Mobile gaming in India is experiencing massive growth. For app makers in India and global developers eyeing this hypergrowth market, understanding mobile app localization and consumer dynamics is crucial. In this episode of Tenjijn ROI 101 Joseph Kim, the founder of GameMakers and veteran gaming executive with over 20 years of experience building and scaling...
A Guide To ComfyUI Workflows, Open-source AI Tools, And Benefits to the Creative Pipeline There’s a quiet revolution happening in mobile game studios, and it’s starting in China. Teams there are scaling user acquisition (UA) 10x without additional headcount by leveraging open-source AI tools. These quick to scale teams are testing hundreds of ad creatives...
Understanding AI ad creatives and AI UGC with Jakub from Two & a Half Gamers In this episode of Tenjin ROI 101, Marketing Director Roman interviews Jakub from Two & a Half Gamers to discuss seismic shifts in mobile game advertising. Jakub brings a wealth of experience in user acquisition and making ad creatives.Together, they...
印度的移动游戏市场正处于爆发式增长阶段，其增速远超常规。与此同时，印度移动游戏与应用市场正在经历一场深刻的结构性转型，其核心驱动力正来源于规模持续扩大的中产阶级。
本文将介绍SuperGaming如何借助Tenjin打造跨品类更快捷、智能的买量（UA）引擎，实现应用安装量提升25%。
对一家混合休闲游戏工作室而言，实现规模化增长已经够难了，高昂的归因成本加难以预料的各种隐藏费用，更让扩张之路雪上加霜。
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