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Извлечение преобразование загрузка (ETL)

Последнее обновление: Февраль 10, 2026

Extract, Transform, Load (ETL) is a process used in data integration where data is extracted from various sources, transformed into a desired format, and then loaded into a storage system or database for analysis. What is an example of an ETL process? All data that is pulled from different sources goes through an ETL process....

Эффективная стоимость клика (eCPC)

Последнее обновление: Февраль 10, 2026

eCPC, is a common bidding strategy that is used by app marketers in advertising campaigns that optimizes the bidding strategy to increase the conversion rate based on their target CPC. How is eCPC calculated? eCPC is calculated by dividing the total ad revenue reported by the ad network by the total number of clicks reported...

eCPM

Последнее обновление: Февраль 10, 2026

eCPM is a metric that represents how much revenue you earn per thousand ad impressions. It is related to the metric cost per mille, or cost per one thousand impressions. What is the for formula for eCPM? The formula for calculating eCPM is simple: eCPM = (Total Earnings / Total Impressions) x 1000 For example,...