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Most developers and mobile marketers already use AI in their day-to-day workflows. Some developers...
We partnered with Clever Ads Solutions (CAS) to bring you an exclusive ad monetization in mobile...
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Tenjin now supports CloudX ad mediation revenue, making Tenjin the first mobile measurement partner to offer CloudX attribution for mobile publishers. If you’re already using CloudX as your mediation provider, you can now send your ad mediation revenue data directly to Tenjin. Get a complete picture of ad revenue LTV and ROAS, broken down by…
If your app monetizes through subscriptions, you probably already know that installs only tell part of the whole story. Trials, conversions, renewals, and cancellations each have their own impact on revenue. Connecting those dots back to your user acquisition (UA) data has meant pulling from multiple sources and stitching it together manually. Tenjin Subscription Reporting…
In this episode of Tenjin ROI 101, Ashley Black, founder of Candid Consulting and former Google ad sales lead, explains some of the most misunderstood terminology in iOS app advertising. With nearly a decade inside Google and six years leading the app ad sales team, Ashley shares a perspective that is hard to find: she…
Web Shop purchases are now attributed to the correct install source and measured alongside in-app revenue in Tenjin. This gives a complete view of player lifetime value (LTV) and return on ad spend (ROAS) across both in-app and web in one place. Web Shop Revenue Now Available Inside Tenjin Budget decisions are only as good…
