Attribution Window Setup Guide #
Tenjin has expanded its Atribuição configuration capabilities, now allowing advertisers to set Atribuição windows at both the App level and the App + Ad Network level. You can customize settings for both click-through and view-through Atribuição at the App level and App + Ad Network level. This setting provides greater flexibility and control, enabling precise optimization of your apps and advertising network channels for improved Atribuição results.
To customize the Attribution Window settings please follow these steps below:
- Go into CONFIGURE (at the top of the main menu) → Apps and select the App and click on Atribuição tab.
App Attribution Window #
- No Atribuição tab, you will see App Atribuição Windows setting up at the top. Here you can edit the App window for –
- Click-Through Atribuição
- Device Matching (Default 7 days)
- Turn on/off Probabilistic Matching (On by default)
- View-Through Atribuição
- Device Matching (Default 1 hour)
- Turn on/off Probabilistic Matching (On by Default)
App + Ad Network Attribution Window #
- If you want to use a non default Attribution Window for a specific network, you can do this under this section. For this, select the Channel from the dropdown. For e.g. Google Ads.
- Now you will see the App x Ad Network Atribuição Windows settings section. (This will override the App settings you did on Step 1)
- Turn On Override App Settings toggle on the top right to make changes at the Ad Network level, and change the window.
App + Ad Network Attribution Window settings will override the settings done on the App Attribution Window. If you make no changes, Tenjin will continue using default app Attribution Window settings.
If you have any questions or issues, please contact us at support@tenjin.com.
