{"id":11161,"date":"2024-03-04T09:59:17","date_gmt":"2024-03-04T09:59:17","guid":{"rendered":"https:\/\/tenjin.com\/?p=11161"},"modified":"2026-04-14T10:17:10","modified_gmt":"2026-04-14T10:17:10","slug":"google-dma","status":"publish","type":"post","link":"https:\/\/tenjin.com\/zh\/blog\/google-dma\/","title":{"rendered":"DMA \u4e0e Google\uff1aTenjin\u7528\u6237\u9700\u5173\u6ce8\u7684\u5173\u952e\u4e8b\u9879"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u6b27\u76df\u7684\u300a\u6570\u5b57\u5e02\u573a\u6cd5\u6848\u300b\uff08Digital Market 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class=\"wp-block-paragraph\">\u6b27\u76df\u59d4\u5458\u4f1a\u8fd1\u65e5\u63d0\u51fa\u4e86\u4e00\u4efd\u540d\u4e3a\u300a\u6570\u5b57\u5e02\u573a\u6cd5\u6848\u300b\u7684\u6cd5\u89c4\u5021\u8bae\u3002\u8be5\u6cd5\u6848\u65e8\u5728\u5728\u6b27\u76df\u6784\u5efa\u4e00\u4e2a\u516c\u5e73\u7ade\u4e89\u7684\u6570\u5b57\u5e02\u573a\u673a\u5236\uff0c\u81f4\u529b\u4e8e\u5236\u5b9a\u5e76\u6267\u884c\u4e00\u7cfb\u5217\u7ba1\u7406\u89c4\u5b9a\u3002\u88ab\u79f0\u4e3a\u201c\u5b88\u95e8\u4eba\u201d\u7684\u5927\u578b\u5728\u7ebf\u5e73\u53f0\uff0c\u9700\u8981\u9075\u5b88\u8fd9\u4e00\u6cd5\u89c4\uff0c\u907f\u514d\u4e0d\u6b63\u5f53\u7ade\u4e89\u884c\u4e3a\uff0c\u4ece\u800c\u4fdd\u969c\u5c0f\u578b\u4f01\u4e1a\u548c\u521b\u65b0\u521b\u4e1a\u7684\u516c\u5e73\u7ade\u4e89\u73af\u5883\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u60a8\u53ef\u524d\u5f80\u6b27\u76df\u59d4\u5458\u4f1a\u5b98\u65b9\u7f51\u7ad9\u67e5\u770b\u66f4\u4e3a\u8be6\u7ec6\u7684\u4fe1\u606f\uff1a <a href=\"https:\/\/commission.europa.eu\/strategy-and-policy\/priorities-2019-2024\/europe-fit-digital-age\/digital-markets-act-ensuring-fair-and-open-digital-markets_en\">\u6570\u5b57\u5e02\u573a\u6cd5\u6848 - \u6b27\u76df\u59d4\u5458\u4f1a<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google\u5df2\u88ab\u660e\u786e\u9009\u4e3a\u5176\u4e2d\u7684\u4e00\u4f4d \u201c\u5b88\u95e8\u4eba\u201d\u3002\u56e0\u6b64\uff0c\u4e3a\u4e86\u4e25\u683c\u6267\u884c\u65b0\u7684\u6cd5\u89c4\uff0cGoogle\u8981\u6c42\u53d1\u884c\u5546\u6536\u96c6\u7528\u6237\u540c\u610f\u8bb8\u53ef\u540e\uff0c\u5e76\u5c06\u76f8\u5e94\u7684\u53cd\u9988\u63d0\u4f9b\u7ed9Google\u3002\u82e5\u672a\u9075\u5faa\u6b64\u6761\u6b3e\uff0c\u5c06\u65e0\u6cd5\u4f7f\u7528\u5b9a\u5411\u3001\u4e2a\u6027\u5316\u5e7f\u544a\u548c\u6570\u636e\u5f52\u56e0\u7b49\u529f\u80fd\uff0c\u8fd9\u5c06\u4f1a\u5f71\u54cd\u5e7f\u544a\u53d8\u73b0\u5316\u548c\u5e7f\u544a\u6548\u679c\u3002&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<h2 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Economic Area (EEA) and the UK. Tenjin has been fully equipped and ready to help publishers with this transition.&nbsp; What is the Digital Markets Act (DMA)? The DMA is a legislative proposal by&#8230;<\/p>","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-11161","post","type-post","status-publish","format-standard","hentry","category-mobile-marketing-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google DMA | Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/zh\/blog\/new-consent-rules-from-google-cmp-tcf\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google DMA | Tenjin\" \/>\n<meta property=\"og:description\" content=\"The EU&#8217;s Digital Markets Act (DMA) marks a significant development for mobile publishers who monetize or advertise through Google in the European Economic Area (EEA) and the UK. 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