{"id":18330,"date":"2026-08-25T07:38:00","date_gmt":"2026-08-25T07:38:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=18330"},"modified":"2026-08-18T09:43:37","modified_gmt":"2026-08-18T09:43:37","slug":"how-vietnam-became-a-leading-mobile-gaming-market","status":"publish","type":"post","link":"https:\/\/tenjin.com\/zh\/blog\/how-vietnam-became-a-leading-mobile-gaming-market\/","title":{"rendered":"\u8d8a\u5357\u5982\u4f55\u6210\u4e3a\u5168\u7403\u9886\u5148\u7684\u624b\u6e38\u5e02\u573a"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u8d8a\u5357\u65e9\u5df2\u662f\u5168\u7403\u624b\u6e38\u4ea7\u4e1a\u7684\u91cd\u8981\u529b\u91cf\uff0c\u4f46\u5f88\u591a\u4eba\u4ecd\u4f4e\u4f30\u4e86\u5b83\u7684\u7814\u53d1\u5b9e\u529b\u548c\u672c\u571f\u5e02\u573a\u6f5c\u529b\u3002\u63d0\u8d77\u624b\u6e38\uff0c\u4eba\u4eec\u5f80\u5f80\u9996\u5148\u60f3\u5230\u4e2d\u56fd\u3001\u82ac\u5170\u3001\u571f\u8033\u5176\uff0c\u800c\u8d8a\u5357\u5374\u9c9c\u5c11\u88ab\u63d0\u53ca\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u53bb\u5e74\u8d8a\u5357\u5f00\u53d1\u8005\u8d21\u732e\u4e86\u5c06\u8fd150\u4ebf\u6b21\u624b\u6e38\u4e0b\u8f7d\u91cf\uff0c\u8ba9\u8be5\u56fd <a href=\"https:\/\/tenjin.com\/zh\/blog\/vietnams-mobile-gaming-industry-5-trends\/\" type=\"link\" id=\"https:\/\/tenjin.com\/blog\/vietnams-mobile-gaming-industry-5-trends\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u4e00\u8dc3\u6210\u4e3a\u5168\u7403\u7b2c\u4e8c\u5927\u624b\u6e38\u51fa\u53e3\u56fd<\/a> \u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u5728\u672c\u571f\u53d1\u884c\u5546\u7684\u63a8\u52a8\u3001\u76f4\u63a5\u9762\u5411\u6d88\u8d39\u8005\uff08D2C\uff09\u652f\u4ed8\u6a21\u5f0f\u7684\u666e\u53ca\uff0c\u4ee5\u53ca\u65b0\u4e00\u4ee3\u521b\u59cb\u4eba\u5e26\u9886\u4e0b\u7684\u5de5\u4f5c\u5ba4\u5d1b\u8d77\uff0c\u8d8a\u5357\u56fd\u5185\u7684\u6e38\u620f\u5e02\u573a\u4e5f\u5728\u7a33\u6b65\u589e\u957f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8d8a\u5357\u8fd9\u4e00\u8def\u662f\u600e\u4e48\u8d70\u51fa\u6765\u7684\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u6700\u8fd1\u4e00\u671f\u300aTenjin ROI 101\u300b\u8282\u76ee\u4e2d\uff0cRoman\u4e0e <a href=\"https:\/\/point2web.com\/\" type=\"link\" id=\"https:\/\/point2web.com\/\">Point to Web,<\/a> \u7684\u589e\u957f\u4e0e\u5408\u4f5c\u4f19\u4f34\u8d1f\u8d23\u4ebaMaxon Pugovsky\u804a\u4e86\u804a\uff1a\u8d8a\u5357\u5982\u4f55\u4ece\u4e00\u4e2a\u5916\u5305\u57fa\u5730\u6f14\u53d8\u4e3a\u5168\u7403\u6700\u6d3b\u8dc3\u7684\u624b\u6e38\u751f\u6001\u4e4b\u4e00\uff0c\u4ee5\u53ca\u4e3a\u4ec0\u4e48\u4e0d\u5c11\u5de5\u4f5c\u5ba4\u624d\u521a\u610f\u8bc6\u5230\u8fd9\u7247\u5e02\u573a\u7684\u6f5c\u529b\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Inside Vietnam\u2019s Mobile Gaming Industry | Flappy Bird, Hybrid-Casual Games &amp; D2C Payments\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Zr5kseWUSvU?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/tenjin.