{"id":15503,"date":"2026-02-20T07:06:13","date_gmt":"2026-02-20T07:06:13","guid":{"rendered":"http:\/\/mariusz.bijok"},"modified":"2026-05-14T14:04:54","modified_gmt":"2026-05-14T14:04:54","password":"","slug":"attribution-faq","status":"publish","type":"docs","link":"https:\/\/tenjin.com\/zh\/docs\/attribution-faq\/","title":{"rendered":"\u5173\u4e8e\u5f52\u56e0\u7684\u5e38\u89c1\u95ee\u9898"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_7687d009_0\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u8ddf\u8e2a\u6fc0\u6d3b\u548c\u62a5\u544a\u6fc0\u6d3b\u5206\u522b\u6307\u7684\u662f\u4ec0\u4e48\uff1f\u8fd9\u4e24\u8005\u6709\u4ec0\u4e48\u533a\u522b\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">\u5f53\u60a8\u5728\u4f7f\u7528 Tenjin \u7684\u65f6\u5019\uff0c\u60a8\u4f1a\u7559\u610f\u5230\u4e24\u79cd\u4e0d\u540c\u7684\u6fc0\u6d3b\uff1aReported Installs\uff08\u62a5\u544a\u6fc0\u6d3b\uff09\u4ee5\u53caTracked Installs\uff08\u8ddf\u8e2a\u6fc0\u6d3b\uff09<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Reported installs \u62a5\u544a\u5b89\u88c5<\/strong> \u6307\u7684\u662f\u5e7f\u544a\u6e20\u9053\u58f0\u79f0\u60a8\u7684\u5e7f\u544a\u6d3b\u52a8\u5728\u4ed6\u4eec\u7684\u5e73\u53f0\u4e0a\u6240\u5e26\u6765\u7684\u6fc0\u6d3b\uff1b\u800c <strong>Tracked Installs \uff5c \u8ffd\u8e2a\u6fc0\u6d3b<\/strong> \u6307\u7684\u662f\u4e00\u4e2a\u516c\u6b63\u7684\u7b2c\u4e09\u65b9\u5f52\u56e0\u670d\u52a1\u5546\uff0c\u7efc\u5408\u8003\u8651\u60a8\u6240\u6709\u5e7f\u544a\u6d3b\u52a8\u5728\u5404\u4e2a\u5e7f\u544a\u6e20\u9053\u7684\u8868\u73b0\uff0c\u6700\u7ec8\u7ed9\u51fa\u7684\u771f\u5b9e\u6fc0\u6d3b\u60c5\u51b5\u3002\u5f53\u67e5\u770b\u8ddf\u8e2a\u6fc0\u6d3b\u7684\u65f6\u5019\uff0c\u5b9e\u9645\u4e0a\u8fd9\u662f\u4e00\u4e2a\u7efc\u5408\u8bc4\u5b9a\u540e\u7684\u6570\u636e\uff0c\u4e5f\u5c31\u662f\u8bf4\u6fc0\u6d3b\u5224\u5b9a\u4f1a\u7efc\u5408\u8003\u8651\u4f60\u5728\u5404\u4e2a\u5e7f\u544a\u6e20\u9053\u4e0a\u6240\u6709\u76f8\u5173\u7684\u5e7f\u544a\u6d3b\u52a8\uff1b\u800c\u62a5\u544a\u6fc0\u6d3b\uff0c\u5b83\u57fa\u4e8e\u5355\u4e2a\u5e7f\u544a\u6e20\u9053\u7684\u8ba1\u7b97\uff0c\u800c\u5e76\u4e0d\u4f1a\u8003\u8651\u60a8\u5728\u5176\u4ed6\u5e7f\u544a\u6e20\u9053\u7684\u6295\u653e\u3002\u7b80\u5355\u8bf4\u5c31\u662f--\u5e7f\u544a\u6e20\u9053\u8bf4\u591a\u5c11\u6fc0\u6d3b\uff0c\u5c31\u662f\u591a\u5c11\u6fc0\u6d3b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u8fd9\u91cc\u5b58\u5728\u4e00\u4e2a\u95ee\u9898\uff1a\u8ddf\u8e2a\u6fc0\u6d3b\u662f\u5426\u4f1a\u548c\u62a5\u544a\u6fc0\u6d3b\u76f8\u7b49\uff1f<\/strong> \u7b54\u6848\u662f\u4e0d\u786e\u5b9a\u7684\uff0c\u5f52\u56e0\u8fd9\u4ef6\u4e8b\u5e76\u4e0d\u662f\u5728\u8ffd\u6c42\u4e24\u8005\u7684\u6570\u503c\u76f8\u7b49\uff0c\u67d0\u79cd\u60c5\u51b5\u4e0b\u751a\u81f3\u8fd8\u8981\u8ba4\u53ef\u5b83\u4eec\u7684\u4e0d\u76f8\u7b49\u3002\u5f52\u56e0\u7684\u6838\u5fc3\u5728\u4e8e\u5168\u9762\u4e86\u89e3\u60a8\u5728\u6bcf\u4e00\u4e2a\u5e7f\u544a\u6e20\u9053\u4e0a\u8fdb\u884c\u7684\u6bcf\u4e00\u4e2a\u5e7f\u544a\u6d3b\u52a8\uff0c\u5c06\u6bcf\u4e00\u4e2a\u7528\u6237\u5f52\u56e0\u4e8e\u90a3\u4e2a\u771f\u6b63\u8d77\u6548\u679c\u7684\u6d3b\u52a8\u2014\u2014\u800c\u8fd9\u6b63\u662fTenjin\u7684\u5f3a\u9879\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u6709\u70b9\u56f0\u60d1\u5bf9\u4e0d\u5bf9\uff0c\u6211\u7ed9\u60a8\u4e3e\u4e00\u4e2a\u4f8b\u5b50\uff1a<\/strong> \u6709\u4e00\u5929\u60a8\u6b63\u5728\u5904\u7406\u4e24\u4e2a\u5e7f\u544a\u6e20\u9053\u4e0a\u7684\u540c\u4e00\u4e2a\u5e7f\u544a\u6d3b\u52a8\uff1aMeta \u548c Google\u3002\u8fd9\u65f6\u5019\u6709\u4e00\u540d\u7528\u6237\u70b9\u51fb\u4e86\u8138\u4e66\u4e0a\u7684\u5e7f\u544a\uff0c\u7136\u540e\u4ed6\/\u5979\u53c8\u6253\u5f00\u4e86\u8c37\u6b4c\uff0c\u70b9\u51fb\u4e86\u540c\u4e00\u6b3e\u5e94\u7528\u7684\u5e7f\u544a\uff0c\u6700\u7ec8\u4ed6\/\u5979\u4e0b\u8f7d\u4e86\u5e94\u7528\uff0c\u6fc0\u6d3b\u7684\u6210\u672c\u90fd\u662f 