{"id":8826,"date":"2016-09-13T12:39:00","date_gmt":"2016-09-13T12:39:00","guid":{"rendered":"https:\/\/tenjin.com\/?p=8826"},"modified":"2026-04-14T08:00:43","modified_gmt":"2026-04-14T08:00:43","slug":"tenjin-adds-search-ads-attribution-for-ios-10","status":"publish","type":"post","link":"https:\/\/tenjin.com\/zh\/blog\/tenjin-adds-search-ads-attribution-for-ios-10\/","title":{"rendered":"\u5929\u795e\u4e3a iOS 10 \u6dfb\u52a0\u641c\u7d22\u5e7f\u544a\u5f52\u56e0"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u4eca\u5929\uff0c\u82f9\u679c\u7ed3\u675f\u4e86App Store\u7684\u6d4b\u8bd5&nbsp;<a href=\"https:\/\/developer.apple.com\/app-store\/search-ads\/\">\u641c\u7d22\u5e7f\u544a<\/a>&nbsp;\u5e76\u4f5c\u4e3a iOS 10 \u7684\u4e00\u90e8\u5206\uff0c\u5411\u6240\u6709\u5f00\u53d1\u8005\u63a8\u51fa\u8be5\u529f\u80fd\u3002\u8fd9\u662f\u4e00\u4e2a\u5168\u65b0\u7684\u7528\u6237\u83b7\u53d6\u6e20\u9053\uff0c\u65e0\u8bba\u5bf9\u5927\u578b\u8fd8\u662f\u5c0f\u578b\u5e94\u7528\u5f00\u53d1\u8005\u800c\u8a00\uff0c\u90fd\u5177\u6709\u6df1\u8fdc\u7684\u5f71\u54cd\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u641c\u7d22\u5bf9\u5e94\u7528\u5e02\u573a\u7684\u5f71\u54cd<\/strong><br>App Store \u7684\u641c\u7d22\u7ed3\u679c\u5df2\u88ab\u7ea6 150 \u4e07\u6b3e\u7ade\u4e89\u5e94\u7528\u6240\u6df9\u6ca1\uff0c\u800c\u641c\u7d22\u5e7f\u544a\u6b63\u662f\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\u5e94\u8fd0\u800c\u751f\u7684\u3002\u6b63\u5982\u8c37\u6b4c\u5f88\u4e45\u4ee5\u524d\u5c31\u53d1\u73b0\uff0c\u8bb8\u591a\u4f01\u4e1a\u613f\u610f\u4ed8\u8d39\u5728\u7f51\u9875\u641c\u7d22\u7ed3\u679c\u7684\u9876\u90e8\u4f4d\u7f6e\u83b7\u5f97\u5c55\u793a\u4f4d\u4e00\u6837\uff0c\u65b0\u7684 App Store \u5e7f\u544a\u4e3a\u63d0\u5347\u5e94\u7528\u53ef\u89c1\u5ea6\u63d0\u4f9b\u4e86\u4e00\u6761\u8d85\u8d8a\u5e94\u7528\u5546\u5e97\u4f18\u5316\u7684\u66ff\u4ee3\u9014\u5f84\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8c37\u6b4c\u5728Google Play\u4e0a\u63d0\u4f9b\u6b64\u7c7b\u641c\u7d22\u5e7f\u544a\u5df2\u6709\u4e00\u5e74\u591a\u65f6\u95f4\uff0c\u636e\u62a5\u9053&nbsp;<a href=\"https:\/\/adwords.googleblog.com\/2013\/07\/new-research-shows-that-88-of-ad-clicks.html\">88%<\/a>&nbsp;\u9664\u4e86\u81ea\u7136\u641c\u7d22\u5e26\u6765\u7684\u6d41\u91cf\u5916\uff0c\u8fd8\u6709&nbsp;<a href=\"https:\/\/www.thinkwithgoogle.com\/articles\/search-ads-drive-brand-awareness.html\">80%<\/a>&nbsp;\u54c1\u724c\u77e5\u540d\u5ea6\u5f97\u5230\u63d0\u5347\u3002\u82f9\u679c\u65b9\u9762\u5219\u8868\u793a\uff0c65%\u7684\u5e94\u7528\u4e0b\u8f7d\u91cf\u6765\u81eaApp Store\u641c\u7d22\u2014\u2014\u800c\u4e14\u7531\u4e8e\u901a\u8fc7\u5e7f\u544a\u7f51\u7edc\u83b7\u53d6iOS\u7528\u6237\u7684\u83b7\u5ba2\u6210\u672c\u901a\u5e38\u751a\u81f3\u6bd4Google Play\u8fd8\u8981\u9ad8\u5f97\u591a\uff0c\u8bb8\u591a\u5f00\u53d1\u8005\u90fd\u8feb\u5207\u5e0c\u671b\u4e86\u89e3\uff0c\u8fd9\u79cd\u65b0\u683c\u5f0f\u80fd\u5426\u5e2e\u52a9\u4ed6\u4eec\u63d0\u5347\u4e0b\u8f7d\u91cf\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u51c6\u5165\u95e8\u69db<\/strong><br>\u5bf9\u4e8e\u5c0f\u578b\u5f00\u53d1\u8005\u800c\u8a00\uff0c\u641c\u7d22\u5e7f\u544a\u672a\u5fc5\u5b8c\u5168\u662f\u597d\u4e8b\uff0c\u56e0\u4e3a\u8fd9\u4e9b\u5e7f\u544a\u53ef\u80fd\u4f1a\u8fdb\u4e00\u6b65\u5c06\u5e02\u573a\u4e3b\u5bfc\u6743\u96c6\u4e2d\u5230\u8d22\u529b\u66f4\u96c4\u539a\u7684\u4f01\u4e1a\u624b\u4e2d\u3002 \u4f46\u5bf9\u4e8e\u90a3\u4e9b\u6709\u80fd\u529b\u53c2\u4e0e\u7ade\u4e89\u7684\u5c0f\u578b\u5f00\u53d1\u8005\u6765\u8bf4\uff0c\u8fd9\u5219\u6d88\u606f\u5e76\u975e\u5168\u662f\u574f\u6d88\u606f\uff1a\u4e0e\u76ee\u524d\u5927\u578b\u516c\u53f8\u8fd0\u884c\u7684\u52a8\u8f84\u516d\u4f4d\u6570\u7684\u89c6\u9891\u5e7f\u544a\u6d3b\u52a8\u4e0d\u540c\uff0c\u641c\u7d22\u5e7f\u544a\u7684\u5236\u4f5c\u548c\u6d4b\u8bd5\u65e2\u7b80\u5355\u53c8\u4fbf\u5b9c\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5e94\u7528\u540d\u79f0\u548c\u622a\u56fe\u7b49\u73b0\u6709\u8d44\u6e90\u4e3a\u641c\u7d22\u5e7f\u544a\u63d0\u4f9b\u4e86\u5927\u90e8\u5206\u7ec4\u6210\u90e8\u5206\u3002\u53d7\u4f17\u5b9a\u4f4d\u5219\u662f\u5e7f\u544a\u6295\u653e\u4e2d\u65e2\u590d\u6742\u53c8\u5145\u6ee1\u673a\u9047\u7684\u73af\u8282\uff0c\u53ef\u8c03\u8282\u7684\u53c2\u6570\u5305\u62ec\u5173\u952e\u8bcd\u3001\u6027\u522b\u3001\u5e74\u9f84\u3001\u8bbe\u5907\u7c7b\u578b\u3001\u5730\u7406\u4f4d\u7f6e\u4ee5\u53ca\u6bcf\u5929\/\u6bcf\u5468\u7684\u4e0d\u540c\u65f6\u6bb5\u3002\u8868\u73b0\u4e0d\u4f73\u7684\u5e7f\u544a\u5c06\u88ab&nbsp;<a href=\"http:\/\/venturebeat.com\/2016\/06\/24\/what-apple-is-doing-to-help-small-developers-benefit-from-app-store-search-ads\/\">\u88ab\u964d\u804c<\/a>, \uff0c\u7279\u522b\u91cd\u89c6\u5e7f\u544a\u7684\u76f8\u5173\u6027\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u641c\u7d22\u5e7f\u544a\u7684\u8ffd\u8e2a<\/strong><br>\u5373\u4f7f\u6240\u6709\u53c2\u4e0e\u8005\u7684\u7ade\u4e89\u73af\u5883\u66f4\u52a0\u516c\u5e73\uff0c\u6700\u6709\u6548\u7684\u5e7f\u544a\u4ecd\u9700\u901a\u8fc7\u5168\u9762\u7684A\/B\u6d4b\u8bd5\u548c\u6548\u679c\u8ffd\u8e2a\u624d\u80fd\u4ea7\u751f\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8981\u542f\u7528\u641c\u7d22\u5e7f\u544a\u8ffd\u8e2a\u529f\u80fd\uff0c\u53ea\u9700\u4e0b\u8f7d Tenjin \u7684\u6700\u65b0\u7248\u672c SDK\u3002\u5982\u679c\u60a8\u662f Tenjin \u7684\u65b0\u7528\u6237\uff0c\u8bf7\u901a\u8fc7\u4ee5\u4e0b\u65b9\u5f0f\u8054\u7cfb\u6211\u4eec\uff1a&nbsp;<a href=\"mailto:info@tenjin.io\">info@tenjin.io<\/a>&nbsp;\u4e86\u89e3\u66f4\u591a\u8be6\u60c5\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>Today, Apple ends its test of App Store&nbsp;Search Ads&nbsp;and rolls out the feature to all developers as part of iOS 10. This is a brand new user acquisition channel, and one with interesting implications for big and small app developers alike. Impact of search on the app marketSearch on the App Store has become clogged&#8230;<\/p>","protected":false},"author":7,"featured_media":8802,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-8826","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Search Ads Attribution for IOS 10 | Tenjin<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tenjin.com\/zh\/blog\/tenjin-adds-search-ads-attribution-for-ios-10\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Search Ads Attribution for IOS 10 | Tenjin\" \/>\n<meta property=\"og:description\" content=\"Today, Apple ends its test of App Store&nbsp;Search Ads&nbsp;and rolls out the feature to all developers as part of iOS 10. This is a brand new user acquisition channel, and one with interesting implications for big and small app developers alike. 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