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Tenjin Joins HUAWEI Ads Partner Program

Roman Garbar

8月 3, 2021

2021 年 5 月，我们开始支持 on alternative app stores. We see these ecosystems as key to the growth of our customers and Tenjin itself, so we’re delighted to announce that Tenjin has now joined HUAWEI Ads partnership. 

HUAWEI Ads supports direct placements using HUAWEI Assistant·TODAY and high profile placements within HUAWEI AppGallery, as well as multiple traffic sources across Petal Search and thousands of apps.

With more than 730 million Huawei device users across the world, many of whom rely on HUAWEI AppGallery as their default app store, the Huawei ecosystem holds huge opportunities for marketers. HUAWEI AppGallery is the Top 3 App market in the world , with a remarkable over 550 million MAUs worldwide. 

Tenjin recently produced a comprehensive guide to navigating the app ecosystem in China – ‘#311 User Acquisition in China 101’. With increasing support to reach and measure the Chinese market, we look forward to being with you every step of the way to make the most of these opportunities!

Get started with HUAWEI Ads

Follow our instructions for alternative Android Store measurement to start working with HUAWEI Ads.

Tenjin clients can contact their success managers with questions on how to start measuring their HUAWEI Ads campaigns. New customers can email sales@tenjin.io to request a free demo or sign up for a free account to get started immediately.

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Tenjin、Google広告の統合コンバージョン測定への早期対応を発表

Roman Garbar

Tenjin、Google広告の統合コンバージョン測定への早期対応を発表

TenjinはGoogle広告の統合型コンバージョン計測(ICM)のサポートを開始することをお知らせいたします。デバイス上でのコンバージョン計測といったプライバシー保護技術を活用し、iOS/Androidアプリキャンペーン向けの高度なレポート機能を提供します。

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TenjinがMetaのモバイル測定パートナー(MMP)プログラムに参加

Roman Garbar

TenjinがMetaのモバイル測定パートナー(MMP)プログラムに参加

TenjinがMetaの公式モバイル測定パートナー (MMP) になったことを発表できることを嬉しく思います。このパートナーシップにより、FacebookやInstagramなどのMetaプラットフォーム全体でモバイル アプリキャンペーンをシームレスに測定し、最適化できるようになります。

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TikTok高度な専用キャンペーンがTenjinユーザー向けに提供開始

Roman Garbar

TikTok高度な専用キャンペーンがTenjinユーザー向けに提供開始

TikTok for BusinessのTenjinのお客様向けに、ADC（高度な専用キャンペーン）が利用可能になりました。ADCはTikTokのiOSキャンペーンを最適化する機能を強化し、パフォーマンスの向上と高度なレポート機能を提供します。

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TenjinはTikTokのセルフアトリビューションへの移行をサポートする最初のMMPとなりました

Roman Garbar

TenjinはTikTokのセルフアトリビューションへの移行をサポートする最初のMMPとなりました

TikTokはセルフアトリビューションの導入を予定しており、弊社はこの移行をサポートする最初のMMPの1つとなります。Tenjin側での移行作業については自動でセットアップが行われます。それとは別に、TikTokの営業担当社に連絡し、SANホワイトリストに追加するよう依頼してください。移行の前後で、TikTok側からEメールとプラットフォーム内通知が届きます。

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SOC 2 Type IIおよびISO 27001認証を取得いたしました

Roman Garbar

SOC 2 Type IIおよびISO 27001認証を取得いたしました

Tenjinは、SOC 2タイプ IIコンプライアンスを取得し、一般にSSAE 18と呼ばれるサービス組織向けの米国公認会計士協会 (AICPA) によって設定された基準を満たしていることを発表できることを嬉しく思います。このコンプライアンスの達成は、システム内で安全に処理されるパートナーと顧客のデータに対するエンタープライズレベルのセキュリティに対するTenjin の取り組みを実証しています。

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Ionic Capacitor Plugin: サポート対象のSDKプラグインのリストに追加された最新のフレームワーク

Tabarak Paracha

Ionic Capacitor Plugin: サポート対象のSDKプラグインのリストに追加された最新のフレームワーク

サポートされているSDKのリストにIonic Capacitor プラグインが追加されたことを発表できることを嬉しく思います。プラグインを実装する方法を学びます。

