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Product Updates

  • Mobile App Retention Explained: Absolute vs. Relative

    Tabarak Paracha

    Mobile App Retention Explained: Absolute vs. Relative

    As a mobile app developer or marketer, Day 1 retention is one of the most crucial metrics to understand the success of your mobile app or game. Understanding the difference between absolute vs. relative retention can be a game-changer for your user acquisition, publishing, and analytics strategies. Yet, many mobile publishers aren’t fully aware of...

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  • Tenjin Becomes One of the First MMPs to Support TikTok’s Self-Attribution Switch

    Roman Garbar

    Tenjin Becomes One of the First MMPs to Support TikTok’s Self-Attribution Switch

    TikTok introduces the TikTok Self-Attribution Network. We are proud to be one of the first MMPs to support this shift. Tenjin will help you set up automatically. For the migration, please inform your TikTok sales lead and ask to be added to the SAN allowlist.You can expect to receive an email and an in-platform notification...

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  • Flutter SDK Plugin for Attribution: The latest addition to our list of supported SDKs

    Tabarak Paracha

    Flutter SDK Plugin for Attribution: The latest addition to our list of supported SDKs

    We are thrilled to announce the launch of the Flutter Tenjin Plugin! This powerful addition to our suite of supported SDK plugins unlocks the potential of cross-platform development by seamlessly integrating Tenjin’s robust analytics features into Flutter applications. With the Flutter Tenjin Plugin, developers can now harness the full potential of Tenjin’s attribution and analytics solutions while...

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  • Tenjin has achieved SOC 2 Type II and ISO 27001 certification

    Roman Garbar

    Tenjin has achieved SOC 2 Type II and ISO 27001 certification

    Tenjin is thrilled to announce that it has successfully achieved SOC 2 Type II compliance, meeting the standards set by the American Institute of Certified Public Accountants (AICPA) for Service Organizations, commonly referred to as SSAE 18. This compliance achievement exemplifies Tenjin’s pursuit of enterprise-level security for its partners’ and customers’ data, which is securely...

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  • Ionic Capacitor Plugin: The latest framework added to Tenjin’s list of supported SDK plugins

    Tabarak Paracha

    Ionic Capacitor Plugin: The latest framework added to Tenjin’s list of supported SDK plugins

    We are excited to announce the addition of the Ionic Capacitor plugin to our list of supported SDKs. This decision was made in response to the high demand from our developer community.  With the Ionic Capacitor plugin, developers will have access to a wide range of features and capabilities that will make it easier to integrate...

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  • React Native Plugin: New addition to Tenjin tools for Mobile Marketers

    Tabarak Paracha

    React Native Plugin: New addition to Tenjin tools for Mobile Marketers

    We’ve just added official support for our new open-source React Native plugin to our growing list of SDK platforms. Over the last couple of years, developers built their own React Native wrappers on Tenjin’s native iOS and Android SDKs, and with this demand we believe it’s time to officially support it as a new platform. The plugin...

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