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u522b\u4eba\u9760\u878d\u8d44\uff0c\u8d8a\u5357\u9760\u521b\u59cb\u4eba<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u73b0\u5728\u5f88\u591a\u5927\u578b\u6e38\u620f\u5f00\u53d1\u4e2d\u5fc3\u80cc\u540e\u90fd\u6709\u98ce\u6295\u7684\u5f71\u5b50\uff0c\u4f46\u8d8a\u5357\u8d70\u4e86\u53e6\u4e00\u6761\u8def\u3002\u636eMaxon\u4ecb\u7ecd\uff0c\u5f53\u5730\u5f88\u591a\u6210\u529f\u7684\u5de5\u4f5c\u5ba4\u90fd\u662f\u5c0f\u56e2\u961f\u81ea\u7b79\u8d44\u91d1\u505a\u8d77\u6765\u7684\uff0c\u800c\u4e0d\u662f\u9760\u5916\u90e8\u878d\u8d44\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Flappy Bird\u7684\u6210\u529f\u8ba9\u5f00\u53d1\u8005\u4eec\u610f\u8bc6\u5230\uff0c\u505a\u51fa\u4e00\u6b3e\u6210\u529f\u7684\u6e38\u620f\uff0c\u5e76\u4e0d\u4e00\u5b9a\u9700\u8981\u5927\u53d1\u884c\u5546\u6216\u5927\u7b14\u6295\u8d44\u3002<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\"\u5927\u5bb6\u53d1\u73b0\uff0c'\u81ea\u5df1\u5f00\u516c\u53f8\u3001\u505a\u6e38\u620f\u3001\u8d5a\u94b1\uff0c\u5b8c\u5168\u884c\u5f97\u901a\u3002'\"<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u79cd\u89c2\u5ff5\u8f6c\u53d8\u4fc3\u4f7f\u6210\u767e\u4e0a\u5343\u7684\u5f00\u53d1\u8005\u521b\u529e\u4e86\u81ea\u5df1\u7684\u5de5\u4f5c\u5ba4\u3002\u7531\u4e8e\u8fd0\u8425\u6210\u672c\u76f8\u5bf9\u8f83\u4f4e\uff0c\u521b\u59cb\u4eba\u4eec\u53ef\u4ee5\u81ea\u5df1\u8bd5\u9519\u3001\u8fed\u4ee3\u3001\u6162\u6162\u505a\u5927\uff0c\u4e0d\u5fc5\u6025\u7740\u627e\u6295\u8d44\u4eba\u3002\u5230\u4eca\u5929\uff0c\u5f88\u591a\u505a\u5f97\u4e0d\u9519\u7684\u5de5\u4f5c\u5ba4\u4f9d\u7136\u662f\u72ec\u7acb\u8fd0\u8425\u7684\u72b6\u6001\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5c31\u50cfMaxon\u8bf4\u7684\uff1a<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\"\u5927\u591a\u6570\u521b\u59cb\u4eba\u6ca1\u60f3\u8fc7\u5957\u73b0\u79bb\u573a\uff0c\u4ed6\u4eec\u5c31\u53ea\u60f3\u4e00\u76f4\u505a\u6e38\u620f\u3002\"<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u79cd\u957f\u671f\u4e3b\u4e49\u7684\u5fc3\u6001\u5851\u9020\u4e86\u4e00\u4e2a\u975e\u5e38\u6709\u97e7\u6027\u7684\u751f\u6001\u3002\u5f88\u591a\u521b\u59cb\u4eba\u521b\u529e\u516c\u53f8\u4e0d\u662f\u4e3a\u4e86\u88ab\u6536\u8d2d\uff0c\u800c\u662f\u4e3a\u4e86\u6253\u9020\u53ef\u6301\u7eed\u7684\u4e1a\u52a1\uff0c\u8ba9\u5b83\u968f\u7740\u65f6\u95f4\u6162\u6162\u957f\u5927\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u771f\u6b63\u7684\u6311\u6218\u4e0d\u5728\u4e8e\u4e0b\u8f7d\u91cf\u7684\u591a\u5c11<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u8d8a\u5357\u5df2\u7ecf\u7528\u6570\u636e\u8bc1\u660e\u4e86\u4e00\u4ef6\u4e8b\uff1a\u5b83\u80fd\u5927\u6279\u91cf\u5730\u201c\u9020\u201d\u6e38\u620f\u3002\u4f46\u5149\u4f1a\u9020\u8fd8\u4e0d\u591f\uff0c\u4e0b\u4e00\u4e2a\u771f\u6b63\u7684\u6311\u6218\u662f\u2014\u2014\u600e\u4e48\u505a\u51fa\u90a3\u4e9b\u5728\u6574\u4e2a\u751f\u547d\u5468\u671f\u91cc\u90fd\u80fd\u6301\u7eed\u521b\u9020\u9ad8\u4ef7\u503c\u7684\u6e38\u620f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fc7\u53bb\uff0c\u5f88\u591a\u8d8a\u5357\u5de5\u4f5c\u5ba4\u662f\u4ece\u8d85\u4f11\u95f2\u6e38\u620f\u8d77\u6b65\u7684\uff0c\u4e3b\u8981\u9760\u5e7f\u544a\u53d8\u73b0\uff0c\u8fd9\u7c7b\u6e38\u620f\u4e0b\u8f7d\u91cf\u786e\u5b9