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En el competitivo panorama actual de las aplicaciones móviles, maximizar los ingresos es una prioridad fundamental...
¿Cuándo tiene sentido centrarse en el LTV por usuario en lugar del ROAS? ¿Por qué el tiempo hasta la rentabilidad...
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A Guide To ComfyUI Workflows, Open-source AI Tools, And Benefits to the Creative Pipeline There’s a quiet revolution happening in mobile game studios, and it’s starting in China. Teams there are scaling user acquisition (UA) 10x without additional headcount by leveraging open-source AI tools. These quick to scale teams are testing hundreds of ad creatives…
Understanding AI ad creatives and AI UGC with Jakub from Two & a Half Gamers In this episode of Tenjin ROI 101, Marketing Director Roman interviews Jakub from Two & a Half Gamers to discuss seismic shifts in mobile game advertising. Jakub brings a wealth of experience in user acquisition and making ad creatives.Together, they…
The mobile gaming market in India isn’t just growing, it’s exploding with hypergrowth. India’s mobile gaming and app market has been quietly engineering the most significant market transformation. And, it’s all aimed at the growing middle class. In this Tenjin ROI 101, we sat down with Joseph Kim, founder of GamerMakers, who builds gaming and…
Learn how SuperGaming built a faster, smarter UA engine across genres with Tenjin, and increased app installs by 25% In this case study, we explore how SuperGaming, one of India’s leading gaming companies leveraged Tenjin to overcome challenges and scale user acquisition (UA). Here’s a snapshot of their impressive results: About SuperGaming SuperGaming is one…