1 \u7f8e\u91d1\u3002\u95ee\u9898\u6765\u4e86\uff1a\u8fd9\u4e00\u6b21\u4e0b\u8f7d\u7b97\u662f\u8138\u4e66\u7684\uff0c\u8fd8\u662f\u8c37\u6b4c\u7684\uff1f\u600e\u4e48\u53bb\u8ffd\u8e2a\u8fd9\u4e2a\u7528\u6237\u7684\u5168\u90e8\u884c\u4e3a\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7531\u4e8eApplovin\u548cTikTok\u4e4b\u95f4\u4e0d\u5b58\u5728\u6570\u636e\u4e92\u901a\u673a\u5236\uff0c\u65e0\u6cd5\u8bc6\u522b\u540c\u4e00\u7528\u6237\u5728\u4e24\u4e2a\u72ec\u7acb\u5e73\u53f0\u540c\u65f6\u53c2\u4e0e\u5e7f\u544a\u6d3b\u52a8\u7684\u884c\u4e3a\u3002\u56e0\u6b64\uff0cApplovin\u62a5\u544a\u7684\u5b89\u88c5\u91cf\u5c06\u663e\u793a\u4e3a\u201c1\u201d\uff0cTikTok\u62a5\u544a\u7684\u5b89\u88c5\u91cf\u540c\u6837\u663e\u793a\u4e3a\u201c1\u201d\u3002\u76ee\u524d\u60c5\u51b5\u5982\u4e0b\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image365.png?ssl=1\" alt=\"image.png\" class=\"wp-image-13100\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f46\u662f\u8fd9\u5c31\u8bb2\u4e0d\u901a\u4e86\u5bf9\u4e0d\u5bf9\uff1f\u6211\u4eec\u53ea\u6536\u83b7\u4e86\u4e00\u4e2a\u7528\u6237\u5bf9\u4e0d\u5bf9\uff1f\u800c\u8fd9\u4e2a\u7528\u6237\u5fc5\u987b\u88ab\u5f52\u5c5e\u5230\u5176\u4e2d\u4e00\u4e2a\u5e7f\u544a\u6e20\u9053\u4e2d\u53bb\uff01<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f52\u56e0\u5206\u6790\u6b63\u662f\u4e3a\u4e86\u89e3\u51b3\u8fd9\u4e2a\u95ee\u9898\u3002\u901a\u8fc7\u4f7f\u7528Tenjin\u8fd9\u7c7b\u7b2c\u4e09\u65b9\u5f52\u56e0\u670d\u52a1\u5546\uff0c\u7cfb\u7edf\u4f1a\u5c06\u7528\u6237\u5f52\u5165TikTok\u5e7f\u544a\u6d3b\u52a8\uff0c\u6807\u8bb0\u4e3a\u201c\u8ffd\u8e2a\u5b89\u88c5\u201d\uff08\u672c\u4f8b\u4e2d\u57fa\u4e8e\u6700\u540e\u70b9\u51fb\uff09\u3002\u8fd9\u6837\uff0c\u90a3\u4e9b\u5148\u70b9\u51fbApplovin\u518d\u70b9\u51fbTikTok\u7684\u72ec\u7acb\u7528\u6237\uff0c\u5c31\u4f1a\u88ab\u5173\u8054\u5230TikTok\u7684\u5e7f\u544a\u6d3b\u52a8\u800c\u975eApplovin\u7684\u6d3b\u52a8\u3002\u5728\u6b64\u793a\u4f8b\u4e2d\uff0c\u8ffd\u8e2a\u5b89\u88c5\u91cf\u4e0e\u62a5\u544a\u5b89\u88c5\u91cf\u7684\u7edf\u8ba1\u7ed3\u679c\u5982\u4e0b\u6240\u793a\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image366.png?ssl=1\" alt=\"image.png\" class=\"wp-image-13101\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u73b0\u5728\u8be5\u72ec\u7acb\u7528\u6237\u5df2\u88ab\u7eb3\u5165\u76f8\u5e94\u7684\u5e7f\u544a\u6e20\u9053\uff0c\u4ee5\u4fbf\u5bf9\u60a8\u7684\u8425\u9500\u6d3b\u52a8\u8fdb\u884c\u4e0b\u6e38\u5206\u6790\u3002\u82e5\u8be5\u7528\u6237\u5f00\u59cb\u4ea7\u751f\u7ec8\u8eab\u4ef7\u503c\uff08LTV\uff09\uff0c\u60a8\u4fbf\u80fd\u8bc4\u4f30\u5e7f\u544a\u652f\u51fa\u7684\u5b9e\u9645\u6548\u679c\u3002\u8fd9\u624d\u662f\u5b9e\u73b0\u540c\u7b49\u6761\u4ef6\u4e0b\u6295\u8d44\u56de\u62a5\u7387\uff08ROI\uff09\u6d4b\u91cf\u7684\u552f\u4e00\u9014\u5f84\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5047\u8bbe\u8fd9\u540d\u7528\u6237\u5e26\u6765\u4e8690\u59292.5\u7f8e\u5143\u7684 LTV \uff0c\u6211\u4eec\u4f1a\u5f97\u5230\u5206\u6790\u5982\u4e0b\u56fe\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image367.png?ssl=1\" alt=\"image.png\" class=\"wp-image-13102\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\uff0c ROI = ( LTV \/\u82b1\u8d39\uff08spend\uff09 -1)\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u8868\u660e\u5bf9\u4e8e\u8be5\u7279\u5b9a\u7528\u6237\u800c\u8a00\uff0c\u60a8\u7684tik