But winning in India’s dating app market takes more than tools. Tenjin’s responsive, practical support makes a difference: prioritizing next steps, resolving issues fast, and giving Verve Mobile the control to keep its edge.
Learn how one of casual gaming’s biggest studios used Tenjin to stop fraud from scaling alongside their UA Scaling user acquisition (UA) across multiple networks and geos can get complicated. When you’re getting hit with repeat fraud, broken site-level blocks, and a growing pile of refund requests, it can make the situation worse. Just as...
Learn how SuperGaming built a faster, smarter UA engine across genres with Tenjin, and increased app installs by 25% In this case study, we explore how SuperGaming, one of India’s leading gaming companies leveraged Tenjin to overcome challenges and scale user acquisition (UA). Here’s a snapshot of their impressive results: About SuperGaming SuperGaming is one...
Scaling a hybrid-casual studio is hard enough. Paying high attribution costs and getting hit with unexpected hidden fees is even harder. That’s exactly what Fusee — an Istanbul, Türkiye-based studio with 150M+ downloads — ran into as they scaled UA and continued growing their self-publishing efforts. Here’s a snapshot of their impressive results: About Fusee...
In this case study, we explore how three Pakistani studios: Invogue Technologies, Smarnovative Labs, and DevOps Studio, leveraged Tenjin’s combined deal to overcome pricing barriers and scale user acquisition (UA) collectively. Here’s a snapshot of their impressive results: About the Studios Based in Lahore, Pakistan, Invogue Technologies, Smarnovative Labs, and DevOps Studio have been creating...
In this case study, we explore how Crimson Games LLC, an Indian casual gaming studio, leveraged Tenjin to increase their ROAS by 25% in 6 months. Here’s a snapshot of their impressive results: – ≈ 25% increase in ROAS – ≈ Significant reduction in manual work About Crimson Games Founded in 2022, Crimson Games set...
We sat down with Zoriana Omelchuk, Chief Marketing Officer (CMO) at PSV Game Studio, to hear what she loves most about Tenjin. In the interview below, she gives us a behind-the-scenes look at how her team uses the Tenjin dashboard to scale over 100 apps. You’ll learn:1. The key metrics and KPIs PSV tracks in...
In this case study, we take you through how ZPLAY, a leading Chinese mobile game publisher, used Tenjin to achieve: About ZPLAY Founded in Beijing, ZPLAY is a leading global mobile game publisher with millions of downloads around the world. The company has expanded its presence across multiple regions, with a portfolio of globally recognized...
In this case study, we take you through how XGame Studio, a leading mobile game publisher based in Hong Kong, achieved Global success using Tenjin and Xiaomi’s GetApps. Here’s a glimpse of the impressive results they were able to achieve with the help of Tenjin and GetApps, Xiaomi’s app store: – ≈ 20% boost in...
In this case study, we explore how Gamivision, a top mobile game publisher in Pakistan, leveraged Tenjin’s real-time dashboard, strategic growth support, and growth-friendly pricing to scale their business. Here’s a snapshot of their impressive results in just 9 months: – ≈ 20% increase in ROI – ≈ 2900% surge in paid installs About Gamivision...
In this post, we explore how Tenjin’s LiveOps Campaigns have helped boost the performance of 3 different clients’ apps. We’ll dive into each case, detailing the challenge they faced, the solution provided, and the results achieved. We’ll elaborate on how adding Tenjin’s LiveOps Campaigns enabled these companies to: What are LiveOps Campaigns? LiveOps Campaigns used...
We talked with Taseer Mustafa, the Chief Marketing Officer at Finz Games, a leading and long-established mobile gaming studio in Pakistan. Our discussion focused on the current challenges facing Pakistani gaming studios and explored ways they can keep improving and succeeding in this expanding market. [Tabarak from Tenjin]: I’m Tabarak, the marketing manager at Tenjin....
Curious about the secrets behind YSO Corp’s 1 billion game downloads? Join us as we delve into the journey of Jean-Claud YALAP, Co-founder of YSO Corp, in the video below. Discover the captivating story of YSO Corp’s rise to becoming a renowned publisher, achieving a remarkable 1 billion downloads, and unraveling the genius behind the...
