{"id":8654,"date":"2018-12-17T10:42:00","date_gmt":"2018-12-17T10:42:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8654"},"modified":"2026-04-14T08:30:58","modified_gmt":"2026-04-14T08:30:58","slug":"hyper-casual-cpi-report","status":"publish","type":"post","link":"https:\/\/tenjin.com\/zh\/blog\/hyper-casual-cpi-report\/","title":{"rendered":"\u5929\u795e\u53d1\u5e03\u300a2018 \u5e74\u8d85\u4f11\u95f2\u6e38\u620f CPI \u57fa\u51c6\u62a5\u544a"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/hubs.ly\/Q02h-BtX0\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1024\" height=\"307\" src=\"https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/01\/From-hyper-to-hybrid-in-2024-report-Ad-spend-and-CPI-trends-Ad-network-and-country-rankings-by-platform-15.png?resize=1024%2C307&#038;ssl=1\" alt=\"\u65b0\u62a5\u544a\uff1a2024\u5e74\u5c06\u4ece\u201c\u8d85\u201d\u8f6c\u5411\u201c\u6df7\u5408\u201d\" class=\"wp-image-11086\" 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https:\/\/i0.wp.com\/tenjin.com\/wp-content\/uploads\/2024\/01\/From-hyper-to-hybrid-in-2024-report-Ad-spend-and-CPI-trends-Ad-network-and-country-rankings-by-platform-15.png?w=1400&amp;ssl=1 1400w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u6211\u4eec\u5bf9$48\u767e\u4e07\u6b21\u8d85\u4f11\u95f2\u6e38\u620f\u5b89\u88c5\u91cf\u7684\u5206\u6790\uff0c\u4e3a\u79fb\u52a8\u6e38\u620f\u8fd9\u4e00\u6700\u70ed\u95e8\u7684\u65b0\u5b50\u7c7b\u578b\u63d0\u4f9b\u4e86\u6781\u5177\u4ef7\u503c\u7684\u65b0\u89c1\u89e3\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u8d85\u4f11\u95f2\u6e38\u620f<\/strong>&nbsp;\u662f\u79fb\u52a8\u6e38\u620f\u9886\u57df\u6700\u65b0\u5174\u8d77\u7684\u4e00\u80a1\u70ed\u6f6e\u3002\u5b83\u4eec\u8fc5\u901f\u6210\u4e3a\u5e94\u7528\u5546\u5e97\u4e2d\u76c8\u5229\u80fd\u529b\u6700\u5f3a\u3001\u6700\u53d7\u73a9\u5bb6\u6b22\u8fce\u7684\u6e38\u620f\u7c7b\u578b\u4e4b\u4e00\uff0c\u5168\u7403\u73a9\u5bb6\u5bf9\u6b64\u7231\u4e0d\u91ca\u624b\u3002 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class=\"wp-block-paragraph\">\u6211\u4eec\u7684\u6700\u65b0&nbsp;<strong>\u57fa\u51c6\u6d4b\u8bd5\u62a5\u544a<\/strong>&nbsp;\u672c\u6587\u603b\u7ed3\u4e86\u6211\u4eec\u57fa\u4e8eTenjin\u5e73\u53f0\u6837\u672c\u6570\u636e\u5bf9\u8d85\u8fc72.4\u4ebf\u6b21\u8d85\u4f11\u95f2\u6e38\u620f\u5b89\u88c5\u91cf\u7684\u5206\u6790\u3002\u8fd9\u4e9b\u5b89\u88c5\u91cf\u4ee3\u8868\u4e862018\u5e74\u4e0a\u534a\u5e7436\u4e2a\u56fd\u5bb6\/\u5730\u533a\u5171\u8ba1$48\u767e\u4e07\u7684\u5e7f\u544a\u652f\u51fa\u3002 \u4e3a\u786e\u4fdd\u7edf\u8ba1\u663e\u8457\u6027\uff0c\u672c\u62a5\u544a\u4ec5\u7eb3\u5165\u4e86\u8ffd\u8e2a\u5b89\u88c5\u91cf\u8fbe\u52301M\u6216\u4ee5\u4e0a\u7684\u56fd\u5bb6\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u57fa\u4e8e\u8fd9\u4e9b\u6570\u636e\uff0c\u6211\u4eec\u9488\u5bf9\u4ee5\u4e0b\u95ee\u9898\u5f97\u51fa\u4e86\u76f8\u5173\u89c1\u89e3\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e0e\u79fb\u52a8\u6e38\u620f\u6574\u4f53\u76f8\u6bd4\uff0c\u8d85\u4f11\u95f2\u6e38\u620f\u5b50\u7c7b\u522b\u7684\u6210\u672c\u6548\u76ca\u5982\u4f55\uff1f<\/li>\n\n\n\n<li>\u54ea\u4e9b\u56fd\u5bb6\u7684\u51fa\u7248\u6210\u672c\u6700\u4f4e\uff0c\u540c\u65f6\u53c8\u80fd\u83b7\u5f97\u6700\u9ad8\u7684\u5e02\u573a\u4efd\u989d\u56de\u62a5\uff1f<\/li>\n\n\n\n<li>\u8d85\u4f11\u95f2\u6e38\u620f\u53d1\u884c\u5546\u9996\u9009\u7684\u79fb\u52a8\u5e7f\u544a\u7f51\u7edc\u662f\u54ea\u4e00\u5bb6\uff1f<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u4e9b\u53ea\u662f\u4f17\u591a\u6709\u4ef7\u503c\u7684\u89c1\u89e3\u4e2d\u7684\u4e00\u5c0f\u90e8\u5206\uff0c\u5b83\u4eec\u5c06\u5e2e\u52a9\u60a8\u5728\u4e1a\u52a1\u62d3\u5c55\u8fc7\u7a0b\u4e2d\u786e\u5b9a\u6700\u5177\u6210\u672c\u6548\u76ca\u7684\u5e73\u53f0\u3001\u56fd\u5bb6\u548c\u5e7f\u544a\u7f51\u7edc\u3002&nbsp;<strong>\u8d85\u4f11\u95f2\u6e38\u620f<\/strong>&nbsp;2018\u5e74\u53ca\u4ee5\u540e\u3002.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/resources.tenjin.com\/hyper-casual-cpi-benchmark-report-2018?utm_campaign=2018%20Hyper-Casual%20Benchmark%20Report&amp;utm_source=blog\" style=\"background-color:#6bb4e1\">\u9a6c\u4e0a\u83b7\u53d6\u62a5\u544a<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Our analysis of $48 million in hyper-casual installs reveals powerful new insights into mobile gaming\u2019s hottest new sub-genre. Hyper-casual games&nbsp;are the latest exciting phenomenon to take shape in the mobile gaming world. They\u2019ve quickly become one of the most profitable and widely enjoyed genres in the app store, and players around the world can\u2019t get&#8230;<\/p>","protected":false},"author":7,"featured_media":8655,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8654","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2018 Hyper Casual Games Report | Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/zh\/blog\/hyper-casual-cpi-report\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2018 Hyper Casual Games Report | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Our analysis of $48 million in hyper-casual installs reveals powerful new insights into mobile gaming\u2019s hottest new sub-genre. 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