Most developers and mobile marketers already use AI in their day-to-day workflows. Some developers even vibe code apps with Claude Code or Cursor. However, when it comes to analyzing data, it becomes difficult. Mobile teams end up pasting different screenshots and tables from dashboards into chat windows, then wait for those dancing dots to piece...
If you’re an app developer or marketer who monetizes through in-app advertising (IAA), you probably already know the challenge: how do you calculate ad revenue accurately when the numbers don’t always add up? One dashboard might show $50,000 in ad revenue, while another shows $48,000. Your ad mediation platform reports one figure, but your ad...
Mobile gaming in India is experiencing massive growth. For app makers in India and global developers eyeing this hypergrowth market, understanding mobile app localization and consumer dynamics is crucial. In this episode of Tenjijn ROI 101 Joseph Kim, the founder of GameMakers and veteran gaming executive with over 20 years of experience building and scaling...
A Guide To ComfyUI Workflows, Open-source AI Tools, And Benefits to the Creative Pipeline There’s a quiet revolution happening in mobile game studios, and it’s starting in China. Teams there are scaling user acquisition (UA) 10x without additional headcount by leveraging open-source AI tools. These quick to scale teams are testing hundreds of ad creatives...
Understanding AI ad creatives and AI UGC with Jakub from Two & a Half Gamers In this episode of Tenjin ROI 101, Marketing Director Roman interviews Jakub from Two & a Half Gamers to discuss seismic shifts in mobile game advertising. Jakub brings a wealth of experience in user acquisition and making ad creatives.Together, they...
The mobile gaming market in India isn’t just growing, it’s exploding with hypergrowth. India’s mobile gaming and app market has been quietly engineering the most significant market transformation. And, it’s all aimed at the growing middle class. In this Tenjin ROI 101, we sat down with Joseph Kim, founder of GamerMakers, who builds gaming and...
Start receiving the latest updates from the mobile marketing universe
By clicking the subscribe button, I hereby agree to the collection and processing of personal data by Tenjin as stated in the Privacy Policy.