tok\u5e7f\u544a\u6d3b\u52a8\u6bd4Applovin\u5e7f\u544a\u6d3b\u52a8\u66f4\u6709\u6548\u3002<\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_3ba58752_1\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u4e3a\u4ec0\u4e48\u8ddf\u8e2a\u6fc0\u6d3b\u548c\u62a5\u544a\u6fc0\u6d3b\u4e24\u8005\u5b58\u5728\u5dee\u5f02\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">\u4e00\u822c\u6765\u8bf4\uff0c\u4e24\u8005\u5728\u81ea\u5f52\u56e0\u6e20\u9053\u7684\u5dee\u5f02\u53ef\u80fd\u4f1a\u8fbe\u523030%\uff0c\u800c\u975e\u81ea\u5f52\u56e0\u6e20\u9053\u7684\u53ef\u80fd\u8fbe\u523010%\u3002\u8fd9\u4e3b\u8981\u662f\u56e0\u4e3a\u4ee5\u4e0b\u51e0\u4e2a\u539f\u56e0\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5e7f\u544a\u6e20\u9053\u5f80\u5f80\u5ffd\u89c6\u4e86\u7b2c\u4e09\u65b9\u5f52\u56e0\u516c\u53f8\u7684\u80fd\u529b\uff1a\nMeta\u3001Twitter\u3001Google \u4ee5\u53ca\u5176\u4ed6\u51e0\u4e2a\u80cc\u9760\u4e8e\u81ea\u8eab\u5f3a\u5927\u7684\u6280\u672f\u8ba9\u5f52\u56e0\u5382\u5546\u63a5\u53d7\u54ea\u6b21\u6fc0\u6d3b\u5e94\u8be5\u5f52\u5c5e\u4e8e\u4ed6\u4eec\u3002\u4f46\u662f\u5f53\u7528\u6237\u540c\u65f6\u4f7f\u7528\u4e86\u8fd9\u4e9b\u6e20\u9053\uff0c\u7b2c\u4e09\u65b9\u6280\u672f\u5c31\u96be\u4ee5\u63a7\u5236\u8fd9\u6b21\u6fc0\u6d3b\u5230\u5e95\u5e94\u8be5\u5f52\u5c5e\u4e8e\u54ea\u5bb6\u6e20\u9053\u3002<\/li>\n\n\n\n<li>\u6fc0\u6d3b\u56de\u8c03\u548c URLs \u6ca1\u6709\u8bbe\u7f6e\u597d\uff1a\n\u6700\u5e38\u89c1\u7684\u9519\u8bef\u662f\u60a8\u7684\u6fc0\u6d3b\u56de\u8c03\u548cURLs\u6ca1\u6709\u8bbe\u7f6e\u597d\u3002\u8fd9\u4e2a\u95ee\u9898\u8981\u89e3\u51b3\u5f88\u7b80\u5355\uff0c\u53ea\u9700\u8981\u91cd\u590d\u68c0\u67e5\u4e00\u4e0b\u4e24\u8005\u662f\u5426\u6b63\u786e\uff0c\u662f\u5426\u6b63\u5e38\u8fd0\u884c\u5373\u53ef\u3002<\/li>\n\n\n\n<li>\u4e0d\u51c6\u786e\u7684\u8ddf\u8e2a\u70b9\u51fb\/\u6fc0\u6d3b\u548c\u5e7f\u544a\u6e20\u9053SDKs\u4e00\u8d77\u4f7f\u7528\u4e86\uff1a\n\u5f53\u4e00\u4e2a\u5e7f\u544a\u6e20\u9053\u5e76\u4e0d\u652f\u6301\u6536\u96c6\u7528\u6237\u4fe1\u606f\uff08\u4f8b\u5982 IDFA \u6216\u8005 GAID \uff09\uff0c\u90a3\u4e48\u7b2c\u4e09\u65b9\u5f52\u56e0\u516c\u53f8\u53ea\u80fd\u901a\u8fc7\u6982\u7387\u5f52\u56e0\u6765\u786e\u5b9a\u7528\u6237\u3002<\/li>\n\n\n\n<li>\u8fc7\u5ea6\u4f7f\u7528\u4e86\u5e7f\u544a\u6e20\u9053\u4ee5\u53ca\u5f52\u56e0SDKs\uff1a\n\u5f52\u56e0\u516c\u53f8\u4f1a\u53d1\u9001\u6fc0\u6d3b\u56de\u8c03\u7ed9\u5e7f\u544a\u6e20\u9053\uff0c\u5982\u679c\u5e94\u7528\u5185\u6709\u4e00\u4e2a SDKs \u53c8\u53d1\u9001\u4e86\u4e00\u6b21\u6fc0\u6d3b\u56de\u8c03\u7ed9\u6e20\u9053\uff0c\u90a3\u4e48\u62a5\u544a\u6fc0\u6d3b\u53ef\u80fd\u4f1a\u88ab\u8bb0\u5f55\u4e24\u6b21\u3002<\/li>\n\n\n\n<li>\u5e7f\u544a\u6e20\u9053\u4f7f\u7528\u4e86\u4e0e\u6211\u4eec\u4e0d\u540c\u7684\u5f52\u56e0\uff08\u901a\u5e38\u51fa\u73b0\u5728\u81ea\u5f52\u56e0\u6e20\u9053\uff09\u3002<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_ee825380_2\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u4e3a\u4ec0\u4e48Tenjin\u7684\u7559\u5b58\u7387\u548c\u5176\u4ed6\u5de5\u5177\u7684\u7559\u5b58\u7387\u4e0d\u4e00\u81f4\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">\u201c\u7559\u5b58\u7387\u201d\u662f\u4e2a\u5f88\u7b80\u5355\u7684\u6982\u5ff5\uff0c\u4f46\u662f\u5728\u5e94\u7528\u5b83\u7684\u65f6\u5019\u6709\u4e0d\u5c11\u9700\u8981\u6ce8\u610f\u7684\u7ec6\u8282\u3002\u5728 Tenjin \uff0c\u6211\u4eec\u4e00\u822c\u4f1a\u8ba1\u7b97\u201c\u4f20\u7edf\u7559\u5b58\u7387\u201d\uff1a\u7b2cX\u5929\u7559\u5b58\u7528\u6237\u6307\u7684\u662f\u6fc0\u6d3bX\u5929\u4e4b\u540e\u4f9d\u65e7\u6253\u5f00\u5e94\u7528\u7684\u7528\u6237\uff0c\u8fd9\u4e48\u5b9a\u4e49\u7684\u8bdd\u4f3c\u4e4e\u5f88\u7b80\u5355\uff0c\u4f46\u662f\u5176\u4e2d\u5b58\u5728\u4e24\u4e2a\u4e0d\u540c\u7684\u7406\u89e3\u65b9\u5f0f\uff1a <br>\uff081\uff09\u7528\u6237\u7559\u5b58\u7684\u7edd\u5bf9\u65f6\u95f4\uff1b  <br>\uff082\uff09\u7528\u6237\u7559\u5b58\u7684\u76f8\u5bf9\u65f6\u95f4\u3002 <br> \u6211\u4eec\u4ee5\uff081\uff09\u7528\u6237\u7559\u5b58\u7684\u7edd\u5bf9\u65f6\u95f4\u4e3e\u4e2a\u4f8b\u5b50\uff0c\u5047\u5982\u6709\u540d\u7528\u6237\u57281\u67081\u65e5\u6fc0\u6d3b\u5e94\u7528\uff0c\u5e76\u4e14\u57281\u67082\u65e5\u8fd4\u56de\uff0c\u8fd9\u53eb\u201c\u4e00\u65e5\u7528\u6237\u201d\uff0c\u4f46\u662f\u5982\u679c\u8fd9\u4e2a\u7528\u6237\u662f\u57281\u67081\u65e5\u7684\u665a\u4e0a23\u70b959\u5206\u6fc0\u6d3b\uff0c\u5e76\u4e14\u57281\u67082\u65e5\u76840\u70b901\u5206\u8fd4\u56de\uff0c\u8fd9\u540d\u7528\u6237\u5b9e\u9645\u4e0a\u53ea\u9694\u4e86\u4e24\u5206\u949f\u5c31\u8fd4\u56de\u4e86\uff0c\u8fd9\u65f6\u5019\u8fd8\u53eb\u4ed6\/\u5979\u201c\u9996\u65e5\u7559\u5b58\u7528\u6237\u201d\u5c31\u4e0d\u51c6\u786e\u4e86\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5728 Tenjin \uff0c\u6211\u4eec\u9ed8\u8ba4\u7528\u7684\u662f\u76f8\u5bf9\u65f6\u95f4\u3002\u6bcf\u4e00\u4e2a\u7528\u6237\u90fd\u6709\u81ea\u5df1\u7684\u201c\u751f\u547d\u5468\u671f\u201d\u2014\u2014\u4ece\u9996\u6b21\u6fc0\u6d3b\u540e\u5f00\u59cb\u8ba1\u7b97\u3002\u7528\u6237\u7684\u201c\u751f\u65e5\u201d\u5c31\u662f\u7b2c0\u5929\uff0c24\u4e2a\u5c0f\u65f6\u540e\u624d\u662f\u7b2c\u4e00\u5929\uff0c\u7b2cN\u5929\u7559\u5b58\u7528\u6237\u6307\u7684\u5c31\u662f\u5728N\u4e2a\u81ea\u713624\u5c0f\u65f6\u4e4b\u540e\uff0c\uff08N+1\uff09\u4e2a\u81ea\u713624\u5c0f\u65f6\u4e4b\u524d\u4f9d\u65e7\u7559\u5b58\u7684\u7528\u6237\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u7b2cN\u5929\u7684\u7559\u5b58\u7387=\u552f\u4e00\u7b2cN\u5929\u7559\u5b58\u7684\u5ba2\u6237\u6570\/\u552f\u4e00\u7b2c0\u5929\u6fc0\u6d3b\u7684\u5ba2\u6237<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>We believe using relative time puts all users on equal footing, no matter what time zone they may be in, or what their circadian rhythm might be. It also enables us to &#8220;normalize&#8221; our other lifetime metrics, such as cumulative revenue, cumulative ROI, and cost-per-retained user. (NOTE) Tenjin now supports Retention Rate calculation using the UTC-based cohort strategy. With this approach, Day 1 begins at the first UTC midnight following each user&#8217;s install timestamp. This method helps align retention rate calculations with other platforms that use UTC-based timestamps, reducing discrepancies in metrics.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><p class=\"has-text-color has-background has-link-color\" style=\"color:#055160;background-color:#cff4fc\">\u8981\u4e3a\u60a8\u7684\u8d26\u6237\u542f\u7528\u6b64\u529f\u80fd\uff0c\u8bf7\u524d\u5f80My Account \u2192 Manage User \u2192 Cohort Strategy\uff0c\u7136\u540e\u9009\u62e9\u6240\u9700\u9009\u9879\u3002<\/p><\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_a0cae842_3\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u4e3a\u4ec0\u4e48\u6211\u7684N\u65e5\u7528\u6237\u7559\u5b58\u503c\u5728\u53d8\u5316\uff1f\u4ec0\u4e48\u65f6\u5019\u5b83\u4f1a\u4fdd\u6301\u4e0d\u53d8\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">\u4e0a\u4e00\u4e2a\u95ee\u9898\u6211\u4eec\u63d0\u5230\u7684\u5b9a\u4e49\uff1aN\u65e5\u4fdd\u7559\u7528\u6237\u6307\u7684\u662f\u5728\u6fc0\u6d3bN\u4e2a24\u5c0f\u65f6\u4e4b\u540e\uff0c\uff08N+1\uff09\u4e2a24\u5c0f\u65f6\u4e4b\u524d\u4f9d\u65e7\u7559\u5b58\u7684\u7528\u6237\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e3e\u4e2a\u4f8b\u5b50\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u96b6\u5c5e\u4e8e\u201c1\u67081\u65e5\u201c\u8fd9\u4e2a\u7fa4\u4f53\u7684\u7528\u6237\u6307\u7684\u662f\u57281\u67081\u65e5\u96f6\u70b9\u540e\uff0c1\u67081\u65e5\u665a23\u70b959\u5206\u8fd9\u4e2a\u65f6\u95f4\u6bb5\u5185\u6fc0\u6d3b\u7684\u7528\u6237\uff1b<\/li>\n\n\n\n<li>\u6700\u540e\u4e00\u4e2a\u201c1\u67081