🔥 Truy cập đầy đủ Tenjin với giá $200/tháng — bao gồm tất cả tính năng, không cần gói bổ sung, hủy bất cứ lúc nào. Xem giá cả & tính năng

Bảng thuật ngữ

A

Add your channels

Setting up channels lets you track both ad spend (user acquisition) and ad revenue (monetization)...

Phân bổ doanh thu quảng cáo

Ad revenue attribution is the methodology that allows marketers to allocate and measure ad revenue...

Giao diện lập trình ứng dụng (API) tự động hóa

Tenjin Automation APIs The Tenjin Automation APIs include the Reporting Metrics API and the Campaign Management...

Câu hỏi thường gặp về Quyền tác giả

Frequently Asked Questions (FAQs) about Attribution What are tracked installs and reported installs? Why do those...

Thử nghiệm A/B

What is A/B Testing? In simple words, an A/B test is a strategy where marketers compare...

Add your apps

How to add a new app to the Tenjin dashboard You can add your apps by...

AppLovin

1. How does AppLovin charge advertisers after iOS 14.5? Applovin charges based on MMP installs. 2. What...

Token truy cập API

Overview of API Access Tokens The same API key can be used for all the Tenjin...

Aura từ Unity

How to set up Aura from Unity campaigns Make sure you have added your Aura from...

Tạo tài khoản

Create your Tenjin Account If you are new to Tenjin, you can sign up here for...

Doanh thu trung bình trên mỗi người dùng

Average Revenue User helps us estimate the revenue each user brings in and is calculated...

Quảng cáo của Apple

How to integrate Apple Ads (formerly known as Apple Search Ads) with Tenjin Apple's attribution data...

Mã định danh quảng cáo (IDFA và GAID)

An advertising ID is a unique, anonymized user identifier. It consists of a mixture of...

Tỷ suất hoàn vốn (ROI) của quảng cáo trung gian

Ad Mediation Revenue Metrics and Callbacks You can access this feature by purchasing any of our...

Ghi công

Attribution tracks and credits app conversions to specific marketing sources, distinguishing between ad-driven and organic...

Cửa sổ gán nguồn

What is the definition of attribution window? An attribution window is an important tool that helps...

Tối ưu hóa Cửa hàng Ứng dụng (ASO)

What is App Store Optimization (ASO)? Similar to how SEO optimization is done for websites, ASO...

Sự minh bạch trong theo dõi ứng dụng (ATT)

:App Tracking Transparency (ATT) is an opt-in privacy framework which makes it mandatory for all...

Câu hỏi thường gặp về thiết lập tài khoản

Frequently Asked Questions (FAQs) about Account Setup What is the default time zone of Tenjin dashboard? Show...

Mạng quảng cáo

Ad networks act as intermediaries between mobile ad publishers and advertisers. Their job is to...

Quảng cáo của Apple

How to Enable SKAN for Apple Ads This setup is optional and only required for those...

Doanh thu trung bình trên mỗi người dùng hoạt động hàng ngày (ARPDAU)

Average Revenue Per Daily Active User (ARPDAU) measures the average revenue generated by each active...

Attribution windows

Attribution Window Setup Guide Tenjin has expanded its attribution configuration capabilities, now allowing advertisers to set...

Tối ưu hóa doanh thu từ ứng dụng

What is mobile app monetization? App Monetization is a method by which app developers and advertisers...

AppLovin

How to set up AppLovin campaigns Make sure you have add your AppLovin account in the...

Quảng cáo kiếm tiền

Ad monetization refers to the revenue generated from displaying advertisements within your mobile app. In...

Quảng cáo Amazon

Amazon Ads Integration with Tenjin: A Step-by-Step Guide Make sure you have already added the latest...

Giao diện lập trình ứng dụng (API)

What does API mean? An API is an abbreviation for Application Programming Interface. The word Application...

Báo cáo về việc kiếm tiền từ quảng cáo

Overview of the Ad Monetization Report in the dashboard Tenjin shows ad monetization data from the...

Ad Revenue (Ad Network) Setup

Ad Revenue Channels Overview The app developer makes revenue when ads are shown in the app....

B

Công cụ BI

Querying DataVault DataVault is built on Redshift and has a query syntax similar to PostgreSQL. Most...

