{"id":8450,"date":"2021-07-21T06:26:00","date_gmt":"2021-07-21T06:26:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8450"},"modified":"2024-04-17T07:54:51","modified_gmt":"2024-04-17T07:54:51","slug":"hyper-casual-benchmark-report-h1-2020","status":"publish","type":"post","link":"https:\/\/tenjin.com\/zh\/blog\/hyper-casual-benchmark-report-h1-2020\/","title":{"rendered":"\u8d85\u4f11\u95f2\u57fa\u51c6\u62a5\u544a\uff1aH1 2020"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/hubs.ly\/Q02h-BtX0\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"307\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/01\/From-hyper-to-hybrid-in-2024-report-Ad-spend-and-CPI-trends-Ad-network-and-country-rankings-by-platform-8.png?resize=1024%2C307&#038;ssl=1\" alt=\"2024 \u5e74\u4ece &quot;\u8d85\u7ea7 &quot;\u5230 &quot;\u6df7\u5408&quot;--\u6309\u5e73\u53f0\u3001\u5e7f\u544a\u7f51\u7edc\u548c\u56fd\u5bb6\u6392\u540d\u5206\u5217\u7684\u5e7f\u544a\u652f\u51fa\u548c CPI\" class=\"wp-image-11072\" srcset=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/01\/From-hyper-to-hybrid-in-2024-report-Ad-spend-and-CPI-trends-Ad-network-and-country-rankings-by-platform-8.png?resize=1024%2C307&amp;ssl=1 1024w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/01\/From-hyper-to-hybrid-in-2024-report-Ad-spend-and-CPI-trends-Ad-network-and-country-rankings-by-platform-8.png?resize=300%2C90&amp;ssl=1 300w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/01\/From-hyper-to-hybrid-in-2024-report-Ad-spend-and-CPI-trends-Ad-network-and-country-rankings-by-platform-8.png?resize=768%2C230&amp;ssl=1 768w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/01\/From-hyper-to-hybrid-in-2024-report-Ad-spend-and-CPI-trends-Ad-network-and-country-rankings-by-platform-8.png?resize=18%2C5&amp;ssl=1 18w, https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/01\/From-hyper-to-hybrid-in-2024-report-Ad-spend-and-CPI-trends-Ad-network-and-country-rankings-by-platform-8.png?w=1400&amp;ssl=1 1400w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<p>Find out how to get your copy of our latest&nbsp;<a href=\"http:\/\/bit.ly\/2YjvZQk\">benchmark report<\/a>&nbsp;\uff08\u5728&nbsp;<strong>2021<\/strong>.<\/p>\n\n\n\n<p>Our hyper-casual benchmark report for H1 2020 is here; you can download it below. Inside you find median CPIs and IPMs for hyper-casual games with the breakdown per top country and ad network for the first six months of 2020. Plus, you will find the top ad networks by ad spend and ad revenue.<\/p>\n\n\n\n<p>The first half of this year has seen no shortage of big events. Notably, COVID-19. We did a&nbsp;<a href=\"https:\/\/blog.tenjin.com\/covid-19-hyper-casual-in-2020\/\">panel<\/a>&nbsp;on COVID-19 and its effects on hyper-casual leading up to the release of this report.<\/p>\n\n\n\n<p>Some of the questions we answer in the report:<\/p>\n\n\n\n<p>What are the CPIs for the top 10 countries and ad networks?<br>What are the Top 10 ad networks per ad spend and ad revenue?<br>What are the Top 10 ad networks\u2019 IPM?<\/p>\n\n\n\n<p>We hope you find this useful for your monetization and UA strategies.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color wp-element-button\" style=\"background-color:#6bb4e1\">GET THE REPORT<\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Find out how to get your copy of our latest&nbsp;benchmark report&nbsp;for&nbsp;2021. Our hyper-casual benchmark report for H1 2020 is here; you can download it below. Inside you find median CPIs and IPMs for hyper-casual games with the breakdown per top country and ad network for the first six months of 2020. Plus, you will find&#8230;<\/p>","protected":false},"author":9,"featured_media":8451,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hyper-casual Benchmark Report: H1 2020 - Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/zh\/blog\/hyper-casual-benchmark-report-h1-2020\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hyper-casual Benchmark Report: H1 2020 - Tenjin\" \/>\n<meta property=\"og:description\" content=\"Find out how to get your copy of our latest&nbsp;benchmark report&nbsp;for&nbsp;2021. Our hyper-casual benchmark report for H1 2020 is here; you can download it below. Inside you find median CPIs and IPMs for hyper-casual games with the breakdown per top country and ad network for the first six months of 2020. Plus, you will find...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/zh\/blog\/hyper-casual-benchmark-report-h1-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-21T06:26:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-17T07:54:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Hyper-casual-Benchmark-Report-H1-2020.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ebony Nicole Simone\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ebony Nicole Simone\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 \u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/tenjin.com\/ja\/blog\/hyper-casual-benchmark-report-h1-2020\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tenjin.com\/ja\/blog\/hyper-casual-benchmark-report-h1-2020\/\"},\"author\":{\"name\":\"Ebony Nicole Simone\",\"@id\":\"https:\/\/tenjin.com\/ru\/#\/schema\/person\/30e5e0ac1a4b29affd2ee5317c5fa1a2\"},\"headline\":\"Hyper-casual Benchmark Report: H1 2020\",\"datePublished\":\"2021-07-21T06:26:00+00:00\",\"dateModified\":\"2024-04-17T07:54:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tenjin.com\/ja\/blog\/hyper-casual-benchmark-report-h1-2020\/\"},\"wordCount\":162,\"image\":{\"@id\":\"https:\/\/tenjin.com\/ja\/blog\/hyper-casual-benchmark-report-h1-2020\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/Hyper-casual-Benchmark-Report-H1-2020.jpeg\",\"articleSection\":[\"Reports\"],\"inLanguage\":\"zh-Hans\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tenjin.com\/ja\/blog\/hyper-casual-benchmark-report-h1-2020\/\",\"url\":\"https:\/\/tenjin.com\/ja\/blog\/hyper-casual-benchmark-report-h1-2020\/\",\"name\":\"Hyper-casual Benchmark Report: H1 2020 - 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