{"id":11106,"date":"2024-02-20T11:31:25","date_gmt":"2024-02-20T11:31:25","guid":{"rendered":"https:\/\/tenjin.com\/?p=11106"},"modified":"2026-04-14T10:16:01","modified_gmt":"2026-04-14T10:16:01","slug":"ad-revenue-attribution","status":"publish","type":"post","link":"https:\/\/tenjin.com\/zh\/blog\/ad-revenue-attribution\/","title":{"rendered":"\u91cd\u88c5\u4e0a\u9635\uff0c Tenjin\u5e7f\u544a\u53d8\u73b0\u5957\u4ef6\u518d\u5347\u7ea7"},"content":{"rendered":"<p>\u91cd\u78c5\u66f4\u65b0\uff01Tenjin <a href=\"https:\/\/tenjin.com\/zh\/ad-monetization-suite\/\">\u5e7f\u544a\u53d8\u73b0\u5957\u4ef6<\/a> \u518d\u5347\u7ea7\uff0c\u52a9\u529b\u5e7f\u544a\u4e3b\u7cbe\u51c6\u83b7\u5ba2\uff0c\u63d0\u5347\u6536\u5165\uff01&nbsp;<\/p>\n\n\n\n<p><br>\u672c\u6b21\u5347\u7ea7\u589e\u5f3a\u4e86Tenjin\u9762\u677f\u7684\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u529f\u80fd\u3002\u8be5\u529f\u80fd\u63d0\u4f9b\u4e86\u5e7f\u544a\u805a\u5408\u5e73\u53f0\u7684\u7528\u6237\u5c42\u7ea7\u4e0e\u5c55\u73b0\u5c42\u7ea7\u6570\u636e\u3002 \u8fd9\u4e9b\u6570\u636e\u901a\u8fc7Tenjin SDK\u83b7\u53d6\uff0c\u5e76\u5c55\u73b0\u5728 <a href=\"https:\/\/docs.tenjin.com\/docs\/zh\/user-acquisition\">UA\u9762\u677f<\/a>\u4e2d\u3002\u8fd9\u5957\u65b0\u7684\u6307\u6807\u80fd\u4f7f\u5e7f\u544a\u4e3b\u66f4\u51c6\u786e\u3001\u81ea\u4fe1\u5730\u4f18\u5316\u4ed6\u4eec\u7684\u5e7f\u544a\u6d3b\u52a8\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"637\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/What-is-ad-revenue-attribution-for-mobile-apps.png?resize=1024%2C637&#038;ssl=1\" alt=\"\u4ec0\u4e48\u662f\u79fb\u52a8\u5e94\u7528\u7a0b\u5e8f\u7684\u5e7f\u544a\u6536\u5165\u5f52\u5c5e\" class=\"wp-image-11126\" style=\"width:840px;height:auto\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/What-is-ad-revenue-attribution-for-mobile-apps.png?resize=1024%2C637&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/What-is-ad-revenue-attribution-for-mobile-apps.png?resize=300%2C187&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/What-is-ad-revenue-attribution-for-mobile-apps.png?resize=768%2C478&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/What-is-ad-revenue-attribution-for-mobile-apps.png?resize=1536%2C955&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/What-is-ad-revenue-attribution-for-mobile-apps.png?resize=2048%2C1273&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/What-is-ad-revenue-attribution-for-mobile-apps.png?resize=18%2C12&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>\u5e7f\u544a\u6536\u5165\u5f52\u56e0\uff0c\u53ef\u4ee5\u901a\u8fc7\u5206\u6790\u5404\u7c7b <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/zh\/ad-network?highlight=undefined\">\u5e7f\u544a\u6e20\u9053<\/a>\u3001\u5e7f\u544acampaign\u751a\u81f3\u5e7f\u544a\u7d20\u6750\uff0c\u6765\u786e\u8ba4\u9ad8\u6548\u6536\u76ca\u7684\u6765\u6e90\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e3a\u4ec0\u4e48\u79fb\u52a8\u5e94\u7528\u5f00\u53d1\u8005\u9700\u8981\u91cd\u89c6\u5e7f\u544a\u6536\u5165\u5f52\u56e0\uff1f&nbsp;<\/h2>\n\n\n\n<p