In this case study, we unveil the magic of Tenjin’s DataVault, or data warehouse as a service, through the lens of one of our star clients, Kooapps. The marketing and product teams at Kooapps use DataVault to unlock a wide range of use cases. In the post below, we’ve highlighted 5 of them, including how...
This case study explores how TOUKA Games, a Chinese-based mobile game publisher, leverages Tenjin’s Growth FullStack to seamlessly connect and manage data from various sources. With Growth FullStack, TOUKA Games was able to: About TOUKA Games Founded in February 2021, Touka Games’ mission has been to empower global mobile game developers and publishers to promote...
Today, we will be discussing the success story of HyperBeard, a hyper-casual mobile game publishing studio, and how Tenjin is helping them with multiple use-cases. To discuss this success story, we invited the co-founder and CEO of Hyperbeard, Alex Kozachenko. For a summary of the case study, you can download the PDF below. If you’d like...
Metajoy partnered with Tenjin to get help with marketing analytics and organizing their self-publishing efforts. They were able to leverage Tenjin’s powerful analytics tools to gain a better understanding of their user acquisition and engagement and to optimize their marketing campaigns accordingly. Metajoy attributes the following as the results of their partnership with Tenjin: To...
Tokyo Tsushin partnered with TikTok and Tenjin to easily identify users who would trigger valuable in-app events such as purchase, subscribe, and level completion, while controlling costs. The partnership resulted in the following: Read the full case study below and learn how they achieved this. The Objective Optimizing user targeting strategy post-iOS14.5 Tokyo Tsushin is one...
Hypercasual games are a rapidly growing and highly competitive category of mobile games. With so many developers entering the market, it can be difficult for new games to stand out and gain a foothold. However, Oreon Studios’ Monster Draft has a unique hybrid of card games and hypercasual runner games that offers players a unique...
Fumb Games used their advertising analytics stack, which was built on Tenjin, with the unique web3 solution provided by ZEBEDEE, to produce the biggest “play and earn” game on mobile. In this case study, we reveal their formula for success, including the tools and strategy that they used to achieve the following results: Tools used: About...
In this case study, we take you through the journey of YOMI Studio as they enter an unprecedented phase of hyper-growth after incorporating Tenjin’s Ad Revenue Callbacks and ROAS Campaigns. Here is a summary of what they achieved: About YOMI Studio YOMI studio is a small studio (10 people at the moment), based in Ho Chi...
In our latest case study, we take you through the journey of Kooapps as they scale from an indie studio to a major publisher with Tenjin. Here is a summary of the results they achieved using Tenjin’s ad attribution, session-based ad revenue LTV, and DataVault: About Kooapps Kooapps is a mobile gaming studio and publisher. They...
The importance of incorporating automated tools to gain data insights was escalated by the iOS 14.5 privacy changes. In this case study, we follow the journey of Umami Games as they make the switch from manual reporting in tools like Google Spreadsheets and Trello, to a fully automated data infrastructure post-IDFA. By building internal BI,...
We share our newest case study with Vietnam game developer, Gamejam. We discuss how a small user acquisition team learned to manage campaigns without devoting significant time to the task. The team needed to find a solution that centered around optimizing their bid automation. They integrated Tenjin’s free Reporting Metrics API in order to enrich...
We published our latest case study with Godzilab on how they found success using Tenjin. We discovered that Godzilab was looking for a solution to combine aggregate data from various sources in one place easily. It comprised a solution that synchronised data sets from 3rd party attribution, analytics, ad revenue, and ad spend providers without the need...
The importance of easily manageable aggregate data has never been so high, especially after recent iOS 14 news. Our latest client case study is about the Tokyo game development company, TokyoSmartGames. They use Tenjin to transition from using Google Spreadsheets to building their own internal BI. TokyoSmartGames Director, Kinoshita Tomohiro, provides insights into how the user acquisition...
We published our latest case study with ITI on how they found success using Tenjin and Apple Search Ads. We discuss with ITI Developer, Kosei Saegusa, how they began publishing hyper-casual games worldwide, and what optimization techniques they use to increase their Apple Search Ads install volume by six times. Humble Beginnings ITI’s journey started...
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