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グロースフルスタック - モバイルマーケター向けの自動データパイプライン

Roman Garbar

グロースフルスタック - モバイルマーケター向けの自動データパイプライン

Growth FullStackの次の章を発表できることをうれしく思います。 2021年に、TenjinとGameAnalyticsは、プライバシー中心の業界でモバイル マーケターがマーケティング分析の目標を訴求できるようにする新しいプラットフォームを導入しました。

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Unlock Google Ads SKAdNetwork Reports for free

Roman Garbar

Unlock Google Ads SKAdNetwork Reports for free

It’s an exciting day for Tenjin customers as Google Ads for SKAdNetwork becomes fully integrated across Tenjin’s entire product portfolio. This integration empowers marketers to measure and compare the performance of their Google App Campaigns for Install (ACI) with other SKAdNetwork campaigns across all supported ad networks – totally free of charge. Tenjin, Google Ads, SKAdNetwork: what marketers can...

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iOS 15: Turn your data into powerful insights with Growth FullStack

Roman Garbar

iOS 15: Turn your data into powerful insights with Growth FullStack

Growth FullStack is a new ETL tool brought to you by a partnership between Tenjin and GameAnalytics. 2021 has been a year of moving goalposts for mobile marketers, with privacy-first changes on iOS drastically changing app growth strategies. App publishers have been dragged away from their core business of building great apps and games, and forced...

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iOS 14.5: Measure SKAdNetwork Conversion Values for Free with Tenjin

Roman Garbar

iOS 14.5: Measure SKAdNetwork Conversion Values for Free with Tenjin

[UPDATE on March 31, 2021]: Closed beta is complete. Attribution Modeling Stage 1 is now available for all Tenjin users. Make sure to contact support@tenjin.com to enable new features for your account. We are happy to announce that we are launching a closed beta for the first stage of our iOS 14.5 solution  – Attribution Modeling....

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Announcing new integration with TikTok Marketing Partner Program

Ebony Nicole Simone

Announcing new integration with TikTok Marketing Partner Program

We kick off 2021 with the exciting news that Tenjin joins the TikTok Marketing Partner Program as a Mobile Measurement Partner (MMP). TikTok is the leading destination for short-form mobile video, and its mission is “to inspire creativity and bring joy.” TikTok, which is available in 150+ markets, is one of the fastest-growing apps globally....

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Tenjin joins Google Measurement Partners

Ebony Nicole Simone

Tenjin joins Google Measurement Partners

With the announcement of Tenjin becoming an App Attribution Partner in Google’s Measurement Partner program, clients should look forward to gaining valuable campaign insights, across Google advertising products, that will allow them to better measure and optimise their performance. “To help you better understand performance complexity, Google Measurement Partners gives you an array of options to expand...

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We are releasing a new set of automation APIs and making it free

Roman Garbar

We are releasing a new set of automation APIs and making it free

[Update 04.07.22] Automation APIs have been added to the pool of Tenjin’s paid features. Write us at support@tenjin.com to learn how to enable them. Today our team released new, free automation APIs that Tenjin customers can use to streamline their reporting and campaign management operations. Tenjin is best known for providing tools and training for leading...

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Tenjin Plugin Now Available in Corona SDK

Tabarak Paracha

Tenjin Plugin Now Available in Corona SDK

Game development has evolved by leaps and bounds in recent years, and as development kits have made it possible for beginners and experts alike to build apps in record time, plugins have replaced time-intensive programming tasks. These plugins are becoming more commonly available for cross platform development engines, another trend that is making life easier...

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Applovin, Ironsource and now MoPub: Tenjin’s view on recent innovation in app revenue and what it means to our clients

Matthaus Krzykowski

Applovin, Ironsource and now MoPub: Tenjin’s view on recent innovation in app revenue and what it means to our clients

What recent progress in the industry since Tenjin built out a custom-tailored session/country ad revenue model for Voodoo back in autumn ‘16! It’s been exciting months for anyone who is following innovation in free to play mobile games. Possibly driven by the success of hyper-casual games, we now have seen a lot of innovation around...