class=\"translation-block\">\u65e0\u8bba\u662f\u5b8c\u5168\u901a\u8fc7 <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/ja\/in-app-advertising-iaa\" target=\"_self\"> \u5e94\u7528\u5185\u5e7f\u544a (IAA)<\/a> \u76c8\u5229\u7684\u5e94\u7528\u7a0b\u5e8f\uff0c\u8fd8\u662f\u5c06 IAA \u4e0e <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/ja\/in-app-purchases-iap\" target=\"_self\"> \u5e94\u7528\u5185\u8d2d\u4e70 (IAP)<\/a> \u7ed3\u5408\u5728\u4e00\u8d77\u7684\u6df7\u5408\u5e94\u7528\u7a0b\u5e8f\uff0c\u5e7f\u544a\u6536\u5165\u5206\u914d\u5728\u6240\u6709\u7528\u6237\u83b7\u53d6\u6d3b\u52a8\u7684\u6210\u529f\u4e2d\u90fd\u8d77\u7740\u4e3e\u8db3\u8f7b\u91cd\u7684\u4f5c\u7528\u3002.<\/p>\n\n\n\n<p>\u5bf9\u4e8e IAP \u6765\u8bf4\uff0c\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u8fc7\u7a0b\u4e00\u76f4\u90fd\u5f88\u7b80\u5355\u660e\u4e86\u3002\u4e00\u65e6\u901a\u8fc7Tenjin\u8fd9\u6837\u7684 <a href=\"https:\/\/docs.tenjin.com\/docs\/zh\/mmp\">MMP<\/a> \u5c06\u5b89\u88c5\u5f52\u56e0\u4e8e\u5e7f\u544a\u6d3b\u52a8\uff0c\u6240\u6709\u5e94\u7528\u5185\u4e8b\u4ef6\uff08\u5305\u62ec\u6536\u5165\uff09\u90fd\u5c06\u7531\u5f00\u53d1\u8005\u7ba1\u7406\uff0c\u56e0\u4e3a\u6240\u6709\u4e8b\u4ef6\u90fd\u5728\u5e94\u7528\u5185\u53d1\u751f\u3002<\/p>\n\n\n\n<p>\u76f8\u6bd4\u4e4b\u4e0b\uff0cIAA\u60c5\u51b5\u7565\u590d\u6742\u3002\u5e7f\u544a\u4e3b\u65e0\u4ece\u5f97\u77e5\u83b7\u5f97\u7684\u7528\u6237\u4e0e\u5e7f\u544a\u4ea4\u4e92\u5e26\u6765\u7684\u6536\u5165\u5177\u4f53\u6570\u636e\u3002\u5c3d\u7ba1\u5f00\u53d1\u8005\u80fd\u4e86\u89e3\u7528\u6237\u89c2\u770b\u5e7f\u544a\u6b21\u6570\u53ca\u5e94\u7528\u6536\u5165\uff0c\u4f46\u65e0\u6cd5\u83b7\u53d6\u5e7f\u544a\u6e20\u9053\u6216\u5e7f\u544a\u6d3b\u52a8\u7684\u5173\u952e\u6570\u636e\u3002<\/p>\n\n\n\n<p>\u8fd9\u5c31\u662f\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u7684\u91cd\u8981\u6027\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u6709\u54ea\u4e9b\u65b9\u5f0f\uff1f&nbsp;<\/h2>\n\n\n\n<p>\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u65b9\u6cd5\u5e76\u4e0d\u552f\u4e00\u3002\u5e7f\u544a\u4e3b\u901a\u5e38\u6839\u636e\u81ea\u8eab\u9700\u6c42\u9009\u62e9\u5f52\u56e0\u65b9\u5f0f\uff0c\u6bcf\u79cd\u65b9\u5f0f\u5747\u6709\u5229\u5f0a\u3002<\/p>\n\n\n\n<p>\u9009\u62e9\u6b63\u786e\u7684\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u7c7b\u578b\u5c31\u597d\u6bd4\u4e3a\u60a8\u7684\u623f\u5c4b\u6253\u4e0b\u575a\u5b9e\u7684\u5730\u57fa\u3002\u65e0\u8bba\u60a8\u4f7f\u7528\u4f55\u79cd\u63a8\u5e7f\u6e20\u9053\uff0c\u5747\u9700\u8981\u57fa\u4e8e\u9009\u5b9a\u7684\u5e7f\u544a\u6536\u76ca\u5f52\u56e0\u6a21\u5f0f\u6765\u8fdb\u884c\u8bc4\