\u65e5\u201d\u7528\u6237\uff08\u6682\u4e14\u53eb\u4ed6\u5c0f\u660e\uff09\u53ef\u80fd\u6b63\u597d\u662f\u57281\u67081\u65e5\u665a23\u70b959\u5206\u6fc0\u6d3b\u7684\uff1b<\/li>\n\n\n\n<li>\u5c0f\u660e\u7684\u201c\u7b2c0\u5929\u201d\u6307\u7684\u662f1\u67081\u65e523\u70b959\u5206\u8d77\uff0c1\u67082\u65e523\u70b959\u5206\u6b62\u8fd9\u6bb5\u65f6\u95f4\uff1b<\/li>\n\n\n\n<li>\u5982\u679c\u5c0f\u660e\u57281\u67082\u65e523\u70b959\u5206\u52301\u67083\u65e523\u70b959\u5206\u4e4b\u95f4\u8fd4\u56de\u4e86\u5e94\u7528\uff0c\u6211\u4eec\u5c31\u53eb\u4ed6\u201c\u4e00\u65e5\u7559\u5b58\u7528\u6237\u201d\uff1b<\/li>\n\n\n\n<li>\u7136\u800c\uff0c\u201c1\u67081\u65e5\u201d\u8fd9\u4e2a\u7fa4\u4f53\u7684\u201c\u4e00\u65e5\u7559\u5b58\u7387\u201d\u5f97\u7b49\u52301\u67084\u65e5\u76840\u70b9\u624d\u7b97\u5f97\u51fa\u6765\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u7b80\u5355\u6765\u8bf4\uff0c\u67d0\u4e2a\u7fa4\u4f53\u7528\u6237\u7684X\u5929\u7559\u5b58\u7387\u9700\u8981\u7b49\u5230\u6fc0\u6d3b\u540e\u7684\uff08X+2\uff09\u5929\u624d\u80fd\u7a33\u5b9a\uff0c\u4e5f\u5c31\u662f\u8bf4\u5728\uff08X+3\uff09\u5929\u6700\u7ec8\u786e\u5b9a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7b49\u5f85\u4e09\u5929\u624d\u80fd\u62ff\u5230\u8fd9\u4e2a\u6570\u503c\uff1f\u8fd9\u542c\u4e0a\u53bb\u5f88\u5947\u602a\uff0c\u800c\u4e14\u4e3a\u4ec0\u4e48\u662f3\u5929\uff1f\u8fd9\u4e48\u5b89\u6392\u7684\u539f\u56e0\u662f\u4ec0\u4e48\uff1f\n\n\u8fd8\u8bb0\u4e0d\u8bb0\u5f97\u521a\u624d\u63d0\u5230\u7684\u5c0f\u660e\uff1f\u90a3\u4e2a\u534a\u591c23\u70b959\u5206\u6fc0\u6d3b\u5e94\u7528\u7684\u5c0f\u660e\uff0c\u4ed6\u7684\u7b2c0\u5929\uff08\u4e5f\u5c31\u662f1\u67081\u65e523\u70b959\u5206\u8d77\uff0c1\u67082\u65e523\u70b959\u5206\u6b62\u8fd9\u6bb5\u65f6\u95f4\uff09\uff0c\u4e0d\u4f1a\u88ab\u8bb0\u5165\u7559\u5b58\uff1b\u800c\u5728\u6700\u6781\u7aef\u7684\u60c5\u51b5\u4e0b\uff0c\u4ed6\u5728\u7b2cN\u5929\u7684\u665a\u4e0a23\u70b959\u5206\u8fd4\u56de\u3002<\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_bb12dbd2_4\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u4e3a\u4ec0\u4e48 Tenjin IAP \u6536\u5165\u4e0e iTunes connect \u6216 Google play console \u4e2d\u7684\u6536\u5165\u4e0d\u540c\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<ul class=\"wp-block-list\">\n<li>Tenjin \u76f4\u63a5\u4ece\u60a8\u7684 SDK \u4e2d\u6536\u96c6 IAP \u6536\u5165\uff0c\u800c iTunes connect \u6216 Google play \u63a7\u5236\u53f0\u76f4\u63a5\u901a\u8fc7\u5546\u5e97\u8d2d\u4e70\u663e\u793a\u5176\u6570\u91cf\u3002\u6839\u636e\u6211\u4eec\u7684\u7ecf\u9a8c\uff0c\u8fd9\u4e9b\u6536\u5165\u6700\u591a\u53ef\u80fd\u76f8\u5dee 20%\u3002<\/li>\n\n\n\n<li>\u5982\u679c\u60a8\u53d1\u73b0\u5dee\u5f02\u5f88\u5927\uff0c\u5219\u53ef\u80fd\u4f1a\u51fa\u73b0\u8fd9\u4e9b\u60c5\u51b5\uff1a<\/li>\n\n\n\n<li>Tenjin \u663e\u793a\u7684\u6536\u5165\u662f\u51c0\u503c\uff08\u5728 Apple\/Google Play \u5546\u5e97\u524a\u51cf 30% \u4e4b\u540e\uff09\uff1b<\/li>\n\n\n\n<li>(\u4ec5\u9002\u7528\u4e8e iOS)\u5982\u679c\u60a8\u4e0d\u9a8c\u8bc1\u6536\u636e\uff0cTenjin \u4f1a\u8ba1\u7b97\u901a\u8fc7\u6211\u4eec\u7684 SDK \u4f20\u9012\u7684\u6240\u6709\u6536\u5165\u3002 \u4f46\u90e8\u5206\u6536\u5165\u53ef\u80fd\u4f1a\u88ab\u82f9\u679c\u62d2\u7edd\u3002 \u4e3a\u907f\u514d\u8fd9\u79cd\u60c5\u51b5\uff0c\u8bf7\u786e\u4fdd\u4f7f\u7528\u6211\u4eec\u7684\u6536\u636e\u9a8c\u8bc1 (<a href=\"\/zh\/docs\/ios-sdk\/\" target=\"_blank\" rel=\"noreferrer noopener\">iOS SDK<\/a>)<\/li>\n\n\n\n<li>\u5982\u679c\u60a8\u65b0\u96c6\u6210\u4e86\u6211\u4eec\u7684 SDK\uff0c\u5e76\u4e14\u81ea\u613f\u66f4\u65b0\u5e94\u7528\u7684\uff0c\u90a3\u4e48\u90e8\u5206\u7528\u6237\u8fd8\u6ca1\u6709 Tenjin SDK\u3002 \u5728\u90a3\u79cd\u60c5\u51b5\u4e0b\uff0c\u60a8\u4e0d\u4f1a\u5728 