e\u5f88\u80fd\u6253\uff0c\u5c24\u5176\u662f\u5728\u5b89\u5353\u8bbe\u5907\u548c\u65b0\u5174\u5e02\u573a\u4e0a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f46\u73b0\u5728\uff0c\u98ce\u5411\u53d8\u4e86\u3002<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\"\u8d8a\u5357\u884c\u4e1a\u5df2\u7ecf\u610f\u8bc6\u5230\uff0c\u4e0d\u80fd\u518d\u53ea\u76ef\u7740\u4e0b\u8f7d\u91cf\u548c\u5b9e\u73b0\u5e7f\u544a\u6536\u5165\u7684\u6700\u5927\u5316\u4e86\"<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\u53d6\u800c\u4ee3\u4e4b\u7684\u662f\uff0c\u5de5\u4f5c\u5ba4\u5f00\u59cb\u5f80\u66f4\u6df1\u5ea6\u7684\u73a9\u6cd5\u3001\u66f4\u5b8c\u5584\u7684\u6210\u957f\u4f53\u7cfb\u3001 <a href=\"https:\/\/tenjin.com\/zh\/blog\/vietnam-mobile-gaming-d2c-payments\/\" type=\"link\" id=\"https:\/\/tenjin.com\/blog\/vietnam-mobile-gaming-d2c-payments\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u66f4\u9ad8\u6548\u7684\u53d8\u73b0\u65b9\u5f0f\u4e0a\u4f7f\u52b2\u3002<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Maxon\u8bf4\uff1a<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\"\u4e0b\u4e00\u6b65\uff0c\u8981\u9760\u5185\u8d2d\u3001\u66f4\u6df1\u5ea6\u7684\u73a9\u6cd5\uff0c\u8ba9\u73a9\u5bb6\u613f\u610f\u957f\u671f\u7559\u4e0b\u6765\uff0c\u771f\u6b63\u628a\u53d8\u73b0\u80fd\u529b\u505a\u4e0a\u53bb\u3002\"<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u80cc\u540e\u53cd\u6620\u7684\uff0c\u662f\u6574\u4e2a\u624b\u6e38\u884c\u4e1a\u7684\u5927\u8d8b\u52bf\u3002\u968f\u7740\u7528\u6237\u83b7\u53d6\u7ade\u4e89\u8d8a\u6765\u8d8a\u6fc0\u70c8\uff0c\u73a9\u5bb6\u5bf9\u6e38\u620f\u4f53\u9a8c\u7684\u8981\u6c42\u4e5f\u8d8a\u6765\u8d8a\u9ad8\uff0c\u957f\u671f\u7559\u5b58\u7387\u548c\u4e0b\u8f7d\u91cf\u53d8\u5f97\u540c\u7b49\u91cd\u8981\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4e0d\u80fd\u53ea\u76ef\u7740\u4e0b\u8f7d\u91cf\u5206\u6790<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f88\u591a\u4eba\u5bf9\u8d8a\u5357\u6709\u4e2a\u6700\u5927\u7684\u8bef\u89e3\uff1a\u89c9\u5f97\u5b83\u5c31\u662f\u4e2a\u6e38\u620f\u751f\u4ea7\u4e2d\u5fc3\u3002\u4f46\u5176\u5b9e\uff0c\u5b83\u672c\u8eab\u4e5f\u662f\u4e00\u4e2a\u6b63\u5728\u5feb\u901f\u589e\u957f\u7684\u6d88\u8d39\u5e02\u573a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0d\u5c11\u6d77\u5916\u5f00\u53d1\u8005\u5149\u770bApp Store\u548cGoogle Play\u7684\u6570\u636e\uff0c\u5c31\u4ee5\u4e3a\u8d8a\u5357\u5e02\u573a\u4e0d\u5927\u3002\u4f46\u4ed6\u4eec\u4e0d\u77e5\u9053\uff0c\u5927\u90e8\u5206\u4ea4\u6613\u5176\u5b9e\u90fd\u5728\u672c\u5730\u652f\u4ed8\u7cfb\u7edf\u548c\u7f51\u9875\u5546\u57ce\u4e0a\u5b8c\u6210\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6362\u53e5\u8bdd\u8bf4\uff0c\u4f20\u7edf\u5e94\u7528\u5546\u5e97\u7684\u6570\u636e\uff0c\u53ea\u80fd\u770b\u5230\u51b0\u5c71\u4e00\u89d2\uff0c\u5bf9\u4e8e\u60f3\u8bc4\u4f30\u65b0\u5e02\u573a\u7684\u5de5\u4f5c\u5ba4\u6765\u8bf4\uff0c\u641e\u6e05\u695a\u73a9\u5bb6\u600e\u4e48\u627e\u5230\u6e38\u620f\u3001\u600e\u4e48\u4ed8\u94b1\u3001\u600e\u4e48\u73a9\u8fdb\u53bb\uff0c\u8ddf\u77e5\u9053\u4e0b\u8f7d\u91cf\u591a\u5c11\u540c\u6837\u91cd\u8981\u3002\