u4f30\u3002\u6b64\u5916\uff0c\u9700\u8981\u901a\u8fc7\u6bd4\u8f83\u4e0d\u540c\u65b9\u6cd5\u6536\u96c6\u7684\u6570\u636e\uff0c\u4e3a\u5e7f\u544a\u4e3b\u63d0\u4f9b\u4e86\u5b9d\u8d35\u7684\u6d1e\u5bdf\u3002<\/p>\n\n\n\n<p>\u8ba8\u8bba\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u7c7b\u578b\u65f6\uff0c\u53ef\u4ece\u591a\u4e2a\u65b9\u9762\u601d\u8003\u3002\u5217\u4e3e\u5982\u4e0b\uff1a<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">&nbsp;1. \u57fa\u4e8e\u805a\u5408\u6216\u4f1a\u8bdd\u6a21\u578b\u7684\u5e7f\u544a\u6536\u5165 LTV<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Aggregate-based-or-Session-based-Ad-Revenue-LTV.png?resize=1024%2C536&#038;ssl=1\" alt=\"\" class=\"wp-image-11128\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Aggregate-based-or-Session-based-Ad-Revenue-LTV.png?resize=1024%2C536&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Aggregate-based-or-Session-based-Ad-Revenue-LTV.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Aggregate-based-or-Session-based-Ad-Revenue-LTV.png?resize=768%2C402&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Aggregate-based-or-Session-based-Ad-Revenue-LTV.png?resize=1536%2C804&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Aggregate-based-or-Session-based-Ad-Revenue-LTV.png?resize=2048%2C1072&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Aggregate-based-or-Session-based-Ad-Revenue-LTV.png?resize=18%2C9&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>\u805a\u5408\u5f0f\u5e7f\u544a\u6536\u76caLTV\u6700\u65e9\u7531Tenjin\u516c\u53f8\u63d0\u51fa\u3002\u8be5\u5f52\u56e0\u65b9\u5f0f\u66fe\u52a9\u529b\u8d85\u4f11\u95f2\u6e38\u620f\u9886\u57df\u7684\u4ee3\u8868\u4f01\u4e1aVoodoo\uff0c\u5f97\u5230\u7528\u6237\u83b7\u53d6\u5e02\u573a\u7684\u4e3b\u5bfc\u6743\u3002\u81f3\u4eca\uff0c\u4f17\u591a\u884c\u4e1a\u6807\u6746\u4ecd\u5ef6\u7eed\u8fd0\u7528\u6b64\u4f53\u7cfb\u3002\u8be6\u60c5\u8bf7\u53c2\u9605\u4ee5\u4e0b\u6848\u4f8b\u7814\u7a76\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/tenjin.com\/zh\/blog\/how-to-scale-your-indie-studio-to-a-major-publisher-a-kooapps-case-study\/\">Kooapps<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/tenjin.com\/zh\/blog\/how-mexicos-top-mobile-publisher-boosted-their-portfolio-ltv-by-35-a-hyperbeard-case-study\/\">Hyperbeard&nbsp;<\/a><\/li>\n<\/ul>\n\n\n\n<p><strong>\u805a\u5408\u7684\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u662f\u5982\u4f55\u8fd0\u4f5c\u7684\uff1f<\/strong>&nbsp;<\/p>\n\n\n\n<p>\u7b80\u800c\u8a00\u4e4b\uff0cTenjin\u4ece\u60a8\u5408\u4f5c\u7684\u53d8\u73b0\u6e20\u9053\u4e2d\u6536\u96c6\u6c47\u603b\u6570\u636e\uff0c\u9664\u4ee5\u9897\u7c92\u5ea6\uff08\u5982\u56fd\u5bb6\uff09\u4e2d\u7684\u7528\u6237\u4f1a\u8bdd\u6570\uff0c\u7136\u540e\u6839\u636e\u8fd9\u4e9b\u6570\u636e\u8fd0\u7b97\u51faTenjin\u9762\u677f\u4e2d\u5e7f\u544a\u7ef4\u5ea6\u7684LTV\u53caROAS\u7b49\u6307\u6807\u3002<\/p>\n\n\n\n<p>\u867d\u7136\u8be5\u7b56\u7565\u5728\u79fb\u52a8\u5e7f\u544a\u9690\u79c1\u4fdd\u62a4\u7684\u65e9\u671f\u5c31\u4ee5\u51fa\u73b0\uff0c\u4f46\u5176\u53d7\u6b22\u8fce\u7a0b\u5ea6\u5374\u9010\u5e74\u589e\u957f\u3002\u539f\u56e0\u5728\u4e8e\uff0c\u5b83\u6ce8\u91cd\u5168\u5c40\u800c\u975e\u7ec6\u8282\u3002<\/p>\n\n\n\n<p><em>\u4efb\u4f55\u4eba\u90fd\u53ef\u4ee5 <\/em><a href=\"https:\/\/dashboard.tenjin.com\/signup\"><em>\u514d\u8d39\u6ce8\u518c<\/em><\/a><em> \uff0c\u5e76\u5728 Tenjin ROI \u9762\u677f\u4e0a\u8bd5\u7528\u3002<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u57fa\u4e8e\u81ea\u5b9a\u4e49\u4e8b\u4ef6\u7684\u5e7f\u544a\u6536\u5165\u5f52\u56e0&nbsp;<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Custom-events-based-ad-revenue-attribution-.png?resize=1024%2C536&#038;ssl=1\" alt=\"\u57fa\u4e8e\u81ea\u5b9a\u4e49\u4e8b\u4ef6\u7684\u5e7f\u544a\u6536\u5165\u5f52\u56e0 \" class=\"wp-image-11130\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Custom-events-based-ad-revenue-attribution-.png?resize=1024%2C536&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Custom-events-based-ad-revenue-attribution-.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Custom-events-based-ad-revenue-attribution-.png?resize=768%2C402&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Custom-events-based-ad-revenue-attribution-.png?resize=1536%2C804&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Custom-events-based-ad-revenue-attribution-.png?resize=2048%2C1072&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Custom-events-based-ad-revenue-attribution-.png?resize=18%2C9&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>\u6b64\u65b9\u6cd5\u88ab\u5927\u578b\u51fa\u7248\u5546\u5e7f\u6cdb\u91c7\u7528\uff0c\u76f4\u81f3\u5e7f\u544a\u805a\u5408\u5e73\u53f0\u6536\u5165\u673a\u5236\uff08\u8be6\u8ff0\u89c1\u540e\uff09\u3002<\/p>\n\n\n\n<p><strong>\u57fa\u4e8e\u81ea\u5b9a\u4e49\u4e8b\u4ef6\u7684\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u662f\u5982\u4f55\u5b9e\u73b0\u7684\uff1f<\/strong>&nbsp;<\/p>\n\n\n\n<p>\u5f00\u53d1\u8005\u4f1a\u5c06\u9884\u4f30\u6536\u76ca\u5206\u914d\u5230\u5404\u7c7b\u5e7f\u544a\u5f62\u5f0f\u4e2d\uff08\u5982\u5956\u52b1\u89c6\u9891\u3001\u63d2\u64ad\u5e7f\u544a\u7b49\uff09\uff0c\u6839\u636e\u89e6\u53d1\u4e8b\u4ef6\u6570\u91cf\u6765\u8ba1\u7b97LTV\u548cROAS\u7b49\u5173\u952e\u6570\u636e\u3002<\/p>\n\n\n\n<p>\u8fc7\u7a0b\u7565\u663e\u590d\u6742\uff0c\u6d89\u53ca\u5230\u5e7f\u544a\u683c\u5f0f\u4e0e\u6620\u5c04\u7684\u56fd\u5bb6\u5173\u8054\u8bbe\u5b9a\u3002\u5e76\u4e14\uff0c\u9884\u4f30\u6536\u76ca\u8bef\u5dee\u4f1a\u968f\u65f6\u95f4\u79ef\u7d2f\u800c\u589e\u5927\uff0c\u7ef4\u62a4\u96be\u5ea6\u968f\u4e4b\u52a0\u5927\u3002<\/p>\n\n\n\n<p>\u5728\u7279\u5b9a\u60c5\u51b5\u4e0b\uff0c\u8fd9\u79cd\u65b9\u6cd5\u5bf9\u5177\u5907\u4e30\u5bcc\u8d44\u6e90\u7684\u5927\u578b\u5f00\u53d1\u8005\u4ecd\u5177\u4e00\u5b9a\u4ef7\u503c\uff0c\u539f\u56e0\u5728\u4e8e\u4ed6\u4eec\u5e76\u672a\u4f9d\u8d56\u4e8e\u5e7f\u544a\u805a\u5408\u5e73\u53f0\u6240\u63d0\u4f9b\u7684\u7528\u6237\u5c42\u7ea7\u6216\u5c55\u73b0\u5c42\u7ea7\u7684\u6536\u5165\u6570\u636e\u3002<\/p>\n\n\n\n<p