{"id":8461,"date":"2021-05-26T06:41:00","date_gmt":"2021-05-26T06:41:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8461"},"modified":"2026-04-14T08:55:50","modified_gmt":"2026-04-14T08:55:50","slug":"ios-14-uncertainty-is-driving-the-rise-of-alternative-android-app-stores","status":"publish","type":"post","link":"https:\/\/tenjin.com\/zh\/blog\/ios-14-uncertainty-is-driving-the-rise-of-alternative-android-app-stores\/","title":{"rendered":"iOS 14 \u5e26\u6765\u7684\u4e0d\u786e\u5b9a\u6027\u6b63\u5728\u63a8\u52a8\u5176\u5b83\u5b89\u5353\u5e94\u7528\u5546\u5e97\u7684\u5174\u8d77"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u7531 iOS 14.5 \u5e26\u6765\u7684\u4e0d\u786e\u5b9a\u6027\uff0c\u6b63\u5728\u4fc3\u4f7f\u5e7f\u544a\u4e3b\u4eec\u5c06\u9884\u7b97\u66f4\u591a\u7684\u8f6c\u79fb\u5230\u5b89\u5353\u4ea7\u54c1\u7ebf\u4e2d\u3002\u5c3d\u7ba1\u5728 Google Play \u6e20\u9053\u8fdb\u884c\u5b89\u5353\u53d1\u884c\u4ecd\u7136\u662f\u6700\u4e3b\u8981\u7684\u9009\u62e9\u4e4b\u4e00\uff0c\u4f46\u5176\u5b83\u5b89\u5353\u5e94\u7528\u5546\u5e97\u4e2d\u6f5c\u529b\u4e5f\u5728\u4e3a\u5f00\u53d1\u548c\u8425\u9500\u56e2\u961f\u521b\u9020\u66f4\u5927\u7684\u673a\u4f1a\u5438\u5f15\u65b0\u7684\u7528\u6237\u3002\u53d1\u884c\u5546\u4e00\u76f4\u5728\u5bfb\u627e\u5177\u6709\u9ad8\u8d28\u91cf\u7684\u7528\u6237\u57fa\u7840\uff0c\u5e76\u53ef\u4ee5\u7ee7\u7eed\u4f7f\u7528\u786e\u5b9a\u6027\u5f52\u56e0\u7684\u65b0\u5e73\u53f0\u3002\u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u6211\u4eec\u8ba4\u4e3a\u73b0\u5728\u662f\u4e00\u4e2a\u7edd\u4f73\u7684\u673a\u4f1a\u5ba3\u5e03 Tenjin \u652f\u6301 Google Play \u4e4b\u5916\u7684\u5b89\u5353\u5e94\u7528\u5546\u5e97\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ece\u4eca\u5929\u5f00\u59cb\uff0c\u6240\u6709\u7684 Tenjin \u5ba2\u6237\u90fd\u53ef\u4ee5\u8bc4\u4f30\u5176 Google Play \u4e4b\u5916\u7684\u5b89\u5353\u5546\u5e97\uff08\u6211\u4eec\u79f0\u4e3a\u5176\u5b83\u5b89\u5353\u5546\u5e97\uff09\u7684\u5e7f\u544a\u6548\u679c\u3002\u5305\u62ec\u5b89\u88c5\u6fc0\u6d3b\u5f52\u56e0\uff0cROI\uff0cLTV \u76d1\u6d4b\u4ee5\u53ca Google Play \u548c iOS \u5e94\u7528\u5f53\u524d\u6240\u6709\u7684\u5168\u90e8\u529f\u80fd\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u4ecb\u7ecd\u5177\u4f53\u7684\u914d\u7f6e\u4e4b\u524d\uff0c\u6211\u4eec\u4e5f\u5206\u4eab\u4e00\u4e9b Tenjin \u5173\u4e8e\u5b89\u5353\u5e7f\u544a\u652f\u51fa\u7684\u72ec\u5bb6\u6570\u636e\uff0c\u5e76\u8c08\u4e00\u8c08\u5176\u5b83\u5b89\u5353\u5546\u5e97\u5728\u90a3\u4e9b\u56fd\u5bb6\u66f4\u4e3a\u9002\u7528\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5bf9 iOS 14 \u7684\u62c5\u5fe7\u4fc3\u4f7f\u5e7f\u544a\u4e3b\u4eec\u5728\u6295\u653e\u65f6\u66f4\u4fa7\u91cd\u5b89\u5353<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u64b0\u5199\u672c\u6587\u65f6\uff0c\u5e7f\u544a\u4e3b\u4eec\u6b63\u5c06\u66f4\u591a\u9884\u7b97\u5206\u914d\u7ed9\u5b89\u5353\u800c\u975e