自几年前首次使用 Tenjin 以来,我们的收入增长了 8 倍,买量支出增长了 30 倍,是 Tenjin 彻底改变了我们的业务模式,我们爱 Tenjin !
Differences in User Retention Metrics: Games & Apps
There’s a gap in user retention metrics that should make every mobile game developer, studio, or marketing squirm. In Tenjin’s ROI 101, we spoke with founder Evelin Herrera from EVHM Capital, who spends her days evaluating mobile businesses for acquisition, to understand the retention gap that’s shaping the industry. The numbers she shared reveal why...