class=\"translation-block\">Tenjin\u516c\u53f8\u7684\u4ea7\u54c1<a href=\"https:\/\/growthfullstack.com\/\" target=\"_self\"><em>GrowthFullstack<\/em><\/a><em><\/em>\u53ef\u63d0\u4f9b\u57fa\u4e8e\u4e8b\u4ef6\u7684\u81ea\u5b9a\u4e49\u5e7f\u544a\u6536\u5165\u5f52\u56e0\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u5e7f\u544a\u805a\u5408\u5e73\u53f0\u6536\u5165\/\u7528\u6237\u5c42\u7ea7\u6216\u5c55\u73b0\u5c42\u7ea7\u6536\u5165\u6570\u636e&nbsp;<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Ad-Mediation-Revenue-User-Level-or-Impression-Level-Revenue-Data-.png?resize=1024%2C536&#038;ssl=1\" alt=\"\u5e7f\u544a\u4e2d\u4ecb\u6536\u5165\/\u7528\u6237\u7ea7\u6216\u5370\u8c61\u7ea7\u6536\u5165\u6570\u636e\u00a0\" class=\"wp-image-11132\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Ad-Mediation-Revenue-User-Level-or-Impression-Level-Revenue-Data-.png?resize=1024%2C536&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Ad-Mediation-Revenue-User-Level-or-Impression-Level-Revenue-Data-.png?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Ad-Mediation-Revenue-User-Level-or-Impression-Level-Revenue-Data-.png?resize=768%2C402&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Ad-Mediation-Revenue-User-Level-or-Impression-Level-Revenue-Data-.png?resize=1536%2C804&amp;ssl=1 1536w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Ad-Mediation-Revenue-User-Level-or-Impression-Level-Revenue-Data-.png?resize=2048%2C1072&amp;ssl=1 2048w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/02\/Ad-Mediation-Revenue-User-Level-or-Impression-Level-Revenue-Data-.png?resize=18%2C9&amp;ssl=1 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p>\u5e7f\u544a\u4e3b\u666e\u904d\u91c7\u7528\u6b64\u79cd\u7b56\u7565\u8fdb\u884c\u5e7f\u544a\u6548\u679c\u8bc4\u4f30\uff0c\u56e0\u5176\u7cbe\u5ea6\u9ad8\u3001\u5e94\u7528\u8303\u56f4\u5e7f\u3002<\/p>\n\n\n\n<p><strong>\u5e7f\u544a\u805a\u5408\u5e73\u53f0\u6536\u5165\/\u7528\u6237\u5c42\u7ea7\u6216\u5c55\u73b0\u5c42\u7ea7\u5982\u4f55\u8fd0\u4f5c\uff1f<\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"translation-block\">\u5728\u8fd9\u79cd\u65b9\u6cd5\u4e2d\uff0c\u7528\u6237\u7ea7\u6536\u5165\u6570\u636e\uff08ULRD\uff09\u6216\u5370\u8c61\u7ea7\u6536\u5165\u6570\u636e\uff08ILRD\uff09\u4ece\u5e7f\u544a\u4e2d\u4ecb\u4e2d\u63d0\u53d6\uff0c\u5e76\u4e0e\u5929\u795e\u7684\u5f52\u56e0\u6570\u636e\u76f8\u7ed3\u5408\uff0c\u4ee5\u8ba1\u7b97\u5929\u795e\u4eea\u8868\u677f\u4e2d\u5e7f\u544a\u7ef4\u5ea6\u7684 <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/return-on-ad-spend-roas\" target=\"_self\">ROAS<\/a> \u548c <a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/lifetime-value-ltv\" target=\"_self\">LTV<\/a> \u3002\u6570\u636e\u7684\u9ad8\u7ea7\u7c92\u5ea6\u4fdd\u8bc1\u4e86\u7528\u6237\u83b7\u53d6\u5e7f\u544a\u6536\u5165\u6307\u6807\u7684\u6781\u9ad8\u7cbe\u786e\u5ea6\u3002.