u8bf4\u5230\u5e95\uff0c\u5e02\u573a\u6570\u636e\u5f97\u653e\u8fdb\u5177\u4f53\u7684\u573a\u666f\u91cc\u53bb\u770b\uff0c\u624d\u6709\u610f\u4e49\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5173\u7cfb\u4ea4\u5f80\u5f88\u91cd\u8981<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u671f\u8282\u76ee\u8fd8\u804a\u5230\u4e86\u4e00\u4e2a\u6570\u636e\u62a5\u544a\u91cc\u770b\u4e0d\u5230\u7684\u4e1c\u897f\uff1a\u6587\u5316\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5982\u679c\u4f60\u662f\u4e2a\u6d77\u5916\u56e2\u961f\uff0c\u60f3\u8ddf\u8d8a\u5357\u7684\u5f00\u53d1\u8005\u6216\u53d1\u884c\u5546\u5408\u4f5c\uff0c\u90a3\u4f60\u6700\u597d\u5148\u641e\u61c2\u5f53\u5730\u4eba\u662f\u600e\u4e48\u5efa\u7acb\u5173\u7cfb\u7684\u2014\u2014\u641e\u61c2\u4e86\uff0c\u5408\u4f5c\u5c31\u987a\u4e86\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5c31\u50cfMaxon\u8bf4\u7684\uff1a<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\"\u5148\u4ea4\u670b\u53cb\uff0c\u518d\u505a\u751f\u610f\u3002\"<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f88\u591a\u5408\u4f5c\uff0c\u5728\u6b63\u5f0f\u5750\u4e0b\u6765\u8c08\u5408\u540c\u4e4b\u524d\uff0c\u5c31\u5df2\u7ecf\u5b9a\u4e0b\u6765\u4e86\u3002\u8fd9\u79cd\u505a\u4e8b\u65b9\u5f0f\uff0c\u4f1a\u5f71\u54cd\u627e\u5408\u4f5c\u4f19\u4f34\u3001\u600e\u4e48\u62db\u4eba\u3001\u600e\u4e48\u505a\u957f\u671f\u89c4\u5212\u3002\u6240\u4ee5\u8bf4\uff0c\u60f3\u770b\u61c2\u4e00\u4e2a\u5e02\u573a\uff0c\u522b\u5149\u76ef\u7740\u6570\u5b57\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u8d8a\u5357\u503c\u5f97\u66f4\u591a\u5173\u6ce8<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u8d8a\u5357\u624b\u6e38\u884c\u4e1a\u65e9\u5df2\u4e0d\u662f\u5f53\u5e74\u7684\u5916\u5305\u4ee3\u5de5\u5382\u2014\u2014\u8fd9\u91cc\u6709\u521b\u59cb\u4eba\u638c\u8235\u7684\u5de5\u4f5c\u5ba4\u3001\u6210\u719f\u7684\u7814\u53d1\u56e2\u961f\u3001\u6301\u7eed\u589e\u957f\u7684\u6295\u8d44\uff0c\u4ee5\u53ca\u65e5\u76ca\u7cbe\u8fdb\u7684\u53d8\u73b0\u80fd\u529b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5bf9\u53d1\u884c\u5546\u3001UA\u56e2\u961f\u548c\u5f00\u53d1\u8005\u6765\u8bf4\uff0c\u8fd9\u4e2a\u5e02\u573a\u80fd\u6559\u7ed9\u4f60\u7684\u4e1c\u897f\u5f88\u5177\u4f53\uff1a\u53ef\u6301\u7eed\u589e\u957f\u3001\u521b\u59cb\u4eba\u6587\u5316\u3001\u4ee5\u53ca\u600e\u4e48\u5e94\u5bf9\u73a9\u5bb6\u884c\u4e3a\u7684\u53d8\u5316\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u884c\u4e1a\u7684\u4e0b\u4e00\u4e2a\u9636\u6bb5\u5c06\u4e0d\u518d\u4ec5\u4ec5\u4ee5\u4e0b\u8f7d\u91cf\u6765\u8861\u91cf\u3002\u5b83\u5c06\u53d6\u51b3\u4e8e\u66f4\u7cbe\u826f\u7684\u6e38\u620f\u3001\u66f4\u597d\u7684\u73a9\u5bb6\u4f53\u9a8c\u4ee5\u53ca\u66f4\u6210\u719f\u7684\u53d8\u73b0\u7b56\u7565\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5982\u679c\u4f60\u5728\u5173\u6ce8\u624b\u6e38\u7684\u672a\u6765\u8d70\u5411\uff0c\u8d8a\u5357\u662f\u4e00\u4e2a\u503c\u5f97\u7d27\u76ef\u7684\u5e02\u573a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Vietnam has become one of the world&#8217;s largest mobile game producers, yet many still underestimate both its studios