IAP revenue represents the revenue generated when users complete purchases inside your app (e.g. subscriptions, consumables, or one-time purchases). Tracking IAP revenue allows you to measure monetization performance, calculate LTV, and optimize campaigns based on post-Install value.
IAP Revenue SDK Integration Guides #
Follow the SDK-specific guides below to implement IAP tracking with Tenjin:
- Unidade
https://tenjin.com/docs/unity-sdk/#purchase-events - iOS
https://tenjin.com/docs/ios-sdk/#purchase-events - Android
https://tenjin.com/docs/android-sdk/#purchase-events
Important Notes #
- Android:
Make sure you add your Google Play public license key in the Tenjin dashboard so purchases can be properly validated. - iOS:
If you are validating receipts, ensure your App Store shared secret is added in the Tenjin dashboard (required for auto-renewable subscriptions).
Once implemented correctly, Tenjin will automatically attribute IAP revenue back to the source campaign and include it in LTV and ROAS reporting.