<\/p>\n\n\n\n<p>\u5e7f\u544a\u805a\u5408\u5e73\u53f0\u6536\u5165\u6700\u5e38\u89c1\u7684\u589e\u503c\u7528\u9014\u662f\u652f\u6301\u5e7f\u544a\u6e20\u9053ROAS\u5e7f\u544a\u6d3b\u52a8\u3002\u5176\u57fa\u672c\u6d41\u7a0b\u4e3a\uff1a\u5e7f\u544a\u6536\u5165\u7531\u5e7f\u544a\u805a\u5408\u5e73\u53f0\u4f20\u8f93\u81f3\u5e7f\u544a\u6e20\u9053\uff0c\u8ba9\u5e7f\u544a\u6e20\u9053\u7684\u6a21\u578b\u8fdb\u884c\u4f18\u5316\u3002<\/p>\n\n\n\n<p class=\"translation-block\">\u652f\u6301\u6b64\u9879\u670d\u52a1\u7684\u5e7f\u544a\u805a\u5408\u5e73\u53f0\u548c\u5e7f\u544a\u6e20\u9053\uff0c\u53ef\u53c2\u89c1<a href=\"https:\/\/docs.tenjin.com\/docs\/ad-mediation-revenue-metrics-callbacks?_gl=1*n0aggx*_gcl_au*MTc0MTE4OTM0OC4xNzAyMjcyMTA2Ljc1ODQ0OTEzOS4xNzA1OTgxNzgwLjE3MDU5ODE3OTA.\" target=\"_self\">\u6b64\u5904<\/a>\u3002<\/p>\n\n\n\n<p>\u60a8\u8fd8\u53ef\u4ee5\u5728\u4ee5\u4e0b\u6848\u4f8b\u7814\u7a76\u4e2d\u4e86\u89e3\u76f8\u5173\u4fe1\u606f\uff1a<\/p>\n\n\n\n<p>&#8211; <a href=\"https:\/\/tenjin.com\/zh\/blog\/how-yomi-studio-unlocked-hyper-growth-with-tenjins-ad-revenue-callbacks\/\">Yomi \u5de5\u4f5c\u5ba4<\/a><\/p>\n\n\n\n<p>\u63a2\u8ba8\u4e0a\u8ff0\u6d3b\u52a8\u7684\u6700\u4f73\u5b9e\u8df5:<\/p>\n\n\n\n<p>&#8211; <a href=\"https:\/\/tenjin.com\/zh\/blog\/how-to-scale-hyper-or-hybrid-casual-games-with-unity-roas-campaigns\/\">Unity Ads<\/a><\/p>\n\n\n\n<p>&#8211; <a href=\"https:\/\/tenjin.com\/zh\/blog\/mintegral-roas-bidding-heres-everything-you-need-to-know\/\">Mintegral<\/a>&nbsp;<\/p>\n\n\n\n<p class=\"translation-block\">\u5982\u679c\u5e7f\u544a\u4e3b\u4e5f\u80fd\u62ff\u5230\u7528\u6237\u6216\u5c55\u73b0\u5c42\u7ea7\u7684\u6570\u636e\uff0c\u90a3\u4e48\u9664\u4e86\u4f18\u5316\u7528\u6237\u83b7\u53d6\u5916\uff0c\u8fd8\u53ef\u4ee5\u5c06\u5b83\u4eec\u7528\u4e8e\u5982\u7528\u6237\u7ec6\u5206\u6216<a href=\"https:\/\/docs.tenjin.com\/v1\/docs\/zh\/ab-testing?highlight=undefined&amp;_gl=1*1ahvg2j*_gcl_au*MTc0MTE4OTM0OC4xNzAyMjcyMTA2Ljc1ODQ0OTEzOS4xNzA1OTgxNzgwLjE3MDU5ODE3OTA.\" target=\"_self\">A\/B\u6d4b\u8bd5<\/a>\u7b49\u5176\u4ed6\u76ee\u7684\u3002<\/p>\n\n\n\n<p><em>\u5e7f\u544a\u805a\u5408\u5e73\u53f0\u7684\u6536\u5165\u65e2\u53ef\u4f5c\u4e3a <\/em><a href=\"https:\/\/tenjin.com\/zh\/pricing\/\"><em>Tenjin All Inclusive \u5957\u9910<\/em><\/a><em>\u7684\u4e00\u90e8\u5206\uff0c\u4ea6\u53ef\u4f5c\u4e3a\u72ec\u7acb\u7684\u9644\u52a0\u670d\u52a1\u3002<\/em><\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u4e0d\u786e\u5b9a\u9009\u62e9\u54ea\u79cd\u5e7f\u544a\u6536\u5165\u5f52\u5c5e\u7c7b\u578b\uff0c\u6211\u4eec\u53ef\u4ee5\u63d0\u4f9b\u5e2e\u52a9\u3002\u8bf7\u53d1\u9001\u7535\u5b50\u90ae\u4ef6\u81f3 support@tenjin.com\u3002.