and its domestic market. When people talk about mobile gaming, countries like China, Finland, and Turkey usually dominate the conversation. Vietnam rarely makes that list. However, Vietnamese developers generated nearly 5 billion mobile game downloads, making the&#8230;<\/p>","protected":false},"author":26,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[90],"tags":[],"class_list":["post-18330","post","type-post","status-publish","format-standard","hentry","category-podcast"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Vietnam Became a Leading Mobile Gaming Market | Tenjin<\/title>\n<meta name=\"description\" content=\"Discover how Vietnam evolved into one of the world&#039;s leading mobile gaming markets, from Flappy Bird to founder-led studios, hybrid-casual games, and global growth.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/zh\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Vietnam Became a Leading Mobile Gaming Market\" \/>\n<meta property=\"og:description\" content=\"Discover how Vietnam evolved into one of the world&#039;s leading mobile gaming markets, from Flappy Bird to founder-led studios, hybrid-casual games, and global growth.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/zh\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-25T07:38:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/08\/How-Vietnam_social.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Tara Meyer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"How Vietnam Became a Leading Mobile Gaming Market\" \/>\n<meta name=\"twitter:description\" content=\"Discover how Vietnam evolved into one of the world&#039;s leading mobile gaming markets, from Flappy Bird to founder-led studios, hybrid-casual games, and global growth.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/08\/Vietnam-Mobile-Gaming_social.png\" \/>\n<meta name=\"twitter:creator\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tara Meyer\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 \u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/\\\/how-vietnam-became-a-leading-mobile-gaming-market\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-vietnam-became-a-leading-mobile-gaming-market\\\/\"},\"author\":{\"name\":\"Tara Meyer\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/711d96a1c8a6444b1f0323479dcfad35\"},\"headline\":\"How Vietnam Became a Leading Mobile Gaming Market\",\"datePublished\":\"2026-08-25T07:38:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-vietnam-became-a-leading-mobile-gaming-market\\\/\"},\"wordCount\":781,\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"articleSection\":[\"Podcast\"],\"inLanguage\":\"zh-Hans\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/how-vietnam-became-a-leading-mobile-gaming-market\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/\\\/how-vietnam-became-a-leading-mobile-gaming-market\\\/\",\"name\":\"How Vietnam Became a Leading Mobile Gaming Market | Tenjin\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\"},\"datePublished\":\"2026-08-25T07:38:00+00:00\",\"description\":\"Discover how Vietnam evolved into one of the world's leading mobile gaming markets, from Flappy Bird to founder-led studios, hybrid-casual games, and global growth.