Quản lý đấu thầu / Tối ưu hóa đấu thầu

What is the definition of bid management? Every business wants to get the best return on...

ID gói

What is a bundle ID? A bundle ID is an identifier used to uniquely identify an...

C

Chuyển đổi

What is a conversion? A conversion refers to an event where a user installs or engages...

Hợp đồng

User Agreement with Tenjin We ask customers to fill out the billing info if your paid...

Chi phí trên mỗi nghìn lượt hiển thị

Cost per Mille or Cost per 1000 Impressions (CPM) is an advertising model used by...

Tỷ lệ rời bỏ

What is churn rate? A churn rate is a proportion of users or customers who stop...

Gọi lại

What is a callback? A callback, also known as postback, is a function in computer programming...

Cấu hình cảnh báo

What does the Configure Alerts feature include? Tenjin has an alerting system to let the marketer...

Kênh tùy chỉnh

Custom channel Sometimes you will want to work with a network that Tenjin hasn't pre-approved yet....

Thông tin xác thực

DataVault Credentials We have a way to create multiple credentials and assign them to users and...

Phân tích nhóm

A cohort analysis in mobile marketing refers to the process of analyzing and understanding the...

Công cụ hợp nhất chiến dịch

What is Tenjin's Campaign Merge Tool? Tenjin's Campaign Merge Tool syncs data from third party attribution...

Hàm gọi lại

Callback macros Show more Macros are placeholders for values that change dynamically in a URL's server request....

Chi phí trên mỗi lượt cài đặt (CPI)

Cost per install or CPI represents the amount paid to the ad networks by an...

Custom In-App Event

What is a custom in-app event? Custom events (also known as post-install events) are events that...

Những người sáng tạo

This feature is currently available for Meta, Apple Ads, Unity Ads and Mintegral creatives only....

Số lần nhấp chuột (Được theo dõi + Được báo cáo)

What are clicks in marketing? Anytime a user clicks on an advertisement displayed on a website...

Tỷ lệ chuyển đổi (CVR)

(What is a conversion rate (CVR)?) A Conversion rate or CVR in mobile marketing is...

Tỷ lệ nhấp chuột (CTR)

Click-through rate (CTR) is an important metric in mobile marketing that measures the number of...

Quản lý chiến dịch

How to Manage Campaigns in Tenjin Campaign management includes creating, searching, and downloading campaign data. Please...

Create a campaign and tracking links

Campaign setup Tenjin has a lot of pre-configured networks to make generating tracking links easy. You...

Kênh tùy chỉnh

Custom Channels Overview If there is an ad network or partner that Tenjin hasn't pre-approved or...

Chi phí trên mỗi lần nhấp chuột (CPC)

Cost per click (CPC) is an advertising model used by advertisers to pay for each...

Chi phí cho mỗi người dùng được giữ lại trong N ngày

What is cost per N-day retained user? Cost per N-day retained user is a metric that...

Chi phí trên mỗi lượt cài đặt được theo dõi (tCPI)

What is cost per tracked install (tCPI)? Cost per tracked install or tCPI is an important...

Cửa hàng Android Trung Quốc

Overview of the Android market in China China's Android ecosystem is untapped with many opportunities for...

Check account health

What are unlinked campaigns? These are campaigns that are not associated with an app. Data for...

Check SDK status

How to test your SDK integration in Tenjin When sending events to Tenjin, it's useful to...

D

Cấu trúc và bảng của DataVault

Tenjin's DataVault schema lies at the heart of its special sauce. All information from various...

Nhà xuất khẩu dữ liệu

What is Data Exporter? Data Exporter is a dashboard tool that allows marketers to extract Tenjin...

Người dùng hoạt động hàng ngày (DAU)

Daily active users (DAU) are the total number of users that interacted with your app...

Kho dữ liệu

DataVault ™ DataVault is Tenjin's data warehouse as a service. The platform allows you to build...

Liên kết sâu

What are deferred deep links used for? Deep links are helpful for passing the context of...

E

eCPM

eCPM is a metric that represents how much revenue you earn per thousand ad impressions....

Chi phí mỗi lần nhấp chuột hiệu quả (eCPC)

eCPC, is a common bidding strategy that is used by app marketers in advertising campaigns...

Trích xuất, Chuyển đổi, Tải (ETL)

Extract, Transform, Load (ETL) is a process used in data integration where data is extracted...

Load More