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e3a\u7528\u6237\u83b7\u53d6\u6d3b\u52a8\u5960\u5b9a\u57fa\u7840<\/h2>\n\n\n\n<p>\u6b64\u6b21\u66f4\u65b0\u4e0d\u4ec5\u4f7f\u5e7f\u544a\u4e3b\u80fd\u591f\u7cbe\u786e\u5730\u8c03\u6574\u5e7f\u544a\u6d3b\u52a8\uff0c\u8fd8\u53ef\u4ee5\u5e2e\u52a9\u5e7f\u544a\u4e3b\u5728\u805a\u5408\u7ef4\u5ea6\u3001\u81ea\u5b9a\u4e49\u4e8b\u4ef6\u3001\u7528\u6237\u5c42\u7ea7\u6216\u5c55\u73b0\u5c42\u7ea7\u5e7f\u544a\u6536\u5165\u6570\u636e\u4e4b\u95f4\u7075\u6d3b\u9009\u53d6\u6700\u7b26\u5408\u9700\u6c42\u7684\u6536\u5165\u5f52\u56e0\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u5de5\u5177\u5957\u4ef6\u4ecd\u65e7\u4f1a\u6301\u7eed\u521b\u65b0\u4e0e\u5b8c\u5584\uff0c\u6b63\u5982\u6211\u4eec\u7684\u5b97\u65e8\u59cb\u7ec8\u5982\u4e00\uff1a\u4e3aApp\u5f00\u53d1\u4eba\u5458\u63d0\u4f9b\u5728\u5f53\u4eca\u7ade\u4e89\u6fc0\u70c8\u7684\u73af\u5883\u4e2d\u53d6\u5f97\u6210\u529f\u6240\u9700\u7684\u6d1e\u5bdf\u529b\u548c\u7075\u6d3b\u6027\u3002\u65e0\u8bba\u662f\u7ecf\u9a8c\u4e30\u5bcc\u7684\u5f00\u53d1\u8005\u8fd8\u662f\u521d\u6b21\u6d89\u8db3\u7684\u65b0\u4eba\uff0cTenjin\u90fd\u5c06\u7aed\u8bda\u4e3a\u60a8\u63d0\u4f9b\u652f\u6301\u3002&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>We&#8217;re thrilled to announce an update to Tenjin\u2019s Ad Monetization Suite designed specifically for advertisers promoting apps with ad monetization.&nbsp; The latest update enhances ad revenue attribution in the Tenjin dashboard, offering user-level or impression-level data fetched from ad mediation providers via the Tenjin SDK in the User Acquisition Reports. This new set of ad&#8230;<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-11106","post","type-post","status-publish","format-standard","hentry","category-reports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New type of Ad Revenue Attribution in the Tenjin Dashboard - an Addition to Tenjin\u2019s Ad Monetization Suite | Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/zh\/blog\/ad-revenue-attribution\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New type of Ad Revenue Attribution in the Tenjin Dashboard - an Addition to Tenjin\u2019s Ad Monetization Suite | Tenjin\" \/>\n<meta property=\"og:description\" content=\"We&#8217;re thrilled to announce an update to Tenjin\u2019s Ad Monetization Suite designed specifically for advertisers promoting apps with ad monetization.&nbsp; The latest update enhances ad revenue attribution in the Tenjin dashboard, offering user-level or impression-level data fetched from ad mediation providers via the Tenjin SDK in the User Acquisition Reports. 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