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/\\\/how-vietnam-became-a-leading-mobile-gaming-market\\\/#breadcrumb\"},\"inLanguage\":\"zh-Hans\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/tenjin.com\\\/blog\\\/\\\/how-vietnam-became-a-leading-mobile-gaming-market\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/\\\/how-vietnam-became-a-leading-mobile-gaming-market\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/tenjin.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How Vietnam Became a Leading Mobile Gaming Market\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#website\",\"url\":\"https:\\\/\\\/tenjin.com\\\/\",\"name\":\"Tenjin\",\"description\":\"Growth Made Simple\",\"publisher\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\"},\"alternateName\":\"Tenjin - Mobile Measurement Partner\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/tenjin.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-Hans\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#organization\",\"name\":\"Tenjin\",\"url\":\"https:\\\/\\\/tenjin.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-Hans\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.webp\",\"contentUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/images.webp\",\"width\":429,\"height\":117,\"caption\":\"Tenjin\"},\"image\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/TenjinMMP\",\"https:\\\/\\\/www.youtube.com\\\/@TenjinMMP\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/tenjin\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/711d96a1c8a6444b1f0323479dcfad35\",\"name\":\"Tara Meyer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-Hans\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/litespeed\\\/avatar\\\/3827373144d14cfb61c1f2f662e4aa8b.jpg?ver=1789650378\",\"url\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/litespeed\\\/avatar\\\/3827373144d14cfb61c1f2f662e4aa8b.jpg?ver=1789650378\",\"contentUrl\":\"https:\\\/\\\/tenjin.com\\\/wp-content\\\/litespeed\\\/avatar\\\/3827373144d14cfb61c1f2f662e4aa8b.jpg?ver=1789650378\",\"caption\":\"Tara Meyer\"},\"description\":\"I bring fresh eyes to mobile attribution and app analytics, turning insights into strategies that connect with users and drive growth.\",\"sameAs\":[\"http:\\\/\\\/www.tenjin.com\",\"https:\\\/\\\/www.instagram.com\\\/taraxmeyer\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/taraxmeyer\\\/\",\"https:\\\/\\\/x.com\\\/TenjinMMP\",\"https:\\\/\\\/www.youtube.com\\\/@TenjinMMP\"],\"url\":\"https:\\\/\\\/tenjin.com\\\/zh\\\/blog\\\/author\\\/tara\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u8d8a\u5357\u5982\u4f55\u6210\u4e3a\u5168\u7403\u9886\u5148\u7684\u624b\u6e38\u5e02\u573a","description":"\u63a2\u7d22\u8d8a\u5357\u5982\u4f55\u4ece\u300aFlappy