What is a 自定义应用内事件? #
自定义事件 (also known as post-Install 安装 events) are events that are custom-created by developers and differ from other existing events (that are tracked by default). They are user-defined events that occur after an app is installed and help you understand and compare the value generated by your users. They are usually actions taken or milestones reached by a user within the application.
What is an example of a 自定义应用内事件? #
以下是自定义事件最常见的示例：
- 观看教程
- 向注册页面提交电子邮件
- 游戏达到 10 级
- 浏览过横幅广告
Notice that these custom events are generally different from the events that are tracked by default by the app such as 会议 events. Although it is still possible to configure 会议 events as a custom event, it is advisable not to. This is because custom events are usually used to define an event that sets some users apart from others. This allows the developer to make a cohort of users who exhibit the same behavior, like those who watched a tutorial, and do other analysis like A/B 测试和自定义分析 并利用这些信息。.
在 Tenjin 中如何查看自定义事件相关数据？ #
(Custom In-App Events Funnel Analytics ) You can now build custom event funnel analytics by selecting In-App Metrics (like custom events) from the Edit Metrics panel and adding them to your overview dashboard. To enable this feature, please contact Tenjin at support@tenjin.com.
在 SDK 集成中定义了自定义事件后，Tenjin 的应用程序页面的 SDK 集成状态的自定义事件就是绿色。这意味着我们已经成功地收到了来自 SDK 的自定义事件（请参阅下面的图片示例）。
您可以 分析您的自定义事件 以及在天神仪表板的用户获取报告中归因于安装的该群组用户数量。您可以通过登录天神账户 >> 分析 >> 用户获取报告 >> 在下拉菜单中选择自定义事件来访问这些数据。.
自定义应用程序内事件可以发送到其他地方吗？ #
Yes. Once you have defined your desired custom events and have set up tracking for them, you can send the custom events back to 广告网络 through our templated custom events Callbacks(回传） for each network. The ad network can then use this data to enable you to run value optimization campaigns. These kinds of campaigns optimize towards a specific custom event and find more users who will likely perform the custom events you specified, e.g. watched tutorial.