Tenjin \u4e2d\u770b\u5230\u6240\u6709\u6536\u5165\u3002 \u968f\u7740\u65f6\u95f4\u7684\u63a8\u79fb\uff0c\u8fd9\u5e94\u8be5\u4f1a\u6d88\u5931\u3002<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_f4a78f68_5\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u6536\u5165\u548c LTV\uff08Life Time Value\uff0c\u751f\u547d\u5468\u671f\u603b\u4ef7\u503c\uff09\u6709\u4ec0\u4e48\u533a\u522b\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">\u5f53\u6211\u4eec\u5728\u8ba8\u8bba\u201c\u6536\u5165\u201d\u7684\u65f6\u5019\uff0c\u6211\u4eec\u4e00\u822c\u8ba8\u8bba\u7684\u662f\u4e24\u7c7b\u6536\u5165\uff1a\u201c\u540c\u7fa4\u7ec4\u6536\u5165\u201d\u548c\u201c\u975e\u540c\u7fa4\u7ec4\u6536\u5165\u201d\uff0c\u5728 Tenjin\uff0c\u5bf9\u8fd9\u4e24\u8005\u6211\u4eec\u6709\u975e\u5e38\u6e05\u6670\u7684\u533a\u5206\u6807\u51c6\uff1a\u201c\u6536\u5165\u201d\u4e00\u822c\u6307\u7684\u662f\u201c\u975e\u540c\u7fa4\u7ec4\u6536\u5165\u201d\uff0c\u800c \u201cLTV\u201d \u6307\u7684\u662f\u201c\u7fa4\u7ec4\u6536\u5165\u201d\uff0c\u6709\u70b9\u56f0\u60d1\u5bf9\u4e0d\u5bf9\uff1f\u6211\u6765\u7ed9\u60a8\u4e3e\u4e2a\u4f8b\u5b50\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/cohort.jpeg?ssl=1\" alt=\"cohort.jpeg\" class=\"wp-image-13100\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u8fd9\u4e2a\u4f8b\u5b50\u5f53\u4e2d\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u603b\u6536\u5165\uff08Total Rev\uff09 = $94.27<\/li>\n\n\n\n<li>90\u5929\u5185\u603b LTV\uff0890-day Total LTV\uff09 = $91.70<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u610f\u5473\u7740\u54b1\u4eec\u8fd9\u4e2a\u5e94\u7528\u5728 9 \u6708\u4efd\uff08\u975e\u7fa4\u7ec4\uff09\u4ece\u6240\u6709\u7528\u6237\uff08\u65e0\u8bba\u8fd9\u4e9b\u7528\u6237\u662f\u4f55\u65f6\u83b7\u5f97\u7684\uff09\u4e2d\u4ea7\u751f\u4e86 94.27 \u7f8e\u5143\uff0c\u5e76\u4e14\u8be5\u5e94\u7528\u5728\u6574\u4e2a LTV \u4e2d\u4ece 9 \u6708\u4efd\u83b7\u5f97\u7684\u7528\u6237\uff08\u961f\u5217\uff09\u4e2d\u4ea7\u751f\u4e86 91.70 \u7f8e\u5143\u3002 \u5f53\u60a8\u7ba1\u7406\u6bcf\u65e5\u73b0\u91d1\u6d41\u65f6\uff0c\u6536\u5165\u901a\u5e38\u5f88\u6709\u7528\uff0c\u800c LTV \u901a\u5e38\u7528\u4e8e\u8861\u91cf\u60a8\u7684\u5e7f\u544a\u7cfb\u5217\u6295\u8d44\u56de\u62a5\u7387\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f53\u60a8\u5c06 Tenjin \u91cc\u9762\u7684\u4e0e\u60a8\u5728\u5176\u4ed6\u5de5\u5177\u4e2d\u770b\u5230\u7684\u6570\u5b57\u8fdb\u884c\u6bd4\u8f83\u65f6\uff0c\u8bf7\u6ce8\u610f\u8fd9\u4e00\u5dee\u5f02\u3002 \u6211\u4eec\u8fd8\u5c06 IAP \u6536\u5165\uff08\u6216 LTV\uff09\u548c\u5e7f\u544a\u6536\u5165\uff08\u6216 LTV\uff09\u5206\u5f00\uff0c\u56e0\u6b64\u60a8\u53ef\u4ee5\u66f4\u597d\u5730\u4e86\u89e3\u60a8\u7684\u6536\u5165\u6765\u6e90\u3002<\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_d1b6a1e2_6\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u4e3a\u4ec0\u4e48\u6536\u5165\u4e0d\u7b49\u4e8eX\u5929\u5185\u7684 LTV\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">\u6536\u5165\u6307\u7684\u662f\u9009\u5b9a\u65e5\u671f\u8303\u56f4\u5185\u7684\u73b0\u91d1\u6d41\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8fd8\u662f\u4ee5\u4e0a\u4e00\u4e2a\u95ee\u9898\u7ed9\u51fa\u7684\u4f8b\u5b50\uff0c\u65e5\u671f\u8303\u56f4\u9009\u62e9\u57289\u67081\u65e5\u52309\u670830\u65e5\uff0c\u6240\u6709\u7528\u6237\u5728\u8be5\u65e5\u671f\u8303\u56f4\u5185\u53d1\u751f\u7684\u5e94\u7528\u6d3b\u52a8\uff08IAP \u6216\u5e7f\u544a\u6536\u5165\uff09\u4ea7\u751f\u4e86 94.27 \u7f8e\u5143\u7684\u6536\u5165\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">x \u5929 LTV \u662f\u5728\u9009\u5b9a\u65e5\u671f\u8303\u56f4\u5185\u83b7\u5f97\uff08\u6fc0\u6d3b\u5e94\u7528\uff09\u7684\u7528\u6237\u4ea7\u751f\u7684\u6536\u5165\uff0c\u4f5c\u4e3a\u6fc0\u6d3b\u5e94\u7528\u7a0b\u5e8f\u540e