iOS\u3002\u968f\u7740 iOS 14.5 \u7684\u53d1\u5e03\uff0c\u6211\u4eec\u770b\u5230\u76ee\u524d\u5b89\u5353\u7684\u5e7f\u544a\u652f\u51fa\u5df2\u7ecf\u8d85\u8fc7 iOS\u3002<img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/s3.amazonaws.com\/tenjin-blog\/2021\/05\/alternative-android-stores_01--1-.png?ssl=1\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6709\u8da3\u7684\u662f\uff0c\u5728\u8fc7\u53bb\u4e24\u5e74\u4e2d\u6211\u4eec\u53ef\u4ee5\u770b\u5230\u540c\u6837\u7684\u8d8b\u52bf\u3002\u4ee5\u4e0b\u662f\u6211\u4eec\u7684\u4ee5\u5f80\u00a0<a href=\"https:\/\/blog.tenjin.com\/hypercasual-benchmark-2021-report\/\">\u8d85\u4f11\u95f2\u57fa\u51c6\u8425\u9500\u62a5\u544a<\/a>.\u00a0<img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/s3.amazonaws.com\/tenjin-blog\/2021\/05\/alternative-android-stores_02--1-.png?ssl=1\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5982\u56fe\u6240\u89c1\uff0c\u8fd9\u79cd\u8d8b\u52bf\u5b9e\u9645\u4e0a\u5728 iOS 14 \u4e4b\u524d\u5c31\u5f00\u59cb\u4e86\uff0c\u800c\u82f9\u679c\u53ea\u662f\u52a0\u901f\u4e86\u8fd9\u4e00\u8d8b\u52bf\u3002\u6211\u4eec\u9884\u8ba1\u8fd9\u79cd\u8d8b\u52bf\u5c06\u4f1a\u7ee7\u7eed\u4e0b\u53bb\uff0c\u5e7f\u544a\u4e3b\u4e3a\u5b89\u5353\u5206\u914d\u7684\u9884\u7b97\u5c06\u4f1a\u6301\u7eed\u589e\u52a0\u3002\u800c\u7531\u4e8e\u7ade\u4e89\u7684\u52a0\u5267\uff0c\u53ef\u4ee5\u9884\u89c1\u7684\u662f\uff0cCPI \u4e5f\u5c06\u4f1a\u4e0a\u5347\uff0c\u5176\u5b83\u4e00\u4e9b\u7528\u6237\u83b7\u53d6\u6307\u6807\u4e5f\u90fd\u4f1a\u53d1\u751f\u53d8\u5316\u3002\u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u6211\u4eec\u8ba4\u4e3a\u73b0\u5728\u662f\u4e00\u4e2a\u7edd\u4f73\u7684\u673a\u4f1a\u6765\u66f4\u597d\u5730\u5229\u7528 Google Play \u4e4b\u5916\u7684\u5b89\u5353\u5e94\u7528\u5546\u5e97\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5728\u4e2d\u56fd\u589e\u957f\u7684\u5173\u952e\u662f Google Play \u4e4b\u5916\u7684\u5b89\u5353\u5206\u53d1\u6e20\u9053<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u6211\u4eec\u8c08\u8bba Google Play \u4e4b\u5916\u7684\u5b89\u5353\u5546\u5e97\u65f6\u60f3\u5230\u7684\u7b2c\u4e00\u4e2a\u56fd\u5bb6\u5f53\u7136\u662f\u4e2d\u56fd\u3002\u4ece 2011 \u5e74\u8d77 Google Play \u5728\u4e2d\u56fd\u5c31\u5df2\u4e0d\u53ef\u7528\u3002\u8fd9\u5bfc\u81f4\u5728\u4e2d\u56fd\u5f62\u6210\u4e86\u4e00\u4e2a\u72ec\u7279\u7684\u7684\u5e94\u7528\u5546\u5e97\u751f\u6001\u7cfb\u7edf\uff0c\u5305\u542b\u8d85\u8fc7 300 \u591a\u4e2a\u5b89\u5353\u5206\u53d1\u6e20\u9053\u3002\u800c iOS \u8bbe\u5907\uff082021 \u5e74\u7b2c\u4e00\u5b63\u5ea6\uff09\u7684\u4efd\u989d\u4ec5\u5360\u4e86 13\uff05\u3002&nbsp;<a href=\"https:\/\/www.counterpointresearch.com\/china-smartphone-share\/\">\u6765\u6e90<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u663e\u800c\u6613\u89c1\u7684\u662f\uff0c\u60f3\u8981\u83b7\u53d6\u4e2d\u56fd\u7684\u7528\u6237\u7fa4\uff0c\u53d1\u884c\u5546\u9700\u8981\u5f04\u6e05\u695a\u5982\u4f55\u5728\u4e2d\u56fd\u63a8\u5e7f\u4ed6\u4eec\u7684\u5e94\u7528\u3002\u4e3e\u4e00\u4e2a\u4f8b\u5b50\uff0c\u622a\u81f3 