It’s an exciting day for Tenjin customers as Google Ads for SKAdNetwork becomes fully integrated across Tenjin’s entire product portfolio. This integration empowers marketers to measure and compare the performance of their Google App Campaigns for Install (ACI) with other SKAdNetwork campaigns across all supported ad networks – totally free of charge. Tenjin, Google Ads, SKAdNetwork: what marketers can...
Growth FullStack is a new ETL tool brought to you by a partnership between Tenjin and GameAnalytics. 2021 has been a year of moving goalposts for mobile marketers, with privacy-first changes on iOS drastically changing app growth strategies. App publishers have been dragged away from their core business of building great apps and games, and forced...
As you know, in May 2021 we shared the exciting news that Tenjin customers could start measuring ad performance on alternative app stores. We see these ecosystems as key to the growth of our customers and Tenjin itself, so we’re delighted to announce that Tenjin has now joined HUAWEI Ads partnership. HUAWEI Ads supports direct placements using HUAWEI Assistant·TODAY and...
[UPDATE on March 31, 2021]: Closed beta is complete. Attribution Modeling Stage 1 is now available for all Tenjin users. Make sure to contact support@tenjin.com to enable new features for your account. We are happy to announce that we are launching a closed beta for the first stage of our iOS 14.5 solution – Attribution Modeling....
We kick off 2021 with the exciting news that Tenjin joins the TikTok Marketing Partner Program as a Mobile Measurement Partner (MMP). TikTok is the leading destination for short-form mobile video, and its mission is “to inspire creativity and bring joy.” TikTok, which is available in 150+ markets, is one of the fastest-growing apps globally....
With the announcement of Tenjin becoming an App Attribution Partner in Google’s Measurement Partner program, clients should look forward to gaining valuable campaign insights, across Google advertising products, that will allow them to better measure and optimise their performance. “To help you better understand performance complexity, Google Measurement Partners gives you an array of options to expand...
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