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Reports

  • Best ad monetization networks and countries for mobile game developers in Q2 2022

    Roman Garbar

    Best ad monetization networks and countries for mobile game developers in Q2 2022

    Ad monetization on mobile has attracted mainstream global attention recently. Even before the AppLovin-Unity-ironSource love triangle, the market was characterized by multiple partnerships, mergers and acquisitions. Over the past few years, Tenjin has become synonymous with the success of ad revenue-driven companies: Voodoo, Ruby Games, LuckyKat,  Kooapps, Kwalee, SayGames are a few notable examples. We think that...

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  • Top 10 ad networks to advertise Hyper-casual Games in 2022

    Roman Garbar

    Top 10 ad networks to advertise Hyper-casual Games in 2022

    The wait is over! The “Hyper-casual Games Insights for Advertisers” infographic for 2022 Q1 is finally out. This time we have partnered with our friends from GameAnalytics to bring you day 1 and day 7 retention benchmark in this edition of the report. Let’s explore how the hyper-casual market has changed compared to 2021 Q3 and go through the...

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  • Hyper-casual advertising after Apple changes – Infographic 2021 Q3

    Roman Garbar

    Hyper-casual advertising after Apple changes – Infographic 2021 Q3

    It’s that time of the year already! Once again we have created a report to help hyper-casual publishers navigate the challenges of the ever-changing mobile industry. This year, we focus on the most interesting quarter: the third quarter, when the industry felt the full effect of Apple’s privacy changes. We have presented all of the insight...

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  • Hyper-casual Benchmark Report: H1 2020

    Ebony Nicole Simone

    Hyper-casual Benchmark Report: H1 2020

    Find out how to get your copy of our latest benchmark report for 2021. Our hyper-casual benchmark report for H1 2020 is here; you can download it below. Inside you find median CPIs and IPMs for hyper-casual games with the breakdown per top country and ad network for the first six months of 2020. Plus, you will find...

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  • Top 10 Ad Networks to advertise hyper-casual games in 2021

    Ebony Nicole Simone

    Top 10 Ad Networks to advertise hyper-casual games in 2021

    Ad networks play a vital role in the mobile ecosystem by acting as a middle point between your game and potential users. Tenjin currently supports hundreds of ad networks, like well-known SANs (self-attributing networks) and some new frontrunners like TikTok. “Ad networks are the main resource for advertisers to promote and monetize their games,” explains Tenjin...

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  • The new Hyper-Casual Benchmark 2021 report is here!

    Ebony Nicole Simone

    The new Hyper-Casual Benchmark 2021 report is here!

    We’ve released our hyper-casual benchmark report for 2021 that you can download below. We provide platform insights, CPI for Top 10 countries and ad networks, and the Top 10 ad networks per ad spend and ad revenue. 2020 had no shortage of momentous events, including COVID-19 and Apple’s announcement at WWDC 2020 to introduce new...

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