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TENJIN MMP
TENJIN MMP

Tenjin: The Mobile Measurement Partner (MMP) for Growth

Certified by all the marketing channels you need, Tenjin empowers growing mobile publishers to scale with simple yet effective advertising measurement tools.

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Powering mobile publishers around the world

Invest in a MMP you can trust

Accurate attribution and reliable data are essential for mobile marketing success. As a certified partner of Meta, TikTok, and Google, Tenjin provides trusted measurement to help users optimize their mobile marketing campaigns with confidence. 

Enjoy a seamless integration with any Partner

Tenjin is integrated with 1000+ integrated partners. Don’t see the partner you need? Use our ‘Custom Channels’ option or connect with our Partnership team to easily set up campaigns for networks we haven’t integrated with yet.

Growth-friendly, all-inclusive pricing

Tenjin empowers mobile publishers to scale their apps with ease. Our transparent pricing includes all add-ons—such as ROAS campaigns—across every plan, eliminating hidden costs so teams can focus entirely on growth.

Experience an user-friendly dashboard

Tenjin’s intuitive, user-friendly dashboard is designed to be easy to learn, even for teams using an MMP for the first time. With clear, intuitive reports and real-time insights, your team can quickly navigate the platform.

Get fast & reliable support for growing teams

Tenjin is built for growing teams, providing dedicated support to simplify mobile attribution. From seamless integration to quick issue resolution and expert guidance, we take care of the details—so you can focus on scaling your business.

Customer Success Stories

Kooapps' journey from from indie studio to major publisher with Tenjin

In this case study, we take you through the journey of Kooapps as they scale from an indie studio to a major publisher with Tenjin. Here is a summary of the results they achieved using Tenjin’s ad attribution, session-based ad revenue LTV, and DataVault:

  • 8x Revenue Growth
  • 3x LTV increase
CK Wang - Kooapps CEO Chun-Kai Wang Co-founder & CEO at Kooapps

Revenue is up 8x since we first used Tenjin a few years ago and paid UA spend is 30x so Tenjin has completely transformed our business. We love Tenjin!

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How Mexico’s Top Mobile Publisher Boosted their Portfolio LTV by 35% – A HyperBeard Case Study

HyperBeard is the largest mobile game developer and publisher in Mexico, with 210 Million+ downloads on AppStore and PlayStore. They specialize in cute casual idle games targeting a young, adult, female demographic.

  • 20% increase in ROAS
  • 35% Portfolio LTV (cross-promo) uplift
Alex Kozachenko - CEO of HyperBeard Alex Kozachenko Co-founder & CEO at HyperBeard

We love using DataVault. Historically, we were just using whatever was available on the dashboard with whatever MMP we were using. But obviously, that’s pretty limited. DataVault allows us to expand beyond the Tenjin dashboard. It’s great for creative performance tracking, and Portfolio LTV analysis.

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Ad Revenue Callbacks and ROAS campaigns increased YOMI Studio’s ARPDAU by 60% – Case Study

In this case study, we take you through the journey of YOMI Studio as they enter an unprecedented phase of hyper-growth after incorporating Tenjin’s Ad Revenue Callbacks and ROAS Campaigns. Here is a summary of what they achieved:

  • 60 hours per month of co-founder’s time saved
  • 60% ARPDAU uplift
Kasuga Yachi Marketing Section Manager at Tokyo Tsushin Light Nguyen Co-founder at YOMI studio

Combining Tenjin Ad Revenue Callbacks and ROAS campaigns has enabled us to spend less time on optimization but still scale campaigns at will, moving YOMI into an unprecedented phase of hyper-growth.

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How to increase ROAS and LTV for SKAN campaigns with TikTok & Tenjin – A Tokyo Tsushin Case Study

Tokyo Tsushin partnered with TikTok and Tenjin to easily identify users who would trigger valuable in-app events such as purchase, subscribe, and level completion, while controlling costs.

  • 33% increase in Day 7 ROAS
  • 24% increase in Day 3 LTV
Kasuga Yachi Marketing Section Manager at Tokyo Tsushin Kasuga Yachi Marketing Section Manager at Tokyo Tsushin

Launching scalable SKAN campaigns is definitely a challenge. Thanks to the combination of TikTok and Tenjin, we were able to run goal-oriented SKAN campaigns at scale.

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Learn more about our MMP

  • Frequently asked questions
    1. How to start using Tenjin as my MMP?

      You can easily sign up to Tenjin. To make onboarding easier, we provide a free plan with 2,000 conversions per month, allowing mobile publishers to explore the platform before committing.

    2. What is a Mobile Measurement Partner (MMP)?

      A Mobile Measurement Partner (MMP) is an attribution platform that helps mobile app marketers measure, analyze, and optimize their user acquisition campaigns across various advertising channels. MMPs provide a unified dashboard where marketers can see which marketing campaigns drive the most ROI, while ensuring accurate attribution across paid, and organic sources. To learn more on why you need a MMP, how it works, and what the benefits of using it are, check out this article.

    3. Is Tenjin an official Meta Mobile Measurement Partner (MMP)?

      Yes! Tenjin is one of the 7 companies in the world to become a Meta MMP. You can see the full list here.

      This means Tenjin advertisers can seamlessly measure and optimize their mobile app campaigns across Meta’s platforms, including Facebook and Instagram. Learn more.

    4. How many partners is Tenjin integrated with?

      Tenjin is integrated with 1000+ partners. You can see the full list of Partners in our “Integrated Partners” Page.

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  • mobile developers began self-publishing, thanks to Tenjin

  • ad spend processed

  • apps use the Tenjin SDK