Bird\u300b\u8d77\u6b65\uff0c\u5386\u7ecf\u521b\u59cb\u4eba\u4e3b\u5bfc\u7684\u5de5\u4f5c\u5ba4\u3001\u6df7\u5408\u4f11\u95f2\u6e38\u620f\u7684\u5174\u8d77\uff0c\u76f4\u81f3\u5168\u7403\u589e\u957f\uff0c\u53d1\u5c55\u6210\u4e3a\u5168\u7403\u9886\u5148\u7684\u624b\u6e38\u5e02\u573a\u4e4b\u4e00\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tenjin.com\/zh\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/","og_locale":"zh_CN","og_type":"article","og_title":"How Vietnam Became a Leading Mobile Gaming Market","og_description":"Discover how Vietnam evolved into one of the world's leading mobile gaming markets, from Flappy Bird to founder-led studios, hybrid-casual games, and global growth.","og_url":"https:\/\/tenjin.com\/zh\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/","og_site_name":"Tenjin","article_published_time":"2026-08-25T07:38:00+00:00","og_image":[{"width":1600,"height":900,"url":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/08\/How-Vietnam_social.png","type":"image\/png"}],"author":"Tara Meyer","twitter_card":"summary_large_image","twitter_title":"How Vietnam Became a Leading Mobile Gaming Market","twitter_description":"Discover how Vietnam evolved into one of the world's leading mobile gaming markets, from Flappy Bird to founder-led studios, hybrid-casual games, and global growth.","twitter_image":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/08\/Vietnam-Mobile-Gaming_social.png","twitter_creator":"@TenjinMMP","twitter_site":"@TenjinMMP","twitter_misc":{"\u4f5c\u8005":"Tara Meyer","\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4":"4 \u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/tenjin.com\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/#article","isPartOf":{"@id":"https:\/\/tenjin.com\/blog\/how-vietnam-became-a-leading-mobile-gaming-market\/"},"author":{"name":"Tara Meyer","@id":"https:\/\/tenjin.com\/#\/schema\/person\/711d96a1c8a6444b1f0323479dcfad35"},"headline":"How Vietnam Became a Leading Mobile Gaming Market","datePublished":"2026-08-25T07:38:00+00:00","mainEntityOfPage":{"@id":"https:\/\/tenjin.com\/blog\/how-vietnam-became-a-leading-mobile-gaming-market\/"},"wordCount":781,"publisher":{"@id":"https:\/\/tenjin.com\/#organization"},"articleSection":["Podcast"],"inLanguage":"zh-Hans"},{"@type":"WebPage","@id":"https:\/\/tenjin.com\/blog\/how-vietnam-became-a-leading-mobile-gaming-market\/","url":"https:\/\/tenjin.com\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/","name":"\u8d8a\u5357\u5982\u4f55\u6210\u4e3a\u5168\u7403\u9886\u5148\u7684\u624b\u6e38\u5e02\u573a","isPartOf":{"@id":"https:\/\/tenjin.com\/#website"},"datePublished":"2026-08-25T07:38:00+00:00","description":"\u63a2\u7d22\u8d8a\u5357\u5982\u4f55\u4ece\u300aFlappy Bird\u300b\u8d77\u6b65\uff0c\u5386\u7ecf\u521b\u59cb\u4eba\u4e3b\u5bfc\u7684\u5de5\u4f5c\u5ba4\u3001\u6df7\u5408\u4f11\u95f2\u6e38\u620f\u7684\u5174\u8d77\uff0c\u76f4\u81f3\u5168\u7403\u589e\u957f\uff0c\u53d1\u5c55\u6210\u4e3a\u5168\u7403\u9886\u5148\u7684\u624b\u6e38\u5e02\u573a\u4e4b\u4e00\u3002","breadcrumb":{"@id":"https:\/\/tenjin.com\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/#breadcrumb"},"inLanguage":"zh-Hans","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tenjin.com\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/tenjin.com\/blog\/\/how-vietnam-became-a-leading-mobile-gaming-market\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tenjin.com\/"},{"@type":"ListItem","position":2,"name":"How