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La mayoría de los desarrolladores y especialistas en marketing móvil ya utilizan la inteligencia artificial en sus procesos de trabajo diarios. Algunos desarrolladores...
Introduction Earnings from showing ads in mobile games have seen better years, but despite the...
Cuota de mercado y eCPM medio por país y formato publicitario
Most app marketers have a daily ritual. They open their marketing analytic tools, their MMP, check their ad networks, and pull up their dashboard. After that, they’ll copy and paste a few numbers into a spreadsheet and try to work out what changed overnight. With a daily grind like that, it’s no surprise that AI…
A user who clicks an ad for a specific in-app offer, lesson, event, or tool expects to find that experience after they install your app. They should not need to search through menus to find the reason they clicked. Deferred deep linking helps preserve that context. It carries the intended in-app destination through the app…
Mobile app marketing teams make decisions across attribution, campaign spend, subscription revenue, ad revenue, and app health, often in separate tools. That makes even a simple performance question slower to answer than it should be. An MCP server connects approved marketing data and tools to an AI application through the Model Context Protocol (MCP), an…
Measure and optimize your app campaigns across Amazon Ads’ premium inventory, directly in Tenjin. Mobile app teams are now able to measure and optimize their Amazon Ads campaigns directly from Tenjin’s dashboard. This new native integration supports both iOS and Android, so your Amazon Ads data sits next to attribution, cost, and monetization data. This…