X \u5929\u7684\u7d2f\u8ba1\u603b\u548c\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u9009\u5b9a\u65e5\u671f\u8303\u56f4\u3001\u77e5\u9053\u201c\u4eca\u5929\u201d\u662f\u4ec0\u4e48\u65e5\u5b50\u662f\u975e\u5e38\u91cd\u8981\u7684\uff0c\u56e0\u4e3a\u60a8\u5fc5\u987b\u8981\u77e5\u9053\u60a8\u7684\u7528\u6237\u6fc0\u6d3b\u5e94\u7528\u591a\u4e45\u4e86\u3002\u5047\u5982\u4eca\u5929\u662f10\u670820\u53f7\uff08\u8fd8\u662f\u6cbf\u7528\u4e0a\u9762\u7684\u4f8b\u5b50\uff09\uff0c\u9009\u5b9a\u7684\u65e5\u671f\u8303\u56f4\u662f9\u67081\u65e5\u52309\u670830\u65e5\uff0c\u90a3\u4e48\u6fc0\u6d3b\u65f6\u95f4\u6700\u957f\u7684\u7528\u6237\u5df2\u7ecf\u670950\u5929\u8fd9\u4e48\u4e45\uff089\u6708\u4efd\u768430\u5929\u52a0\u4e0a10\u6708\u4efd\u768420\u5929\uff09\u5e76\u4e14\u6fc0\u6d3b\u65f6\u95f4\u6700\u77ed\u7684\u7528\u6237\u4e5f\u670920\u5929\uff08\u5c3110\u6708\u4efd\u8fd920\u5929\uff09\u300290 \u5929\u7684 LTV \uff0c\u603b\u8ba1 91.70 \u7f8e\u5143\uff0c\u662f 30 \u4e2a\u961f\u5217\uff089 \u6708\u7684\u6bcf\u4e00\u5929\uff09\u4e2d\u7528\u6237\u4ea7\u751f\u7684\u6240\u6709\u6536\u5165\u3002\u56e0\u6b64\uff0c\u7ed9\u5b9a\u4f8b\u5b50\u4e2d\u7684\u8fd9\u4e2a\u65e5\u671f\u8303\u56f4\uff0c50 \u5929 LTV\u300151 \u5929 LTV \u2026\u2026\u300189 \u5929 LTV \u548c 90 \u5929 LTV \u90fd\u5c06\u662f\u76f8\u540c\u7684\u503c\uff0c\u56e0\u4e3a\u60a8\u6700\u8001\u7684\u7528\u6237\u53ea\u80fd\u4ea7\u751f 50 \u5929\u7684 \u5b89\u88c5\u540e\u7684\u6536\u5165\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u6536\u5165\u662f\u5426\u7b49\u4e8e X \u5929 LTV?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u53ef\u80fd\u4e0d\u4f1a\u3002 \u60a8\u9700\u8981\u5728\u4e00\u4e2a\u81ea\u7136\u65e5\uff0800:00 \u5230 23:59\uff09\u5185\u7684\u6240\u6709\u7528\u6237\u90fd\u5177\u6709\u5b8c\u5168\u76f8\u540c\u7684\u5b89\u88c5\u65e5\u671f\u3002 \u8fd9\u662f\u6781\u4e0d\u53ef\u80fd\u7684\u3002<\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_ae0e5254_9\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u4e3a\u4ec0\u4e48 Tenjin \u7684 DAU \u548c Firebase \u4e0d\u5339\u914d\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">Tenjin DAU \u548c Firebase DAU \u4e4b\u95f4\u7684\u5dee\u5f02\u662f\u9884\u6599\u4e4b\u4e2d\u7684\uff0c\u56e0\u4e3a\u7528\u4e8e\u8ba1\u7b97\u548c\u8ddf\u8e2a\u6fc0\u6d3b\u7684\u903b\u8f91\u4ee5\u53ca\u4e24\u4e2a\u5e73\u53f0\u7684 DAU \u662f\u4e0d\u540c\u7684\u3002\u5728 Tenjin \u4e2d\uff0c\u6211\u4eec\u4f7f\u7528\u7b2c\u4e00\u4e2a app_open \u4e8b\u4ef6\u4f5c\u4e3a\u6fc0\u6d3b\u4e8b\u4ef6\uff0c\u5e76\u4e3a\u4f1a\u8bdd\u8bb0\u5f55\u6240\u6709\u540e\u7eed\u7684 app_open \u4e8b\u4ef6\u3002 \u6211\u4eec\u8fd8\u5efa\u8bae\u59cb\u7ec8\u4f7f\u7528\u6700\u65b0\u7684 Tenjin SDK \u5e76\u5728\u6bcf\u6b21 OnResume \u65f6\u5bf9\u5176\u8fdb\u884c\u521d\u59cb\u5316\u3002<\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_4f70bf8b_11\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">Tenjin\u5982\u4f55\u7edf\u8ba1\u91cd\u65b0\u5b89\u88c5\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">Tenjin \u5728\u5e94\u7528\u5b89\u88c5\u65f6\u751f\u6210\u7684 UUID\uff08\u5206\u6790\u5b89\u88c5 ID\uff09\u4e0d\u4f1a\u5728\u8bbe\u5907\u4e0a\u6301\u7eed\u5b58\u5728\u3002\u56e0\u6b64\uff0c\u5f53\u7528\u6237\u91cd\u65b0\u5b89\u88c5\u5e94\u7528\u65f6\uff0c\u5206\u6790\u5b89\u88c5 ID \u4f1a\u91cd\u7f6e\uff0c\u5bfc\u81f4\u65b0\u5b89\u88c5\u6b21\u6570\u589e\u52a0\u3002\u8fd9\u53ef\u80fd\u56e0\u91cd\u65b0\u5b89\u88c5\u9891\u7387\u800c\u7565\u5fae\u589e\u52a0\u8ffd\u8e2a\u5b89\u88c5\u6570\u3002\u8fd9\u5c06\u5bfc\u81f4\u65b0\u589e\u7528\u6237\u6570\u91cf\u6709\u6240\u589e\u52a0\uff0c\u5177\u4f53\u53d6\u51b3\u4e8e\u7528\u6237\u91cd\u88c5\u7684\u9891\u7387\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you want to have &#8216;Tracked Re-installs&#8217; metric for your app, please email support@tenjin.com. Currently such Re-installs will only be attributed to organic.