2021 \u5e74 2 \u6708\uff0c&nbsp;<a href=\"https:\/\/appgallery.huawei.com\/%23\/Featured\">\u534e\u4e3a\u5e94\u7528\u5e02\u573a<\/a>&nbsp;\u5728<a href=\"https:\/\/www.appinchina.co\/market\/app-stores\/\">\u6765\u6e90<\/a>\u4e2d\u5360\u6709\u6700\u5927\u7684\u5e02\u573a\u4efd\u989d\uff0c\u5927\u7ea6\u4e3a 37\uff05\uff0c\u6bcf\u6708\u6d3b\u8dc3\u7528\u6237\u6570\u91cf\uff08MAU\uff09\u662f\u4ee4\u4eba\u5927\u5f00\u773c\u754c\u7684 2 \u4ebf 6 \u5343\u591a\u4e07\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f53\u7136\uff0c\u5728\u4e2d\u56fd\u7684\u63a8\u5e7f\u4e5f\u9700\u8981\u4e00\u4e9b\u56e0\u5730\u5236\u5b9c\u7684\u672c\u5730\u5316\u65b9\u6848\uff0c\u65e0\u8bba\u662f\u8bed\u8a00\uff0c\u521b\u610f\uff0c\u6295\u653e\u6e20\u9053\uff0c\u8fd8\u662f\u7ed5\u4e0d\u8fc7\u53bb\u7684\u7248\u53f7\u9650\u5236\u3002\u5bf9\u6b64\uff0c\u6211\u4eec\u4e3a\u6240\u6709\u7684 Tenjin \u5ba2\u6237\u63d0\u4f9b\u514d\u8d39\u7684\u57f9\u8bad\u5185\u5bb9\uff1a\u201c\u4e2d\u56fd\u6295\u653e\u7b2c\u4e00\u8bfe\u201d\u3002\u5982\u679c\u60a8\u662f Tenjin \u7684\u5ba2\u6237\uff0c\u8bf7\u90ae\u4ef6\u81f3&nbsp;<a href=\"mailto:support@tenjin.com\">support@tenjin.com<\/a>&nbsp;\u4ee5\u83b7\u5f97\u76f8\u5173\u5185\u5bb9\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5982\u4f55\u5f00\u59cb\u4f7f\u7528\u5176\u5b83\u5b89\u5353\u5546\u5e97<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u6211\u4eec\u8fdb\u884c\u4ea7\u54c1\u5f00\u53d1\u65f6\uff0c\u6211\u4eec\u5e0c\u671b\u786e\u4fdd\u5176\u5f00\u53d1\u8005\u548c\u8425\u9500\u4eba\u5458\u6709\u8db3\u591f\u7684\u7075\u6d3b\u6027\uff0c\u4e14\u975e\u5e38\u6613\u7528\u3002\u60a8\u4ec5\u9700\u4e24\u6b65\u5373\u53ef\u5f00\u59cb\u5728 Tenjin \u4f7f\u7528\u5176\u5b83\u5b89\u5353\u5546\u5e97\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- \u96c6\u6210\u6700\u65b0\u7684&nbsp;<a href=\"https:\/\/github.com\/tenjin\/tenjin-android-sdk\">Android<\/a>&nbsp;\u6216&nbsp;<a href=\"https:\/\/github.com\/tenjin\/tenjin-unity-sdk\">Unity SDK<\/a>&nbsp;(v1.12.5)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- \u5c06\u5546\u5e97 URL \u6216\u6258\u7ba1 APK \u6587\u4ef6\u7684 URL \u6dfb\u52a0\u5230\u65b0\u7684 Tenjin \u5e94\u7528\u4e2d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u66f4\u5b8c\u6574\u7684\u8be6\u7ec6\u4fe1\u606f\u53ef\u5728&nbsp;<a href=\"https:\/\/docs.tenjin.com\/en\/tracking\/china_android.html\">\u5e2e\u52a9\u6587\u6863\u9875\u9762<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6211\u4eec\u4f7f\u7528\u4e24\u79cd\u7c7b\u578b\u7684\u8bbe\u5907\u6807\u8bc6\u7b26\uff08\u5373 OAID \u548c IMEI\uff09\u8fdb\u884c\u5f52\u56e0\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5982\u679c\u60a8\u6709\u4efb\u4f55\u7591\u95ee\u6216\u53cd\u9988\uff0c\u8bf7\u53d1\u9001\u7535\u5b50\u90ae\u4ef6\u81f3&nbsp;<a