Vietnam Became a Leading Mobile Gaming Market"}]},{"@type":"WebSite","@id":"https:\/\/tenjin.com\/#website","url":"https:\/\/tenjin.com\/","name":"Tenjin","description":"\u8ba9\u589e\u957f\u53d8\u7b80\u5355","publisher":{"@id":"https:\/\/tenjin.com\/#organization"},"alternateName":"Tenjin - Mobile Measurement Partner","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tenjin.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-Hans"},{"@type":"Organization","@id":"https:\/\/tenjin.com\/#organization","name":"Tenjin","url":"https:\/\/tenjin.com\/","logo":{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"https:\/\/tenjin.com\/#\/schema\/logo\/image\/","url":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/04\/images.webp","contentUrl":"https:\/\/tenjin.com\/wp-content\/uploads\/2026\/04\/images.webp","width":429,"height":117,"caption":"Tenjin"},"image":{"@id":"https:\/\/tenjin.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/TenjinMMP","https:\/\/www.youtube.com\/@TenjinMMP","https:\/\/www.linkedin.com\/company\/tenjin"]},{"@type":"Person","@id":"https:\/\/tenjin.com\/#\/schema\/person\/711d96a1c8a6444b1f0323479dcfad35","name":"\u5854\u62c9-\u8fc8\u8036","image":{"@type":"ImageObject","inLanguage":"zh-Hans","@id":"https:\/\/tenjin.com\/wp-content\/litespeed\/avatar\/3827373144d14cfb61c1f2f662e4aa8b.jpg?ver=1789650378","url":"https:\/\/tenjin.com\/wp-content\/litespeed\/avatar\/3827373144d14cfb61c1f2f662e4aa8b.jpg?ver=1789650378","contentUrl":"https:\/\/tenjin.com\/wp-content\/litespeed\/avatar\/3827373144d14cfb61c1f2f662e4aa8b.jpg?ver=1789650378","caption":"Tara Meyer"},"description":"\u4ee5\u5168\u65b0\u7684\u89c6\u89d2\u89e3\u8bfb\u79fb\u52a8\u5f52\u56e0\u4e0e\u5e94\u7528\u5206\u6790\uff0c\u5c06\u6df1\u5ea6\u6d1e\u5bdf\u8f6c\u5316\u4e3a\u80fd\u4e0e\u7528\u6237\u5efa\u7acb\u8fde\u63a5\u3001\u9a71\u52a8\u4e1a\u52a1\u589e\u957f\u7684\u6838\u5fc3\u7b56\u7565\u3002","sameAs":["http:\/\/www.tenjin.com","https:\/\/www.instagram.com\/taraxmeyer\/","https:\/\/www.linkedin.com\/in\/taraxmeyer\/","https:\/\/x.com\/TenjinMMP","https:\/\/www.youtube.com\/@TenjinMMP"],"url":"https:\/\/tenjin.com\/zh\/blog\/author\/tara\/"}]}},"_links":{"self":[{"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/posts\/18330","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/comments?post=18330"}],"version-history":[{"count":3,"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/posts\/18330\/revisions"}],"predecessor-version":[{"id":18365,"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/posts\/18330\/revisions\/18365"}],"wp:attachment":[{"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/media?parent=18330"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/categories?post=18330"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tenjin.com\/zh\/wp-json\/wp\/v2\/tags?post=18330"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}