Growth Made Simple

Marketing Analytics to Scale Mobile Apps with Ease

Trusted by Teams at:

The First MMP with an MCP Server That Can Read and Write

The new Tenjin MCP Server gives AI assistants write access, so teams can move from analyzing performance to creating campaigns, managing apps, configuring callbacks, and controlling fraud filters through natural language.

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Mobile Marketing Analytics That Save Your Advertising Budget

Unlock the power of mobile attribution & app analytics with our end-to-end measurement capabilities.

Mobile Attribution

The Ultimate Growth Engine For Apps

Seamlessly identify and double down on the best users and advertising channels for your app with Tenjin’s mobile attribution.

ROI Dashboard

Maximize ROI With A Unified View Of Ad Spend And Revenue

Tenjin’s user-friendly dashboard enables you to identify the channels and users that are bringing you the highest ROI at a glance.

Ad Monetization Suite

All The Tools You Need For Hybrid Monetization At Your Fingertips

Tenjin’s Ad Monetization Suite provides an unparalleled set of tools for mobile publishers that choose to monetize via showing ads in their apps.

LTV Prediction

Take The Guesswork Out Of Your User Acquisition

Tenjin’s LTV prediction provides reliable actionable insights for publishers that need to make quick optimization decisions.

Cost Aggregation

View costs across different countries, and platforms

Automation

Effortlessly streamline, optimize, maximize

LTV Prediction

Take the guesswork out of your user acquisition

Data Pipelines

Streamline your data without hiring a data team

Fraud Prevention

Block mobile ad fraud in real-time with Tenjin

Integrated Partners

Seamlessly connect and work with any partner—quickly, easily, and all in a few clicks.

Kooapps' Journey From Indie Studio to Major Publisher with Tenjin

In this case study, we take you through the journey of Kooapps as they scale from an indie studio to a major publisher with Tenjin. Here is a summary of the results they achieved using Tenjin’s ad attribution, session-based ad revenue LTV, and DataVault:

8x Revenue Growth
3x LTV Increase

Chun-Kai WangCo-founder & CEO at Kooapps

Revenue is up 8x since we first used Tenjin a few years ago and paid UA spend is 30x so Tenjin has completely transformed our business. We love Tenjin!

How Mexico’s Top Mobile Publisher Boosted their Portfolio LTV by 35% – A HyperBeard Case Study

HyperBeard is the largest mobile game developer and publisher in Mexico, with 210 Million+ downloads on AppStore and PlayStore. They specialize in cute casual idle games targeting a young, adult, female demographic.

20% Increase in ROAS
35% Portfolio LTV (Cross-Promo) Uplift

Alex KozachenkoCo-founder & CEO at HyperBeard

We love using DataVault. Historically, we were just using whatever was available on the dashboard with whatever MMP we were using. But obviously, that’s pretty limited. DataVault allows us to expand beyond the Tenjin dashboard. It’s great for creative performance tracking, and Portfolio LTV analysis.

Ad Revenue Callbacks and ROAS campaigns increased YOMI Studio’s ARPDAU by 60% – Case Study

In this case study, we take you through the journey of YOMI Studio as they enter an unprecedented phase of hyper-growth after incorporating Tenjin’s Ad Revenue Callbacks and ROAS Campaigns. Here is a summary of what they achieved:

60 Hours per Month of Co-founder’s Time Saved
60% ARPDAU Uplift

Light NguyenCo-founder at YOMI Studio

Combining Tenjin Ad Revenue Callbacks and ROAS campaigns has enabled us to spend less time on optimization but still scale campaigns at will, moving YOMI into an unprecedented phase of hyper-growth.

How to increase ROAS and LTV for SKAN campaigns with TikTok & Tenjin – A Tokyo Tsushin Case Study

Tokyo Tsushin partnered with TikTok and Tenjin to easily identify users who would trigger valuable in-app events such as purchase, subscribe, and level completion, while controlling costs.

33% Increase in Day 7 ROAS
24% Íncrease in Day 3 LTV

Kasuga YachiMarketing Section Manager at Tokyo Tsushin

Launching scalable SKAN campaigns is definitely a challenge. Thanks to the combination of TikTok and Tenjin, we were able to run goal-oriented SKAN campaigns at scale.

#Mobile_Marketing_Trends
#Product_Updates
Tenjin vs Singular: Mobile Cost Aggregation Compared
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Tenjin vs Singular: Mobile Cost Aggregation Compared
Mobile cost aggregation brings ad spend from the networks and platforms a team uses into one standardized reporting view and it is a core part of a mobile measurement partner (MMP). This comparison looks at how Singular and Tenjin approach cost aggregation, using only information each company publishes about its own product, including product pages,...
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#Mobile_Marketing_Trends
#Product_Updates
Best MMP MCP Servers in 2026: Tenjin vs. AppsFlyer, Singular, Adjust, and Airbridge
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Best MMP MCP Servers in 2026: Tenjin vs. AppsFlyer, Singular, Adjust, and Airbridge
Within the last year, search has become more conversational. Queries are longer, expectations are higher, and people desire to move from questions to a useful, practical next step, without switching tools. AI assistants, skills, plug-ins and MCP servers are helping make this possible. The rapid and high adoption rate of this workflow has evolved at...
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Vietnam's Mobile Gaming Market: D2C Payments
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Looking at App Store and Google Play revenue alone can paint an incomplete picture of one of the world’s fastest-growing mobile gaming markets. When evaluating a new market, most mobile game publishers start with familiar metrics. You ask the standard questions that look like: How many downloads are there? What’s the average revenue per user?...
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Subscription App Models: Free Trial vs. Freemium vs. Paid
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Subscription App Models: Free Trial vs. Freemium vs. Paid
Every subscription app eventually asks the same question: how much should we give away before we ask someone to pay? Get it right, and the app builds a steady base of subscribers who stick around. Get it wrong, and user acquisition (UA) teams end up chasing installs that never turn into revenue. However, that question...
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Tenjin’s MCP Server: Query Your...

Ad Monetization Benchmark Report 2025...

Growth Made Simple

Trusted by Teams at:

The First MMP with an MCP Server That Can Read and Write

Mobile Marketing Analytics That Save Your Advertising Budget

Mobile Attribution

The Ultimate Growth Engine For Apps

ROI Dashboard

Maximize ROI With A Unified View Of Ad Spend And Revenue

Ad Monetization Suite

All The Tools You Need For Hybrid Monetization At Your Fingertips

LTV Prediction

Take The Guesswork Out Of Your User Acquisition

Cost Aggregation

Automation

LTV Prediction

Data Pipelines

Fraud Prevention

Integrated Partners

Used by the World’s Most Innovative Teams

Kooapps' Journey From Indie Studio to Major Publisher with Tenjin

How Mexico’s Top Mobile Publisher Boosted their Portfolio LTV by 35% – A HyperBeard Case Study

Ad Revenue Callbacks and ROAS campaigns increased YOMI Studio’s ARPDAU by 60% – Case Study

How to increase ROAS and LTV for SKAN campaigns with TikTok & Tenjin – A Tokyo Tsushin Case Study

What’s New at Tenjin

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Tenjin vs Singular: Mobile Cost Aggregation Compared

Best MMP MCP Servers in 2026: Tenjin vs. AppsFlyer, Singular, Adjust, and Airbridge

Vietnam’s Mobile Gaming Market: D2C Payments

Subscription App Models: Free Trial vs. Freemium vs. Paid