href=\"mailto:support@tenjin.com\">support@tenjin.com<\/a>&nbsp;\uff0c\u6211\u4eec\u6709\u904d\u5e03\u5168\u7403\u7684\u652f\u6301\u56e2\u961f\u4e3a\u60a8\u63d0\u4f9b\u670d\u52a1\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>With uncertainty around iOS 14.5, advertisers are shifting their budgets to Android. While publishing on Google Play remains one of the most obvious options, the potential of acquiring users in alternative Android app stores is creating a larger opportunity for developers and marketers. Publishers are constantly searching for new platforms that have a high-quality user&#8230;<\/p>","protected":false},"author":5,"featured_media":8462,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-8461","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile-marketing-trends"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Rise of Alternative Android Stores | Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/zh\/blog\/ios-14-uncertainty-is-driving-the-rise-of-alternative-android-app-stores\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Rise of Alternative Android Stores | Tenjin\" \/>\n<meta property=\"og:description\" content=\"With uncertainty around iOS 14.5, advertisers are shifting their budgets to Android. While publishing on Google Play remains one of the most obvious options, the potential of acquiring users in alternative Android app stores is creating a larger opportunity for developers and marketers. Publishers are constantly searching for new platforms that have a high-quality user...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tenjin.com\/zh\/blog\/ios-14-uncertainty-is-driving-the-rise-of-alternative-android-app-stores\/\" \/>\n<meta property=\"og:site_name\" content=\"Tenjin\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-26T06:41:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-14T08:55:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tenjin.com\/wp-content\/uploads\/2023\/09\/iOS-14-uncertainty-is-driving-the-rise-of-alternative-Android-app-stores.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Roman Garbar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:site\" content=\"@TenjinMMP\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Roman Garbar\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 \u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ios-14-uncertainty-is-driving-the-rise-of-alternative-android-app-stores\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/tenjin.com\\\/blog\\\/ios-14-uncertainty-is-driving-the-rise-of-alternative-android-app-stores\\\/\"},\"author\":{\"name\":\"Roman Garbar\",\"@id\":\"https:\\\/\\\/tenjin.com\\\/#\\\/schema\\\/person\\\/bbb089a8de6e9a87d102755431201f84\"},\"headline\":\"iOS 14 uncertainty is driving the rise of alternative Android app 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