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_4bad000d_12\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">\u5982\u679c\u540c\u65f6\u4f7f\u7528Meta SDK\u548cTenjin\uff0c\u5982\u4f55\u9632\u6b62\u91cd\u590d\u8ba1\u7b97\u4e8b\u4ef6\uff1f<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">\u5bf9\u4e8e\u5b89\u88c5\u4e8b\u4ef6\uff1a Meta\u901a\u5e38\u4f1a\u81ea\u52a8\u5904\u7406\u91cd\u590d\u5b89\u88c5\u3002\u56e0\u6b64\uff0c\u5982\u679cMeta SDK\u548cTenjin\u90fd\u62a5\u544a\u4e86\u5b89\u88c5\u4e8b\u4ef6\uff0c\u901a\u5e38\u53ea\u4f1a\u8ba1\u7b97\u4e00\u6b21\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5bf9\u4e8e\u5e94\u7528\u5185\u4e8b\u4ef6\uff08\u5982\u8d2d\u4e70\u3001\u6536\u5165\u6216\u5e7f\u544a\u5c55\u793a\uff09\uff1a\n\u8fd9\u4e9b\u4e0d\u4f1a\u81ea\u52a8\u53bb\u91cd\u3002\u60a8\u9700\u8981\u9009\u62e9\u4eceTenjin\u6216Meta SDK\u53d1\u9001\u5e94\u7528\u5185\u4e8b\u4ef6\uff0c\u4e0d\u80fd\u540c\u65f6\u9009\u62e9\u4e24\u4e2a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7981\u7528Meta SDK\u4e2d\u7684\u81ea\u52a8\u4e8b\u4ef6\u65e5\u5fd7\uff1a\n\u5982\u679c\u60a8\u4f7f\u7528\u7684\u662fMeta SDK\uff0c\u8bf7\u5173\u95ed autoLogAppEventsEnabled\uff0c\u505c\u6b62\u9ed8\u8ba4\u53d1\u9001\u6536\u5165\/\u8d2d\u4e70\u4e8b\u4ef6\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2026\/01\/image611.png?ssl=1\" alt=\"image.png\" class=\"wp-image-13100\"\/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-aab-accordion-block aab__accordion_container  accessibilityOn\" style=\"margin-top:0px;margin-bottom:15px;border:1px solid #e3dfdf38\" id=\"aab_accordion_8425a7d0_0\" role=\"button\" aria-expanded=\"false\" tabindex=\"0\"><div class=\"aab__accordion_head aab_left_icon\" style=\"background-color:#e3dfdf38;border-top:none;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_heading aab_left_icon aab_right_link\"><div class=\"head_content_wrapper\"><div class=\"title_wrapper\"><h5 class=\"aab__accordion_title\" style=\"margin:0\">Can I run attribution for my Meta Instant Games with Tenjin?<\/h5><\/div><\/div><\/div><div class=\"aab__accordion_icon\" style=\"border:0px solid transparent\"><span class=\"aab__icon dashicons dashicons-plus-alt2\" style=\"font-size:23px\"><\/span><\/div><\/div><div class=\"aab__accordion_body\" role=\"region\" style=\"display:none;border-top:1px solid #e3dfdf38;border-right:none;border-bottom:none;border-left:none\"><div class=\"aab__accordion_component\">\n<p class=\"wp-block-paragraph\">Yes! Tenjin supports attribution for Meta Instant Games. For detailed steps on how to set this up, please contact Tenjin&#8217;s support team at <a href=\"mailto:support@tenjin.com\">support@tenjin.com<\/a><\/p>\n<\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":25,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"doc_category":[113],"glossaries":[],"doc_tag":[],"class_list":["post-15503","docs","type-docs","status-publish","hentry","doc_category-faq-center"],"acf":[],"year_month":"2026-06","word_count":2114,"total_views":0,"reactions":{"happy":0,"normal":0,"sad":0},"author_info":{"name":"mariusz.bijok","author_nicename":"mariusz-bijok","author_url":"https:\/\/tenjin.com\/zh\/blog\/author\/mariusz-bijok\/"},"doc_category_info":[{"term_name":"FAQ Center","term_url":"https:\/\/tenjin.com\/zh\/docs\/category\/faq-center\/"}],"doc_tag_info":[],"yoast_head":"<!-- This site is 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