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ADAPTY & TENJIN
subscription analytics
ADAPTY & TENJIN

Discover What’s Driving Your Subscription Growth

Connect Adapty events to Tenjin’s native subscription reporting to see which campaigns and channels drive trials, subscriptions, renewals, revenue, and long-term value, and how much it costs to acquire those users.

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subscription analytics
Apoiando os editores móveis em todo o mundo
subscription analytics

Track the Full Subscription Lifecycle Natively in Tenjin

Tenjin brings subscription analytics into the same place as attribution, campaign costs, ROAS, and LTV. Connect store credentials, then integrate the latest Tenjin SDK to measure trials, new subscriptions, renewals, cancellations, and new, renewal, and total subscription revenue in one dedicated report. Analyze these metrics by campaign, channel, country, and Product ID to discover which acquisition sources generate subscriber value. 

Native reporting is available now for iOS, with Android coming next.

subscription analytics

Adapty Integration, Stay Connected

If Adapty manages your subscriptions, paywalls, access levels, or experiments, keep your setup and connect it to Tenjin. Adapty sends supported purchase and Trial Started events to Tenjin in real time, while Tenjin sends attribution data back across iOS and Android. For standardized revenue reporting, dedicated subscription metrics, and callbacks, we recommend Tenjin’s native setup.

subscription analytics
subscription analytics
Adapty Optimizes Monetization. Tenjin Measures Acquisition.

Adapty helps manage subscription status, subscriber access, paywalls, and monetization experiments. Tenjin shows which campaigns acquired those users, what they cost, and whether the resulting trials, purchases, renewals, revenue, and LTV justify your advertising spend.

Tenjin does not replace Adapty’s paywall, access management, or experimentation tools. It adds the mobile measurement layer needed to evaluate subscription performance alongside user acquisition.

subscription analytics
Measure Subscription Revenue by the Same Standards

Adapty can forward gross revenue or proceeds after store commissions, which may produce different figures across apps and platforms. Tenjin uses direct store data and a standardized revenue definition, helping you compare subscription revenue consistently across products and campaigns.

subscription analytics
Optimize Campaigns with Subscription Signals

Tenjin’s Subscription Revenue callbacks let you forward standardized subscription events to supported ad networks for campaign optimization. Using Tenjin’s native setup does not require dedicating Adapty’s webhook flow to Tenjin. Adapty can remain connected to your other systems while Tenjin manages subscription reporting and partner callbacks separately.

Native subscription data is available in Tenjin within one hour.

Histórias de sucesso de clientes

A trajetória da Kooapps, de estúdio independente a grande editora, com a Tenjin

Neste estudo de caso, mostramos a jornada da Kooapps enquanto eles escalam de um estúdio indie para um grande publisher com a Tenjin. Aqui está um resumo dos resultados obtidos usando atribuição de anúncios da Tenjin, LTV de receita de anúncios por sessão e DataVault:

  • 8x de crescimento em receita
  • 3x Aumento do LTV
CK Wang - Diretor Executivo da Kooapps Chun-Kai WangCo-fundador & CEO na Kooapps

A receita aumentou 8 vezes desde que começamos a usar a Tenjin há alguns anos, e o gasto com UA pago é 30 vezes maior, então a Tenjin transformou completamente nosso negócio. Nós amamos a Tenjin!

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Como o maior publisher mobile do México aumentou o LTV do portfólio em 35% – Estudo de Caso HyperBeard

HyperBeard é o maior desenvolvedor e publisher de jogos mobile do México, com mais de 210 milhões de downloads na AppStore e PlayStore. Eles se especializam em jogos idle casuais e fofos, voltados para um público jovem, adulto e feminino.

  • 20% Aumento do ROAS
  • 35% Portfolio LTV (cross-promo) Uplift
Alex KozachenkoCo-fundador & CEO na HyperBeard

Adoramos usar o DataVault. Historicamente, usávamos apenas o que estava disponível no painel com o MMP que usávamos. Mas, obviamente, isso é bastante limitado. O DataVault nos permite ir além do painel da Tenjin. É ótimo para acompanhar o desempenho criativo e analisar o LTV do portfólio.

