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Most developers and mobile marketers already use AI in their day-to-day workflows. Some developers...
We partnered with Clever Ads Solutions (CAS) to bring you an exclusive ad monetization in mobile...
Tendências, classificações e parâmetros de referência para o preparar para a transição
Introdução As receitas provenientes da exibição de anúncios em jogos para telemóvel já tiveram anos melhores, mas apesar dos desafios, as oportunidades de receitas de anúncios continuam a ser fortes. Cada vez mais editores de jogos estão a adotar a "monetização híbrida" - uma mistura de publicidade na aplicação (IAA) e compras na aplicação (IAP). Embora os especialistas continuem a debater o rácio realista entre IAA e IAP, se...
Automated content creation is quickly becoming one of the most powerful growth levers in mobile marketing. But most teams are still doing it the wharf way: manually ideating, scripting, editing, and publishing content across multiple platforms while trying to keep up with an ever accelerating content cycle. In a recent Tenjin 101 podcast episode, we…
Tenjin now supports CloudX ad mediation revenue, making Tenjin the first mobile measurement partner to offer CloudX attribution for mobile publishers. If you’re already using CloudX as your mediation provider, you can now send your ad mediation revenue data directly to Tenjin. Get a complete picture of ad revenue LTV and ROAS, broken down by…
If your app monetizes through subscriptions, you probably already know that installs only tell part of the whole story. Trials, conversions, renewals, and cancellations each have their own impact on revenue. Connecting those dots back to your user acquisition (UA) data has meant pulling from multiple sources and stitching it together manually. Tenjin Subscription Reporting…
