:00\",\"description\":\"Gain clarity on Reported Installs vs. Tracked Installs. Discover how each type affects your marketing strategy and analytics.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/#breadcrumb\"},\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/#primaryimage\",\"url\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Reported-Installs-vs.-Tracked-Installs.jpeg\",\"contentUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/Reported-Installs-vs.-Tracked-Installs.jpeg\",\"width\":673,\"height\":520,\"caption\":\"Social engineering search in virtual media concept with hands, crowd, icons, infographics elements and grunge texture.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/reported-installs-vs-tracked-installs\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/tenjin.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Reported Installs vs. Tracked Installs\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\",\"url\":\"https:\\\/\\\/tenjin.com\\\/\",\"name\":\"Tenjin\",\"description\":\"Growth Made Simple\",\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"alternateName\":\"Tenjin - Mobile Measurement Partner\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/tenjin.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"vi\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\",\"name\":\"Tenjin\",\"url\":\"https:\\\/\\\/tenjin.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.webp\",\"contentUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.webp\",\"width\":429,\"height\":117,\"caption\":\"Tenjin\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/TenjinMMP\",\"https:\\\/\\\/www.youtube.com\\\/@TenjinMMP\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/tenjin\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/f5e66ef1e16354fac8102e0aa356bc52\",\"name\":\"Sunny Cha\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"vi\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/678aded2662b873a534eb59e485bf95d03d3393b1282391b13ff6d5549c9b6ab?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/678aded2662b873a534eb59e485bf95d03d3393b1282391b13ff6d5549c9b6ab?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/678aded2662b873a534eb59e485bf95d03d3393b1282391b13ff6d5549c9b6ab?s=96&d=mm&r=g\",\"caption\":\"Sunny Cha\"},\"url\":\"https:\\\/\\\/tenjin.com\\\/vi\\\/blog\\\/author\\\/sunnycharoman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o so v\u1edbi s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i | Tenjin","description":"Hi\u1ec3u r\u00f5 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa Reported Installs v\u00e0 Tracked Installs. Kh\u00e1m ph\u00e1 c\u00e1ch m\u1ed7i lo\u1ea1i \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c marketing v\u00e0 ph\u00e2n t\u00edch c\u1ee7a b\u1ea1n.\"","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tenjin.com\/vi\/blog\/reported-installs-vs-tracked-installs\/","og_locale":"vi_VN","og_type":"article","og_title":"Reported Installs vs. Tracked Installs | Tenjin","og_description":"Gain clarity on Reported Installs vs. Tracked Installs. Discover how each type affects your marketing strategy and analytics.","og_url":"https:\/\/tenjin.com\/vi\/blog\/reported-installs-vs-tracked-installs\/","og_site_name":"Tenjin","article_published_time":"2017-02-22T12:21:00+00:00","article_modified_time":"2026-05-19T14:30:41+00:00","og_image":[{"width":673,"height":520,"url":"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Reported-Installs-vs.-Tracked-Installs.jpeg","type":"image\/jpeg"}],"author":"Sunny Cha","twitter_card":"summary_large_image","twitter_creator":"@TenjinMMP","twitter_site":"@TenjinMMP","twitter_misc":{"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi":"Sunny Cha","\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc":"3 ph\u00fat"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/#article","isPartOf":{"@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/"},"author":{"name":"Sunny Cha","@id":"https:\/\/tenjin.com\/#\/schema\/person\/f5e66ef1e16354fac8102e0aa356bc52"},"headline":"Reported Installs vs. Tracked Installs","datePublished":"2017-02-22T12:21:00+00:00","dateModified":"2026-05-19T14:30:41+00:00","mainEntityOfPage":{"@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/"},"wordCount":580,"publisher":{"@id":"https:\/\/tenjin.com\/#organization"},"image":{"@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/#primaryimage"},"thumbnailUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Reported-Installs-vs.