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Ad Revenue Callbacks and ROAS campaigns Increased YOMI Studio’s ARPDAU by 60% – Case Study

Neste estudo de caso, mostramos a jornada do YOMI Studio ao entrarem em uma fase inédita de hiper-crescimento após incorporar os Callbacks de Receita de Anúncios e campanhas ROAS da Tenjin. Aqui está um resumo do que alcançaram:

  • 60 Horas por mês poupadas pelo cofundador
  • 60% Aumento do ARPDAU
Light Nguyen - Cofundador do YOMI Studio Luz NguyenCo-fundador no YOMI Studio

Combinar os Callbacks de Receita de Anúncios da Tenjin e campanhas ROAS nos permitiu gastar menos tempo com otimização e ainda assim escalar campanhas à vontade, levando o YOMI a uma fase inédita de hiper-crescimento.

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Como aumentar o ROAS e o LTV nas campanhas SKAN com o TikTok e a Tenjin – Um estudo de caso da Tokyo Tsushin

A Tokyo Tsushin fez parceria com TikTok e Tenjin para identificar facilmente usuários que acionariam eventos valiosos no aplicativo, como compra, assinatura e conclusão de nível, enquanto controlavam os custos.

  • 33% Aumento do ROAS no 7.º dia
  • 24% Increase in Day 3 LTV
Light Nguyen - Cofundador do YOMI Studio Kasuga YachiGerente da Seção de Marketing na Tokyo Tsushin

Lançar campanhas SKAN escaláveis ??é definitivamente um desafio. Graças à combinação do TikTok e da Tenjin, conseguimos executar campanhas SKAN orientadas a objetivos em grande escala.

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Learn More About Adapty & Tenjin Integration

  • Perguntas frequentes
    1. Does Tenjin recommend native reporting or the Adapty integration?

      Tenjin recommends native Subscription Reporting and callbacks when possible. This provides standardized revenue calculations, dedicated subscription metrics, and a direct connection between subscription performance and campaign data.

      The Adapty integration remains available for teams that want to keep their existing subscription management, access, paywall, or experimentation setup.

    2. How does the Adapty and Tenjin integration work?

      The integration works in both directions. Adapty sends supported purchase and Trial Started events to Tenjin in real time, while Tenjin sends attribution data back to Adapty.

      This lets you retain Adapty’s monetization tools while connecting subscription events to campaign and acquisition data.

    3. Which Adapty events can Tenjin currently receive?

      The current integration supports purchase events and Trial Started events. Purchase revenue can be connected to Tenjin’s IAP revenue metrics and campaign data.

      For the complete set of dedicated subscription metrics, standardized revenue reporting, and subscription callbacks, use Tenjin’s native Subscription Reporting.

    4. Why might Adapty and Tenjin report different revenue numbers?

      Adapty lets teams configure whether forwarded revenue represents gross revenue or proceeds after store commissions. Currency and historical event settings can also affect the data that is sent.

      Tenjin’s native Subscription Report uses a standardized revenue definition and direct store data, so its figures may differ from a customized Adapty configuration.

    5. How quickly does subscription data appear in Tenjin?

      Adapty sends supported events through its Tenjin integration in real time. With Tenjin’s native Subscription Reporting, data is available within one hour.

    6. Can I use Adapty for Android and Tenjin natively for iOS?

      Yes. Tenjin’s native Subscription Reporting is currently available for iOS. You can continue using the Adapty integration for Android while native Android reporting is being developed.

    7. Does Tenjin replace Adapty’s paywalls or A/B testing?

      No. Tenjin is an MMP and subscription reporting platform. It does not replace Adapty’s paywall management, access levels, subscription infrastructure, or experimentation tools.

Connect Subscription Performance to the Campaigns Behind It.

Use Tenjin’s native reporting and callbacks for consistent subscription measurement. If Adapty remains in your monetization stack, connect it to Tenjin to see which campaigns drive trials, purchases, revenue, and long-term subscriber value.

subscription analytics

Painel de ROI

O painel de fácil utilização do Tenjin permite que desenvolvedores de aplicativos de todos os tamanhos identifiquem rapidamente os canais e usuários que estão gerando o maior ROI.

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subscription analytics

Atribuição Móvel

A atribuição móvel da Tenjin ajuda você a identificar com precisão e a concentrar-se nos melhores usuários e canais de publicidade para seu aplicativo móvel.

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subscription analytics

Pacote de monetização de anúncios

O Ad Monetization Suite da Tenjin oferece um conjunto incomparável de ferramentas para editores móveis que optam por monetizar exibindo anúncios em seus aplicativos.

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Marcar uma demonstração

Entre em contacto connosco e fale com um dos nossos especialistas.

  • desenvolvedores móveis começaram a autopublicar, graças à Tenjin

  • gastos com anúncios processados

  • os aplicativos usam o Tenjin SDK