What recent progress in the industry since Tenjin built out a custom-tailored session/country ad revenue model for Voodoo back in autumn ‘16! It’s been exciting months for anyone who is following innovation in free to play mobile games. Possibly driven by the success of hyper-casual games, we now have seen a lot of innovation around...
Tenjin’s Enterprise clients will now have access to data through the MoPub SDK version 5.7 in a unique way: Tenjin is working with MoPub to enable our customers to see their MoPub data in DataVault, our industry-leading data warehouse. Additionally, our customer success team has prepared a number of use cases for how marketers can...
Tenjin’s Campaign Bucketing tool lets you combine and match siloed campaign data across ad networks and attribution partners within a dashboard and data warehouse with OR without Tenjin’s SDK. Mobile marketing tools make it easier to navigate our complex industry, but there are still obstacles to address. One of them is the lack of standards...
Developers and marketers can now apply Tenjin’s user attribution and analytics services to Snapchat advertising campaigns. Since 2011, Snapchat has grown into an massively successful messaging and content exploration service where hundreds of millions of unique users spend time each day. Yet its advertising methods are just as promising, ranging from Snap Ads 10-second video...
We’re thrilled to announce that marketers can now officially track Reddit campaign performance in their Tenjin dashboard! A mainstay of the internet’s cultural landscape, Reddit is a place where millions of users gather every day to share and discuss their passions. Their talented ad product team has been hard at work building the tools needed to deliver...
We’re thrilled to announce the release of some powerful new features that publishers can use to combat fraud in their mobile app portfolios. We designed these tools with the mobile growth marketer in mind, with a focus on combating attribution and purchase fraud so as to ensure consistently accurate reporting on revenue and paid advertising...
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