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Welcome to the Next Level of Ad Revenue Optimization

Roman Garbar

Welcome to the Next Level of Ad Revenue Optimization

Tenjin’s Enterprise clients will now have access to data through the MoPub SDK version 5.7 in a unique way: Tenjin is working with MoPub to enable our customers to see their MoPub data in DataVault, our industry-leading data warehouse. Additionally, our customer success team has prepared a number of use cases for how marketers can...

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Manage Third-Party Marketing Data Using Tenjin’s Campaign Buckets

Roman Garbar

Manage Third-Party Marketing Data Using Tenjin’s Campaign Buckets

Tenjin’s Campaign Bucketing tool lets you combine and match siloed campaign data across ad networks and attribution partners within a dashboard and data warehouse with OR without Tenjin’s SDK. Mobile marketing tools make it easier to navigate our complex industry, but there are still obstacles to address. One of them is the lack of standards...

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Tenjin is now a Snapchat Mobile Measurement Partner

Sunny Cha

Tenjin is now a Snapchat Mobile Measurement Partner

Developers and marketers can now apply Tenjin’s user attribution and analytics services to Snapchat advertising campaigns. Since 2011, Snapchat has grown into an massively successful messaging and content exploration service where hundreds of millions of unique users spend time each day. Yet its advertising methods are just as promising, ranging from Snap Ads 10-second video...

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Reddit Tracking Is Officially Live – Here’s How To Get The Most Out Of It

Sunny Cha

Reddit Tracking Is Officially Live – Here’s How To Get The Most Out Of It

We’re thrilled to announce that marketers can now officially track Reddit campaign performance in their Tenjin dashboard! A mainstay of the internet’s cultural landscape, Reddit is a place where millions of users gather every day to share and discuss their passions. Their talented ad product team has been hard at work building the tools needed to deliver...

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Introducing: Tenjin’s Fraud Dashboard

Sunny Cha

Introducing: Tenjin’s Fraud Dashboard

We’re thrilled to announce the release of some powerful new features that publishers can use to combat fraud in their mobile app portfolios. We designed these tools with the mobile growth marketer in mind, with a focus on combating attribution and purchase fraud so as to ensure consistently accurate reporting on revenue and paid advertising...

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Tenjin 2017 Ad Spending Report

Sunny Cha

Tenjin 2017 Ad Spending Report

As the mobile industry evolves, paid advertising remains a cornerstone of any comprehensive growth marketing strategy, and with good reason. Networks and tool providers are constantly innovating to deliver better targeting capabilities and more engaging formats in the hopes of driving down Cost Per Install (CPI) rates. The more high-quality users they can deliver at...

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Tenjin’s Dictionary for App Marketers

Sunny Cha

Tenjin’s Dictionary for App Marketers

App marketing isn’t an easy job. With hundreds of thousands of apps competing for attention, marketing has become a race, requiring the ability to quickly navigate through dense thickets of technical knowledge and performance requirements. One of the side effects of this growing complexity is a professional terminology that’s incomprehensible to outsiders. And if an...

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Reported Installs vs. Tracked Installs

Sunny Cha

Reported Installs vs. Tracked Installs

If you use our attribution to track installs by media source, you might notice that there are two types of installs described there: Reported Installs and Tracked Installs. What’s the difference? Why are there differences between Reported Installs and Tracked Installs? Are the networks trying to scam you by overcharging for installs? No, probably not. In very few...

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Tenjin’s Data Now Available through Mixpanel for Improved Product Analytics

Sunny Cha

Tenjin’s Data Now Available through Mixpanel for Improved Product Analytics

The consumer journey is more complex today than it has ever been before. As consumers rely on a greater multitude and variety of connected devices, it has become increasingly difficult to follow their digital footprint. And yet it’s vital for product people in this day and age to understand every user’s journey so that they...

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Tenjin Raises $2.5 Million from NetEase Capital to Expand Its Marketing Infrastructure for Mobile Apps

Sunny Cha

Tenjin Raises $2.5 Million from NetEase Capital to Expand Its Marketing Infrastructure for Mobile Apps

Press Release: San Francisco – June 2, 2016 – Tenjin, the mobile marketing infrastructure company, announced today that it has raised an additional $2.5 million in funding to simplify and improve mobile marketing by giving marketers complete control over their user data. The round was led by NetEase Capital, the venture arm of the NASDAQ-listed...

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