-Tracked-Installs.jpeg","articleSection":["Metrics"],"inLanguage":"vi"},{"@type":"WebPage","@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/","url":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/","name":"S\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c b\u00e1o c\u00e1o so v\u1edbi s\u1ed1 l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t \u0111\u01b0\u1ee3c theo d\u00f5i | Tenjin","isPartOf":{"@id":"https:\/\/tenjin.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/#primaryimage"},"image":{"@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/#primaryimage"},"thumbnailUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Reported-Installs-vs.-Tracked-Installs.jpeg","datePublished":"2017-02-22T12:21:00+00:00","dateModified":"2026-05-19T14:30:41+00:00","description":"Hi\u1ec3u r\u00f5 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa Reported Installs v\u00e0 Tracked Installs. Kh\u00e1m ph\u00e1 c\u00e1ch m\u1ed7i lo\u1ea1i \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c marketing v\u00e0 ph\u00e2n t\u00edch c\u1ee7a b\u1ea1n.\"","breadcrumb":{"@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/#breadcrumb"},"inLanguage":"vi","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/"]}]},{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/#primaryimage","url":"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Reported-Installs-vs.-Tracked-Installs.jpeg","contentUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Reported-Installs-vs.-Tracked-Installs.jpeg","width":673,"height":520,"caption":"Social engineering search in virtual media concept with hands, crowd, icons, infographics elements and grunge texture."},{"@type":"BreadcrumbList","@id":"https:\/\/tenjin.com\/blog\/reported-installs-vs-tracked-installs\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tenjin.com\/"},{"@type":"ListItem","position":2,"name":"Reported Installs vs. Tracked Installs"}]},{"@type":"WebSite","@id":"https:\/\/tenjin.com\/#website","url":"https:\/\/tenjin.com\/","name":"Th\u1ea7n Tenjin","description":"Ph\u00e1t tri\u1ec3n \u0111\u01a1n gi\u1ea3n","publisher":{"@id":"https:\/\/tenjin.com\/#organization"},"alternateName":"Tenjin - Mobile Measurement Partner","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tenjin.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"vi"},{"@type":"Organization","@id":"https:\/\/tenjin.com\/#organization","name":"Th\u1ea7n Tenjin","url":"https:\/\/tenjin.com\/","logo":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/tenjin.com\/#\/schema\/logo\/image\/","url":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/04\/images.webp","contentUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/04\/images.webp","width":429,"height":117,"caption":"Tenjin"},"image":{"@id":"https:\/\/tenjin.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/TenjinMMP","https:\/\/www.youtube.com\/@TenjinMMP","https:\/\/www.linkedin.com\/company\/tenjin"]},{"@type":"Person","@id":"https:\/\/tenjin.com\/#\/schema\/person\/f5e66ef1e16354fac8102e0aa356bc52","name":"Thanh Xu\u00e2n","image":{"@type":"ImageObject","inLanguage":"vi","@id":"https:\/\/secure.gravatar.com\/avatar\/678aded2662b873a534eb59e485bf95d03d3393b1282391b13ff6d5549c9b6ab?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/678aded2662b873a534eb59e485bf95d03d3393b1282391b13ff6d5549c9b6ab?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/678aded2662b873a534eb59e485bf95d03d3393b1282391b13ff6d5549c9b6ab?s=96&d=mm&r=g","caption":"Sunny Cha"},"url":"https:\/\/tenjin.com\/vi\/blog\/author\/sunnycharoman\/"}]}},"_links":{"self":[{"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/posts\/8789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/comments?post=8789"}],"version-history":[{"count":2,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/posts\/8789\/revisions"}],"predecessor-version":[{"id":17670,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/posts\/8789\/revisions\/17670"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/media\/8796"}],"wp:attachment":[{"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/media?parent=8789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/categories?post=8789"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tenjin.com\/vi\/wp-json\/wp\/v2\/tags?post=8789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}